salesmotion.io

AI-Powered Account Intelligence for Sales. Research. Signals. Insights. All In One Place.

WHY SALESMOTION?
Stop wasting hours setting up alerts, manually browsing, or prompt engineering. Salesmotion’s AI agents monitor your territory 24/7—scanning earnings, jobs, podcasts, news, and the entire public web—to surface every trigger signal, sales angle, and pain point you need to break into accounts and win more deals.

CUSTOMER QUOTE
"Salesmotion is a no-brainer. It provides my reps with territory signaling capabilities that increase their effectiveness. They can approach every prospect with “Why now?” messaging and align to their strategy."
- Gordon Lindsay, VP of Commercial Sales, Sigma

CEO & Co-Founder

Endeit Capital

Supporting the Endeit Capital team in finding, funding and supporting founders in Europe and beyond.

Venture Partner

Infraspeak

Infraspeak is transforming facilities management. Supporting as a Board Observer after the Series B.

Board Observer

Stage 2 Capital

The Stage 2 Capital Catalyst supports early-stage B2B software companies.

Limited Partner, Stage 2 Capital Catalyst

Clari

Leading global expansion strategy and operations. In charge of SE team and ran PE/VC partnerships as EMEA point of contact.

Head of Global Growth Strategy, Operations & Sales Engineering

Grew international region by supporting APAC launch, winning first 100 customer logos internationally and scaling the global business past $10m ARR.

Senior Manager, Sales Engineering & Operations EMEA

Started scaling in EMEA. Hired full SE team & scaled other teams. HQ liaison for operations and strategy. Total from 5 -> 35 in 2 years. 20+ logos.

Manager, Sales Engineering & Operations EMEA

First hire in the region. Started Clari EMEA from the ground up with the founding team. Won first customers in Europe, hit $1m ARR and hired critical talent in GTM.

Lead Sales Engineering EMEA

Demoboost

Advisor

Guest lecturer on digital transformation and technology innovation.

Guest Lecturer

PreSkale

PreSkale is an all-in-one PreSales intelligence platform.

Minoa

Minoa is a collaborative value management platform.

Angel Investor

Salesforce

Senior Solution Engineer | Einstein AI GTM Program Leader

Solution Engineer | Einstein AI GTM Program Leader

Global Expansion Leader @Clari | 🔔 Follow for daily takes on tech trends & practical sales (engineering) advice. | 📬 Newsletter for B2B leaders morevalue.substack.com | Lecturer @UCL | Advisor

👋 I'm Semir, CEO @ Salesmotion.  Sell more, research less. Salesmotion’s AI scans the entire web 24/7—delivering trigger signals for in-market buyers, deep account intel and ready-to-go POVs. 

Find out more on salesmotion.io

🗣️ Customer Quote: "A huge upgrade to any salesperson’s toolkit. For outbounding, account planning, and meeting prep, all information is housed in Salesmotion."

🔔 Hit "Follow" for more on sales, startup-building and how we bootstrap our business.

Semir Jahic

He's the absolute GOAT of sales tech in my opinion.

- Bootstrapped from $0 for the first 7 years
- Got to $30M revenue before taking PE
- Acquired his biggest competitor
- Took it public in an IPO $GTM
- Returned insane multiples to PE investors
- $1.2BN revenue today
- Still founder-led
- Profitable
- 42 years old

Henry Schuck, CEO of ZoomInfo.

The fireside between Mark Roberge and him at Stage 2 Capital's LP meeting in NYC yesterday about wins, fears, mistakes and what's ahead in sales tech was my highlight.

If we at salesmotion.io get a fraction of that success, I'd be a happy man.

OTHER HIGHLIGHTS

A candid talk on startup M&A. SPOILER: it's not a dirty word. Not every company is a rocketship, and that's ok. VCs place bets, not all work out.

A great panel by the OGs sales leaders from Oracle, Workday, Palo Alto Networks and Google Cloud about getting to the top and scaling from millions to billions in ARR.

A discussion on the $$$ billions flowing into AI, if we're in an AI bubble and if it's even a bad thing if we're in one.

Plus always great catching up with old friends, former colleagues, and other incredible operators in GTM. The kind of conversations that make you want to work harder, achieve more and move faster.

A big “Thank You” to Mark Roberge, Jay Po, Sean Po, Liz Christo, Sakib Dadi, John Boucher, and the whole Stage 2 team for hosting an excellent summit.

My $250,000 deal with Sprinklr for Q4 is suddenly at risk.

Stories like this are what I hear from reps every single week.

THE PROBLEM TODAY

CRM does not warn you when the outside world changes.
Sales tools only reflect what you type in.
None of them surface the actual signals that move deals.

But deals often slip because of external factors.

CASE IN POINT - SPRINKLR

Sprinklr is the perfect example.

Over the last twelve months, they have gone through a major transformation:

- New CEO (Rory Read)
- New CRO (Scott Millard, ex-Dell)
- CFO left, CEO covering finance
- GTM leaders left across Sales, RevOps, Enablement
- Project BearHug started to save ~700 accounts (80% of revenue)
- AI-native product shifts increasing costs and scrutiny on ROI

All of this is happening outside the CRM, 
but it impacts EVERY renewal and every late-stage deal.

NO VISIBILITY

Yet most reps selling into Sprinklr still see green stages in CRM.

A flat renewal coming up.
A “save” win forecasted for Q4.

They do not see: 
- churn remediation
- leadership turnover
- margin pressure

They do not see the new CRO transforming GTM execution and reassessing every major contract and vendor in their stack.

MISSING YOUR FORECAST

Then comes the forecast review.

Suddenly the CRO is grilling you why a “75% commit” slipped.

As an AE you have to explain yourself.
Your VP has to explain themselves.
And the CRO has to explain it again to the board.

All because the key signals were there,
BUT not in the systems that are supposed to be your
“single source of truth”.

MIND THE GAP

This is exactly the gap Salesmotion was built to close.

We monitor what is happening outside your CRM:
- Leadership changes
- Earnings calls
- Pricing shifts
- AI cost signals
- GTM strategy pivots
- Hiring and departures
- Product focus changes
- Churn programs like BearHug
- Regional expansion movements

And we surface it inside your CRM the moment it happens.

This is how sellers prevent a $250,000 surprise.

If you want true visibility into your accounts, let’s talk.

Punching above our weight - yet again! Excited to see salesmotion.io featured in the 11th SalesTech Landscape by Nicolas de Kouchkovsky.

Startup building is hard. 

We're in a crowded and fiercely competitive market.

Countless VC-backed players fighting for customers.

It's like we decided to go to the Olympics because "we like running".

Yet here we are, almost two years in:

lean, bootstrapped, growing, profitable, and happy.

Here's proof: I'm a terrible salesperson.

Luckily, we have customers that speak on our behalf.

“At first it sounded like a simple utility. But once we deployed it, it became clear there’s nothing else like it. Any sales, business development, or client services team should try this. It changes the way you work.”

This is from Andrew Giordano, VP of Commercial Operations at Analytic Partners, a Gartner leader in Marketing Mix Modeling.

I'm grateful that (despite my pitch which made us look like a "simple utility") we have built a strong partnership with the team at AP.  Lots more to come!

TAKEAWAY

I've got some homework.

Improve, refine and practice our pitch.

Salesmotion is so much more than a simple utility.

PS: If you want to know what it's all about, DM me.

Yummy! We just got featured in 👨‍🍳 Elric Legloire's newsletter: Outbound Kitchen. This is a Michelin star level breakdown.

Read this and you'll know more about Salesmotion's sales motion than anyone (me included).

Excellent breakdown with loads of tactical takeaways.

Time to get cooking!

Check it out (linked in comments)

Mercia Asset Management PLC

I provide GTM support to portfolio companies on the $1m - $50m journey. I also conduct Due Diligence on new investments, post investments, and U.S. expansion, help the firm with thought-leading content, and build a community of CROs / CMOs through masterclass events.

Operating Partner & GTM Due Diligence

Edwin Abl

I help CEOs, Chairmen, and VCs rapidly fix GTM challenges that drive value creation, with a strong focus on execution. Having advised over 50+ scale-ups, I turn strategies into actionable plans using "sprint cycles," addressing one challenge at a time. 

DD & Advisory (past & present): Mercia Ventures (Operating Partner), Octopus Ventures, Tercera Capital, Frog Capital, Growth Builders (Masterclass Host), GrowthMentor, Gett, Evotix ($140m EXIT), Mention-Me, ScaleWise, Social Value Portal, Delio, Distil.ai, HowNow, Arctic Shores, Enate, Elucidat, Mo.work, Adludio, Log My Care, Edge10 Group, Adzact, Zennify, Egen, Archa, Adway, Synthesized, Centuro Global, Tutorful, Mindset.ai, MindTech, Netacea, Terazo, and more...

Fractional Operating Partner

Demand Karma

Most VCs, Chairman and CEOs receive a report that is not worth the paper it's written on. 

To compound issues, most DD is solely on sales-led diligence. Sales-led is an old way of thinking. Selling is a team sport. We focus on the entire revenue engine and what we feel is vital for GTM 2.0—selling is all about your value proposition, audience building, and GTM alignment. Building large sales teams and not valuing marketing used to be acceptable, but it's no longer viable to scale. 

Learn more here: 
www.demandkarma.com.

GTM Due Diligence

Tercera.io

Tercera is a new kind of investment and advisory firm specializing in the $460B cloud professional services market. We invest in people, not products. We look for solid growth, not unicorns. We seek to support, not control.

GTM Due Diligence & Advisor

GrowthBuilders

I host quarterly Masterclass sessions based on the latest SaaS GTM Thought Leadership topics. 

GrowthBuilders supports startups and scale-ups through hands-on business insight, connections to new opportunities and a network of expertise and experience to grow lasting ventures quicker.

Scale-up Mentor (& Masterclass Host)

Pavilion

Pavilion is a private members-only organisation consisting of top senior commercial leaders around the world. Our community is designed to support the professional development of revenue leaders at high-growth companies, facilitate the sharing of best practices, and serve as a trusted private community where members can openly discuss business critical issues with the comfort of privacy and confidentiality.

London Steering Committee Member

Modulr

Scaled team and pipeline rapidly. CMO at Modulr, part of Blenheim Chalcot, UK's leading venture builder and offices in London, San Francisco, New York, and Mumbai. Moved across from another portfolio venture, Hive Learning, to build GTM, scale pipeline, and revenue vs aggressive growth trajectory. 

Investors include General Atlantic, PayPal Ventures, Blenheim Chalcot, Frog Capital, and Highland Europe. Raised over $150m. One of the first digital payments infrastructure start-ups in the U.K.

Chief Marketing Officer

Hive Learning

Led all new corporate business sales, marketing and demand generation in global learning SaaS company. Founded by legendary sports coach Sir Clive Woodward, owned by Blenheim Chalcot, UK's leading venture builder and has offices in London, San Francisco, New York and Mumbai. 

Hired and built team, demand generation, sales process and go-to-market function from scratch and processes for scaling regions. Increased pipeline across B2B channels.

Chief Marketing Officer & Corporate Sales

Appirio

Led and grew marketing, strategic alliances, and GTM for EMEA. The company was backed by Sequoia Capital, GGV Capital, and General Atlantic and was acquired by Wipro ($500m) in November 2016—a member of the European leadership team. Grew pipeline from $30K to $133M in 4 years. 

Appirio / TopCoder is a global services provider that uses cloud, social, and mobile technology to help enterprises deliver world-class worker and customer experiences. Appirio brings together technology expertise with a deep understanding of the way people work, and the nearly limitless skills of a crowdsourcing community of 1,000,000+ developers, designers and analysts to help enterprises transform relationships with their customers, partners and workforce. Appirio partners with Salesforce.com, Workday, Amazon, Google and other leading cloud technologies and has worked with more than 1000 enterprises, including organizations like Facebook, Intuit, Japan Post Network, L'Oreal, McGraw-Hill, NetApp, The Four Seasons, and Virgin America.

Senior Director, Marketing & Alliances, EMEA

I helped startups with revenues between £0.5m and £3m overcome growth challenges, execute sales, generate demand, align sales and marketing, and build lean marketing systems. 

In parallel, I launched a recruiting marketplace for Salesforce developers called TalentFeed (think Hired.com). It allowed clients to pitch and bid on 'hidden' talent within the SFDC ecosystem. That didn't work out well, as I was trying too many things. =)

Fractional CRO

Smart GTM 2.0. I write about marketing, SaaS GTM and personal progress ⚡ Operating Partner, GTM Advisor & Due Diligence

A career startup operator, now Operating Partner at Mercia Ventures and advisor on differentiation, marketing, and GTM, I help companies scale from $2M to $50M+ in revenue with the GTM Accelerator Blueprint, sharing insights through the Scaling Better newsletter and supporting growth with GTM Sprints and Due Diligence reviews.

I asked 25 CMOs what their biggest challenges are right now.

Obviously, AI came up a lot, but let’s put that aside for a second. 

Here’s what was really given as feedback: 

- Building and scaling teams
- The change in the economy and VC market, and how that impacts the approach to marketing
- Finding the resources (budget and people) to do things properly
- Recruiting, managing, and measuring results across multiple buyer personas
- Evolving revenue operations
- Marketing attribution to revenue
- Org design and budget allocation (headcount vs program, demand capture vs demand creation, digital vs events)
- The role of analysts like Gartner and how to make those relationships work
- Aligning sales and marketing for enterprise GTM
- Balancing performance today with long-term growth
- Paths to profitability while still growing
- Scaling demand
- Building teams for the long term without chasing short-term money
- Actually the one bit I am finding most challenging which I think is scaling the team and adapting all the processes / changing team rhythms and cadences and ways of keeping alignment as you grow. 

These are the real challenges we go deep on in the CMO 1% Blueprint. Building modern GTM systems that work in this market, not the one we had five years ago.

GTM Fixer / Operating Partner that provides GTM DD services to investors and coaching to revenue leaders

🚀 I’m working with a group of fast-growing companies across my portfolio, helping them hire exceptional GTM and marketing talent.

Here are a few standout roles currently open:

🇬🇧 Marketing Manager, UK 
LegalTech, Series A
Fast-growing, product-led team

🇬🇧 Field Marketing Managers UK / USA / Germany 
AI SaaS, scaling fast
Own regional programs and pipeline impact

🇬🇧 Commercial Director 
SaaS, payments 
Hands-on leadership across sales and revenue 

DM me if interested - if not a direct role here always happy to connect people for roles =) 

#marketing #hiring #CMO #GTM

Scaling yourself as a revenue leader is like staring into the abyss and eating glass. It’s daunting and painful. But when you systemise your own development, everything changes. 

If you want a structured way to self-reflect as a CMO, this framework will help. 

Why is this a good idea...  

Stepping into the CMO role (or any revenue leadership role) is a challenge because you need to broaden your skills to meet a wider range of outputs. While you might have a functional specialism, success requires learning and mastering a broader set of skills. Your CEO will expect this. It’s easy to stick to what you know, but I encourage you to identify where you need to improve to excel in all areas of your role.

A quick personal note:

Many years ago, a boss of mine sat me down and walked me through an early, abbreviated version of this framework, long before I developed the full version. It was uncomfortable. I remember feeling exposed as we went line by line through where I wasn’t delivering. But it remains one of the most valuable conversations of my career. It showed me exactly where to focus, and it shaped how I think about revenue leadership today.

𝗛𝗼𝘄 𝗶𝘁 𝘄𝗼𝗿𝗸𝘀: 
Each month, grade yourself in these 12 key areas based on your current context:
a) where you are right now,
b) whether you’re Not Delivering, Starting to Deliver, or Fully Delivering, and
c) what your next steps are. 

Be honest with yourself and focus on progress.

For added insight, consider including your attitude and team skills in the evaluation.

Hope it helps =)

𝗔𝗰𝗰𝗼𝘂𝗻𝘁𝗮𝗯𝗶𝗹𝗶𝘁𝘆 𝗼𝗳 𝗯𝗲𝗶𝗻𝗴 𝗮 𝗚𝗥𝗘𝗔𝗧 𝗖𝗠𝗢:
01 Defining/owning the business proposition and positioning
02 Efficient demand gen capital deployment & campaigns
03 Elevating brand / organic reputation channels & campaigns
04 Owning collateral, content and copy
05 Building world-class marketing team
06 Shaping whole company team especially partnership with sales
07 Product and overall business leadership
08 Defining and communicating with the Board and investors
09 Acting as an AI enabler across marketing, sales, and product
10 Building a scalable GTM system and data infrastructure
11 Driving cross-team accountability for pipeline, revenue & ROI
12 Chief internal and external story-teller

𝗔𝘁𝘁𝗶𝘁𝘂𝗱𝗲:
01 High energy and positive
02 Influencing other teams
03 Be the hardest worker in the room

𝗧𝗲𝗮𝗺:
01 Collaboration and sharing
02 Contribution to culture

𝗚𝗿𝗮𝗱𝗲 & 𝗰𝗼𝗻𝘁𝗲𝘅𝘁 𝗲𝗮𝗰𝗵 𝗺𝗼𝗻𝘁𝗵:

This is the exact framework we work through in the 1% CMO Blueprint. If you want to become a world-class revenue leader, let’s talk. Go here: https://buff.ly/dc1dY3s

I read this quote the other day:

“We have a system and tactics that we do not have the players for.” (Sorry, sports analogy…)

It really hit me because it sums up so many GTM challenges I see. Talking to CEOs and Investors each week - so many companies are trying to run plays without the right players in place.

- Doing thought leadership without the people confident enough to be disruptive.
- Running 10 channels without the team to run them well.
- Building a demand engine without the content engine to power it. 

If this feels familiar, it might be time to pause the playbook and rethink your lineup.

Start with the team, not the tactics. 

Good GTM isn’t about running more plays. It’s about matching your system to the players you actually have.

From moving to San Francisco to build new connections which is ground zero over here… thanks for the connections from everyone.

Here are the general archetypes:

A) the person is highly “successful” (either being yes very successful or in a role where they think they are successful: sometimes in investment you do that a tad because you control the money) they have an over inflated opinion of themselves, their role and you are subordinate for some reason. You can’t add value to them because they don’t need help and have an unbalanced view of themselves. 

B) generally a super open nice person and successful / give their time but very busy and you are not a priority to them (completely rationale). But try to do your best add value to what they’re working on because they are a good person. 

C) b + over index on being human, giving with their network, amazing human beings, and good at what they do.

If we had more b+ into c’s right now be a better environment.

Obviously it’s based at the same time on not asking being credible in return but don't think it's clever to be in box 1. In all fairness they won't care anyway... 

i.e. people need to get over themselves a little bit =)

Am not perfect but mission is to be more b and c. 

Hoping we can all do that - together!

taplio

The Battle

Semir Jahic

Edwin Abl

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taplio

The Battle

Semir Jahic

Edwin Abl

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Semir Jahic's LinkedIn Performance

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