Helping CEOs With Their SEO | Growing Websites Traffic x10 With 90-Day Content Sprints | Achieved +5M Revenue With SaaS & eCommerce SEO Campaigns | Trained +100 Companies | Software Engineer | Founder @ Phanum

Tech-first, revenue-driven SEO for large websites. Free technical SEO analysis: organichackers.com

Jairo David Guerrero Vasquez

10 Truths Of Technical SEO
1___ Is more effective than content 
Yep, a bad tech implementation can kill any content strategy
A good technical fix can transform your performance

I am talking about input (work) vs output (revenue)

2___ Is a requirement for big websites
Smaller websites can get away with 301s and 404 checks
Large website need a Tech SEO team making sure things do not get messed up
Impact of Tech SEO, positive or negative can be huge

3___ Is a booster of conversion
Fix speed issues: more transactions
Fix layout issues: more transactions
Fix crawling issues: more transactions

4___ Is a pillar of organic (AI) search visiblity
AI crawlers are less advanced than the ones of Google and more sensitive to technical issues like JS rendered content

5__ Is more effective than link building
Many large websites with a decent DT still invest in link building yet they have lower DTs ranking above them

The problem: bad technical SEO
Link building won't fix anything 

6__ You need technical skills for it
I am not sure why people want to skip the line and avoid learning coding 
You only need HTML, CSS and JS to cover 80% if the most common technical SEO issues

7__ Is mostly fundamentals

Many "huge" technical issues are quite basic, the real problem is that they replicate in 1000s of pages
Issues in itself are usually simpler than people think (broken code, HTML issues, missing tags, etc)

8__ Is fundamental for website migrations
Please take on board to an SEO specialist, at least to draft a migration plan
I have seen many website losing almost everything to a bad website migration
It is a little investment extra, a small insurance

9__ Is the base of SEO content
Any content strategy will down the sink if the page is not crawlable, indexable, broken, etc
No successful strategy had a broken technical SEO behind

10__ Technical SEO + ...
Look, technical SEO makes your content shine
So you need to actually have content, brand and product
Tech SEO is nothing if you have a bad business

Jairo Guerrero

Technical-First Revenue-Driven Search Strategies | SEO Growth On All Search Channels | Trained +100 Companies | Co-founder @ Organic Hackers

Technical SEO is my sheet - Fundamental of search visibility - Jairo Guerrero

+20 Critical Technical SEO Fixes
You Should Implement
[Most common ones we find in our SEO audits]

i. Dynamic Mobile Navigation 

 Static menus will stop content discovery. 
 With static menus crawlers see always the same links. 
 ↳ Mobile menu has to offer relevant links per page (dynamic)


ii. Schema Data + Google Merchant 

 Schema is fundamental for eCommerce. 
 Schema data is not only for SEO, it helps also to PPC. 
 ↳ Optimize your Merchant feed to match your Schema product data. 
 ↳ Optimize Schema to show more data points and improve CTR. 

iii. Server Side Rendering 
 
 Apps/plugins that show "related pages/products" might be invisible for crawlers - Javascript late rendering. 
 ↳ Render (load) all HTML elements on the server to they are readable by crawlers. 


iv. Canonicalize URLs with parameters 
 
 URLs with parmeters like "?var=1", should not be indexed. 
 Might kill you performance by adding irrelevant pages to the crawl/index. 
 ↳ Set a canonical rule to the core page (if the page does not add any extra value/content). 
 ↳ Remove the URLs with parameters where possible. 
 

v. Clean Your Index 
 
 In the Google Search Console, aim to have as many 'green' indexed pages as possible. 
 Too many 'grey' pages means your content will have a hard time ranking high. 
 ↳ Clean up your website, leave only pages that offer good value. 


vi. Integrate a Customer Reviews System 
 
 No customer reviews translates into low trust. 
 No customer reviews reduce also CTRs 
 ↳ Implement a review system (Google Reviews, Trustpilot) to gain on-page user-generated content, trust and rich snippets. 
 

vii. Improve Your Design 

 Time on page is a ranking factor. 
 Low "time on page" defines how good your content could be. 
 ↳ Improve your design and user experience to keep visitors the longest and eventually, rank higher. 
 
My buddy Patryk Wawok prepared a 47 min video explaining these and many more technical issues with an over-the-shoulder practical video

Want access? 
You know the drill...

Comment "technical seo" and I will send it over to you
We do not have to be connected or anything



🔄 Re-share to win a +1 point of Sensei

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🔴 Stick to hreflang in the <head>, not the Sitemap, especially if you are using Shopify...

Sitemaps have a processing lag. Head tags work the moment the bot crawls the page.

Some apps for best hreflang Shopify implementation:



SEO Growth On All Search Engines With My 5-Elements Revenue-Driven SEO System | +6M Revenue With SEO Campaigns | Trained +100 Companies | Software Engineer | Co-founder @ Organic Hackers

You’re here because you want your SEO to work.
You want high rankings not just on Google, but on all search engines.

Good news: you’re already halfway there.

Over the last 12 months, we’ve helped clients hit top rankings using a system that’s simple — and battle-tested.

Here’s my 5-element SEO system (to get your website on top rankings):

1 - Practical web apps that solve real user problems (think calculators, generators, interactive tools). They drive backlinks, traffic, and brand authority.

2 - Technical SEO at scale, so your site runs clean, fast, and crawl-friendly — especially if you’ve got thousands (or millions) of pages.

3 - Expert authors & brand mentions that build trust — not just with humans, but with LLMs and ranking algorithms.

4 - Content excellence that goes beyond text: videos, PDFs, tools, and shareable assets that keep people coming back.

5 - Context-first SEO that positions your brand where it matters most — in conversations, events, and digital PR.

"But what do I actually need? Tell me!"
DM me or visit organichackers.com to grab our roadmap and get our minds for about 30 mins.

Let’s get your brand where it belongs: at the top.

How we 5x SEO traffic of a +25M Tech Business​ without creating 1000s of pages

+101 Keyword Frameworks to reach +1M Organic Traffic​

Technical SEO | Generated $50,000,000+ Revenue | Helping E-commerce with turn Technical SEO into income | Follow for Technical SEO insights

You ain’t a good SEO…
…if you do not work the weekend
Yes, I said it

Practice makes the master...

Rewrite meta descriptions
Change the bedsheets
Update old content
Take out the trash
Map internal links

Charge your laptop
Ship one small win
Clean index bloat
Clean the kitchen
Check GSC errors

Water the plants
Validate schema
Reply to emails
Kill thin pages

Do the laundry
Buy groceries
Walk the dog
Fix title tags
Check logs

Simple, unsexy, uneffective

Like this post if you SEO the weekend too

Do u work weekends too?

10 Crucial Schema for eCommerce
How to start winning Agentic Commerce

Here’s the checklist I use on every PDP:

1. Product
→ Defines core product info (GTIN, brand, price)
→ Why: Foundation for visibility in product features
→ Triggers: Product carousels, Shopping packs

2. AggregateRating
→ Rolls up user ratings (e.g. 4.6/5)
→ Why: Stars = trust + clicks
→ Triggers: ⭐ in SERPs, review-rich snippets
→ Note: SSR it, JS won't work

3. Review
→ Adds user-level reviews (author, rating...)
→ Why: Gives Google deeper context
→ Triggers: Extended review snippets

4. Offer
→ Price, availability, discounts, delivery time
→ Why: Enables deal visibility
→ Triggers: “Deals On” grids, Shopping packs

5. ImageObject
→ Defines image metadata (alt text, dimensions, etc)
→ Why: Powers image-rich results
→ Triggers: Image packs, rich snippets

6. MerchantReturnPolicy
→ Describes return terms/process
→ Why: Builds trust and improves visibility
→ Triggers: Return policy in Shopping results

7. ShippingDetails
→ Region, cost, and delivery speed
→ Why: Boosts “fast shipping” trust signals
→ Triggers: “Fast delivery” tags, Shopping carousels

8. BreadcrumbList
→ Page hierarchy (Home > Category > Product)
→ Why: Adds clarity + helps Google crawl
→ Triggers: Breadcrumb links in SERPs

9. FAQPage
→ Structured Q&A for your PDP
→ Why: Easy extra visibility
→ Triggers: FAQ dropdowns under your result

10. VariantProduct
→ Variations (color, size, model)
→ Why: Helps Google index each PDP version
→ Triggers: Variant-rich PDP visibility

Do you use schema for your SEO?

I created a 30-page presentation:
How to 2x your traffic with Schema data

Comment "30 slides" and I will send it your way

Schema needed for ecommerce SEO by Jairo Guerrero - Organic Hackers

The Favicon is disappearing from Google search results
I noticed after Google's Dec. 25 Core Update I see this issue

The favicon does not appear for many brands

I checked on the Wayback Machine to see if the favicon implementation changed. It did not.

I checked some clients on Shopify and some have the favicon showing on SERPs others don't (despite they have the exact same link tag)

The icon is a great asset for brand recognition and CTR, missing the icon on search results ain't positive 

I am to make any fixes if I would know what is wrong 

Is this happening to you?

Could you fix it?

Examples attached

John Mueller, Google Search Central is this a thing?

Missing Favicon from Google by Jairo Guerrero - Sample 1

Missing Favicon from Google by Jairo Guerrero - Sample 2

Missing Favicon from Google by Jairo Guerrero - Sample 3

Missing Favicon from Google by Jairo Guerrero - Sample 4

Missing Favicon from Google by Jairo Guerrero - Sample 5

Missing Favicon from Google by Jairo Guerrero - Sample 6

Technical SEO is the major sales generator
Just hit 200% growth of traffic 

Many say Tech SEO it's dead 
Many say Traffic is dead

Yet, here is another case study I am working on.
200% growth of traffic
76% growth of revenue

And it keeps growing

Case: Bookstore - eCommece
CMS: Shopify

Issues we are working on:
- Removal and block of thousands of filter pages
- Remove JS rendering from crucial content
- Adding bulk internal linking without JS
- Redirect of thousands of 404s
- Enhancing collection structure
- Improve navigation on mobile
- Enhancing product schema
- Better Merchant Data
- Fixing breadcrumbs
- URL standarization
- Content removal


Next steps:
- Content automation (with propietary data and editorial process)
- Merchant badges
- Prerendering
- Free listings
- Image SEO
- Blog
- CWV
- CRO

Are you taking care of your Tech SEO?

Start here: https://lnkd.in/eFYc6JUN

How you can find hidden keywords
Go to Google Analytics 4 >


> Go to Admin (gear icon) > Data Streams
> Select your Web Stream
> Ensure Enhanced Measurement toggle is ON
> Click the Gear Icon
> Check that Site Search is enabled

By default the internal search is being tracked but just to make sure

Next:

> Go to Explore (left sidebar) 
> Start a Blank exploration
> Dimensions: Click +, add Search term
> Metrics: Click +, add Event count
> Rows: Select "Search term"
> Values: Drag "Event count"
> Filters: Exclude empty or (not set)

Export data (top right).
Cluster the data with relevant pages.

Analyze the data to improve your website structure and content:
- Top 10%: High demand - Add in navigation, homepage
- Mid 10%-25%: Content gaps - Optimize On-Page
- Mid 25%-35%: Internal linking - bulk links & related pages
- Low 10%: Pruning or Testing - either remove or fully optimize

This is the simplest way to make users happy

Using one of the oldest and most basic tracking options of GA: 
the internal search of your website

The Google Search console is limited to data coming from outside your website. With this process you know exactly what is happening INSIDE.

I am preparing a video to show you how I do this

Almost ready, if you want access:
- give me some love
- comment "hidden keywords"

And I will send it your way :)

If I do not send it soon, DM me :)

Do you use your GA4 for SEO?

How to find hidden keywords you do not find anywhere else -  by Jairo Guerrero

My client lost 40% organic revenue
I am helping to recover their SEO like this


Background story:

We worked on this case and achieved 5x daily traffic growth
They sell online and on store
They are in the retail medical niche

___ BEFORE
Top #1 ranking on most crucial revenue keywords
Google Shopping "free listings" full of their products

It was a great case
We parted ways (so it is life)
Rankings were stable...


___ NOW
Until I received one email asking for help

They migrated their website theme
- Added at once 100k+ filter pages (reached 400k+)
- Enhanced structured data gone
- Thousands of duplicated pages
- URL structure totall changed
- Blog rankings disappeared
- Navigation gone
- Top rankings gone
- Traffic dropped 5 times
- Revenue dropped 40%

Issues we are working on:
- Removal and block of thousands of filter pages
- Remove JS rendering from crucial content
- Adding bulk internal linking without JS
- Redirect of thousands of 404s
- Improve navigation on mobile
- Enhancing product schema
- Fixing breadcrumbs
- URL standarization

Results after 8 weeks:
- 75% traffic growth
- major rankings are recovering
- cleaned up the index (removed 250k+ pages)

Next steps:
- Recover blog traffic and rankings
- Review Google Merchant scores
- Reduce even more the "noise" pages 

Technical SEO keeps being the most effective organic strategy
Please, for the sake of your business, do not ignore it

If your Technical SEO is also a challenge apply for a free check up with me here: https://lnkd.in/eFYc6JUN

SEO Growth On All Search Channels | Technical-First Revenue-Driven Search Strategies | Trained +100 Companies | Co-founder @ Organic Hackers

Traffic recovery - GSC - Organic Hackers - Jairo Guerrero

Traffic SEO Recovery by Jairo Guerrero - Organic Hackers


How Does LLM Search Work?

[many of you have asked me for this post]

"How can I rank in GPT?"
"How does GPT process queries?"
"What happens after I type my prompt?"
"How does GPT gives the right answer?"

The point to be made:
LLM search is a marketing channel

We should understand the core dynamic of it

How LLM Search works 
In 10 simple steps:

1. Input
→ You type a question or prompt

2. Understanding
→ GPT processes it into tokens

3. Context
→ GPT identifies the context and intent

4. Data Processing
→ Retrieves info via APIs and search engines

5. Indexing
→ Parses and indexes the data for relevance

6. Model Output
→ Synthesizes data into a meaningful response

7. Response Delivery
→ Finalizes output through detokenization

8. Enhancements
→ Adds citations, visuals, and maps if needed

9. Display
→ The result is shown on your screen

10. Refinement
→ GPT improves responses based on our input

Do you study how AI works?

How LLM Search Work? By Jairo Guerrero - Organic Hackers

If the worst thing happening to you rn is
- AI comments on posts
- Wrong engagement
- Content burnout
- Not enough time 
- Low impressions
- No post ideas
- Negative ROI
- No traction
- Bad leads

You my friend are one of the luckiest people in the world

Stay safe out there

Is it me the only one that appreciated LinkedIn ain't political yet?

99% SEO Strategies are just that, strategies
What really makes the difference


is an Execution System

Here my 12-step system that got me last 3 cases growing average 2x traffic and over 70% revenue.

0__ Set a good technical SEO baseline
Technical SEO boosts good or bad performance
Do not create technical SEO debt, optimize from the beginning
Focus: Rendering, crawlability, indexability and site structure

1__ SEO Diagnosis
What is actually stopping you SEO growth?

2__ Set Timeframe
I advice to run 90-days sprints

3__ Define Growth
Where you want to be as a business (not only SEO)

4__ Start Optimizing
Improve your current content first

5__ Get User Intent
Understand what your users are looking for

6__ Frame User Journey: 
Map out the journey your users take on your site

7__ SEO Scalability: 
Plan how to scale your SEO efforts as your business grows

8__ Conversions Focus: 
Aim to convert visitors into customers, set a transactions plan

9__ Outrank Competition: 
You do not want to rank high, you want to rank higher

10__ Sharper Positioning: 
Business positioning will help you to scale your content

11__Automate
Either content creation, technical upgrades, brand outreach, etc
All processes can be enhanced to grow exponentially
Execution is an asset

12__Create a constant branding loop
What you brand is and who you help is in evolution. Where they are too. Become relevant for them: multichannel, product, narrative... own it all.

An SEO strategy is just a plan
An SEO system generates revenue


Do you have a SEO system in place?

I can setup yours here https://lnkd.in/eFYc6JUN

SEO Success System by Jairo Guerrero - Organic Hackers

Don't be too harsh on yourself
Dear fellow SEO, please celebrate little wins like



Fixing a crawl error
Earning revenue +2% 
Impressions went up 20%
Reducing bounce rate 0.7s
Redirected 80 broken backlinks
Organization Schema completed
Finding and fixing a redirect chain
Removing duplicate content issues
Winning one top-tier PR placement
Improving page load speed by a 0.5s
Identifying a new prompt opportunity
Ranking a new page within a 2-3 days

The only person harsher to SEOs usually is another SEO
And that other SEO most times is yourself

Let's just have fun

Do you celebrate little wins?

It took me a while to understand how to use AI
And it is not to "create" content, in fact


creating content is so 2023
The true use of AI is influence

AI is becoming the strongest marketing channel out there

But you won't get cited or mentioned by LLMs unless you understand how they work

How LLMs Actually Work In 5 Steps
[AI engines as Organic Channels]

Step 1 – Learn from massive text data
LLMs are trained on books, websites, and code
They clean, deduplicate, normalize, and tokenize the text

Step 2 – Train the model
They use transformers to learn language patterns
Through trial-and-error (gradient descent), they adjust weights to minimize prediction mistakes

Step 3 – Fine-tune for tasks
LLMs are refined with RLHF, LoRA, or supervised learning to perform specific jobs (coding, support, search). Basically they have to go pass multiple training layers to accurately resemble human language with minimal hallucination

Step 4 – Generate answers
You input a prompt, the model predicts the output tokens based on your input

If augmented retrieval is used (RAG), it pulls external data before responding as the training data might not be sufficient to fullfil the user need

Step 5 – Filter and optimize
The output is filtered for safety, bias, and quality
Models are compressed (quantization, pruning) to run faster

____ Why this matters for SEO:

LLMs don’t rank based on links or crawl frequency

LLMs like ChatGPT, Claude, and DeepSeek are not search engines

They don’t rank pages
They generate answers by predicting the next token based on probability
They show the most relevant sources yet not all the sources

AI engines prioritize:

→ Easy-to-retrieve text (Tech SEO)
→ Safe, non-commercial content (Value)
→ Structured and neutral language (Structure)
→ Entities with prior visibility (Brand)

Most SEO content won’t make it unless it's trusted, structured, and cited
And even then, if your website lacks optimized technical SEO, all your value and efforts will go down the drain

Did you know how LLMs work?

Here is a 30 min video talking more about this https://lnkd.in/eTrvKYA7 by Patryk Wawok

Animation by Nikki Siapno
Follow her for more amazing coding content

Are you about to migrate to Shopify?
14 Steps you cannot miss
[with practical tips for Shopify]

___ Operational Planning
↳ Clear timelines for each task
↳ Developer + SEO team
↳ Data migration
↳ Mobile optimization


___ Technical SEO Audit
↳ Both old and new (staging) sites
↳ Broken links
↳ Slow server
↳ Bad content structures
↳ Ensure proper rendering & crawlability


___ Content Analysis
↳ Identify high-traffic pages & top content
↳ Current visibility: traffic, backlinks, ranks
↳ High-value pages first


___ Content Mapping
↳ 301 redirects mapping
↳ Full URL mapping documentation
↳ Prioritize pages that drive the most traffic


___ New Site Launch
↳ Schedule the launch: off-peak hours
↳ Check robots.txt
↳ Ensure new site is indexabilily
↳ Test all redirects


___ Post Migration Check
↳ Monitor rankings, traffic, conversions daily
↳ Set up automated crawls to catch any issues early
↳ Keep the old XML sitemap intact until fully recrawled
↳ Run growth SEO campaigns to extend reach
↳ Improve CRO with better UX 

Are you going through a site migration?

SEO Migration with practical tips for Shopify
by Jairo Guerrero - Organic Hackers

I've seen many business bleeding revenue because they website was broken

I've seen many business grow revenue because they website was optimal

What's the point of your website content if the website is broken...
No machine can process your value, not Google not Open AI...

Technical SEO is the corner stone of the business

Here the 4 fundamental layers of Technical SEO:

Level 1 of Technical SEO:
HTML & CSS
↳ json
↳ href lang
↳ navigation
↳ URL structure
↳ mobile UI / UX
↳ sitemap check
↳ optimize on-page
↳ basic structured data
↳ website architecture

Level 2 of Technical SEO:
Correct use of JavaScript and frontend functionalities
↳ CRO upgrades
↳ core web vitals
↳ optimal crawling
↳ server log analysis
↳ fixing server issues
↳ advanced schema data
↳ advanced analytics
↳ dynamic rendering
↳ better indexing

Level 3 of Technical SEO:
Backend & Server performance
↳ database changes
↳ enhanced CMS
↳ APIs Access
↳ server upgrades
↳ bulk data changes
↳ programmatic SEO
↳ custom data processing
↳ user-agent responsiveness

Level 4 of Technical SEO:
Data Processing
↳ advanced SEO automation
↳ in-depth data analysis
↳ predictive analysis
↳ nlp processing
↳ web scraping

Taking care of your technical SEO?

Apply for a free Technical SEO audit here: https://lnkd.in/eFYc6JUN

Technical SEO by Jairo Guerrero - Organic Hackers

Don't know about you, but I'm building already my 2027 Agentic Search Strategy


1. Prioritize visibility over traffic
2. Build coherent brand context
3. Develop a bulk prompt strategy
4. Optimize readability and Tech SEO
5. Own and boost your brand sentiment
6. Develop agentic strategies
7. Aim for content freshness

Use LLM Pulse to track all your AI Search KPIs

LLM Pulse

How to win AI Search in 2030

Free Tool Alert: Chat GPT Query Detector
Reveals all the hidden search queries for all your prompts

- Instant query display
- One-click copy
- Direct search buttons on Google / Bing

It helps me to frame the full cluster of content I have to build and to identify which prompts are worth to be included in the content plan

It works instantly 
Queries appear just below the response given by the Chat

You just need to install a Chrome Extension:
"Query Detector for ChatGPT (GEO / AI SEO)" go and search for it

Definitely in my 2026 SEO & AI Search tool stack

Developed by LLM Pulse team:
Esteve Castells & Daniel Peris

Did you know about this cool tool?

They say keywords are dead...
Yet they are still a fundamental part of any SEO strategy
[+50 eCommerce Keyword Modifiers]

Purely transactional intent to 2x Your Revenue From SEO

Topic framework ideas to win eCom SEO:

i. Personalized Shopping & Gift Guide 
 1. Best Gifts for [Audience] in [Year] 
 2. Personalized [Product Type] for [Occasion] 
 3. [Season/Holiday] Gift Guide for [Audience] 
 ↳ Example: personalized jewelry for birthdays 

ii. Local Shopping 
 4. [Product] In Stores [City, Location] 
 5. [Brand/Product] Available [City, Location] 
 6. Fast Pickup [Product Category] 
 ↳ Example: nike sneakers available nearby 

iii. Comparison 
 7. [Product A] vs. [Product B] 
 8. Is [Brand/Product] Worth It? 
 9. Best Alternative to [Product] 
 ↳ Example: best alternative to macbook pro 

iv. Promotional / Seasonal 
 10. [Event] Sale on [Category] 
 11. Holiday Deals on [Product Category] 
 12. Black Friday/Cyber Monday [Category] Offers 
 ↳ Example: cyber monday laptop deals 

v. Sustainability & Ethical 
 13. Eco-Friendly [Product Category] for [Use Case] 
 14. Sustainable [Product Type] for [Audience] 
 15. Best Ethical [Product Category] to Buy in [Year] 
 ↳ Example: sustainable fashion brands for millennials 

vi. Problem-Specific / Pain Points 
 16. How to Fix [Common Issue] 
 17. [Service] for [Specific Need/Urgent Pain] 
 18. [Emergency/Urgent] [Service] in [Location] 
 ↳ Example: how to warm up email domain 

These content modifiers have helped me to grow my eCommerce clients for translational traffic and average 2x revenue.

Traffic still grows in/with eCommerce SEO, revenue too...

You want the full list?
Do this:
1 - Give this post some love
2 - Comment "ecommerce keywords"

I will send the full list with +50 eCommerce keyword modifiers
We do not need to be connected or anything

Do you still do keyword research?

🔄 Reshare to help me become keyword millionaire

Ecommerce Keyword Framework Ideas - By Jairo Guerrero - Organic Hackers

How LLMs Work - Experiment
Being Cited is easier than being Mentioned

I tried the simple query "online payment procession solutions" in Gemini, Perplexity and ChatGPT. The tops mentions were well recognized brands but none of them were part of the sources (zero direct traffic). 

None of the sources were top review sites (Forbes, PCMag, etc). They were rather smaller websites from plugin devs or software or marketing agencies or...

There were also smaller payment providers like GoCardless yet, this brand was not mentioned by the LLMs

This is a Mention-Citation gap and it works like this:

- You only get mentioned: Strong brand, no direct traffic
- You only get cited: Weaker brand, direct traffic

This presents a great opportunity to smaller brands, to obtain the holy grail of marketing: brand visibility, awareness and discovery

It is easier to get cited than to get mentioned

Opportunities are there... 
Being cited opens the doors to get new customers without having a strong brand yet (which is hard to laverage)

Are you mentioned or quoted?

I monitor all my clients AI Search visibility with LLM Pulse

____ Dictionary:
- Being MENTIONED by LLMs: you are the most mentioned entity within your niche and are most likely within the training data of the LLM

- Being CITED by LLMs: you are a source of information for the LLM but you might not be cited as part of the response

I spend 20+ hours a week researching how top websites do SEO. Follow me for SEO case studies every week and replicate their growth 📈

I help brands grow where attention is moving next:

Google, ChatGPT, and AI-powered search.

Over the last 8+ years, I have built organic growth engines from scratch across SEO, content, and distribution, without relying on paid ads.

🟢 Some highlights:

• Grew Bit.ai from 0 to ~400K/mo 
• Grew Elink.io from 0 to ~100K/mo 
• Built RemoteVerse.com and grew a 21,000+ follower remote work community on Quora 
• Became one of the most viewed writers in the marketing niche
• Built multiple niche sites to ~15,000 monthly visits
• Instagram and YouTube communities (16k+ and 2.5k subscribers)

🟢 On the B2B + agency side:

• Worked closely with Jake Ward on LinkedIn content strategy, generating millions of monthly views
• Partnered with Rob Hoffman to build 10+ no-code AI SEO tools for audits, lead gen.
• Delivered SEO audits and content strategy for brands like American Express, Justin Welsh, TubeBuddy, Sourceful, Friendly Captcha, Wiza, and more at Jake's agency. 

🟢 My current focus is AI-first discovery:

• Founder of Etheo, a SaaS tracking brand visibility inside ChatGPT, Gemini, and LLMs
• Write The SearchVerse, a weekly AI + SEO newsletter read by thousands
• Sponsorships with companies like Profound, Writesonic, Wellows, and others

I am most useful when the goal is 
- building organic growth, 
- turning content into revenue, and 
- preparing for AI-driven search.

DMs open for collabs, consulting, and partnerships.

Devansh Parashar (Dev)

156 blog posts = 28,000 customers.

I didn’t believe it either - here’s the breakdown:

If you have 0 marketing budget...

Write content.

Let’s say you publish:

→ 3 blogs a week (1,500 words each)
→ That’s 12 blogs/month = 18,000 words
→ Over a year: 156 blogs = 234,000 words

Now imagine each blog attracts just 50 visits/day:
→ 50 x 365 x 156 = 2.85 million organic visits/year

And if just 1% converts...
→ That’s 28,500 customers

No ads.
No hacks.
No paid media.

Just SEO + consistency.

If you're bootstrapping your brand, product, or service -
this is your compounding edge.

Start writing.

#1 SEO in India by Favikon | Helping Brands Rank in Google, ChatGPT & LLMs with AI SEO | DM for Collabs

SEO is the most underpaid profession.

Companies want:
- A content strategist
- A technical specialist
- A UX advisor
- A data analyst
- A backlink builder
- A Google-whisperer
- A CRO expert
- A writer
- A developer

But instead of hiring 10 roles…

They hire 1 SEO.

💰 Pay them $50K
📈 Expect $5M in traffic
😅 Ask: “Why aren't we ranking yet?”

Here’s what people think SEO is:

“Add some keywords and get Yoast green.”

Here’s what it actually is:

- E-E-A-T
- Canonicals
- Digital PR
- Crawl budget
- Technical SEO
- Schema markup
- XML sitemaps
- Internal linking
- Site architecture
- Topic clusters
- AI content QA
- Brand mentions
- Content decay
- Core Web Vitals
- Entity optimization
- AI brand tracking
- Programmatic SEO
- LLM optimization
- Log file analysis
- Algorithm updates
- Search intent mapping
- GSC/Semrush/Ahrefs/Screaming Frog

SEO isn’t a task. It’s a channel.

But the people driving millions in revenue through organic…

They are often the most:
- overlooked
- overworked, and 
- underpaid.

SEOs - what’s the wildest thing you’ve been asked to do that wasn’t SEO?

Drop it below 👇

(And feel free to tag someone who needs to see this.)

----------

I’m Devansh 👋

- I’m building etheo to track AI brand search.
- Measure brand visibility on ChatGPT, Claude, Perplexity.
- Benchmark against competitors fast and easy.
- 1/3rd the cost than competitors


👉 Link in the comments.

Google Analytics

SEO Training Certification Course 

Content-Led SEO

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Ultimate Photoshop Training: From Beginner to Pro

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Introduction to Programming Using Java

Master AI + SEO before your competitors do. Join 3,000+ SEOs getting weekly insights in my free newsletter. Subscribe below 👇

⏳ 7+ years of experience in Marketing, SEO, and Social Media. 

🌍 Founder of the 2nd largest community for Remote Workers on Quora.

🏆 Certified in Google Analytics, SEMRush, Hubspot, & Ahrefs. 

💼 I have spearheaded the content strategy for 2 SaaS products- Bit.ai & Elink.io, growing their blog traffic from 0 to 200k a month.

😍 I love technology, marketing, startups, and the internet! I'm always on the lookout for creative strategies and understanding customer behaviour online to help market products, build communities, and grow businesses. 

✍️I have been one of the most viewed writers (in the marketing niche) on Quora.

3,000+ SEO pros read what matters in AI & SEO (every Wednesday)

SEO With AI

Ahyaan W.

SEO isn't hard.

Selling SEO is.

Clients don't care about keyword clusters.
Or domain authority.
Or meta tag audits.

They care about this:
- Will this help me get more leads?
- Will this grow my revenue?
- Can I stop relying on paid ads?

Here's the problem:

You're speaking features while they're buying benefits.

Use this 3-part framework.

Flip any feature into a benefit:

We do [FEATURE]
→ which helps you [OUTCOME]
→ so you can [BUSINESS BENEFIT]

Example:
"We write SEO blog posts"
→ "which helps you rank for buying-intent keywords"
→ "so you can drive inbound leads 24/7"

This carousel breaks down exactly how to rewrite your entire pitch using this framework.

Stop listing what you do.

Start showing what they get!

#seo #seofreelancer #freelancing 

-----

Hi I’m Devansh Parashar (Dev) 👋
- I built etheo to track your brand visibility in AI search
- See where ChatGPT, Claude, Gemini, and Perplexity mention you
- If you want more AI citations in 2025, Etheo helps you get them

🔗 Link in the 1st comment 👇

most freelancers dont know how to sell seo

Too lazy for SEO? 

Perfect.

Most startup founders don’t have:
- Time to learn SEO
- A budget for expensive tools
- A team to execute it

But you don’t need any of that to start winning.

I just broke down 7 lazy-but-lethal SEO tactics that:
✅ Cost $0
✅ Take <15 minutes
✅ Work even if you’re a team of one

We’re talking:
→ Quora & Reddit traffic hijacks
→ Tracking your brand inside ChatGPT
→ Boosting Domain Rating in days, not months
→ Letting Google ads do your keyword research (yes, really)

It’s lazy.
It’s tactical.
It works.

Slide 3 is my favorite 🔥

Save this - you’ll want to use it late 👀

#seotactics 
#seo

Lazy SEO - How to do SEO with $0

SEO vs AEO vs GEO - What Should You Focus On? 

Here's a simple framework I use with clients to decide where to focus their efforts:

→ SEO = Rank in Google
→ AEO = Be the direct answer
→ GEO = Be cited by AI 

Here’s when to use each:

✅ 5 scenarios where SEO is the priority:

1. “Best laptops for gaming”
→ Users want to browse. Win with long-form guides.

2. “Buy running shoes online.”
→ Optimize product/category pages.

3. “SEO agency in New York”
→ Combine local SEO with organic rankings.

4. “Free marketing tools for startups”
→ Listicles + lead magnets = lead gen gold.

5. “Compare Kajabi vs Teachable”
→ Create BOFU content to drive conversions.

Focus: Keywords, depth, backlinks, technical SEO

✅ 5 scenarios where AEO wins:

1. “What’s the capital of France?”
→ Snippet-ready. One-line factual answer.

2. “How do I reset my password in Notion?”
→ FAQ content. Mark it up with schema.

3. “How to fix a leaky faucet?”
→ Step-by-step content + voice optimization.

4. “What is APR?”
→ Clean, concise definitions = snippet bait.

5. “Is almond milk dairy-free?”
→ Be the answer Alexa reads out.

Focus: Structured answers, schema, natural language

✅ 5 scenarios where GEO matters most:

1. “Best skincare routine for dry + oily skin”
→ Users go to ChatGPT for personalized advice. Be cited.

2. “Best smartphone for photography under $500?”
→ AI bots summarize reviews. Your product list better be in there.

3. “How does blockchain work?”
→ If you're not cited in AI overviews, you’re invisible.

4. “Marketing automation tools for B2B SaaS”
→ Tools like Perplexity pull from trusted sources. Be one of them.

5. “Explain SEO like I’m 5”
→ Clear, credible, readable = GEO content that AI loves.

Focus: E-E-A-T, structure, conversational tone, citations

Most brands need all three:

↳ SEO for long-term traffic
↳ AEO for instant visibility
↳ GEO for future-proofing in AI search

But which to lead with?

That depends on the query 👇

--------------------------------

🔥 Bonus for SEO Nerds 

Want to know where your content shows up in AI answers?

I built Etheo. co – an AI visibility tracker.

See which keywords trigger snippets and citations, and how to boost your AI reach.

Link in comments

Wait... aren’t SEO, GEO, and AEO all the same thing?”

That’s what a client asked me last week.

I get it - these acronyms can feel like alphabet soup.

So here’s the clear, no-jargon breakdown I gave them:

→ SEO (Search Engine Optimization)
- Still the foundation.
- It’s how your site ranks in Google using:
- Keywords
- Backlinks
- Technical performance
- E-E-A-T (Experience, Expertise, Authority, Trust)

→ GEO (Generative Engine Optimization)
- Ensures ChatGPT cite your brand.
- Well-structured, referenced content
- Metadata like llms.txt
- Clear, AI-readable formatting

→ AEO (Answer Engine Optimization)
- Think voice search. Snippets. Instant answers.
- You want to be the answer
- Q&A format
- Short, clear responses up top
- Schema markup
- Authoritative presence

Here’s the difference:

→ SEO = Help users find you
→ GEO = Help AI cite you
→ AEO = Be the answer directly

In 2025, it’s not about picking one.

It’s about integrating all three into your strategy.

Because if you’re not optimizing for how humans and machines discover you-
You’re already falling behind.

-----------------------------

🔥 Bonus: 

If you're trying to track how your content performs across SEO, GEO, and AEO touchpoints, 

I built something for that.

It's called Etheo. co - an AI-powered visibility tracker.

It helps you see:
 → Where your content shows up in AI-generated answers
 → Which keywords trigger citations or snippets
 → What to tweak to increase AI referencing

Link in the comments 👇

I almost quit SEO at $900/month.

Then these 5 offers took me to $10K.

I spent 18 months saying yes to everything.

Every client wanted something different.

I had no structure.

No clear path from first call to retainer.

Then I realized something:

Most SEO freelancers don't have a skill problem.

They have an offer problem.

You can't sell "SEO services" anymore.

It's too vague. Too commoditized.

So I built 5 clear offers.

Each one solves a specific problem.

And they're designed to build trust sequentially.

You earn the right to bigger commitments.

Here's how it works:

📌 Offer 1 - The Traffic Health Check

A 90-minute audit answering 3 questions: what's working, what's broken, what's the fastest path to leads.

Deliverables: 1 Loom, 1 page action plan.

Price: 300 to 500 dollars.

This converts cold leads into clients.

Then you upsell them into offers 2, 3, 4.

-----

📌 Offer 2 - The Money Page Revamp

Ignore the blog. Touch homepage, pricing, and top 3 service pages.

Rewrite for real search terms, clear offers, FAQs, and internal links.

Deliverables: copy, SEO structure, implementation notes.

Price: 1,000 to 2,000 dollars.

This proves you move conversion. Not just traffic.

-----

📌 Offer 3 - The Content Engine Sprint

One focused month. Plan and ship 4 to 8 high intent pieces with internal link maps and CTAs pointing to money pages.

No retainers yet.

Price: 2,000 to 3,000 dollars.

Shows content isn't just blogs. It's a pipeline into revenue.

-----

📌 Offer 4 - The GEO and AEO Visibility Audit

Your 2026 expert play.

Where does the brand appear in AI answers? Which competitors are stealing visibility? What needs to be published or fixed?

One report, one workshop, one roadmap.

Price: 2,000 to 4,000 dollars.

Moves the client from "we need content" to "we need you in the room".

-----

📌 Offer 5 - The Ongoing Growth Partner

Only sell this to people who bought at least one of the first four.

Monthly strategy call, fixed implementation hours, reporting across SEO, GEO, and AEO.

Price: 2,000 to 4,000 dollars per month.

You don't need 10 of these.

5 good ones get you to 10k.

-----

Put this together, and you'll hit 10k fast:

- 4 audits per month at 500 → 2,000
- 2 money page revamps at 1,500 → 3,000
- 1 content sprint at 2,500 → 2,500
- 1 retainer at 3,000 → 3,000
- Total: 10,500 dollars per month.

You don't need an agency.

Just 5 clear offers that solve clear problems:
- Clarity
- Conversion
- Content
- AI visibility
- Ongoing growth

Start by building offer 1 this week.

Price it at 300 to 500 dollars.

Run it for 5 clients.

Then use the feedback to build offer 2.

📌LET'S TALK:

If you're an SEO freelancer right now, which of these 5 offers do you have?

💰 1 Blog Post = $10,000?

Sounds like clickbait.

But it's not.

Here's how a single SEO-optimized article can become a revenue-generating machine.

- No ad spend
- No cold outreach
- No viral posts required

Just long-form content, smart SEO, and compounding results.

Let’s break it down, step-by-step.👇

#seohack 
#seotactics

1 blog can make you $10K by Devansh Parashar

90% of your content is invisible.

The other 10%?

Google rewrites it anyway.

Google doesn't need your blog anymore.

• It synthesizes your insights.
• Summarizes your expertise.
• Replaces you in search results.

All without sending a single click.

And if your content strategy is still keyword spreadsheets, bot-friendly writing, and chasing rankings over usefulness?

You're not just losing traffic.

You're becoming irrelevant.

Here's how to win in zero-click search:

🟢 Step 1: Stop writing solved queries

Google answers simple questions instantly now.

Instead:

• Write about nuance
• Write about controversy
• Write what AI can't replicate

Your unique point of view wins.

🟢 Step 2: Interview your experts weekly

→ Block 30 minutes every week.
→ Turn those conversations into posts, videos, articles.
→ Real insights beat generic content every time.

One good conversation fuels everything.

🟢 Step 3: Syndicate one piece into 10 assets

Publish strategically across platforms:

• Reddit: Honest breakdowns
• TikTok: Quick tutorials
• LinkedIn: Insights and carousels
• YouTube: Deep walkthroughs
• Email: Recap and next step

🟢 Step 4: Publish for the journey

Not just the transaction.

Show up when they're:
• Lost
• Exploring
• Just curious

Build trust before they need you.

The old playbook is dead.
- Keywords.
- Filler blogs.
- Last-click thinking.

The new playbook:
- Be early.
- Be useful.
- Be human.

Show up everywhere your audience learns.

Don't just publish content.

Earn trust.

Solve problems.

Shape the journey.

Because in zero-click search, the best content isn't what ranks highest.

It's the content people actually remember.

Most SEO careers start with a $3,000 course. 

Mine would start with 3 free audits.

The SEO industry has changed completely.

In 2020, credentials got you hired.

In 2026, clients ask three questions:
• Can you rank us on Google?
• Can you get us cited in ChatGPT?
• Can you turn traffic into revenue?

No proof? No clients.

So if I had to rebuild from 0?

I would spend 90 days manufacturing proof.

Here is the exact system:

Step 1 → Pick one painful problem.

Not "I do SEO".

Something specific and valuable.

• "I help SaaS founders show up in AI."
• "I help local businesses get booked calls."

One sentence. One focus.

----

Step 2 → Build 3 tiny case studies.

Find struggling sites. Audit them free.

Implement a few high leverage fixes.

Track the results publicly.

Package each one into a story:

• The problem
• What you changed
• The results

----

Step 3 → Learn by shipping, not reading.

For every project, practice three things:

• SEO → Fix crawl, links, on page.
• GEO → Track AI answer visibility.
• AEO → Rewrite for AI recommendations.

Ask: Are we ranking? Cited? Recommended?

----

Step 4 → Build public proof of work.

• 1 LinkedIn post per day.
• 1 breakdown per week.

Not tips. Real stories with numbers.

• "How I improved signups 27% fixing 3 pages."
• "Why this brand ranks but loses in ChatGPT."

----

Step 5 → Productize 3 offers fast.

Lock small results into clear offers.

• Clear deliverables
• Clear prices
• Clear timelines

No 27 page proposals. No "it depends".

----

Step 6 → Talk to 100 people.

Spend more time in DMs than tools.

• Talk to founders about traffic fears.
• Talk to content leads about AI anxiety.

Every conversation becomes content or a better offer.

Learn their language so well that your content sounds like their thoughts.

Skills can be rebuilt.

Proof of work and positioning compound.

If I had to start over?

I would not try to be "the best SEO".

I would be the most useful person for one specific problem.

At the intersection of SEO, GEO, and AEO.

Swipe through for the full breakdown →
----

♻️ REPOST to help fellow SEO's in their career!
🔔 Follow Devansh for more

Start an SEO career in 2026

Everyone pretends to understand SEO, AEO, and GEO.

Most are just guessing.

Ask them to explain the difference, and you get blank stares.

If you only focus on traditional SEO in 2025, you're leaving traffic on the table.

Because search has evolved.

People don't just type queries into Google anymore.

→ They ask Siri while driving.
→ They chat with ChatGPT for recommendations.
→ They expect instant answers without clicking anything.

That's where AEO and GEO come in.

- SEO gets you ranked.
- AEO makes you the answer.
- GEO gets you cited by AI.

3 different strategies. 3 different outcomes.

All critical for modern visibility.

Most brands are still stuck optimizing for 2015 Google.

Meanwhile, their competitors are showing up in voice search, featured snippets, and AI chatbot responses.

The game has changed. Your strategy needs to catch up.

In this breakdown, I'll show you exactly what each one means, when to use them, and how to dominate all three channels.

Just practical steps you can implement today.

Ready to future-proof your content strategy?

Let's dive in.

#SEO 
#GEO 
#AEO

SEO GEO AEO Explained By Devansh Parashar

Every week, I try to explain what I do for a living 👨‍💼

And every week, I fail.

So instead of explaining SEO to my dad…

I turned the pain into memes.

This week’s set includes:
→ Clients who think SEO is “just add keywords”
→ Google updates that feel like personal attacks
→ Traffic graphs that look like horror movies
→ And the daily comedy of reporting results no one reads

If you’ve ever had to explain SEO at a family dinner (and immediately regretted it) -

These 10 memes are for you 👇

#seomemes

SEO memes january 

I collect SEO memes the way Lara Acosta collects viral posts 📈

Obsessively.

Today's drop includes: 
→ Clients who think "just add keywords" still works 
→ Google updates that feel like boss fights 
→ AI Overviews stealing clicks without remorse 
→ And SEOs pretending not to care about rankings (they do)

If you've ever refreshed Search Console like it's Instagram,

These 10 memes are for you 👇

------

♻️ Repost to share good vibes for this weekend. 
🔔 Follow Devansh for SEO memes every Friday :)

#seomemes #seohumor

SEO Memes 30th jan by Devansh Parashar

Agency owners: AI search visibility is broken.


Your clients are invisible in ChatGPT.

Perplexity recommends your competitors instead.

Gemini doesn't even know they exist.

Meanwhile, their competitors are getting cited in every AI response.

Here's what's actually happening:

- AI  make buying recommendations to users daily
- Your clients aren't getting cited.
- Their competitors are.
- They're losing deals they'll never even know about.

I found Wellows to fix this.
- It tracks brand citations across ChatGPT, Gemini, and Perplexity.
- It shows you where competitors are mentioned instead.
- It finds the publishers who can get your clients cited.

The result?
- 3x more AI citations in 90 days.
- Direct contact info for verified publishers.
- A new service offering clients will pay premium for.

Here's the exact 3-step system we use:

📌 [See carousel for the full breakdown]

This works for:
- ChatGPT citations
- Perplexity recommendations
- Gemini search results

You can report AI visibility to clients as a new revenue stream.

If you're tired of watching competitors dominate AI search, this is for you.

AI SEO for Agency owners

10 SEO memes I created instead of explaining traffic drops to client 🙈

The past few months have been… a lot.

Between 
- Surprise Google updates, 
- AI search quietly stealing clicks, and 
- Clients asking “any update?” like it speeds up indexing - 

there wasn’t much sanity left.

So instead of giving the same traffic-drop explanation over and over,

I turned the chaos into 10 fresh memes.

This month’s batch features:
→ Core updates that hit harder than reality
→ Keyword tools making up numbers confidently
→ AI Overviews taking credit for your work
→ And GSC graphs scarier than any horror movie

If you’ve sighed at your dashboard even once this month,

These memes are for you 👇 

#seomemes #seohumour

SEO memes 16th January 

SEO isn't dying. It's going dark.

Clicks are disappearing. Mid-funnel data is vanishing.

And most marketers are still optimizing for a world that no longer exists.

Here’s what’s happening, 

And how to future-proof your content strategy in the AI era:

📌 The Problem: Zero-click search is the new default.

When users ask Google a question
they often get a full answer without ever clicking a link. 

That means:
– No site visit
– No engagement
– No behavioral data to learn from

But the biggest loss?

The conversation in the middle of the funnel is now invisible.

You can still see what people buy.

But you can’t see how they’re making the decision.

That middle layer
where trust is built and preferences form
is gone unless you adapt.

📌 Here’s how smart marketers are responding:

1. Shift from keywords to questions.

Stop optimizing for “best running shoes” and start addressing:
 – “Which shoes reduce knee pain?”
 – “Are Hoka or Brooks better for long runs?”

Content should simulate the AI conversation, not just rank.

2. Rebuild your content strategy around visibility

Track impressions, not just traffic. 

You’re now playing a game of presence,
how often you’re cited, summarized, or surfaced in AI answers.

3. Create mid-funnel proxies.

 If you can’t track comparisons through search, capture them elsewhere:
 – Embedded quizzes
 – Email flows that mirror research behavior
 – Strategic social listening around product questions

4. Design for topical authority.

Forget stuffing pages with variations of a keyword. 

Build structured, deep content ecosystems around 
- themes
- use cases
- buyer questions.

--------------------
 
Let’s take Allbirds.

Instead of optimizing just for “best sustainable sneakers,” they could restructure a content hub around:

- “Are Allbirds good for walking long distances?”
- “How do Allbirds compare to Nike’s eco-line?”
- “What materials are used in sustainable shoes?”

Each question gets its own structured answer, tagged and linked in a topical cluster. The goal?

To show up in AI-generated answers, not just on search results pages.

This shifts them from keyword-hunting to question-claiming, 
a far more durable long-term strategy in zero-click search.

--------------------

We’ve entered a visibility-first, conversation-led era of search.

Want to stay ahead with the latest in AI + SEO?

♻️ Subscribe to my free newsletter [link in comments].

If I had to grow a SaaS from 0 to 1,000 customers in 2026, I would ignore Google.


Your customers moved to AI search months ago.

ChatGPT. Gemini. Claude. Perplexity.

That's where buying decisions happen now

Here's what I'm doing: 

Start with one question your customer asks.

Not a broad niche. One specific question.

"What tool tracks SEO visibility in AI?"

That's your entire positioning in one sentence.

Build five pages that AI loves to cite:
1. Homepage.
2. Comparison pages.
3. Alternatives pages.
4. FAQ hub.
5. Playbooks.

Format like answers, not blog posts.

I tested "best async team update tool" repeatedly.

Same 4 sites cited every single time.

I copied their format. Made mine better. Ranked fast.

Let's do the math.

- Pick 50 prompts your buyers actually ask AI.
- Each gets about 500 searches per month.
- You're cited in 20% of answers.
- That's 5,000 people seeing your name monthly.
- Converts to 500 site visits, 25 trials, 2-3 paid.
-25 customers a month just from AI citations.

Blue links are dying. AI citations are growing.

Swipe through the carousel for the full framework 📈

#aiseo #aisearch

Get your first 1000 Saas customers from AI SEO

Most SEO advice is nonsense.

Too many "experts" gatekeep a simple strategy.

And replacing it with overcomplicated fluff.

If you want actually to win at SEO, stop trying to master 500 ranking factors.

Do these 3 things- really well:

1. Build a technically sound website.

- Fast
- Responsive
- Doesn’t frustrate visitors. 

2. Go deep in your niche.

- Obsess over the user’s intent. 
- Make content more useful than your competitors.

3. Cluster your content and link it up.
 
- Think in ecosystems, not silos. 
- Internal link related topics

You don’t need a PhD in Google patents.

You need clarity, consistency, and common sense.

Nail these 3, and you won’t just get traffic.

You’ll dominate your niche.

SEO isn't hard.

Overthinking it is.

-——-

I’m Devansh Parashar (Dev)  

- I run a free AI + SEO newsletter
- I share 7 must-know AI SEO headlines
- That will reshape your SEO in 2026

🔗 Link in the 1st comment 👇

R.L. Stine wrote 235 Goosebumps books 📚

None of them is scarier than a Google Core Update!

I've survived 8 of them. 

Each one taught me that job security in SEO is a myth 

And Google's documentation is fan fiction.

So I did what any traumatized SEO would do: 

I made parody book covers 😁

"The Canonical Tag That Led to Nowhere." 
"The XML Sitemap That Wouldn't Die." 
"Attack of the Zero Click Search."

Swipe if you've lived through any of these →

#seomemes

If goosebumps books were written for SEOs by Devansh

Average time on page (old SEO): 17 seconds.

Average AI Overview session: 4.2 minutes.

Old SEO:

- Publish and pray
- Optimize for “10 blue links”
- Target high-volume keywords
- Obsess over keyword difficulty
- Treat SEO as one-and-done
- Track clicks, impressions, and rankings
- Write skyscraper blogs with 3,000+ words
- Stuff pages with variations of the same term
- Chase backlinks via directories and swaps

AI SEO:

- Treat every page like a landing page
- Optimize for AI Overviews + AI Mode
- Structure content with H1 → H2 → H3
- Write clear, factual, scannable content
- Add TL;DRs + “Key Takeaways” at the top
- Add expert bios, trust signals, real reviews
- Optimize with semantic HTML + structured data
- Link like a Q&A flow to match infinite follow-up intent
- Track time-on-site, form fills, conversions, not just CTR
- Make your brand consistent across ChatGPT, Gemini, Copilot
- Use multimedia SEO: infographics, diagrams, short-form video
- Target conversational queries (think: “How can I…” not “Home workout”)

Want to stay visible in AI search? 

Start building content that deserves the click.

The algorithm isn’t broken, your old playbook is.

-----

I’m Devansh Parashar (Dev) 👋

- I run a free AI + SEO newsletter
- Every week, I share 7 must-know AI SEO headlines
- These insights will reshape how you do SEO in 2026

🔗 Link in the 1st comment 👇

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Devansh Parashar (Dev)

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The Battle

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