Atamis Ltd

A comprehensive suite of tools includes e-procurement, contract management, supplier performance monitoring, and analytics capabilities to power your procurement across the S2C. With Atamis, your procurement function can streamline operations, mitigate risks, and achieve strategic objectives effectively.

"The ability to tier suppliers, track due diligence and monitor savings has transformed our supplier relationship management. The Atamis solution supports the necessity of meeting the changing regulatory landscape and can adapt to our business as it evolves. Within a few months the system had paid for itself as a result of contract savings we were able to realise via its use." 
- John Downing, Procurement Director, Ardonagh Group.

Sales Director

Alcumus

Alcumus helps organisations of all sizes anticipate, manage and avoid risks that endanger their people, their operations and our planet. We provide an integrated approach to managing Health, Safety and ESG across industries, locations, contractor and supplier networks.

The operational resilience, control and insights we provide contribute to the continued success of over 45,000 customers around the world.

Responsible for the Sales Development, Account Executive, and Customer Success functions across SaaS and Professional Service product lines in HR, H&S, Consultancy, Risk and Compliance. Managed a team of 5x Sales Managers and up to 35x IC's consistently delivering seven-figure net new logo ARR annually across SMB, MM, and ENT sectors.

VP of Sales

For companies that need to demonstrate compliance with increasingly stringent health and safety legislation, Alcumus SafeContractor, the UK’s leading health and safety accreditation, acts as a strategic technology partner to verify the compliance of your contractors and makes them available through an easy-to-use online portal.

The contractor management system provides vital insight into your supply chain, enabling you to effectively monitor, manage, and make informed decisions. Scaled sales team from 6 to 15 people within first two years while reducing sales cycle, increasing ACV and consistently improving win rates to exceed performance expectations.

Sales Manager

Robert Half

Recruitment Consultant

Associate Consultant

Hootsuite

Hootsuite is a social media management system for businesses and organisations to collaboratively execute campaigns across multiple social networks from one secure, web-based dashboard. Launch marketing campaigns, identify and grow audience, and distribute targeted messages using Hootsuite’s unique social media dashboard. Streamline team workflow with scheduling and assignment tools and reach audiences with geo-targeting functionality. Invite multiple collaborators to manage social profiles securely, plus provide custom reports using the comprehensive social analytics tools for measurement.

Key social network integrations include Facebook, Twitter, LinkedIn, and Google+ Pages, plus a suite of social content apps for YouTube, Instagram, Tumblr and more.

- Hootsuite has over 6 million global users spanning six continents.
- Hootsuite’s users send over 3 million messages through the dashboard each day
- Over 1.2 billion messages have been sent through Hootsuite since its launch.
- Notable clients include 79 of the Fortune 100 companies, as well as McDonalds, WWF, PepsiCo, Virgin, FOX, Sony Music among others.

UK Ambassador

Self-Employed

Contribute to enhancements in revenue generation and brand reach through strategic marketing and digital / social media content planning for clients. Impacted corporate performance through business analysis and recommendation of improvements across sales, marketing, PR, advertising, customer service, product development and social media.

Assisted clients across human resources, financial services, medical devices, utilities and information technology industries.

Sales and Marketing Consultant

My Media Guru

My Media Guru Ltd is a social media consultancy formed to provide analytical and strategic solutions, advice and recommendations regarding direct business to consumer social media marketing.

Between its partners, My Media Guru Ltd has extensive experience in the fields of direct marketing, direct sales, programming, design, publishing and advertising. Focused lead generation services in over 1,000 campaigns generating over 40,000 leads.

Services include:
- Bespoke Facebook Applications
- Targeted Advertising Campaigns
- Social Community Building
- Detailed Social Media Analytic and Reports
- Social Media Training

Strategically managed key accounts, delivering consulting services focused on social media promotions and marketing solutions; developed and managed 20+ weekly campaigns.

NB: Now trading as Something Europe Ltd

Head of Marketing and Outsourced Business

The Penny Group London LLP

Orchestrated development of internal communication strategy, establishing programme for rapid turnaround of internal campaigns. Maintained external supplier agreements and partnerships with copywriters, graphic designers, mortgage brokers, and accountants. Trained and supported advisers and financial planners in addition to managing company’s graduate programme.

Head of Marketing

Vita Financial Limited

Whole of market protection brokerage providing protection solutions to UK consumers.

Vita's key focus is to develop strong, reciprocal affinity partnerships with both local and national, like minded people.

Played a key role in start-up and development of insurance brokerage, encompassing establishment of high-value sales, digital, and operational platforms as well as partnership network.

Achieved top levels of client satisfaction, retention, and referrals through customer journey optimisation.
Enforced compliance with Financial Conduct Authority (FCA) regulations and internal policies / best practice.
Effectively allocated £4,000 monthly budget for digital, affiliate, and list rental.

Co-founder

General Protect Limited / Monitrend Research Ltd / Comms Direct Ltd

Part of the Comms Corporation.  Outbound contact centre providing direct sales and marketing campaigns across variety of industries and clients across two contact centres totalling 250 FTE.

Optimised sales scripts for existing and new product lines to ensure compliance with client needs.
Allocated and managed workflow, collaborated with cross-functional leaders and mitigated operational issues.
Developed web-based CRM in partnership with 3rd party software house, providing tracking and distribution of all generated lead types, including KPIs and payroll functions while ensuring compliance with FCA’s Treating Customers Fairly (TCF) principles.
Boosted performance of sales team while minimising turnover through creation of coaching programme for team leaders that enhanced evaluations and promotions operations.
Enhanced throughput of 200+ FTEs through development of training programmes covering sales process, compliance, and proper use of CRM system (Sprint).

Previous positions:
Senior Campaign Manager
Campaign Manager
Sales Manager
Team Leader
Sales Executive

Sales professional with more than 20 years of combined experience driving revenue, leading commercial teams, increasing market share, and elevating performance for a wide range of organisations. Delivers sustainable profitable growth through innovative sales and marketing initiatives.

Jay Perkins

Seneca Polytechnic

Develops and delivers business courses to students as part of the Faculty of Continuing Education & Training, as well as the School of Human Resources and Global Business. Provides industry-perspective to academia to ensure that students gain real-life exposure to business concepts based on the latest management practices. Programs I teach:
- Customer Service Solutions
- Production and Operations Management - Manufacturing and Services
- Math for Business and Finance
- Digital Entrepreneurship
- Organizational Behaviour

Professor

Alcumus Cognibox

• Led market research and analytics activities that informed short- and long-term strategic planning for the organization, including pricing models and structure as well as identification of desired market sectors. 
• Designed and implemented internal and external communication plans for major strategic initiatives that drove adoption from both business partners and employees across group companies and business units.

Vice President Strategy

• Led major strategic initiatives that supported our expansion from a provincial to a national and international footprint by introducing industry best practices into our operations, designing, and launching new products and services as well as a new performance management system.
• Served as an expert resource to our operating business units needing in-depth knowledge on continuous improvement tools, as well as market insight. Led internal training programs to increase institutional knowledge base and move commercial decision-making to a data-based model.
• Increased company profitability through the introduction of new pricing structure and policies.

Vice President, Operational Excellence

• Redesigned operational structure and improved service delivery and customer retention by aligning key areas of the customer journey, from onboarding through implementation, account management and customer support through membership renewals.

Vice President Customer Experience

BROWZ

•	Guided marketing, client retention, business development and management strategy of BROWZ products in Canada and Latin America.  
•	Led client support teams for Canada and Mexico to effectively manage and deliver ongoing client implementations thus driving customer loyalty through service excellence, reducing operational costs and increasing compliance and client satisfaction.

Director, Customer Success & Innovation – Canada and Latin America

•	Provided strategic advice on sales, marketing and overall business development and management strategy of BROWZ products in Canada and Latin America. 
•	Created new product to meet emerging market need for audit protocols based on Canadian OH&S legislation and applicable across all provinces and territories. Designed new product content, pricing and management methodology. Product use increased exponentially in 2 years and allowed US clients to expand the scope of their programs in Canada and align them to their corporate strategy in the US.

Director, Professional Services – Canada and Latin America

Designed and implemented market strategy for Canada and South America, including development of new products and services. Expanded footprint through new client acquisition and growth of legacy accounts.

Director, Professional Services - Americas

Lafarge Canada

Procurement

Employee Services

Over the past two decades, I have had the privilege of assisting organizations in leading transformative processes that enhanced their operational performance and resilience while mitigating risks. My passion lies in understanding business challenges and collaborating with internal and external stakeholders to develop and implement tailored solutions that address their specific needs.

Businesses are constantly evolving, and change can be both disruptive and a catalyst for progress. With experience spanning industries such as construction materials, mining, automotive, chemicals, and energy across the Americas, I appreciate the significance of effective leadership, communication, and organizational culture in driving transformative processes. My strong interpersonal and analytical skills, coupled with the ability to inspire and unite cross-functional teams around corporate strategies, have enabled me to establish a track record of success in process improvement and corporate transformation.

Leading change requires both practical experience and staying abreast of the latest industry insights and knowledge. Emphasizing the value of continuous learning and knowledge sharing, I hold academic credentials from renowned universities worldwide. Furthermore, I actively contribute to thought leadership through publications in prominent Canadian and US journals and magazines, e.g., Supply Professional (Canada) and Inside Supply Management (US), and I am an active member of international professional associations. 

Highlights of my career include: 
✶ Established Cognibox as an industry thought leader by acting as corporate ambassador through multiple media appearances.
✶ Multiplied revenue while substantially increasing profit margins by conducting a deep-dive market and competitive analysis to create a new pricing structure and a robust governance process, reducing sales response time and ensuring optimum, consistent pricing.
✶ Developed a new product for audit protocols based on Canadian-wide OH&S legislation, enabling US clients to expand their programs in alignment with their corporate strategy. Defined the content and pricing of the product, whose usage grew exponentially in 2 years.
✶ Travelled across the Americas to meet client decision makers, build new partnerships, and manage relationships generating multi-million-dollar sales annually with a 90%+ retention rate over 14 years and representing 86% to 100% of revenue in Canada and LATAM.

Let’s connect to discuss how I can help your organization achieve its objectives!

taplio

The Battle

Jay Perkins

Denis Sanchez, Chartered MCIPS, MSc, MA

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