Jay Clouse

Learn the strategies I used to:

• earn $2.8 million+ as a creator since 2017
• build a 138,000 subscriber YouTube channel
• achieve 2.25 million podcast downloads
• attract 58,000 followers on LinkedIn

If you're struggling to find traction as a creator—or if you're struggling monetize the attention you ARE receiving, I can help.

🧪 CLIENT WINS FROM THE LAB

"One month after joining the lab, I pulled in $21,000. So I know that sounds too good to be true. That's probably not what I'm going to do next month, because I did do something a little special. But I can say from my one month alone joining The Lab, it has been absolutely be worth it."
— Claire Bartholic, The Planted Runner

"I'm building out a little SaaS project, and Jay had some great additions for the design and also for how to how to sell it. So I implemented one of or both of those both of those additions. One of them brought me $3,000 in about a week, which was awesome."
— Jake Thomas, Creator Hooks

"So I have been in The Lan for about 45 days at this point, and while it did take me seven months to make the decision to join, I can honestly say that at this point of me being there, I have already made my money back."
— Gannon Meyer, ManyChat expert

________


👋 Hey, I’m Jay!

Eight years ago, I left the startup world to build something of my own. I didn’t believe I was creative, so I started writing a newsletter just to prove myself wrong.

Fast forward to today, and that newsletter has become Creator Science, a multi-million dollar business and one of the most trusted voices in the creator economy. 

Creator Science teaches creators a reliable path to growth through observation, experimentation, and iteration. My work spans a newsletter, podcast, membership, and YouTube channel, helping thousands of creators build sustainable businesses.

In 2023, I was named “Content Entrepreneur of the Year” by The Tilt, and the Creator Science podcast earned a 2022 Signal Award.

I’ve personally invested in 10+ startups—including Kit, RightMessage, Maven, Carry, Kick, Gumroad, and Beast Industries. Through the Creator Science Syndicate, I invite my audience to invest alongside me, supporting platforms that help creators succeed (and giving them a share in the upside).

Before Creator Science, I built and sold a community, Unreal Collective, to Pat Flynn and Smart Passive Income, where I designed their membership and community programs.

🚀 Growing your creator business? I can help.

creatorscience.com
creatorscience.com/podcast
creatorscience.com/youtube
creatorscience.com/lab

Founder

The more I've studied creators, the more I've come to one major realization:

Today's top creators aren't just artists. They're scientists.

The creators you look up to don't leave growth to chance. They are constantly forming new hypotheses, testing things, and changing direction based on the results. Not only that, but they share their results with their creator friends!

Creator Science is your new creator friend.

We do the work of compiling shared knowledge here as well as acquiring NEW knowledge. That may be through interviews, first-hand experience running this business, or off-the-record conversations.

Creator Science's content, courses, and membership community are built to help you shorten the learning curve to becoming a professional creator.

Learn more and join 17,000+ readers at creatorscience.com or click the link below 👇

I've gotta be honest with you, and you're probably not gonna like it:

The idea that you'll get this creator thing figured out in year one is a pipe dream.

I'm in year eight. I'm constantly realizing where I've been ignorant, overconfident, and lucky. It just takes time.

YouTube (and other discovery platforms) can provide glimpses of success quickly—and that's good! But a successful video doesn't give you a sustainable creator business. It's a signal of progress.

Like Samir Chaudry shares here, you're better off ASSUMING it will take 3-5 years so that you don't set yourself up for disappointment. If you get there sooner (wherever "there" is in your mind) that's amazing! But for most of us, it took years.

It probably will take years for you too.

—
👋 I'm Jay, and I help creators attract more attention, develop deeper trust, and make more money from their content.

📬 Want my help? Join 65k+ other creators learning from my newsletter → creatorscience.com

Founder of Creator Science: I help you earn more from attention | Creator of The Lab: Invite-only membership for 6-and-7-figure creators | Investor: Kit, Carry, Kick, Maven, Gumroad, Beast Industries

taplio