Boss Squad

In the Boss Squad community, creative lady bosses network and get support, accountability, and premium content creation resources, with weekly brainstorming sessions and monthly networking calls.

Why Boss Squad?

+ To foster community and to feel less alone in your business journey, specifically with marketing and content creation.
+ To redefine "Boss" as an unapologetic yet empathetic thought leader.
+ To boost your storytelling confidence.
+ To witness and inspire creative block breakthroughs.
+ To share digital marketing, content creation, and entrepreneurial expertise with other women leaders.

Get a taste. Join a virtual creative brainstorming session. We meet on Tuesdays @ 11 a.m. EST. RSVP→ https://bit.ly/creative-brainstorm-sessions

The Boss // Community Builder

Boss Copy Editing

I partner with busy service providers, small business owners, nonprofit leaders, and brand agencies to transform their marketing content (e.g., blog posts, newsletters, website copy, social captions, etc.) into error-free conversion magnets! 

✅ Copy Editor for women-led mid-sized businesses and nonprofits
✅ +20 years of Digital Marketing experience
✅ Contracts with the Ford Foundation, PBS, PBS Kids, Sarasota Rising, B is for Black Brilliance and others
✅ Well-versed in AP Style and CMOS
✅ Advanced blogging skills
✅ WordPress proficient
✅ Wannabe Pickleball champion
✅ OCD HSP INFJ MVP

The Boss // Lead Copy Editor

Brown Boss Media

Brown Boss Media (formerly Jae Hermann + Co.).

The Boss // Chief Marketing Strategist

B is for Black Brilliance

I edit copy across multiple B is for Black Brilliance media projects to correct tone, creative voice, clarity, flow, and content structure. Additionally, I assist the team in maintaining a polished and professional online presence that contributes to the success of B is for Black Brilliance's content and communication strategies.

Copy Editor

Sarasota Rising

Working closely with the Executive Director, Jeffery Kin, and the Next-Mark marketing team, I edit marketing and communication copy for sentence structure, spelling, grammar, and punctuation errors to ensure clarity and consistency. Additionally, I proof all marketing content for accuracy and completeness.

A serial creative solopreneur, a breaker of molds, guided by four life beacons:

- Autonomy (personal freedom)
- Purpose (in meaningful work)
- Community (collaborative networking) 
- Peace (in mind + body) 

I endeavor to leave a legacy of generosity, kindness, and compassion. 

Beyond partnering with small business owners and nonprofit leaders to write and publish compelling (and error-free) content, I hope everyone I encounter gains a little joy and levity from connecting with me.

I also collaborate with and encourage other creative professionals to embrace bold and authentic storytelling in blogs and podcasts. 

✨ What do you want to be known for?
✨ What are your guiding principles?
✨ How do you help others?
✨ What's your legacy?

The Boss // Content Creator

I assisted the PBS Children's Media & Education Digital Engagement department with copy editing digital content for spelling, grammar, punctuation, and sentence structure errors. I ensured that blog posts, newsletters, and other materials were clear, consistent, and ready for publication. Additionally, I revised parent & teacher training and course materials according to PBS content style guidelines for conciseness and consistency.

Jae Hermann + Co.

Professional copy editing and proofreading: website copy, research papers, blogs, and other digital content.

Entrepreneur

Professional brand development and digital content marketing strategy for socialpreneurs. 

Clients & Projects:
Dawn James – RaiseYourVibration.ca
Tahki Stacy Charles Fine Yarns
String Yarns
Theatre Odyssey
TEP Photobooths
Talent & Entertainment Productions
Start to Finish Drafting 
Selva Grill

CEO & CMO

Entrepreneur 

Provided digital media consulting, social media management, and on-camera & voice-over talent for small businesses. 

Clients & Projects:
Sarasota Orchestra
Theatre Odyssey
The Players Theatre of Sarasota
Caregivers’ Comfort LLC
Digital Marketing & Management
Theatre Odyssey
HH Staffing Services
ABC7 MySuncoast.com
HOLSTEE
Project Eve
Natalie Laughlin – International Model
Team Success Charter School
Florida Arts Alliance
Movieville International Film Festival
Chillounge 2012
TEP Photobooths
Talent & Entertainment Productions
Start to Finish Drafting 
Selva Grill
Rich Bergman Books
Soul Sensations Music
Team Success Charter School
Florida Arts Alliance
Natural Awakenings Magazine
Freefall – the web series
The SOURCE Teen Theatre

Producer & Media Consultant

Post-Menopausal OCD HSP INFJ Multi-Passionate Creator // Joy Instigator // Word Nerd 🤓 // Community Hype Gal // The Boss @ Boss Squad + Boss Copy Editing... Yup. That's me!

Other bits & brags: I am a Pickleball enthusiast, tiny living hopeful, Kizomba dancer, storyteller, blogger, music buff, body positivity, pro-aging & conscious living advocate, community hype gal, and creator of digital things.

Here are a couple of ways we can connect & do bold boss stuff together:

✨ Brainstorm your wildest content creation dreams with me and other bold women leaders in Boss Squad Brainstorm Weekly mini-workshops. Sign up at https://bit.ly/creative-brainstorm-sessions.

✨ Share your blog posts and newsletter drafts with me, and I'll send them back to you perfectly polished and publish-ready. Check out my affordable editing services at BossCopyEditing.com. 

Fancy a virtual chat to talk about business, life, and all the things? Then, send me a DM, and we'll make it happen.

🤓 Jasmine Hermann

Valencia College

As Manager of Learning Support Services, I lead a dynamic team of full-time and part-time employees, overseeing the daily operations of the campus Tutoring Center while providing leadership support to the Testing Center and Library. My role is rooted in fostering student success by creating a supportive and resourceful learning environment.

Key Responsibilities and Achievements:

• Supervise staff recruitment, hiring, training, and timesheet management, while strategically managing a $100K budget to allocate funds for instructional technology and learning materials that support diverse learning modalities.

• Partner with faculty and academic departments to align services with course curricula, develop standardized operating procedures, and ensure the effective utilization of course materials.

• Collaborate with high schools to organize events and programs, promoting dual enrollment, degree attainment, and accelerated training opportunities for prospective students.

• Played a pivotal role during the COVID-19 pandemic by leading a work placement initiative, and securing employment opportunities for over 20 Federal Work Study students on the Online Tutoring platform.

Learning Center Manager

Brown Joy

As the founder and owner of Brown Joy, I am on a mission to bring positivity to the world through our unique affirmation stickers. Designed in the likeness of children of color, our stickers promote positive self-esteem and help children feel seen and valued.

I oversee all aspects of the business, from product design and development to marketing and community partnerships. My goal is to collaborate with organizations and businesses that want to uplift the children they serve by offering products that reflect diversity and inclusivity.

Through Brown Joy, I strive to spread joy one sticker at a time, creating lasting impacts for children and the communities we touch.

Founder & Owner 

BrandResumes

I empowered clients to achieve their career goals by equipping them with the tools, skills, and confidence needed for successful job searches and career advancement. My work focused on enhancing clients’ marketability, improving their job readiness, and positioning them for long-term success.

Key Responsibilities and Achievements:

• Guided clients through the development and refinement of resumes, cover letters, and LinkedIn profiles, while providing resources and strategies for effective interviewing, salary negotiation, and overall career confidence.

• Designed and delivered professional development courses, including engaging presentations, articles, videos, and interactive activities, to prepare clients with practical job readiness skills and techniques.

• Conducted in-depth assessments via face-to-face, telephone, and virtual interviews to identify client needs and provided ongoing support through personalized email correspondence during the job search process.

•Advocated for clients seeking promotions and new opportunities by addressing barriers to success and offering actionable solutions.

• Collaborated with teams across four departments to create career coaching and interview preparation content, driving awareness and increasing monthly service sales.

Career & Lead Interview Coach

Florida International University

Lead cross-functional teams to review data and implement effective changes around workforce development, college success, and equitable learning solutions for minoritized users that increased program retention rates 67%

• Designed multiphase learning advising models that encompassed key principles of adult learning theories and learning development solutions for Student Success and Development Programs that enhanced the user experience 93% based on evaluation surveys

• Facilitated the strategic recruitment and onboarding 130+ professional staff to drive academic success and holistic development of program participants with a 98% completion rate

• Supported strategic organizational planning and goal implementation by analyzing quarterly issued program evaluation yielded from participant surveys

• Monitored, evaluated, and leveraged standard training processes and staff resources to track department performance and determine improvement opportunities to enhance onboarding procedures and workplace efficiencies by 54 % as documented in staff survey

Program Manager

•Led department collaboration with faculty chairs and key stakeholders to maintain advising materials such as curricula flow charts and program information sheets for both advising & recruiting of select majors

• Spearheaded student success campaigns to targeted student populations to support progression, leveraging data-driven and holistic interventions to increase program retention rates 56%

• Optimize the student experience, using data to drive improvements across internal and external collaborators to improve outcomes throughout the student journey enhancing participant experience 30%

• Managed a high touch point caseload of 600 advisees utilizing a suite of electronic advising tools in order to support students’ identification of an appropriate major and their retention and on-time graduation sequence

• Taught major exploration courses to help students through the process of self-exploration and career planning, and help students match their interests and skills to an appropriate major and career

• Assisted students in evaluating their abilities, interests, and personality characteristics using tests, records, interviews, and professional sources

• Provide holistic academic advising services to assigned students regarding departmental, collegiate, and University policies and procedures; programs of study; and the development of appropriate academic plans

Program Advisor II

• Developed an assessment strategy to evaluate the success of Career Services Office and programs and to gauge the learning outcomes of a diverse population of 9,000+ students documented in utilizing the center’s resources

• Oversaw strategies for a strong presence for students and employers, leveraging technology and other resources to expanding FIU’s reach in the global marketplace

• Supervised a team of 5+ student career coaches through use the implementation of lesson plans, experiential learning, peer mentorship, and exit interviews

• Oversaw Executive Protégé Initiative (EPI), a professional development program for students and alumni which focuses on networking and career development, obtaining 80% completion rate.

• Facilitated presentations regarding core career developmental competencies such as online job boards, resume writing, interviewing, and negotiating salaries

Research Assistant, Career Services 

✨ My life’s purpose is to help people see the abundance and greatness within themselves. I carry out this purpose through several roles:

🧡 Founder, Brown Joy, LLC
As the founder of Brown Joy, our mission is to uplift the world through affirmation stickers designed in the likeness of children of color. We promote inclusivity and positivity, spreading joy one Brown Joy sticker at a time.

📚 Higher Education Leader
With over 10 years of experience in higher education, I have led teams of over 50 employees. My leadership style focuses on empowering my team to not only excel in their current roles but also prepare for future opportunities. I am deeply committed to the holistic success of students, ensuring they thrive academically, socially, and professionally.

📝 Interview and Career Coach
I am passionate about helping people articulate their strengths and build confidence to achieve their career goals.

🌟 Community Leader
I am an active community leader in Central Florida, serving as a board member and volunteering for initiatives empowering and uplifting positive change in the region.

😊 I truly believe that everything I touch turns to gold because of the power of love and positivity I carry within me. I love connecting with people and organizations to learn about and celebrate the greatness within everyone. I look forward to connecting with you!

taplio

The Battle

🤓 Jasmine Hermann

Charminta Brown, M.Ed.

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