Sessions Community

Marketing Sessions is a community for experienced SaaS marketing leaders centred on 'Growth through vulnerability.' We replace conventional, one-sided presentations and talks with roundtables and curated conversations that promote genuine connection and open sharing.

Founded by industry professionals, we aim to support balanced growth both professionally and personally. As part of the broader Sessions Community, we work with groups like Sales Sessions and Founder Sessions to offer a comprehensive leadership experience.

www.sessionscommunity.com

Community Lead - Marketing Sessions CPH

Impero - Compliance. Simplified.

Impero empowers companies to deliver what they promise, to become and stay compliant. Digitize your compliance management for tax, finance, ESG and CSRD and more, and engage your entire organization to create a culture of trust and transparency.

Head of Marketing

Acquia

Director of Performance Marketing

Joined Acquia via the acquisition of Monsido from CivicPlus.

Director of International Marketing

CivicPlus

Joined CivicPlus via the acquisition of Optimere (a merger between Monsido, ArchiveSocial and NextRequest).

Optimere

Optimere was a merger between ArchiveSocial, Monsido, and NextRequest.

Manager, Revenue Marketing

Monsido - an Optimere brand

Monsido is an all-in-one web governance platform that empowers web teams to better maintain their websites through Quality Assurance, Accessibility, SEO, Website policies, Web Analytics and more. Our mission is to empower our customers to achieve perfectly optimized and accessible websites. Our vision is to revolutionize the way that user experience is done so every website visitor is ensured a positive experience.

Field Marketing Manager

Mono Solutions

Focused on partner marketing and communication, including content marketing and thought leadership, to our channel of more than 80+ partners globally. Working closely with the Partner Success team to run product campaigns, deliver projects for key partners and develop marketing plans & messaging for launches, events, webinars, website, social media and more.

Partner Marketing Manager 

Focused on the B2B communications between Mono and our reselling partners, including email campaigns, white papers, fact sheets and brochures. Also working on delivering marketing support to the sales team for presentations, trade shows and events.

Marketing Coordinator

Supported the marketing team with event/conference planning, website maintenance, content production, email marketing and more.

Marketing Assistant

Vicon Industries

Helped re-launch the corporate Vicon Industries website including planning the structure of the new site, creating new copy for the entire site and social media. Worked closely with the team based in New York, as well as with a group of marketing consultants located in Europe and Asia.

Website Marketing Consultant

Milestone Systems

Worked in a coordination role between regional subsidiaries and the corporate marketing team. This role included regular communication with offices in Dubai, Singapore, Australia and the US in order to coordinate corporate marketing deliverables for local events, trade shows and advertising. Additionally, I planned and managed an advertising budget of 1.7 million DKK and coordinated the delivery of corporate online and print advertising to the media. This role included a 4-month temporary relocation to the Singapore office.

Assisted the Head of Corporate Marketing with managing daily tasks, such as invoicing and project management of projects, including product launches. Additionally, helped re-launch the Milestone Systems corporate website with 100 percent new content on the EPiServer platform. My daily tasks included managing content on the EPiServer platform, writing and proofing marketing materials and other communication.

Corporate Marketing Intern

Driven marketing professional with a focus on B2B Demand Gen + Revenue Marketing, plus experience in Partner Marketing and Corporate Marketing. International perspective with Swedish/Filipino-American background having lived in Singapore, Sweden, US and now Denmark. BSc International Business and MSc Brand and Communications Management both from Copenhagen Business School (CBS).

Jasmine Hansen de Guzman

Lionel Kristensen

Microsoft

Enterprise Sales Executive, Azure

- Azure Specialist for Managed Dark Accounts, New Net Business. Full sales cycle role. Norway & Finland
Midmarket Segment. Commercial & Public Sector. Whole Azure as workload - Apps & Infra, Security, Data &  AI. Azure Consumption Business. – 25 % of Full Assigned Territory Penetrated as win.
- EMEA Champ role within the Global Wellness & DI Group. Mentor within JAI / Junior Achievement Ireland
- 2nd place Global Winner FY24 H1 of Azure LXP Sales Wins Competition & Global Winner FY24 H2 of the Azure Open AI – Elite Status Sales Competition.
- Led Strategic Sales motion, collaboration & execution with Cloud Solution Architects/Sales Engineers, Customer Program Managers, Industry Specialist. Joint collab with Microsoft specialized partners for territory penetration and growth, increase of Azure Consumption and overall Hunting motion

Sales Executive, Azure I SMC Acquire, Corporate Acquisition I Nordics 

- Manage and Led full end to end sales cycle of Microsoft workloads within Modern work, Security, Business Applications & Power Platform Workload (Top Unmanaged Accounts / Mid market Segments  with 300 to 6000 Headcounts 
- Full Ramped Target with 170 % Quota for FY2022. Denmark & Sweden as market (Commercial & Public Sector)
- Channel sales, Indirect Sales & Co selling with Microsoft Licensing & Implementation Partners.
- Strong collaboration with Sales Engineers/ Technical Specialist, Commercial Executives, Territory Channel Managers, Customer Program Managers & Partner Development Managers. Strong collaboration with the local subsidiary team in DK for Strategy alignment and overall co-selling execution
- Part of the Culture Team & One Microsoft Event Committee 
- Strong utilization of ABMs ( Account Based Marketing ) data and insights

Account Executive  SMC Corporate Scale  I Nordics 

Pavilion

Pavilion is a private invite-only membership organization where revenue leaders build connections, grow their skills, showcase their expertise, and achieve their professional potential.

The community is designed to support the professional development of revenue leaders at high growth companies, facilitate the sharing of best practices, and serve as a trusted private community where members can openly discuss business critical issues with the comfort of privacy and confidentiality.

Associate Member 

Analyst  Member

Monsido, powered by Acquia

Account Executive (Optimere after a Merger & Acquired by Acquia)

- Sales Management & Leadership of the Business Development Team in Europe (Nordics & Benelux with 12 headcount)
- 118 % FY Quota. Servant & Coaching Leadership Style. Responsible for daily operations. Strong collaboration with EU marketing team for Sales & Marketing Alignment & GTM Strategies Execution. 
- Member of the CIP (Commercial, International & Partners) Global Leadership & Management Team
- Coaching, Mindset & Motivation, Goal Setting & Career Dev Plan for Sellers. Hiring & Interview of Potential Candidates

Manager, Business Development, Europe (Optimere after a Merger & Acquired by Acquia)

- SaaS/ MarTech industry / Business Development in B2B & B2G with B & C level executives. 
- 125 % of Quota FY2020 / 130 % of Quota FY2021/ 118% Of Quota FY23(leadership role)
- 51 % of total EMEA revenue close from Lionels Pipe in 2020 & 60 % in 2021
- Consistent top performer with within 5 out of approx. 80 BDRs globally in three categories; Generated Pipeline, Generated Revenue & Demo Bookings. Highest Demo bookings to this date with 13 demos bookings per day in the whole Optimere/Monsido organization globally
- Tremendous experience, insights and industry knowledge within the Danish Private Sector. Financial Sector (Banking, Pensions, Insurance, Funds & Investment management firms), Pharma & Biotech, Legal & Manufacturing. Danish Public Sector (State owned firms, Ministries, State Authorities, Municipalities & Educational Institutions). 
- First hire in the European Sales Department after the Sales Director. Started as a scratch market. Co-created the whole Sales GTM Plan, co-created the foundation for the sales department. EU Sales team Headcount grew from 2 to 35 / Global Headcount increase from 70 to approx. 900

Business Development Representative

Export Netværk Vejle

- Market analysis of the Norwegian food market & strategy consulting with C & B level executives’ clients regarding networking, balance scorecard, branding, export strategies and international entry modes. Business Case Presentation to Companies within the Network.
- Data analysis with the purpose of gathering valuable insights to form and implement strategies for growth and efficiency.  Collected and analyzed data on established & prospective customers, competitors, marketing & export channel and sources.
- Prospecting for Vejle Erhverv within the food export industry.

Business Analyst/Strategy Consultant

Ase - se potentialet

- Outbound lead generation B2C & Customer Acquisition 
- Sales Prospecting / Cold Canvass Sales

Sales Development & GDPR Consultant

AnyTech365

- Inbound sales of computer security software’s B2B/B2C.
- Lead generation B2B/B2C
- Computer security software IT technical customer support.
- PR Management for marketing campaigns – Newsletter, SoMe management, articles, photoshoot.
.

Inside Sales & Marketing Associate 

Coop i Danmark

► Direct Customer support & service.
► Cashier and logistics relevant assignments within the shop.

Shop Assistant

The year was 1999. In a tropical island in the Philippines. Memories of my childhood at my Mothers boutique selling local wooden furniture's, talking to random people without my parents' permission. Full of curiosity and naughtiness, asking them what they were doing and how we can help. I didn’t understand why I was doing what I was doing back then. I was only 6 years old. 

Today, it's much clearer, Its all about ''Seek First To Understand To Be Understood''. Be it with friends & family, clients & colleagues or whether it be as an Individual Contributor or as an Leader/Manager based on my previous experiences in the SaaS Startup/Scaleup  and Enterprise world within the cloud Industry. Its all about the people and organisations! It starts with the humane side of communication. Why do you do what you do & How can I help?

Order & Chaos. Yin & Yang. Two extreme values of oscillation defines me. I thrive in situations where I can look at danger directly in its eyes and smile at it.  I believe that you grow through what you go through. I believe that everything we do in life is a mindset game, consisting of Focus, Resilience & Discipline while taking extreme ownership to reach ones goals. On the other side of the spectrum, I believe of taking care of my people through passion & culture. People first & business second. I view the water glass half full rather than half empty. I see opportunities not challenges. I choose to see the good in humanity not the bad. I am an optimist. It's a mindset game. 

My name is Lionel, pronounced like Lionel Richie, not like Lionel Messi. Thou, Just call me Leo.

taplio

The Battle

Jasmine Hansen de Guzman

Lionel Kristensen

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