SEO Study Spot

Founder

JLC Launch Digital

I specialize in project based SEO to grow brands. Working in a variety of industries. Creating strategy for the website and executing it.

Seo Consultant

Purple

I lead SEO strategies for Purple. To improve online presence across all Purple product categories. From developing content, A/B testing, site structure improvements, schema markup, and site technical improvements. 

I collaborate with my colleagues in content, product, design, and web developers to execute SEO strategies. I also network and hire 3rd parties to scale innovative SEO strategies for Purple brand.

I manage a sizable monthly SEO budget to drive growth for Purple.

Senior SEO Manager

SEO Manager

SEO Specialist

From topical mapping, in depth content planning, to technical problem solving. I maintained the organic and UX so traffic and conversion continues to grow.

- Lead team to build targeted content, back linking, and PR campaigns.

- Regularly run technical audits

Noted Accomplishments

- Grew blog +15,000 monthly traffic

- Averaged 5% MOM traffic growth across 300 brands

- Doubled organic traffic to the website YOY.

SEO Manager Prestige Division

Boostability

I was responsible for providing SEO strategy and direction across the company. In additional auditing underperforming campaigns to provide direction for growth. This involved training teams across the company.

- Created audit processes and strategies to grow businesses and improve underperforming campaigns.

- Created a script that checked key items on a website with one click of a button. Decreasing team audit times by over 40%

-Train teams across company on SEO strategies and industry trends to grow SEO campaigns.

-Expanded strategies and audit processes to Europe territory which was net new for Boostability.

SEO Strategist

I worked closely with business owners to understand their goals. Then created custom tailored SEO campaign strategies and execute them.

-Consulted with Business owners from a variety of industries ranging from service industries to Ecom

-Create and implement custom tailored SEO strategies for increased traffic and revenue

-Evaluate client website traffic and interpret causes of fluctuation

Account Manager

台灣福興 - Taiwan Fu Hsing Industrial Co., Ltd.

•	Led project to compile and analyze data to identify key competitor price points in North America.
•	Traveled to Canada to identify price points of all Home Depot and Lowes door lock brand competitors in Canada.
•	Utilized SWOT analyses and product data to implement a new direction of product line on HomeDepot.com
•	 Created product descriptions for over 150 products On HomeDepot.com.

Global Marketing Intern

Kebab Kaboom

•	In collaboration with team/classmates launched quick-serve eatery.
•	Executed creation of an excel spreadsheet that projects revenue in specific company departments in order to secure bank financing.
•	Using excel, created a platform that calculates company cost of goods sold for products.
•	Developed procedures to increase product through-put by 14% which raised average daily sales from $948 to over $1080.
•	Generated over $45,000 in gross revenue earning 2nd highest revenue in history of BYUI business program.

Vice President

Im a marketing professional that strives to create strategies unique to business needs, and constantly strive for improvement through compelling data.

In 2016 I started creating lead generation websites targeted towards service industries.  This is where I got my start in online marketing. More specifically SEO and Content Strategy.

I have experience in both agency and in-house settings which include medium-large B2C and B2B companies.  

I enjoy solving problems for my clients and growing businesses through various marketing channels. In addition working in positions that challenge me and allow me to grow as an online marketer.

Jeff Collins

Vectis Marketing

Vectis Marketing helps small businesses and eCommerce sites increase their revenue by implementing SEO best practices. We enable small businesses to compete smartly in over-priced organic search markets. 

For a few, select, clients, I generate traffic for them on a revenue-sharing model. This gives them the advantage of no startup costs, while I get the advantage of a long-term revenue stream from implementing my marketing formulas.

Currently, $3 million in gross revenue is sold on a yearly basis for these partners.

Owner

Plumber Marketing Firm

Directs team on keyword, content strategy, and on-page strategy for locally-owned plumbing firms. enhancing search optimization.

Marketing Director

Blend Mode Creative

Fractional CMO role for this agency creating the systems used to generate bespoke marketing campaigns for their clients. Led 7marketing campaigns for multiple 7-figure subscription companies. Lead the team managing the SEO campaign for a franchise with 157 locations.

Chief Marketing Officer

Cenergistic

Coordinated the reduction of energy use across the Springfield Public School district by improving communication, best practices and use of technology. Reached 29% cost avoidance, and exceeded all savings targets by over 2x.

Energy Specialist

City of Battlefield

Making decisions that helped our entire community was one of the most rewarding roles I've been privileged to fill to date. 

April, 2014 Voted in as President of the Board

Also served on the Ozarks Transportation Organization during this time to ensure that Battlefield's voice was heard at the regional decision-making level

Alderman

JP Morgan Chase

Elite Client Services                           June, 2010 - Present


• Was selected to join the Elite Services team which focused on providing “White Glove Treatment” to our elite clients.

• Handled escalated calls and resolved complex issues for customers from start to finish, including coordinating account resolutions across multiple inter-bank departments.

• Received a second quarter award in 2010 for exceeding our department’s conversion rate on upgrade offers to our clients.

• Received a fourth quarter award in 2011 for Service Superiority to recognize several unique cases that had required additional effort to resolve.

• Further honed my skills as a phone advisor to win the Chase Idol award twice – a monthly award given to the best call at our site.  Also submitted for and won many smaller awards for best call of the week and best call of the department.


First Interaction Team                     January, 2009 – June, 2010


• Exceeded monthly sales quotas and was given opportunity to use my techniques to help coach advisors past their challenges and help them meet -- and even exceed -- their sales goals.

• Led team meetings and team training sessions to help empower advisors in new systems and goals for our department

Call Center Customer Service Rep

Sunshine Bike Shop

• Primary responsibility was sales and customer service. Each spring I also trained the seasonal staff in our product lines and our up-sell techniques.

• Analyzed our sales records monthly to identify seasonal trends and create weekly stock orders that reflected business expectations.

• Redesigned our bicycle fitting program and introduced Retul TM , an infrared biomechanical analysis system. This regained our shops reputation as a regional leader in bicycle fitting techniques and attracted clients from surrounding states.

• Through the concerted, combined efforts of the shop manager and myself, the store realized $1 million in gross sales in 2008, the first time in over five years the company had seen those figures.

(Returned to this Position in April, 2013 and I still work occasional weekends, tuning up bikes and helping new riders choose the right first bike)

Sales Floor

Marketing Director. Multiple 7-figure (Ecom & and Local Biz) and 9-figure (Industrial) annual campaign outcomes. Claim your free SEO Audit: vectis.marketing/free-audit/

Since 2016, has designed and executed several SEO & SEM campaigns that have taken clients from startup to 7-figures in annual revenue. Specialized in both eCommerce and Local website promotion with an emphasis on penalized site recovery. In 2019, exited several blogs, including one, 6-figure website sale.

taplio

The Battle

Jeff Collins

Quinton Hamp

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