After running an agency (done-for-you) for nearly 3 years I've decided that it's nearly IMPOSSIBLE to put clients in "boxes". There is just not 1 solution that fits every company's needs / wants. So in July of 2022 I closed the doors to Thumbstop Media and opened Jake Geller Consulting. 

It is through this venture that I can provide companies with custom project proposals that provide TRUE solutions (not just band-aids). Solutions that will last through market volatility and trends.

Jake Geller Consulting

Seahawk Media

Strategic global partnerships and web services for Seahawk Media in Boston, MA. We bring great ideas to life with WordPress - GoDaddy Pro.

Business Development Advisor

Thumbstop Media

Marketing is constantly changing, and to beat your competitors, you need to get ahead of the curve. Your audience is immersed in their digital worlds, and they’re looking for the convergence of unprecedented innovations and ultimate convenience. Show you’ve got what it takes by abandoning generic techniques and embracing a 21st-century marketing strategy.

As specialists in B2B marketing and sales solutions, Thumbstop can go beyond conversion rate optimization: we recommend & install proven strategies that enhance business value by engaging more leads.

Consultant & Founder

Connected Investors

Connected Investors is the world's largest real estate investing social network. With over 375,000 members, it is my job to create an environment that consistently re-engages our members while acquiring new members. This has been and continues to be achieved through strategic UI/UX design, constant iterations of value, and special consideration of user feedback. Since joining the team Connected Investors has exponentially grown and I look forward to continuing to shape the future of Real Estate Investing!

Head of Product and Partnerships

Connected Investors is the world's largest real estate investing social network. With over 375,000 members, it is my job to create an environment that consistently re-engages our members while acquiring new members. This has been and continues to be achieved through strategic content planning/deployment, original creative, and consistent distribution of value. Since joining the team Connected Investors has exponentially grown its social media presence: driving sales and increasing brand awareness (see statistics below).

Head of Digital Business Development

Intern

Starbucks

This is where I learned the power of people and what it truly means to "love your job". Throughout my time at Starbucks I did more than serving coffee and taking inventory, I brought a smile to everyone's face. Most mornings I was the first person our customers would interact with, in the afternoon I was the smile on a crappy day, and at night I was the team member laughing in the back as we closed the store.  It was because of this that our team was consistently recognized as top performing!

Barista

I build companies & teams that turn BIG, BOLD ideas into actionable plans resulting in profitable businesses. SaaS Enthusiast. Startup Addict.

Hey there! I'm Jake Geller, CEO of JG Consulting and your go-to guy for creative business strategies and serial entrepreneurship. My journey has taken me from whipping up lattes as a Starbucks barista to helping scale start-ups at all stages where I:  

- Helped Clean Juice open their 1st location and achieve go-to-market processes. 8 years later leading their marketing team on their online rebrand for 140+ locations 🥝

 - Helped Connected Investors develop their partner network, scale from 4 to 60 employees, and develop a prop-tech platform that exited for $80M+ 💰

 - Helped 20+ start-ups create go-to-market processes resulting in a total of $10M+ in pipeline revenue 📈

- Have helped 14 hyper-growth creators (and counting) increase their traffic and revenues through creative operational strategy (resulting in $4M+ ARR in revenues paid to creators since 2021) 🤯

My mission? To help businesses and creators break through limitations and achieve the unimaginable. This growth-hacking aficionado has a knack for working with pre-seed or Series A startups and taking them to new heights. 🚀

Here's what some of my happy clients have to say:

🔥"Jake's work ethic is immaculate and so easy to work together with. He goes out of his way when you ask for help and guidance." 🔥

🔥"His passion and enthusiasm are infectious, and he's someone who elevates those that surround him." 🔥

But enough about me; let's talk about what I can do for you! With a solutions-oriented mindset, out-of-the-box thinking, and killer project management skills, I'm here to help profitably scale… the harder the problem, the more I want to solve it (try me).

When I'm not dominating the business world, you can find me chilling on Wrightsville Beach with my Mini-Bernedoodle, Biggie, or practicing Brazilian Jiu-Jitsu as a Royce Gracie 4-striped brown belt. 🏖️ 🥋

So, if you're ready to take your business to new heights, hit me up for some creative go-to-market strategy, sales strategy, marketing strategy, or project management across departments. Let's conquer the world together! 🌎

Jake Geller

Jay Singh

Casper Studios

Our team has experience from LinkedIn and Microsoft. We help founders design and build AI products. We use the learnings to build our own too. 

Schedule a call with us to see if we can help.

CEO & Founder

LinkedIn

-Helped lead the partnership with Clear to enable 200 million US members to access identity verification services
-Helped lead the partnership with Aadhar, DigiLocker, and Hyperverge to enable 100m Indian members to access identity verification
-Served as the global lead in expanding identity verification capabilities to key markets, such as India, Europe, and LATAM
-Drove adoption from 0-10m verifications in six months 
-Regularly engaged with LinkedIn leadership, Microsoft, external company executives, and government authorities to ensure a seamless and successful rollout

Manager, Business Development and Strategic Product Partnerships

Helping to build our verification products and framing the GenAI landscape for the company.

Senior Associate, Business Development and Strategic Product Partnerships

I work in Business Development for LinkedIn. What does that mean? Well, I spend my days doing one of three things:

1.) Working with our legal team to execute and negotiate deals with companies in LinkedIn's ecosystem
2.) Working with engineering and product teams to build partnerships and technical integrations with those companies
3.) Connecting with internal stakeholders in product, engineering, marketing, and sales to drive the activation of these partnerships

I honestly love my job. I get to speak to startup founders and big tech co execs. I get to help shape the strategy for our business and our products. And most importantly, I get to meet people that will be in my personal and professional network for the rest of my life.

The skills I'm developing will last a lifetime. The relationships I'm developing will shape my life.

Feel free to reach out if you’re interested in learning more about partnerships at LinkedIn.

Associate, Business Development and Strategic Product Partnerships

I cold-called literally 50-100 people every day in this role. I was shocked that this practice still existed in a large tech company. But it taught me resilience, persistence, and how to connect with literally anyone in 30 seconds. I'm appreciative of this opportunity to get me started in my career and learn how to be a professional.

Sales Development

Someone who had done this program before me described it as "adult summer camp". Could not agree more. The BLP program was wonderful. It was the entry into big tech that I needed. It has completely changed my personal and professional life. The people I met in the program have become some of my best friends. 

For work, they threw us right into the fire. We spent 3 months on our customer service team learning how to support angry people paying tons of money for LinkedIn products. It helped me understand how we make money, why customers buy our products, and why they do not. I struggled a lot in this role. I think it was because I didn't focus enough on onboarding, and was excited about my "next play". This was a good lesson for me; you have to succeed in the role you're in before looking for the next one. 

We then went into recruiting. I was on our Data Science recruiting team. I had no idea what I was talking about but learned how to sell candidates on LinkedIn. I learned that sometimes our hiring practices favour prestige (big company, great school, etc) which made me passionate about supporting those from underrepresented backgrounds. 

Along with these two official "rotations", I built a lot of great relationships with folks that have become my mentors. I helped to sell our learning product (LinkedIn Learning) to my alma mater. I got to work on a proposal to sell LinkedIn to the Canadian government. And I started working on side projects on the Business Development team, which led to a full-time role about a year later. 

I learned it takes a lot of patience to get what you want. I learned that building authentic relationships with professionals is key. I learned that people want to help if you ask for it.

Overall BLP was an amazing experience. I learned a ton and would recommend anyone else to do the same to get their feet wet within the tech industry, specifically for new grads.

Business Leadership Program

Jay Inc.

I write about relationships and technology predominately on LinkedIn which you can access on this profile.

I also write about self-care, mindfulness, and other general musings on my blog below.

You can also subscribe to my newsletter which I send out twice a month on all of these topics and more above.

Writing about things

Across The Lines Podcast

Across the Lines is a podcast that highlights the stories of Pan Asian American leaders and explores the intersection of their personal and professional journeys. Our vision is to inspire and empower the next generation of leaders through having candid conversations about identity, work, and the confluence of the two. We’ve had the privileged to interview Founders, CEOs, and Executives from the world’s largest companies.

Co Host

Agreement Express

•	Conducted research on new markets for company to expand into in United States, Latin America, and the Caribbean
•	Drove new sales opportunities by conceptualizing and developing business process models and product demonstrations to help prospects understand how Agreement Express can improve their onboarding processes
•	Conducted RFP responses by answering hundreds of questions about Agreement Express's capabilities versus the stated requirements for Fortune 500 Financial Institutions

Enterprise Sales Representative

Joiiin

•	Founded Benevolent Designs, a drop-ship E-commerce website, with over 20 products with $2435 in revenue in 2 months
•	Created SEO and Facebook Advertisement strategy which increased overall social media presence to 22,500 followers across 3 platforms (Instagram, Facebook, and Snapchat)
•	Created systems to enable decision-making and link company-wide OKR’s (objectives and key results) to individual goals by researching, implementing, and tracking operational metrics of Benevolent Designs

Business Development and Marketing 

AMS of UBC Vancouver

•	 Collaborated with Entrepreneurship @ UBC, the university incubator, to create the first student-run entrepreneurship hub predominantly for undergraduate students
•	Received $20,000 of funding approved by AMS council to operate the first ever incubator in the student society
•	Collaborated with 11 groups on and off campus to help spur entrepreneurial culture by hosting workshops, planning events, creating a cohort system to support ventures with resources, talent, and capital

Entrepreneurship Hub Program Manager and Founder

•	Raised $9800 for operational expenses for the Foodbank, exceeding the target goal by $7800
•	Managed a team of 13 volunteers to increase to manage the 240% increase in client usage of the Foodbank
•	Facilitated workshops and presented to leads of faculties, organizations, and national television broadcasters (CBC, CTV, and more) by analyzing and identifying trends on food insecurity

Foodbank Coordinator

The University of British Columbia

-Propose, implement, and evaluate programs, which are varied in both content and target audience. 
-Build community within on-campus residence areas with over 1600 residents: 
-Counsel residents with academic and personal difficulties; planned various academic and social events.

Residence Advisor

College Works Painting

•	Obtained revenue of $78,430 with a 27% profit margin, and was awarded as the top intern in the Canada. 
•	Lead two teams to complete 29 projects in a three-month period with a 97% customer satisfaction.
•	Recruited, interviewed, hired, trained, managed, employed an 8 employee branch and was promoted to a District Manager of Sales and Marketing and began recruiting and training interns out of the University of British Columbia

Regional Manager

Sureway Construction Group Ltd.

Labourer

CEO @ Casper Studios | Ex-Linkedin: We help companies adopt AI and build AI-powered products.

I am a co-founder of Casper Studios, a product studio that develops and integrates AI solutions for companies. I previously was a business development and strategic partnership manager at LinkedIn. With over eight years of experience in these fields, I have a track record of creating value for customers, partners, and stakeholders.

At LinkedIn, I have helped lead the global expansion of identity verification capabilities to key markets, such as India, Europe, and LATAM, enabling over 30 million members to access trusted and secure services. I have also driven 20+ partnerships with leading companies and governments, such as Clear, DigiLocker, and Hyperverge, to enhance the user experience and the network effect of the verification project . 

At Casper, I have leveraged my expertise in AI and product development to create a popular chrome extension that assists users in content creation and summarization, attracting over 20,000 users in less than six months. I have also generated $x00,000s of revenue by offering tailored strategy consulting, product development, and design services to other businesses that want to integrate and leverage AI.

I am passionate about making products accessible, efficient, and user-friendly, and empowering people and businesses to unlock their full potential through technology. I have a strong background in trust, verification, and HR tech, and a keen interest in entrepreneurship and innovation. Outside of my work, I invest time in supporting the AAPI community, love meditating, and dancing with my friends.

Co-Founder & CEO

With a team of experts from LinkedIn and Microsoft, we help companies integrate AI into their workflows, from strategy and prototyping to complete product development.

Schedule a call with us to see how we can help.

This chapter of living in New York is wrapping up, even though I know I’ll be back and forth a lot. Wanted to share a few reflections on that. 

Ria and I came to the city both bootstrapping companies last year. Life on easy mode hey?!

A year in, we’ve made a ton of friends, found a real community, she exited her startup, we saw a 10x in revenue. The city just pushed us in the best way. Consultants have this frame of “up or out” for their roles in the business. I think New York is the same way. I think we went up and are going out haha! The pace here forced us to think bigger and run faster. I’m going to miss it a lot.

My friends always made fun of me for staying in the Pearl House. It’s this super nice amenity building in FiDi - gym, sauna, co-working, the whole vibe. The team would joke that if I was late to a morning call, I was probably in the spa lol. 

But in reality, this place changed our life. Ria and I furnished our first apartment. She threw a 30th birthday / conference for me. We’ve hosted events for the AI and tech community. NYC Tech Week, AI + PE night, most recently a focused event on AI services. It’s been fun watching people show up for each other here.

It also became “Casper HQ”. We started the year with three of us distributed. Now we’re 20 strong, with Derek and Kelly in the city. Both of them have changed the course of the company. Both relationships started right here.

Okay a few more notes on how I really love New York. 

The train trips out to Connecticut to meet a prospect. Running up and down the 4/5 from FiDi to Midtown to speak at an event. The energy, the randomness, the people, so fun.

We’re heading back to SF for now but I’ll definitely be spending a lot of time back and forth.

Even flirting with the idea of having a place in both cities… but for now, that’s feels a bit irresponsible.

So yes, a ton of flights back and forth coming up. And I’m excited for it. Excited to stay close to everything happening here, excited to keep building, and grateful for what this past year gave us.

CEO @ Casper Studios | Ex-Linkedin: We help companies implement AI

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Continuing hire more AI engineers. Looking for people based in SF or NYC for this specific role as you’ll be spending a lot of time on site with clients. Please connect me with anyone you think would be interested :)

Jimmy and I co hosted an AI services event in NYC last night. Also gave several of us on the Casper Studios an excuse to meet up too :) 

Had an executive at a large consulting firm fly out from Europe just for the evening!

Jimmy’s been a real leader in AI services. I’ve learned a ton from him, and he’s become one of my favorite founder friends.

It’s also been cool to see our team come together. We’re almost 20 today. Insane. 

Leo’s our tech lead for financial-services clients - he’s in town for an offsite with our $2B AUM hedge fund client.

Kelly runs product and delivery and somehow keeps the majority of our clients moving at once. We’ve been doing some incredible work with a $1b+ rev healthcare business. 

Elizabeth just joined (!!) and will be PM’ing more of our financial-services work. She’s coming with a mix of product, hedge fund, and PE experience. 

And of course Derek - my partner in crime and our COO a has been there through every chapter this long and eventful year. 

We’re collecting some fun stories as we grow. Was fun laughing and chatting through them last night. 

Grateful for everyone who came out to our last event in this beautiful NYC apartment before I head back west.

Kelly, Derek, and Leonard ran a full day AI workshop with a $2b AUM PE firm in New York today! While I was sad I couldn’t make it in person - here’s how we ran it, and maybe how it can be helpful for you 

There were three main sections. 

The first one was the prep. The second one was an education session. The third one is a mini-hackathon.

For the prep work, we chatted with their AI lead internally, learned more about their priorities, and then spun up a voice agent to interview the entire team. 

Those all gave us ideas around some of the workflows they wanted automated that we can think about and use to guide the conversation. We also built a few lighter-weight POCs in preparation.

Then we came in to the session. 

We had about an hour of training and education based on some of the workflows they shared, plus basic stuff we’ve done before, case studies, and so on to get the gears moving. 

Then we had a break, had lunch, came back, and broke into teams of four. We ran a workshop and were able to build out a few of these lighter-weight automations. They all presented at the end of the day.

We’re getting much better at these. It’s also a lot of fun. Comment below “TEACH ME!” (Lol) if you want us to help you with your org too.

I’m a huge fan of Wispr Flow. It changed how I use my computer. I’m speaking for 90% of anything I write now. Even this post - I spoke it first, then cleaned it up with a little typing.

The thing I keep thinking about is how big this can get long-term. Is Whispr a feature or a platform? I can see it going either way. I was using Todoist today and noticed they now have voice built right into the product. They are calling it "Ramble" and it worked great.

It was the first time I’ve been impressed by someone else’s dictation tool. I’ve basically sworn off everything except Whispr until now.

So it makes me wonder: do most products ship their own simple voice dictation? If I were an exec at any product company, I’d be pushing for that. Voice data is incredibly valuable. It gives you way more context on a user than anything we’ve had before. It feels like something every platform will want to own not rent to another product.

Maybe Whispr Flow becomes the API everyone plugs into instead of trying to control the whole surface area. I feel like they'll even get more valuable data themselves if they move in that direction vs needing to own the consumer facing experience only. 

Scott Belsky recently wrote about this “rabbit” idea in AI - the thing that sprints ahead and sets the pace, but eventually fades once the rest of the pack catches up. 

Makes me think about how many AI tools today are rabbits. Maybe even some of the chatbots we’re using will be considered to be that way. 

What do you think?

Congrats to the verification team at LinkedIn for hitting 100 million members verified! This is a huge milestone.

I still remember the early days of working with David Vambré, Daniel Tweed-Kent, and Eugene Zarashaw to figure out this strategy, then finding the right partners like CLEAR, Persona, and others to bring it to life.

The experiences being a part of this team gave me the confidence to start Casper Studios. The work was intense. The stakes were high. The deal terms were unique. The partnerships were new. The timelines were fast. Set the pace for what is required to build great products and services. 

In a world of AI-generated everything, I think many roads will lead back to LinkedIn being the most trustworthy place to connect with real people. The ability to require verification before interacting with someone will become incredibly important. For me it's a requirement me to interact with anyone on this platform. 

Proud to have been part of this team early on, and so cool to see the success they've had.

We had a senior director from a top consulting firm fly in from Barcelona just to spend 3 hours with Jimmy Bijlani and I at our AI services event last week. WHAT. 

He told us he’d been seeing me and Jimmy on LinkedIn for the past six months and wanted to come out and actually spend time with us.

The power of this platform is INSANE.

It’s still SO wild to me that this Stranger Things x Doritos voice activation ended up getting 400,000+ calls. We had a debrief with one of the main leads on the project and talked through what it says about where media and AI are going.

Biggest thing we landed on? AI is a new medium, not just a new tool. AI-generated audio/video isn’t just “cheaper production".

It’s like how films weren’t just "plays”. How short-form content isn’t just “tiny movies.” 

Each new format changed what stories you could tell. Who had access to them. AI generated video and music is a new form factor. It's not like video and music. More people can customize it. More people can create. 

The question isn’t ‘How do we use AI to make this thing better?’ It’s ‘What becomes possible now that we have AI?’ I’ve said this before - that shift sounds simple, but living it is hard work. Excited to keep pushing that work out.

Sangeet Paul Choudary's writing has been super helpful for me to think like this

OpenAI and The Walt Disney Company announced a massive deal today. Here’s the key terms and why I think it’s important….

Key terms:
-Disney will invest $1B in OpenAI and receive warrants for additional equity.

-Three-year licensing deal where Sora can generate short, user-prompted social videos featuring 200+ Disney, Marvel, Pixar, and Star Wars characters. 

- Some of these fan-created videos will also stream on Disney+.

-Disney will also become an OpenAI customer, using OpenAI’s APIs to build new products and tools across the company, including for Disney+, and rolling out ChatGPT for employees.

So what?

This is a major moment. Over the past few months, working closely with Omnicom, Netflix, and GSP, the sentiment has been pretty consistent: most media and entertainment companies have been hesitant to dive fully into AI. I think this announcement flips that narrative.

Disney clearly sees where the world is heading and made a choice to disrupt itself before the market does it for them. 

There’s massive brand risk here. People will now be able to generate strange, unexpected, even chaotic content using some of the most valuable IP on the planet. Disney is effectively saying: this future is coming no matter what, so we might as well embrace it now and push as far forward as we can. Ten years of innovation, starting now.

This move also changes the internal culture. Employees who may have been wary of using AI, especially with sensitive assets like character IP, now have a green light to push the bounds. If fans can co-create with Disney’s characters, then Disney’s own teams will feel confident to experiment too. That unlocks a new creative medium across the entire organization.

For the broader media industry, this sets a new bar. AI-generated video, audio, and storytelling are becoming a new media category. Some people may dislike that shift, but consumers react to what’s enjoyable, not what’s philosophically “pure.” And the reality is that people will watch and share AI-generated content at scale. It’ll over time become more engaging than what we have today; whether that feels comfy or not to you, it’s where we’re going. 

The bigger takeaway: this move will push other studios, publishers, and platforms to accelerate their own AI strategies. CEOs who have been cautiously dabbling will feel the pressure to rethink their approach and take real swings. There will be risk, and there will be backlash, but the ripple effects from this deal are going to reshape how the entire industry moves next year.

Talk to me if you want us at Casper Studios help you push the boundaries, safely, with AI in 2026.

This Netflix & Doritos voice activation continues to be incredible!! 400k+ people have called so far. Our vendors told us this is one of the top 5 voice AI experiences by volume (!) and they’re the ones powering all the big ones.

Makes sense given the incredible promotion Goodby Silverstein & Partners and others have been doing. So grateful to have been a small piece of this project.

People ask me all the time who I read in AI on a recurring basis. There’s only one: Sangeet Paul Choudary. 

He’s got a newsletter and a book called Reshuffle. His thinking is sharp, practical, and useful. 

I love how he talks about the history of technical shifts and uses that to frame how we should think about AI today. It gives great context and grounds me. It’s the kind of thinking that helps us guide clients on how to actually implement AI across their business.

I don’t recommend people often, time is valuable, but his work is worth it.

His piece this weekend was awesome. AI, professional services, how it relates to bento-boxes?!  Amazing.

People talk about building “AI-first” firms. AI-first consulting, AI-first banks, AI-first accounting. We've working with a team that’s actually doing it: by building an AI-native patent law firm.

We’ve been working with Michael Drapkin, Nathan Mutter, Christine Laberge, and the team to build this business and product.

They’re attorneys that Qualcomm, Coinbase, Salesforce trusted with the most critical IP – and they know what’s broken in the patent process. They’re building Landfall IP to help others with this problem.

Casper Studios has been partnering with them bring this to life! Their product just shipped. Let me tell you how it works.

The flow starts as a discovery voice agent that interviews inventors like a senior patent attorney would, structures ideas, surfaces core concepts, and generates patentability reports in real time. A process that takes weeks now happens in one conversation.

It’s been super fun taking the lessons learned with our Netflix and PepsiCo Stranger Things Voice Agent to apply them here. Sean, Amiel, Derek, and Elizabeth have been leading the work on our side.

Grateful to be a part of the journey with them. Here are a couple screenshots of the product!

If you want to go through the flow comment “IP” and I’ll DM you the link.

Hectic few weeks wrapping up the year-but got a lovely note today from our client Jarrad at TZP Group, a $2B AUM PE firm, about the in-person AI training session we delivered for his investment team this past week.

Shout out Kelly, Leonard, and Derek for your great work there. Excited to continue working with them to help their investors become more efficient using AI. 

As people building with AI, we think it’s just as important to help others learn how to use it. Education is the precursor to real change, it’s what enables more thoughtful automations and better outcomes overall. 

Comment below if you think we can help your firm with AI education support :)

Unpopular but obvious opinion from Harry Stebbings. We’re partnering with several of AI companies as their FDEs-as-a-service. We’re of course doing this work every day with our own deployments across F1000, growth stage start ups, and financial services firms. 

If you’re an AI platform and want help getting your product implemented inside enterprises, hit me up. We love doing this work and we’re learning a ton from our own deployments.

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There’s a pattern we keep seeing across $1B AUM PE firms OR F500 companies: nobody has a clean, real-time view of what’s happening across all the AI workstreams inside their portcos or business units.

Every product team, every BU, every portfolio company, every agent someone spun up last week—everything is moving fast, maybe even creating value, but the operational picture gets messy quick.

And the bigger the org, the bigger the problem. A single PE fund with 10–20 portcos suddenly has 30–50 active automation projects to keep track of. A Fortune 1000 with an AI Center of Excellence? Same story, just at a louder volume.

In the past, you’d hire someone to manage this. We’ve done that too. She used to be at an MBB firm doing PE diligence. She was the one in a meeting today who said, “nah, we should build a product or automation for ourselves to track all of this.”

So here’s the early version of what we think teams actually need to see:
-Every project
-Every ROI estimate
-Every baseline metric
-Every agent that’s been deployed
-Every business case rolled up to the fund or parent company

We’re starting to build something internally - a lightweight platform we can eventually externalize -to help teams manage and track all their AI work in one place.

Think of it as an internal “AI program OS.”

A simple way for a PE fund or a $5B+ company to see their full roadmap, understand the ROI of each automation, and make decisions with confidence as the number of projects grows across portcos or business units.

It doesn’t need to be overbuilt. It just needs to keep everyone aligned, move faster, and actually capture the value they’re creating.

We'll build this in public. 

And if you’re feeling this pain - too many workstreams, too many agents, no central view-and want something like this implemented, reach out.

What else do you think we should build on this?

The teams that’ll win in AI don’t just build they share stories on what they’re learning. To be a leader at Casper you need to do great work AND create content about it. 

Every few weeks we’ll read a blog from a top lab explaining something we’ve already been experimenting with for months.

Good reminder that we should be sharing more of our own insights. What makes it fun here is how cross-functional it gets.

Leonard and Max break down the technical side. Derek looks at everything through an analytical lens. Everyone sees the same problem differently.

It’s also a unique reason why to work here. We’ll all support each other to build an audience. That’ll carry with you everywhere else you go next. It’s a smaller scale version of myself working at Linkedin; it helped kickstart my audience because I was able to piggyback off of a brand of trust. 

Here are a few posts from the past few days from the team.

Google’s been on a run the last couple weeks. A lot of our clients, especially hedge funds and PE firms, have been on Gemini for months. For the financial analysis Google’s models have been strong.

My own day-to-day is still ChatGPT. It just knows me. Tone, style, memory, etc. Three years of context is hard to walk away from. Even if a model is “better,” starting fresh without that personalization feels rough. Testing Gemini these last few days reminded me of that. I prompt it and catch myself thinking, you should just know me by now!!

But the new Google stuff is wild.

Veo 3.1 for video. Nano Banana for images. The whole stack is real. 

I turned on Gemini Pro for the whole team so we can start playing with it yesterday.

What happens at the user level? Can I switch when ChatGPT has three years of my tone baked in? I’m staying open minded. 

Marc Benioff clearly has a take on this! Curious how you’re thinking about this :)

Satya’s take on the Dwarkesh podcast on scaling AI infrastructure was refreshing. Their data center strategy is to “scale in time” vs “scale at once”. 

His take? Why build massive data centers at once and get locked in to one chip design that’ll be outdated in several years?

“Microsoft data centers should be flexible enough to accommodate future generations of chips and workloads”. 

While at QUITE a different scale and stack, this is Casper Studios philosophy too. Instead of for data centers, we share the same insight for models, platforms and methods of implementation to clients. 

Hit singles and doubles. Scale when needed. You don’t need it all at once. We’re here to help with either when the time is right. 

I’m going to be guiding clients through a similiar mental model moving forward.

How should you prioritize what to automate with AI in your company? Start with the work that depletes your teams mental energy AND is critical to the business. 

I think about energy a lot. I’ve hired a team to do the things that don’t give me energy. I’ve automated most other things that didn’t need a person. These days I’m mostly only spending my time on sales, recruiting, and BD. Those things give me a TON of energy and make me better at what I do. 

Do this for your team too. How? 

Send a voice agent or a survey. Ask them when they feel most energized from their job. Ask them when they feel not energized by their job.

Take that and knock a few automations out so they get more freedom back. That can carry them into being a better team member for you.

Even better if you teach them how to do it themselves. Here’s an example from a recent client:

“What depletes energy in your day to day?”

“I know it’s important, but creating my weekly internal exec updates is very time consuming.”

“Great, how important is it to the business?”

“It’s very important. It’s how the execs know what’s going on to measure the health of the company.”

“Great, let’s start with that first.”

Then we’d either build an automation for them or teach them how to do the same thing, or both. Some of the easier wins can even be just showing people how to use a chatbot with the right prompts. 

Once they automate elements of it you can see the positive emotion in their expressions. That helps them become champions of AI. That’s what you need to drive change internally. 

I’ve been thinking a lot about how to balance the speed of automation with human flourishing. I think this may be one of the ways. Anything else in this light you’ve been reflecting on?

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Jay Singh

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taplio

The Battle

Jake Geller

Jay Singh

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jay Singh's LinkedIn Performance

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Performance ScoreJay Singh's LinkedIn Performance