Spotlight Service

Most service-based executives want to build a personal brand on LinkedIn.

But you're busy and not sure how to start?
Nervous about sharing your thoughts?

That’s why I created the Spotlight Service.
I'm here to help you be yourself and share your expertise with your audience.

Here’s what we’ll do:

• Develop your brand message
• Support you in creating content that clicks
• Help you post regularly to grow your brand
+ Create videos that attract your ideal clients

(You'll get a system that works for you)

Ready to get started?

Message me and let's talk.

Founder

Exit Five

Member

Beast Node

Video Editor & Creative Director

Working with service-based Creator Entrepreneurs to turn their journeys into high-quality videos

You’re a busy executive, working hard for your clients while managing sales and marketing.

You want more inbound leads, but self-doubt holds you back from sharing on LinkedIn.

I know, because I’ve been there...

Does this sound familiar?

• Want to post, but insecurities stop you?  
• Feel like everyone else is ahead of you?  
• Afraid your message won’t resonate?  

• You lack a system for showing up
• You don't think you can be yourself
• Your scattered brand is costing you leads

I’ve been in your shoes, juggling sales and marketing while wanting to show up consistently.

Fear held me back, making it hard to share my thoughts and build a brand that attracts clients.

I knew I needed a simple system to break through that doubt.

I know you want to:

→ Confidently share your message
→ Be yourself and build a brand that stands out
→ Attract clients who value your skills and experience

So what’s the solution?

A system to consistently build your brand with ease.

Here’s how I help:

• We’ll clarify your brand message  
• You’ll access a system to build your brand  
• You’ll get a guide to attract the ideal audience  
+ Bi-weekly video interviews for content creation

I’ve helped clients:

• Rebrand and land consistent leads with top execs  
• Go from 1,000 → 50,000+ impressions in 2 weeks
• Convert 700 followers into income opportunities

Ready to get started?

Message me and let's talk.

Jada Biggs

Government of Mongolia

Responsible for keeping His Excellency entertained as he completes the conquest of Eurasia and works out a tremendous trade deal with Paraguay.

Key highlights include:

- Told more than 3,000 jokes in calendar year 2024, representing a year-over-year increase of 23% 

- Was not executed for offending His Excellency

- Ate copious amounts of goat stew otherwise reserved for court eunuchs

- Managed intern program

Court Jester to His Excellency Genghis Khan

World Tonger Federation

What if I told you that you could create a universe with a pair of kitchen tongs? 🤔

Ok, put down the phone and slowly back away from trying to get me committed.

Tonger is the Seinfeld of sports. A sport about nothing.

You want to play Custody Hearing Tonger? That's fun.

So is Skydiving Tonger.

As well as HR Write-up Tonger. 

It can be played anywhere, with anyone, at any time.

👉 All you need is a pair of kitchen tongs and the declaration of, "I tong, therefore I am."

Then the creativity to pick up something with said tongs, throw them, and name the rules and the game. Et, voila. A new Tongerverse is  born.

And hey, if you can create a Tongerverse, you can create anything 😁

Benefits of Tonger include:

👉 Lowering your cholesterol
👉 Nah, it probably won’t lower your cholesterol
👉 Present moment grounding
👉 Development of new neural pathways
👉 Increased social connections
👉 Stimulation of endorphins
👉 Vagal toning (like toning your abs and glutes, but better)
👉 Actually, glute toning is pretty fantastic
👉 Finding the love of your life, or at least someone who doesn’t completely suck
👉 Non-addictive dopamine hits
👉 A deeper appreciation for random 80s comedies

Want to begin your journey and join House Tongerian? Check us out at Tonger.org

El Jefe

BIZCATALYST 360°

Featured Contributor

Lights! Camera! Training!

I've been a comedian since 1999. 

"Being back at Comic Strip Live is great! Although, I suppose that depends on what the definition of "is", is..."

Ah. They just wrote themselves in those days.

But I also learned how to be a trainer/facilitator from the Leadership Institute and ASTD, and realized something...

Most content is PAINFULLY boring!

You know it's true.

So together with Master Trainer Sardek Love, I created the "Lights! Camera! Training!" workshop that teaches trainers how to become entertainers. And turn ANY content into something fun, engaging and memorable.

This workshop covers: 

👉 How to mentally transform from trainer to entertainer
👉 How to create a light, comedic and fun atmosphere
👉 Body language, tone and inflection techniques
👉 Transforming dry content into captivating, exciting information
👉 Training games to increase learners' energy and make the content stick

Contact me to bring one of these workshops to your organization/chapter!

Co-Founder & Faculty Member

tours4mobile.com

Writing and traveling have always been my two greatest passions. 

Mets baseball is the third, but it's a lot more depressing than the first two.

So Tours4Mobile gave me an incredible opportunity to take you on tours of Lower Manhattan, Midtown during Christmas, and Montreal from the convenience of your own phone. 

Sharing my perspective of my favorite places in the world with you has been one of the truly great joys of my life.

Travel Writer

Winning Wit

In the summer of 2011, I was on a road trip in Canada, and suddenly...it hit me!!

A moose.

Be careful driving in Canada.

But something else hit me too - an idea. 

"What if I could take my experience as a comedian, writer, trainer and recruiter, and create a service that would help others use the power of humor to boost their morale, and that of their organization?"

And on that fine summer day, Winning Wit was born. A beautiful, precious 7 lb., 8 oz. bundle of LLC paperwork.

Since that time, I've...

👉 Written over 2,000 speeches, presentations, comedy roasts, web copy pages and LinkedIn profiles for people on every continent.
👉 Coached everyone from NFL stars to flight attendants to heart surgeons on presentation and interview techniques to win the job/crowd/critical mother-in-law.
👉 Authored "Get Bitter to Get Better", "The Gen X Code", "The Adventures of SuperJay" and "Leaving 2020"

Helping people laugh through the pain of living has been the greatest honor of my life.

That, and winning 7th place in a bowling tournament when I was 10. A tournament with 8 contestants.

geoff@winningwit.com

www.WinningWit.com

Founder & CEO

American Society for Training and Development

It is ok to play favorites? Because this was my favorite job. 

After the world of agency recruiting, I was drawn to the road once again, and the opportunity to engage local leaders across the country, build up a national network, and create relationships that would stand the test of time. 

ASTD allowed me to...

👉 Design and implement a chapter engagement strategy, resulting in 90 percent of chapters complying with operational requirements (up from 32 percent in 2007)
👉 Serve as the primary liaison to 130 chapters nationwide, conduct on-site industry presentations, strategic planning sessions and member engagement events, and significantly increase best-practice sharing among chapters
👉 Manage a 50 state network of 500+ volunteer leaders and draft onboarding and retention strategies which led to a 40% increase in year-over-year retention
👉 Consult Chief Learning Officers at Fortune 500 companies to formulate employee learning solutions to fit business objectives

National Chapter Relations Manager 

AccountPros

After the program with the Leadership Institute ended, it was time to try my hand in the private sector. 

I'd learned about resumes, interviewing and hiring in my last role, but the opportunity to do it in a fast-paced agency? Let's rock 😎

While at AccountPros, I...

👉 Recruited and placed 100+ financial professionals in permanent positions in real estate, consulting, legal, investment management and professional services fields
👉 Conducted on-site screenings and interviews with more than 200 candidates in the Mid-Atlantic region
👉 Secured new clients by placing candidates in senior roles with oversight of departmental hiring

Executive Recruiter

The Leadership Institute

The Leadership Institute approached me with a mission in the summer of 2003:

"Geoff - we need you to run a national field team and start 200 groups on college campuses. And it all needs to happen in ten weeks. Are you up for it?"

So I lied and said, "Of course I am! Piece of cake!" 😁

As it turned out, this job ended up being one of the greatest experiences of my life. Learning on the fly and having to make adjustments as we went along, I...

👉 Recruited and managed 57 field representatives while handling on-boarding, debriefs and payroll
👉 Directed the entire field program, leading to 240 new campus groups and publications in all 50 states
👉 Managed a $1.3 million dollar budget and implemented financial systems that streamlined and lowered costs
👉 Coordinated 122 conferences, training more than 1,300 students on political technology techniques

National Field Director

Michigan House of Representatives

This was my first "real" job. No offense to the people who paid me to hand out furniture flyers when I was 15.

The Michigan House of Representatives gave me an opportunity to...

👉 Serve as the liaison between local campaigns and state caucus, implementing strategic political plans
👉 Coordinate logistics for on-the-ground volunteer activities statewide (and win two competitive races in the process), secure media interviews and respond to inquires on behalf of the campaigns
👉 Recruit and manage eight interns while coordinating the state house internship program

Communications Analyst

This is weird 🫠

I used to write these bios for a living. I helped people craft the perfect intro, a great hook, a compelling story and a killer call-to-action.

But now...I'm just here for the party 🥳

To help you remember this life is a dream. 

Through the Path to Perfectia book series, my podcasts, livestreams and events, the irreverent madness that is the sport of Tonger, and whatever else I decide to muster up when the mood strikes.

Unlike most other bios here, I'm not here to sell you anything. You don't need a single thing from me to be the best, most amazing, most joyful version of you.

Now that we've got that out of the way
...😄

...I'd love to connect and learn about *your* story. 

Because if you've made it this far in the dream, chances are it's a great one 🥂

taplio

The Battle

Jada Biggs

Geoff Woliner, CPCM 🇲🇳

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