The CRM Strategy Co ltd

CRM is under appreciated, under utilised and misunderstood in almost every business.

It's not just for your sales team and it's not just sending emails.

We work with agencies, start-ups, scale-ups and globally recognised brands to acquire more customers, grow through retention, close more deals and forge unstoppable growth ✨

Co-Founder

In Growth We Trust

We started In Growth We Trust due to the lack of entertaining UK based marketing podcasts. 

In our first six months we’ve broken into the UK charts multiple times and built a listener base in the thousands. 

Join us on our journey to become one of the world’s best growth marketing podcasts.

Host

JHM Consulting

Consulting, advising and hands-on growth marketing for startups.

Growth Marketing Advisor & Consultant

Temple

Advisor (Growth & Marketing)

Hex Digital

Running the growth division of the product and growth agency Hex Digital. 

Working with recognised businesses as well as pre-product founders to strategise, execute and optimise their growth engines.

Head of Growth

Acquire

FROW

Thumbstoppers

Overseeing the paid media delivery and analytics of Thumbstopper's portfolio of globally recognised marquee brands including Champion, Beefeater Gin, Wonderbra and Juiceburst

Paid Media Director

Sessions

Hibana®

Head of Growth @ Hex Digital 🌱 | Host @ In Growth We Trust Podcast 🎛️ | Startup Advisor 🗣️

We founded the CRM Strategy Co. to help businesses supercharge their CRM, acquire quality users and grow through retention. 

Almost two decades spent in growth and marketing roles including leadership positions at multiple Y Combinator startups. 

🎙️ I speak to growth pioneers weekly in my top 10 podcast In Growth We Trust 🔮 

🌱 I consult and freelance for startups and businesses looking to improve their growth rate. 

🔭 I work with companies of all sizes to build and scale CRM systems and processes.

Jake Mayell

Do you want to massively improve outcomes created by your software systems, digital products, apps and websites?
If so, I can help. 

I help founders and established businesses transform digital experiences to meet their missions more quickly. I do that with my agencies Hex and Futures Wild through award-winning research, strategy, design and development. 

Recently I've helped:
- Too Good to Go fight food waste 
- WHIRLI to stop toys ending up in landfill
- Protas to revolutionise the clinical trial space 
- CEPI attract investment to help combat epidemics
- OKRE build a network to foster collaboration between the research and entertainment sectors
- Harvard University attract students
- England's Historic Cities attract visitors to the UK
...and much much more.

All by harnessing the power of enhanced software. 
In other words, I’ve got a plan so cunning you could stick a tail on it and call it a weasel…

I have 15+ years working in digital and product strategy.
I am particularly interested in nature protection and restoration, and the role technology can play to expedite it. 


I am also an early stage investor and offer fractional consultancy to startups. 
Get in touch if you have a challenge you'd like to talk about.

taplio

The Battle

Jake Mayell

Stefan Ferguson

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