James "Saywhatsales" Buckley

Board Of Directors & Host of The UNCrushed Podcast

Host & Sales Content Creator @ Sell Better

My mission is to walk alongside sales professionals as they develop the skills and best practices needed to find sales success. 

Our purpose is to show salespeople their true worth as the tip of the spear. 

I have the pleasure of hosting the best minds in sales every day and creating content that elevates the sales profession.

Connect with me @saywhatsales on Instagram, Tik Tok, and Twitter. Join us live daily to learn and grow into a top-performing sales professional.

Host & Sales Content Creator

I have the privilege of conducting content with incredible salespeople and leaders. It's my honor to create content that elevates the sales profession. We take great pride in bringing the best sales talent in the world to the screen so they can aid other sellers in their journey to crush quota and earn the results they deserve. 

We are sales practitioners that happen to teach others how to do it, as well. With thousands of members, our content helps change the game and take your sales to the next level. 

Follow us @sellbetter.xyz on the gram and on Tik Tok for daily tips, techniques, and takeaways that will help you in your daily routines.

My Key responsibilities: 

Host and MC public and private events for/with Sell Better by JB Sales
Help sales reps through tough times with proven tactics
Provide best practices to sellers globally
Elevate the Sales Profession overall
Show salespeople their true value and worth
Give salespeople the confidence they need to be successful
Educate and entertain our audience

At some point, “just send more” stopped working.

And a lot of teams are still stuck there.

We wanted to take a different approach, so we teamed up with Jed Mahrle to build:
Modern Prospecting with Jed

It’s a focused look at how prospecting is actually being done today from messaging to channel mix to using signals the right way.

If you’re trying to create more pipeline without burning out your list, you’ll probably find this useful.

Here’s the course:
 👉 https://lnkd.in/ecZxzxrb

#saywhatsales #sellbetter #modernprospecting #ProspectWithJed

James Buckley

Cold email is not dead. Bad cold email is.

Most reps are still sending emails that:
 • Try to say 4 things at once
 • Lead with “we help companies like yours…”
 • End with “Do you have 30 minutes?”
And then they wonder why no one replies.

We’re fixing that LIVE with Samantha Novak-Federmeyer of SuperSend
🎯 The Cold Email Checklist: Hook. Proof. CTA.

It goes down 3/4 at 12 pm ET!

On this show, we’re breaking down exactly how to build cold emails that get read, understood fast, and actually convert to meetings.

Here’s what we’re covering:
✅ How to write the first 2 lines so they feel specific, not templated
✅ The checklist mindset: what to verify before you hit send
✅ One idea per email and how to avoid cramming
✅ Social proof that matches the persona without sounding like you’re bragging ✅ CTAs that drive action without begging for 30 minutes

Plus, frameworks you can reuse so you’re not staring at a blank page:
• Relevance-first: why you, why now, simple ask
• Problem-impact: pain → impact → insight → next step
• Trigger/signal: what changed → why it matters → suggestion → ask
• Pattern interrupt: stand out without gimmicks

We’ll also cover:
• No signal vs light signal vs strong signal
• SDR vs AE/leadership outreach
• What to send after email #1
• How to build a 3 to 5-touch sequence where every message has a job
• What to change between follow-ups so you’re not “just following up”
• Deliverability guardrails that actually matter

And yes… we may do LIVE rewrites.

If you or your team send cold email, this is a must-attend.

Use the link to register 👇
https://lnkd.in/eXhk3ZKM

#SellBetter #ColdEmail #Saywhatsales #EmailTactics

John Barrows

Elevating The People & Profession of Sales

I have been in sales for over 25 years. I have made 400 cold calls a week, led a startup to acquisition, and trained some of the best-performing teams at Salesforce, LinkedIn, Amazon, and Okta. Through JB Sales I teach practical sales execution rooted in real-world experience.

My work focuses on performance. I deliver live workshops, on-demand training, and coaching to help reps fill pipeline, close deals, and build buyer trust. I created Filling the Funnel and Driving to Close for reps and managers who want systems that convert.

I work with SaaS companies, agencies, and professional services teams that want to scale ethically and efficiently. My podcast Make It Happen Mondays has over 100,000 listeners and brings weekly strategy and tactics for sales pros looking to level up fast.

I speak on stage, coach in the trenches, and push for better execution across the board. Topics I cover include outbound frameworks, sales leadership, pipeline velocity, and GTM enablement in an AI-driven environment. I also share openly about mindset, mental health, and managing pressure in this career.

I live in Boston but work globally. I am here to raise the bar for sales and help professionals build careers they are proud of. If that mission speaks to you, let's connect.

My "Why" is to elevate the people and profession of Sales by sharing my earned experience with anyone willing to put in the work so they can achieve whatever level of freedom and success they want in life.

I've delivered my two Signature training programs (Filling the Funnel and Driving to Close) to thousands of Sales professionals at some of the fastest growing companies in the world like Salesforce, Linkedin, Amazon, Okta, Salesloft and many others. 

My membership provides individuals and teams with live monthly training (delivered by me) along with workshops, AMAs and an OnDemand library filled with actionable tips.

None of us have all the answers and things are moving too fast right now for any of us to try and figure it all out on our own.  We need to get back to fundamentals while learning how to evolve and where to add value in this new world of AI. 

If you're willing to put in the work and want to elevate yourself, along with this profession, come join me on this ride.

I’m excited to share that I’m partnering with Apollo.

If you’ve followed me for a while, you know I don’t sit still.

Sales is evolving fast. AI is evolving faster. And I make it a priority to constantly test new platforms, workflows, and tools so I can see what actually works in the field.

I don’t partner with companies because they’re popular.

I partner with companies when I see real impact on execution.

Here’s why Apollo earned that spot:

• It connects data, sequencing, dialing, and enrichment in one workflow
• It reduces tool sprawl and simplifies the prospecting stack
• It drives daily activity instead of adding complexity
• It’s powerful enough for growth teams and practical enough for early-stage orgs
 • Reps actually use it

That last one matters most.

The best tech in the world fails if adoption fails.

What also stood out to me is how Apollo is approaching AI.

They’re not slapping AI onto random features and calling it innovation.

They’re integrating it across the workflow.

From their AI Assistant to the new connector with Claude announced yesterday, the focus is clear. AI is being built into the execution layer.

Not to replace reps.

To accelerate them.

That’s the difference.

Technology should reinforce fundamentals like clear ICP, strong messaging. and consistent activity.

AI should make you more effective at those things. Not distract you from them.

When humans stay in control and AI becomes the accelerator, that’s where real leverage happens.

I’ll be using Apollo in my own prospecting and sharing what I learn along the way.

If you’re evaluating your stack and want something that simplifies the execution layer while building AI in the right way, it’s worth a look.

If you sign up for a paid plan with this link you'll get 2500 bonus credits: https://lnkd.in/eEHtj8Cw

What's the biggest bottleneck you have in your outbound process?

Sales Trainer & Coach | Building Sales Skills & Sales Process | Sales Training Courses & Programs That Deliver

Open article: Apollo Sign Up | Free B2B Sales Intelligence Platform | Apollo.io by get.apollo.io

Apollo Sign Up | Free B2B Sales Intelligence Platform | Apollo.io

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The Battle

James "Saywhatsales" Buckley

John Barrows

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The Battle

James "Saywhatsales" Buckley

John Barrows

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}James "Saywhatsales" Buckley's LinkedIn Performance

Performance ScoreJohn Barrows's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJames "Saywhatsales" Buckley's LinkedIn Performance