Spires Digital

As the Founder and Head of Digital at Spires Digital, I am dedicated to driving business growth and success through innovative digital strategies and solutions. I leverage my extensive experience in digital marketing, web development, and UX/UI design to create tailored and impactful online experiences for our clients.

Key Responsibilities:

Develop and execute comprehensive digital marketing strategies, encompassing SEO, SEM, social media, email marketing, and content marketing, to increase brand visibility and drive customer engagement.

Lead and manage a talented team of digital marketing professionals, web developers, and designers to deliver top-notch, results-driven digital campaigns and solutions.

Oversee the design, development, and optimization of responsive, user-friendly websites, mobile apps, and digital products to ensure seamless experiences for users across platforms.

Foster strong relationships with clients, providing ongoing consultation and support to help them achieve their business goals.

Stay up-to-date with the latest industry trends and emerging technologies, continually refining our offerings to provide the most effective and cutting-edge solutions for our clients.

Manage business operations, including budgeting, project management, and team development, to ensure the ongoing success and growth of Spires Digital.

Founder & Head of Digital

Sciart Marketing

As a Digital Marketing Consultant for Sciart.io, my key responsibilities include the following:

Digital Activation: I create and implement data-driven marketing campaigns that connect the science and art of marketing, ensuring our clients achieve a competitive edge through innovative strategies.

Digital Direct Marketing: I develop and execute targeted marketing initiatives that reach the right audience with the right message, optimizing conversion rates and enhancing customer engagement.

Content Management Systems (CMS): I manage and optimize our clients' digital content platforms, ensuring seamless content delivery and user experience across all channels.

Google Ads: I strategize, launch, and manage effective Google Ads campaigns, driving traffic, increasing visibility, and maximizing ROI for our clients.

Facebook Marketing: I design and execute comprehensive Facebook marketing strategies, leveraging the platform's tools to boost brand awareness, engagement, and conversions.

Through these roles, I contribute to Sciart's mission of delivering ethical, data-driven marketing activities that provide valuable insights and ongoing optimization, helping clients like Diageo, Lloyds Bank, and Unilever achieve their business goals.

Marketing Consultant

Cambridge Creative

At Cambridge Creative, a leading creative design and digital marketing agency, I held the esteemed position of Performance Marketing Director. My primary role was to oversee and fine-tune our performance marketing strategies across the board to ensure optimal return on investment for our clients.

Key Responsibilities:

Strategic Leadership: Led and managed Cambridge Creative's performance marketing team, ensuring our campaigns were innovative, effective, and delivered measurable results.

Digital Marketing Mastery: Spearheaded specialized campaigns across SEO, paid search, paid social, email and content marketing, acting as an extension of our clients' teams.

Data-Driven Decision Making: Regularly analyzed data to optimize campaigns, ensuring that every campaign was tailored to the specific digital marketing goals of our clients.

Collaboration: Worked closely with our expert team of designers, writers, developers, and more to ensure holistic and integrated approaches to our campaigns.

Client Relations: Built and maintained strong, long-lasting relationships with clients. Provided clear communication, honest transparency, and top-quality service that our agency prides itself on.

Performance Marketing Director

Redbrain

I create new, innovative ways to use digital technology to solve problems or improve processes. I am always on the lookout for new and better ways to use technology to make things work more efficiently or effectively.

Innovator

Whilst at RedBrain, Google was fined for Monopolising the shopping space. This is when we decided to Launch our own CSS. 

Taking years of knowledge from the affiliate network industry and all the previous traffic buying experiance, we managed to scale to be Google's largest CSS partner, bidding on over 1b Products worldwide.

My job as the Traffic Team Leader was scaling out the Google CSS Affiliate channel with the development team within house and the Google CSS team. 

Review CSS traffic performance and communicate with the leadership team on current performance, forecast future performance and highlight any key opportunities or risks.

Research ideas, create plans and deliver tests to stay on top of current CSS / Shopping trends.

Traffic Team Lead

ASAP Compare Ltd

During my time at ASAP Compare, I learned how to manage Text Ads On both Google AdWords and Bing Ads at Scale.

We had been running some of the largest retail comparison sites in the world. From over 25,000 Retailers with Millions of products.

We were bidding on 100's of Millions of keywords systematically. My Task was to own this space and tackle automated bidding, monitoring performance, negative matching keywords and all the bits in between whilst being at such a large scale spending thousands upon thosands of GBP per day.

PPC Specialist

Potential.co

In the company that we liked to call 37x, it was a huge trial and error playbase.

I was Lead R&D manager, making sure that all the pieces fit together in our plan, and constantly finding out new ways that we can generate traffic and revenue from each part of our projects. 

We brainstormed thousands of ideas with collective knowlege of everyone in the group, building start ups quickly, growth hacking, proving our MVP and seeing if the business was scaleable. This was a really fun time, some projects worked, such as Drop Shipping jewelery across the world, facebook games that viral and many more.

Research and Development Coordinator

I tested various ideas out on social media, brand & grow our social accounts also generate mobile app downloads.

We scaled to having an account for every town in the UK to give personal, geo located responses. We had over 30,000 Twitter accounts managed by myself using various custom scripts and extensive knowledge in how Twitter works.

Social Media Manager | Potential.co.uk

30M Ltd

30M is one of the world’s fastest growing independent media and entertainment companies.

My role here was to manage the paid inbound traffic and how we generated revenue per page view. 

Through this experiance I learned a lot about Native Ad Traffic. Optimising revenue per page, split testing and a bunch more of really interesting techniques on turning a profit.

Co Founder

Currently working at my agency Spires Digital full-time, with a team of super-intelligent, hard-working people.

We are experts in performance marketing. I have over 10 Years of experience in this space, Google, Facebook, Bing, Native & Programmatic. 

My clients see consistent and dramatic improvement from using my recommendations and techniques and are generally thrilled with the results. I've run successful PPC campaigns for huge name brands, uplifting all their campaigns by significant amounts.

Jack Chittenden

Timekeepers Consultants

Most service-based founders think they need more sales.
What they actually need is a revenue system that runs without them.

At Timekeepers Consultants, I help founders escape founder dependency by building the missing Revenue Operations (RevOps) framework that keeps sales and marketing moving without constant firefighting.

Who We Help
Service-based founders in IT, consulting, education, and advisory
Business owners juggling sales, delivery, and operations with no breathing room
Teams without clear processes, struggling with missed follow-ups and stalled deals

What We Do
RevOps Audits & System Redesign: Identify where deals stall, why handovers fail, and where your time is leaking
Build Simple, Scalable Workflows: Connect tools, automate follow-ups, and create smooth handovers between sales, marketing, and delivery
Integrate CRM & Automation: Make sure your pipeline is tracked, visible, and moving without manual chasing
Team Enablement: Train your people to own and run the system so growth continues without you in the middle

Typical Outcomes
15+ founder hours freed every month
10% or more lift in booked calls within one quarter
Systems that work consistently even when you are offline

Flagship Program – Clarity90
A 90-day, co-created revenue blueprint that transforms founder-dependent operations into clean, team-run systems. It is not another playbook that sits on a shelf, it is a working engine you and your team use daily.

We do not sell tools.
We build clarity, ownership, and calm so your business runs like a system, not a scramble.

Founder

Elan Solutions

As the Chief Strategy Officer at Elan Solutions, I lead the charge in shaping our strategic direction and driving growth within the life sciences staffing sector. My role is to ensure we connect organizations with top-tier biostatistical and data-driven talent, aligning with our mission and vision.

Key Responsibilities:

Strategic Planning and Execution:

Develop and implement strategic plans that align with our company goals.
Identify growth opportunities, market trends, and competitive landscapes to inform decisions.
Formulate long-term business objectives.

Business Development:

Drive initiatives to expand our client base and market presence.
Foster strategic partnerships and alliances within the life sciences industry.
Develop and execute go-to-market strategies.

Operational Excellence:

Optimize business processes to improve efficiency and effectiveness.
Implement data-driven approaches to enhance recruitment and staffing operations.
Integrate new technologies and methodologies.

Leadership and Team Development:

Provide visionary leadership to cross-functional teams.
Mentor and develop senior leaders and staff.
Champion diversity, equity, and inclusion initiatives.

My role at Elan Solutions allows me to leverage my strategic acumen and industry expertise to drive our vision of empowering life sciences through exceptional talent and strategic partnerships.

Chief Strategy Officer (CSO)

Fermi325 Investment Advisers

At Fermi325, I lead the digital transformation strategy focused on optimizing client communications, Customer Relationship Management (CRM), and Enterprise Resource Planning (ERP). 

Results & Benefits of Client Communication Workflow Automation:

1. Time savings: The company experienced a drastic reduction in the time and effort
previously spent on manually reminding clients about monthly saving targets. This freed
up valuable resources to focus on other critical tasks and deliver enhanced value to
clients.
*What used to take up 4-8 hours/week, now takes 1 hour/month

2. Process automation: By deploying an end-to-end automation solution, Fermi325
minimized manual intervention, leading to improved operational efficiency and reduced
errors. The streamlined process allowed the company to handle a larger volume of
clients without compromising quality.
*All clients are communicated in matter of seconds with multiple follow-ups also auto scheduled

3. Clarity in communication: The implementation of the automated solution facilitated clear
and concise communication between Fermi325 Investment Advisor and their clients.
This led to better understanding, improved collaboration, and enhanced client
satisfaction.
*They know within a day the exact status of client actions timeline

By implementing advanced digital tools and strategies, my role involves leveraging technology to provide cost-effective solutions that drive growth and innovation for our clients.

Digital Transformation Consultant 

Practical Eduskills Pvt Ltd.

As VP of Business Strategy & Digital Transformation at Practical EduSkills, I spearheaded the integration of strategy and technology to drive organizational growth. With a focus on education, I implemented innovative solutions across all departments which included Sales, Marketing, Academics, Operations, HR, Recruitment, Placements.

Leveraging my expertise in business strategy, I developed comprehensive plans that optimized operational efficiency and reduced grunt work for entire team. In digital transformation, I utilized the latest technologies and advanced digital tools to revolutionize educational delivery. 

My dedication to excellence and innovation drove me to push boundaries and explore digital strategies for Practical EduSkills, to unlock the full potential of education through strategic vision and transformative digital solutions.

VP, Strategy & Digital Transformation

Overall scope to create strategies that result in cost savings through automations and improved workflows. 

Analyze the current state of processes, identifying areas where improvements can be made, and designing solutions to meet those needs. 

Establish best practices for customer experience, process optimization, analytics & data engineering, and risk management. 

Implement changes while minimizing disruption to existing operations. 

Ensure that any new technologies adopted align with the objectives set by executive leadership.

Business Transformation Consultant

Hermion Technologies

A coach is a professional who helps people achieve their personal or professional goals. A management consultant is a professional who helps organizations achieve their business goals. So, what happens when you merge these two professions? You get a management consultant who is a business coach!

This additional position combines the best of both worlds for me. 

Looking forward to helping clients to get the most out of their lives and businesses.

Business Management Consultant

Sahapedia.org

Project Lead for Pune Cultural Mapping, Tata Technologies CSR 

Lead the development of work plans with project partners, collaborators, staff, and interns and ensure timely submission of documentation. Manage a team of 70-80 people including collaborators, staff, and interns. Undertake and manage external high-level communication. Preparing reports and presentations for project partner and project updates. Support in creating archiving guidelines and database structures for technological interface for the Pune cultural map.

Project Lead for Tata Technologies CSR Project

Pune City Connect

Center Head of Sustainable Livelihoods for Urban Disadvantaged Youth. Responsible for Community Outreach Strategies, Soft Skills & Personality Development for Youth, Vocational Skilling Certification, Placements, Workplace Readiness

Centre Head, Lighthouse

Grassroutes Journeys

Develop villages coastline as rural tourism destinations; community orientation and capacity building, coordinate product development and consultants; 
•	Community Mobilization
•	Training & Capacity Building
•	Product development
•	Business Development
•	Human Resource Development and Coordination
•	Account Keeping & Reporting

Community Resource Associate, Rural Tourism Head for Chief Minister's Rural Development Fund

Mahratta Chamber of Commerce, Industries & Agriculture - MCCIA, Pune

Pune Heritage Festival 2018 - 64 events across 9 days

Responsibilities: 	
Conceptualize Manage & executive Pune city – wide Heritage Festival with an aim to create heritage awareness and develop a platform for heritage related entrepreneurship.  Role included creative design, managing team, associate rapport building, budget planning, fund raising, formulate professional alliances, e – commerce website development, Mobile App conceptualization and management, Social Media management, Press conferences – Press releases, Radio & Newspaper campaigns

Curator, Pune Heritage Festival

Jps Consultants

Provide expertise to prepare 'National Tourism Policy & Master plan for New Delhi

Heritage & Tourism Expert Consultant

If sales collapse the moment you’re in delivery…
you’re still the system.

Most consultants and agency founders are trapped in a loop:
→ You chase leads
→ You close them
→ You deliver the work
→ Then sales dry up

Your team waits. 
You scramble. 
You start over.

This isn’t a lead gen problem. 
It’s a system dependency problem.

What I do
I help service-based founders build sales systems that sell without them - so growth doesn’t depend on how available you are.

Clarity90 installs a lean, team-run sales process that:
→ Converts warm leads without content hamster wheels
→ Automates follow-ups that feel human
→ Builds team ownership - not tool overload

No swanky tools which don't get used. 
No dashboards gathering dust.
Just systems that work inside your business - without you as the middle.

Who I work with
→ Consultants & agency founders doing 5–30L/month
→ Founders still driving sales manually
→ Experts ready to scale without hustling harder

Ready to stop being the system?
→ Book a Clarity Session
→ Subscribe to Systems That Sell (weekly insights)
→ Apply for Clarity90

All links in the featured section.

Mugdha Y K

Your team doesn’t need another meeting.
It needs a rhythm it can run without you.

This week’s Systems That Sell breaks down:
→ Why meetings eat momentum
→ The 3-step rhythm that replaces "status time" with progress
→ How to build accountability that doesn’t depend on presence

If your calendar’s full but your progress isn’t, this is your issue.
Read it here.

Mugdha Yelkar

Solving sales and marketing bottlenecks for founders | Fix the gap between what you expect and what your team delivers | Sales and Operations Consultant

You started weekly check-ins to stay aligned. Now every Monday feels like déjà vu: updates, nods, and no actual shift in momentum. What began as leade

Open article: When Team Check-Ins Become Bottlenecks by Mugdha Yelkar • 2 min read

Everyone is in a rush to “use AI" these days.
Very few are in a rush to define why.

I’ve watched this play out inside growing companies, when..
A competitor makes an announcement.
A board member sends a WhatsApp message saying, “Why aren’t we doing this?”

Suddenly, there’s panic.

“We need AI.”
“We need automation.”
“We need a chatbot.”

And boom, there’s a budget, a vendor, a pilot project…
but no North Star. 

No metrics. No problem statement. Nothing, just a chase. 

And here’s the uncomfortable truth:

AI doesn’t fix unclear thinking. It amplifies it.

If your processes are messy, AI will make them messier.
If your goals are vague, AI will waste your time faster.

The order should always be:
1. What’s broken?
2. What would ‘fixed’ look like?
3. Is AI the best solution or just the trendiest?

Because “we implemented AI” sounds impressive. 
But “our task time dropped by 60%” has an impact.

Next time someone says “let’s use AI,” ask the only question that matters:

👉 “What will change if we do?”

If there’s no answer, you don’t need AI. You need clarity.

And if you want more such insights, simply follow me.

taplio

The Battle

Jack Chittenden

Mugdha Y K

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