Jeff Riseley

Jobber

Sr Manager, Sales Development leading a team of 4 Managers and 28 SDRs.

Sales Leader

Sales Health Alliance

"Helping Sellers and Sales Teams Win The Mental Game In Sales"

Notable accomplishments thus far include:
• Transformed Sales Health Alliance into a successful six-figure business.
• Coached +10,000 sales professionals in ways to enhance resilience and mental performance.
• Closed notable clients like Shopify, 6sense, DoorDash and TELUS.
• Founded Project Mamba, a mental performance  community, attracting +350 sales professionals.
• Authored first book "Stress Less, Sell More," advancing sales mental health discourse.
• Pioneered the State of Mental Health in Sales Report, setting new industry benchmarks.
• Successfully built a 17,000+ follower online community, showcasing marketing acumen.
• Delivered keynotes on mental resilience in sales to audience sizes of +1,100.

Founder, Sales Leader

Sales Knowledge Group

• Implemented innovative sales strategies across high-growth tech companies.
• Engineered scale-able sales processes for clients, boosting operational efficiency and post-VC scaling.
• Coached sellers to significantly improve sales conversion rates.
• Advised clients on new sales hiring and on-boarding processes.
• Specialized in providing coaching and training services focused on cold calling/emailing, lead generation, online product demos, closing new clients and strategic partnerships.

Crowdbabble

•	Increased Monthly Recurring Revenue 195%
•	Increased Total Monthly Customers 238%
•	Increased Daily New Trial Signups 650%
•	Increased Monthly Traffic to the website by 40,000 unique visits by creating blog content
•	First Sales Hire - Created Inbound, Outbound and Customer Success processes and scripts 
•	Recruited, Hired and Managed  First team of 5 sales reps with processes to on board future hires
•	Set daily/weekly/monthly sales metrics to align with revenue goals and forecasts.
•	Created 4 additional revenue streams for Crowdbabble analytics
•	Completed industry competitive analysis, restructured pricing and developed new user flows
•	Product Manager on new product/ feature development with team of developers.
•	Cold calling/emailing, lead generation, online product demos, closing new client, partnerships

Sales Manager

Indeed.com

• Achieved +100% quota attainment 4 consecutive quarters in a row (Q1: 105%, Q2: 123% Q3: 117%, Q4: 109%) 
• Built and managed book of 300+ clients consisting of small, medium and large sized businesses. 
• Prospected, cold called, and developed new business opportunities - entire sales cycle. 
• Completed live product demonstrations over the phone and in person. 
• Worked with clients to construct advertising strategies for local, provincial and nationwide markets. 
• Analyzed performance analytics and presented data to deliver optimal account management. 
• Attained quarterly quotas and won various individual and team based incentives.

Senior Account Executive

Cognota

• Managed sales team of 8 individual contributors running full sales cycle.
• Optimized sales process - consultants reached prospects 30% faster and in greater volume.
• Implemented new KPIs to create visibility and team-oriented accountability.
• Used analytics to develop specific team trainings - avg. closing percentage increased 17%.
• Developed new strategies and piloted initiatives to launch and sell products more effectively.
• Helped develop and successfully launched 11 new products in year two of the company.
• Managed two new sales consultants and coached them on successfully meeting quotas.
• Optimized account management process to improve relationships with our clients.
• Implemented a recurring business model to increase past client revenue by 27%.

World Trade Group

•	Sold C-level Oil & Gas executives globally, to participate in top level training workshops.
•	Heavy outbound cold calling and individual lead prospecting.
•	Top sales consultant within North American Training division - over $300K in life time revenue.
•	Top sales in delegate business across all North American divisions Aug 2012 – Nov 2012.

Sales Consultant

Aussie Farmers Direct

• Sold lapsed customers the benefits of re-establishing business relationship with Aussie Farmers Direct.
• Exceeded sales target: 50 conversions weekly.
• Successfully handled “live save calls” – Customers calling to cancel.

Outbound Sales

Mindshare

• Identify/resolve media discrepancies using Donovan Database Systems.
• Worked on client accounts: Wal-Mart, Tim Horton’s, American Express, Ford

Media Coordinator

Melaine Communications

• Helped launch Coach Canada’s Mega Bus consumer campaign: Contacted politicians and reporters; Set-up press conference.
• Developed/updated media database improving organization/efficiency.
• Promoted clients to 500 writers providing stories and getaway deals.

PR Assistant

Helping Sellers Win The Mental Game - Stress Less, Sell More

Sellers are the corporate athletes of the business world and I've trained +10,000 of them in ways to succeed in sales and hit quota - without sacrificing their health 🧠 📈

Why is this my passion?

Look around at the sales industry today and you'll see some troubling statistics from the State Of Mental Health In Sales Report:

- 82% of sellers are stressed or highly stressed.
- 70% of sellers are struggling with their mental health.
- 70% of sellers are experiencing fatigue.
- 69% of sellers have trouble sleeping.

And according to Gartner in 2024, 89% of sellers are experiencing burnout, with 54% actively looking for a new job. 😥

If you work in sales - then you're likely not surprised by these numbers as you feel the stress, pressure, fatigue, lack of sleep and burnout weighing you down as you read this sentence.

Sales is primarily a mental game - but the vast majority of us are failing. 📉

With that in mind...

If you've been feeling off your game recently.
Haven't felt yourself.
Irritable.
Have had trouble sleeping.
Feeling cynical towards work.
Drinking more than you should.
Trending towards a PIP.

Or simply want to learn how to close more revenue without feeling like everyday is a grind...

Then I'm here to help. 💪

Check out Project Mamba.

It is a private mental performance community and program to help you beat burnout, build mental resilience and hit quota with less stress.

TESTIMONIALS: 🔥🔥🔥🔥🔥

"If you want to build elite teams and operate at the highest levels individually, there’s nothing more important than understanding how your mind and body work and optimizing your mental performance. Jeff's training is purpose built for the jobs we're in and can take your team from surviving to thriving in a matter of weeks."

Kyle Norton, CRO - Owner.com

"Thanks to Jeff's guidance, I can handle stress better, communicate more effectively with my loved ones, and maintain a positive mindset. I'm grateful for the life-changing experience that has made me a better salesperson and an even better person." 

Miguel Castillo, Client Support Specialist at Ergeon

Founder

Germaine J Muirhead

Germaine J Muirhead Consulting

Marketing Consultant

Social Saturday Squad

Germaine has been involved in various social networking group where he has built and influence various LinkedIn account from 1000 to 14,000 LinkedIn followers in 2022.  

Germaine has generated new LinkedIn followers in the following groups: Recruiters, job seekers, C-Level executives, Directors, Managers, Freelancer, Aspiring Entrepreneur and leading expert in Sales organizations.  

Germaine was featured in LinkedIn News for his expertise in mass layoff and optimizing your LinkedIn account.

Germaine established 5 step process on how to optimize your LinkedIn account. Here are Germaine's recommendation: 1. Creating LinkedIn posts 2-3 per week, 2. Commenting on other people post, supporting a job anniversary, job loss or major event, 3. Using #hastags to spread your message out to other people, 4. Join network that will help you be more discovered on LinkedIn 5. Provide your expertise on LinkedIn to your audience so they can learn from your post

Member

Sun Life

▪	Researched key decision makers and stakeholders and completed detailed cold calling for over 40-50 dentist/paramedical client’s daily, ranging from small business owners to Enterprise clients consisting of 1-100 employees; presented marketing solution or SASS, to generate brand awareness and drive client growth
▪	Managed full sales cycle from prospecting to booking appointments for virtual (Zoom) and telephone calls; created engaging and customized presentations to address client requirements for a successful close, managing existing accounts and prospecting potential new business
▪	Managed sales leads through Salesforce, Microsoft Word, Excel and PowerPoint, Avaya Phone System, to pull trends and analysis, identify client ROI, territory marketing presence and high potentials
▪	Closed a multilevel facility (5 locations) that included 75 employees; through robust prospecting, relationship building and management (within 15 touch points) and provided value add service excellence to support client business objectives
▪	Communicated with internal departments located across Canada/Asia such as Sales, Marketing, Operations and Management, to contribute overall sales strategies, customer value proposition & marketing plans

Account Executive

South Shore Fleet Management Inc 

•	Generated and researched leads for the company through prospecting sources like Tradeshows, Yellow Pages, Kijiji, Homestar, LinkedIn, Colleges/Universities, Facebook, Google, Referrals 
•	Develop, hire, recruit, mentor and train a roster of 30 self-employed Taxi Drivers, Operation Manager, Fleet Manager, General Labor Workers, & Interns
•	Created company’s Google Page to fully utilize digital platform for potential consumer to find location of operations
•	Created a sales team to acquire new business through SPIN selling, created monthly goals plans for reps and implemented effective strategies to manage existing business 
•	Managed external relationships with Marketing Agency to promote taxi top build board advertising for clients; “Humber College, Ashley Madison, Justeat.ca Bullfrog Insurance, 411.ca, Borrowell, Kijiji” which resulted on average 110% in sales & brand awareness increase for clients

Business Development Manager

AlarmForce Industries Inc.

•	Received inbound leads, web leads, & referrals from prospect and convert them into customer by educating them on the product and services 
•	Over achieved sales target by 170% in 2015, 136% in 2016 & top 5 sales rep in the organization 
•	Generated over $45000 annually in revenue & 1138 new customer acquisition yearly
•	Received Employee of the Month for Jan 2016 becoming number 1 sales rep on the floor for North America, building relationship in different department & displaying core value 
•	Generate contracts, Referral form & inputting them on database 
•	Worked in an Entrepreneurial environment to managed deals & communicate with different department in North America

Inside Sales Representative

Yellow Pages / Pages Jaunes – Canada

•	Generated and researched leads for the company through prospecting sources like 411.ca, Kijiji, Homestar, Manta, Yelp, Metro, Toronto Star/Sun, Facebook, Google and Association
•	Created Google Page and helped monitor Google Analytics for Small to Medium Business Enterprise in order to generate advertising dollar to determine effective ROI for clients  
•	Educated clients on impression, leads and calls for their Google AdWords Campaign to understand Digital Marketing Platform 
•	Educated business owners regarding online, print and mobile products to demonstrate the value of Yellow Pages 360 solution to fully utilize their marketing budget to generate revenue 
•	Generated over $120,000 annually in sales which resulted in 130% YTD result 
•	Over achieved sales target by 130% in 2013 which resulted in being named employee of the month and recognized throughout the sales channel for most sales for all of Canada in my department 
•	Communicated with company departments located across North America such as Sales, Marketing, Operations and Management to utilize clients advertising program to increase awareness of their brands and services

Account Manager

Influence Marketing

•	Received employee of the month recognition for demonstrating strong selling ability and marketing insights on consumers trends 
•	Sold over 100 units of consumers products to retail stores during a promotional weekend 
•	Conducted qualitative marketing research on consumer feedback
•	Involved in distributing and promoting various consumer brands like: Kraft and Maple Leaf
•	Analyzed the current trend of demographic groups such as: Baby Boomers, Generation X & Y

Brand Ambassador

Voysus

•	Promoted up/cross-sales of over $100 worth of telecommunications products to each client 
•	Participated in the creation and modification of sales scripts by providing creative suggestions and feedback to my department 
•	Resolved over 10 consumer complaints daily in order to increase consumer satisfaction
•	Produced a satisfying consumer experience by understanding client expectations, exceeding sales targets and providing an accurate, prompt and efficient service
•	Analyzed consumer needs and sales objectives to make prompt decisions. For instance, I tracked over 50 consumer’s spending habits through CRM which, combined with a solid knowledge of our products, allowed me to develop efficient selling techniques to be applied by the department

Vital Links Ice-Cream and Event Marketing

•	Generated profit for the company by establishing a net income over $250 which resulted in 400% R.O.I for the events and securing more events for the company 
•	Generated leads for clients through various marketing research techniques like Yellow Pages 
•	Recorded over 100 sales transactions through inventory sheets and handled cash/credit transactions

Sales Associate

Ontario Ministry of Government and Consumer Services

•	Administered over 100 direct deposit applications submitted by suppliers and employees daily with their banking information to be setup/updated in the government´s financial software (Oracle) 
•	Acquired a good understanding about the operations of the Central Control Unit and its positioning in the Procure-to-pay process and the support to the operations of other Ministries in Ontario
•	Analyzed supplier’s information and adjust records regarding their legal or “Operating as” name, business number, address, contact details, SIN, T4A/T4A-NR applicability, etc. 
•	Verified the status of direct deposit applications submitted by employees for expense claim reimbursement

Administrative Assistant

Business Development & Account Management Expert/Marketing Genius/Networking Guru/Community Builder

I am a marketing consultant with over 10 years of experience in sales, business development, and account management across various industries. I have a BBA in business, management, marketing, and related support services, and I specialize in marketing communications, sales and customer relationship management (CRM). I help businesses and professionals grow their online presence and reach their target audience through effective and engaging LinkedIn content and campaigns.

As a member of Social Saturday Squad, a social networking group, I have built and influenced various LinkedIn accounts, increasing their followers from 1,000 to 26,000. I was featured in LinkedIn News for my expertise in mass layoff and optimizing your LinkedIn account. I have established a 5-step process on how to optimize your LinkedIn account, covering topics such as creating posts, commenting, supporting, networking, and personal branding. My mission is to empower and inspire others to leverage LinkedIn as a platform for learning, sharing, and connecting.

taplio

The Battle

Jeff Riseley

Germaine J Muirhead

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?