Jeff Young

#TheLinkedInGuru

#TheLinkedInGuru is not a real company.

𝗜 𝗱𝗼 𝗻𝗼𝘁 𝘄𝗼𝗿𝗸 𝗳𝗼𝗿 𝗮𝗻𝗱 𝗮𝗺 𝗶𝗻 𝗻𝗼 𝘄𝗮𝘆 𝗮𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲𝗱 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗰𝗼𝗺𝗽𝗮𝗻𝘆 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗼𝗿 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁.

Sometimes when I have introduced myself as #TheLinkedInGuru (Teacher) I have jokingly said that GURU stands for "General Understanding, Relatively Useless". Well, I believe GURU stands for "Gets to Uncover the Real Usefulness" instead.

Since I retired at the end of 2007, my focus has been volunteering and devoting my time to being a Professional Networker / LinkedIn Guru (Teacher), teaching Networking and LinkedIn and I have trained thousands of professionals in how to maximize their networking skills and best utilize networking tools.

Networking is the life-blood that feeds the process of building relationships. Networking is important in all aspects of our lives. I believe that LinkedIn is one of the best tools available to help you find the right people, connect with them and build long-term relationships. That's what I do and that's what I can help you do.

★★ As a Professional Networker and LinkedIn Guru, I have provided nearly 200 free LinkedIn workshops in the last three years. ★★

I'm excited about being able to contribute to the community in so many different areas!

Professional Networker, LinkedIn Training, LinkedIn Trainer, LinkedIn Tips, ★ #TheLinkedInGuru ★

https://www.amazon.com/dp/B0DG979H66?ccs_id=8a9117ba-6de5-4966-9af6-c4e324ae2a32

Faster than a speeding algorithm! More powerful than a corporate network! Able to leap tall career obstacles in a single bound! It's "Be Effective on LinkedIn® With #TheLinkedInGuru".

Penned by #TheLinkedInGuru, Jeff Young, this book harnesses the power of 16 years of LinkedIn® wisdom to transform you into the superhero of your professional universe.

Author of Be Effective on LinkedIn®: With #TheLinkedInGuru and Chief Collaborator Gillian Whitney

𝗜 𝗱𝗼 𝗻𝗼𝘁 𝘄𝗼𝗿𝗸 𝗳𝗼𝗿 𝗮𝗻𝗱 𝗮𝗺 𝗶𝗻 𝗻𝗼 𝘄𝗮𝘆 𝗮𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲𝗱 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗰𝗼𝗺𝗽𝗮𝗻𝘆 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗼𝗿 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁.

Please check out the links in the media section of this role for links to the many guest appearances as #TheLinkedInGuru (Teacher) I have had over the last couple of years on various podcasts, LinkedIn Lives and Zoom sessions.  The topic always comes around to LinkedIn so please enjoy the tips I have provided!  Namaste 🙏 🖖

Podcast and LinkedIn Live Guest Part 1 LinkedIn Training, LinkedIn Trainer, LinkedIn Tips

Podcast and LinkedIn Live Guest Part 2 LinkedIn Training, LinkedIn Trainer, LinkedIn Tips

This group is in support of the #DecidetobeKind movement by Shelly Elsliger to ensure that LinkedIn remains a safe and prosperous place for everyone who wants to own space on LinkedIn to tell their story.  This is a movement made up of movers, shakers, and influencers banning together to build community and to do all we can to increase awareness around the trolls and bullies who want to exert power and manipulate people on the LinkedIn platform. This community is worldwide and together we will make it better-Our voices will be heard and we are ultimately #Inittogether

Let's come together and wear our wristbands to show that we are #inittogether and we say "NO" to bullying on LinkedIn

More about the movement and wristbands here:

https://linkedexpress.ca/decide-to-be-kind/

Proud Member of the #KindClub

Jewish Family Services

𝗜 𝗱𝗼 𝗻𝗼𝘁 𝘄𝗼𝗿𝗸 𝗳𝗼𝗿 𝗮𝗻𝗱 𝗮𝗺 𝗶𝗻 𝗻𝗼 𝘄𝗮𝘆 𝗮𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲𝗱 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗰𝗼𝗺𝗽𝗮𝗻𝘆 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗼𝗿 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁.

Malka Bendor:

Jeff Young, #TheLinkedInGuru has impacted literally hundreds of job seekers (if not more) who attend his LinkedIn workshops at Jewish Family Services and across Central Ohio. In today's job search world the LinkedIn tool is key to success and Jeff is the master educator, navigating us through what could be a complex, sensitive and overwhelming topic. His teaching style, his subject matter expertise, his patience and ability to hold the attention of an entire room is quite amazing. There is always something new to teach as LinkedIn is updated so frequently and Jeff does not let his students and "fan club" miss a beat. He lights up our room on a monthly basis and gives everyone the confidence they need to build a great profile and the tools to keep refining it! I am so grateful and thankful everyday that Jeff is part of the Jewish Family Services "family" of speakers.

Cherrie Durant:

Jeff Young, #TheLinkedInGuru has presented multiple times for my Job Seekers here at Jewish Family Services. Each time, Jeff has provided the most up-to-date information regarding the use of LinkedIn. And getting the most of LinkedIn during the job search. 

Jeff keeps his audience engaged and his presentation interactive. I highly recommend Jeff Young, “The LinkedIn Guru”, to any audience who wants to maximize their LinkedIn account.

Volunteer LinkedIn Training, LinkedIn Trainer, LinkedIn Tips

Ability Professional Network, LLC

𝗜 𝗱𝗼 𝗻𝗼𝘁 𝘄𝗼𝗿𝗸 𝗳𝗼𝗿 𝗮𝗻𝗱 𝗮𝗺 𝗶𝗻 𝗻𝗼 𝘄𝗮𝘆 𝗮𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲𝗱 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗰𝗼𝗺𝗽𝗮𝗻𝘆 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗼𝗿 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁.

I have partnered with Scioto Ridge (now Ability Professional Network) as a Professional Networker and #TheLinkedInGuru (Teacher) for many years now and I have the utmost respect for the leadership of the organization including a long-time professional relationship with Ken Lazar (one of the founding members). I am very pleased to be a part of their volunteer cadre of speakers.

The Scioto Ridge Job Networking Group® was organized to assist mid-career professionals who have lost their job or are anticipating a career change by supporting them in many ways. 

The mission of the Scioto Ridge Job Networking Group was to help mid-career professionals find good jobs. They accomplish that by networking together professionals with companies who are hiring or aware of positions. Sponsors support the members by offering resume writing, career coaching, benefit consulting and more! 

Ability Professional Network, LLC is the next generation of recruiters. They offer a wide variety of services including:

- Building pipelines of talented individuals for our clients. 
- Providing informed career advice for our candidates. 
- Helping clients grow their company. 
- Helping candidates grow their careers.

Volunteer Speaker, LinkedIn Training, LinkedIn Trainer, LinkedIn Tips

Global Goodwill Ambassadors (GGA)

Recognized as a Professional Networker, doing LinkedIn Training, LinkedIn Trainer and #TheLinkedInGuru (Teacher), providing nearly 200 free LinkedIn Workshops in the past three years.

Volunteer Speaker and Trainer, helping Seniors, Mid-Career Professionals with Career Advice and Transitioning as well as educating individuals through seminars and workshops.

Volunteer Member 🌐GGA

COPEC

𝗜 𝗱𝗼 𝗻𝗼𝘁 𝘄𝗼𝗿𝗸 𝗳𝗼𝗿 𝗮𝗻𝗱 𝗮𝗺 𝗶𝗻 𝗻𝗼 𝘄𝗮𝘆 𝗮𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲𝗱 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗰𝗼𝗺𝗽𝗮𝗻𝘆 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗼𝗿 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁.

#TheLinkedInGuru In addition to being a Volunteer Speaker, I am now a member of the Speaker Committee for COPEC.  If you are interested in becoming a COPEC speaker please check out the attached speaker introduction and contact me.

COPEC is the Central Ohio Professional Education Council, a not-for-profit organization created to educate individuals and organizations on various topics through seminars and workshops offered throughout central Ohio. Members and volunteers present programs on timely topics to individuals, groups and corporations at no charge.

I currently volunteer my time at COPEC as a Professional Networker and #TheLinkedInGuru (Teacher) and give various presentations related to Networking and LinkedIn.

COPEC is the Central Ohio Professional Education Council, a not-for-profit organization created to educate individuals and organizations on various topics through seminars and workshops offered throughout central Ohio. Members present programs on timely topics to individuals, groups and corporations at no charge.

Member

Right Management

𝗜 𝗱𝗼 𝗻𝗼𝘁 𝘄𝗼𝗿𝗸 𝗳𝗼𝗿 𝗮𝗻𝗱 𝗮𝗺 𝗶𝗻 𝗻𝗼 𝘄𝗮𝘆 𝗮𝘀𝘀𝗼𝗰𝗶𝗮𝘁𝗲𝗱 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝗰𝗼𝗺𝗽𝗮𝗻𝘆 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗼𝗿 𝗠𝗶𝗰𝗿𝗼𝘀𝗼𝗳𝘁.

#TheLinkedInGuru In addition to the volunteer work I did in 2016, I have expanded my training offerings for Right Management into a once a month forum in 2017 and 2018 and beyond.  Come see #TheLinkedInGuru (Teacher)

The seminars I offer for Right Management's clients are:

LinkedIn:  Ask the Expert,
LinkedIn:  Profile Review and
Maximizing LinkedIn Branding Channels
What's New on LinkedIn and Why Should you Care?

I look forward to continuing to contribute and help Right Management's Columbus, Ohio clients with using LinkedIn effectively.

Godman Guild Association

#TheLinkedInGuru I have had a long-standing relationship with several outstanding employees of the Godman Guild for several years now.  I am very pleased to volunteer my time and talents as a Professional Networker and LinkedIn Guru to such a worthwhile organization.

The mission of Godman Guild is to promote strong families and strong communities in Columbus, Ohio, primarily in the Near Northside. 

Godman Guild Association has a long history of successfully serving the needs of the Central Ohio community. Established in 1898, the Guild helps community members achieve success in life. We do this with a continuum of programs and services designed to promote self-sufficiency and leadership development which translates into economic growth in our community. As one of the top 10 organizations funded by the United Way of Central Ohio, Godman Guild distinguishes itself by achieving outstanding outcomes year after year.

Employment for Seniors

#TheLinkedInGuru Employment For Seniors is the premier resource linking mature adults with employment opportunities.  If you are 50 years of age or older, we are here to help you find employment!  If you are a Central Ohio employer, our mature, talented, skilled and dependable job seekers will provide significant value to your organization. 

EFS has provided career assistance and resources to nearly 30,000 clients, free of charge, over the past 40 years.  Our trained volunteer job counselors work with clients, prepare them for their job search, and connect them to employers through our job referral process.   Registration is an easy ½ hour appointment and can be scheduled by calling the EFS office at 614/863-1219.

For several years now I have volunteered my services to EFS as a Professional Networker/LinkedIn Guru and as a trainer focusing on how seniors can use LinkedIn as a tool for networking and job search.  I wholeheartedly support the mission of this fine organization.

Ohio Dominican University

The purpose of the Board of Advisors is to gather a group of community leaders to advise the faculty of the Business Administration Program on matters related to the academic program and the learning experience of students at Ohio Dominican University.

Members of the Business Administration Board of Advisors are appointed by the Chair of the Division of Business. All appointments are made for a term of two academic years.

Member, Business Administration Board of Advisors

Forty Plus Of Central Ohio

#TheLinkedInGuru Volunteer work for people in career transition. Forty Plus of Central Ohio is a nonprofit 501(c)3, member operated, job search training organization for experienced professionals of all ages who are actively seeking better career opportunities. It has existed since 1982 and has assisted thousands of job seekers.
 
I have been associated with Forty Plus since February 2002 including being an active member President and the Chairman of the Board of Trustees. As a Professional Networker and LinkedIn Guru, I currently teach Networking and LinkedIn classes to members to help them compete in today's job market and I am honored to serve this excellent organization.

Volunteer Trainer

Volunteer work for people in career transition. Forty Plus of Central Ohio is a nonprofit 501(c)3, member operated, job search training organization for experienced professionals of all ages who are actively seeking better career opportunities. It has existed since 1982 and has assisted thousands of job seekers.  In March of 2012, I rejoined the Board of Trustees and was honored to serve this organization again.

I have been associated with Forty Plus since February 2002 including being an active member President and the Chairman of the Board of Trustees. As a Professional Networker and LinkedIn Guru, I currently teach Networking and LinkedIn classes to members to help them compete in today's job market and I am honored to serve this excellent organization.

Board Member

Volunteer work for people in career transition.  40 Plus of Central Ohio is a nonprofit 501(c)3, member operated, job search training organization for experienced professionals of all ages who are actively seeking better career opportunities.  We have existed since 1982 and have assisted thousands of job seekers.  At 40 Plus we like to say, "An effective job search takes 40 plus hours per week" of your focused time and effort.

Come visit us for an open to the public networking meeting every Monday morning at 9 AM.

Chairman of the Board of Trustees

This was my first "tour of duty" on the board at 40 Plus.  I found this organization so helpful when I went through the program in 2002 that I decided to give back my time.

Volunteer work for people in career transition. 40 Plus of Central Ohio is a nonprofit 501(c)3, member operated, job search training organization for experienced professionals of all ages who are actively seeking better career opportunities. We have existed since 1982 and have assisted thousands of job seekers. At 40 Plus we like to say, "An effective job search takes 40 plus hours per week" of your focused time and effort.

Come visit us for an open to the public networking meeting every Monday morning at 9 AM.

𝗣𝗹𝗲𝗮𝘀𝗲 𝗰𝗹𝗶𝗰𝗸 𝗙𝗼𝗹𝗹𝗼𝘄 𝗮𝗯𝗼𝘃𝗲, 𝐫𝐢𝐧𝐠 𝐦𝐲 𝐛𝐞𝐥𝐥, 𝗮𝗻𝗱 𝗰𝗹𝗶𝗰𝗸 "𝘀𝗲𝗲 𝗺𝗼𝗿𝗲" 𝘁𝗼 𝗹𝗲𝗮𝗿𝗻 𝗮𝗯𝗼𝘂𝘁 𝗺𝗲!
Namaste  🙏  🖖  As a Professional Networker and #TheLinkedInGuru (Teacher), I have provided nearly 200 free LinkedIn workshops in the last 3 years.  I've been on LinkedIn since May 13, 2004 (one of the first 600,000 members to join-member #594945).

🙏  I do not do one-on-one training.  I provide free LinkedIn seminars!  🖖

I talk about #TheLinkedInGuru #GuruGoodNews, #TrustYourTribe, #LinkedInTraining, and #CareerDevelopment

Please subscribe to my Newsletter (Click or Copy/Paste the link)

https://www.linkedin.com/newsletters/thelinkedinguru-gazette-6693632635048091649/

I have been teaching LinkedIn for 17 years now.  That's over 1000 seminars X about 20 people per seminar = over 20,000 people (without taking into account the "ripple" effect)!

🙏  I have provided the text below for use as a Speaker Bio should you need one.  Please use whatever portion you think appropriate.  🖖

🙏  𝐉𝐞𝐟𝐟 𝐘𝐨𝐮𝐧𝐠 𝐝𝐨𝐞𝐬 𝐧𝐨𝐭 𝐰𝐨𝐫𝐤 𝐟𝐨𝐫 𝐚𝐧𝐝 𝐢𝐬 𝐧𝐨𝐭 𝐢𝐧 𝐚𝐧𝐲 𝐰𝐚𝐲 𝐚𝐬𝐬𝐨𝐜𝐢𝐚𝐭𝐞𝐝 𝐰𝐢𝐭𝐡 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐨𝐫 𝐌𝐢𝐜𝐫𝐨𝐬𝐨𝐟𝐭.  🖖

Jeff is a highly qualified Education and Performance Development executive with 30+ years of progressive experience in program design and delivery, and 35+ years of engagement and project management experience. His expertise lies in his ability to identify organizational needs and develop training programs suited to all levels of personnel. Just as significant are his contributions to improved business performance, productivity, quality and profitability.

Jeff is a former Director and Account Manager with Intellinex, an eLearning venture of Ernst & Young, LLP and has helped manage and mentor thousands of people in many different organizations. Since his retirement from OCLC, where he worked as an Enterprise Project Manager, Jeff has been deeply involved in community service by volunteering for and helping manage several local non-profit organizations.

Specialties:
★ Networking, Social Networking
★ LinkedIn Training, LinkedIn Trainer
★ Project Management
★ eLearning
★ Management Consulting

Most recently, Jeff has been devoting his time to being a Professional Networker, teaching Networking and LinkedIn and he has trained thousands of professionals in how to maximize their networking skills and best utilize networking tools. Please see the links in Jeff's Featured Section for examples of his presentations and tips on how to use LinkedIn.

Namaste 🙏 🖖

#TheLinkedInGuru #GuruGoodNews LinkedIn Tip of the Week: Video is a Very Powerful Form of Content.

Everyone has heard the phrase that a picture is worth a thousand words, right?  Well, a moving picture (video) is worth even MORE out here on LinkedIn.

Folks in my network know that I don't post very many videos.  That's because video is not my favorite type of content out here, but I STILL realize that it is very effective and meaningful.

That's why my advice this week is to try to create video and share it every once in a while.  If nothing else, it is a nice change of pace for what you share.

This week I am sharing a short 30 second video that I used for what LinkedIn used to call a "Profile Video".  LinkedIn removed this feature about 2 and a half years ago.

Raise your hand if you remember Profile Video and still have yours!

This brief video is a great way of telling folks who you are and what value you offer.

So, what do you think of mine?  Please let me know in the comments.

Will you be creating and/or sharing your video out here?  If you do, please mention me in your post because I would love to see your version.

If you found this helpful, please go to my Profile and click the “Follow” button and "double ring" my bell to see more tips in your feed.

BTW, did you know that I have published a book "Be Effective on LinkedIn"? Please check it out here: https://mybook.to/A2cX 

If you want access to a whole lot more of my content, do a Google search for "TheLinkedInGuru" (be sure to ignore the TikTok crap)  or use this link: https://lnkd.in/gihT2N4T and bookmark it.

Namaste 🙏 🖖

#TrustYourTribe

#TheLinkedInGuru (Guru = Teacher) LinkedIn Trainer, LinkedIn Training, Professional Networker, Volunteering - getting paid in 3 "Cs", Coffee, Conversation, and occasionally Chocolate! Please Follow Me! Namaste 🙏 🖖

#TheLinkedInGuru #GuruGoodNews LinkedIn Tip of the Week:  Manage Your Active Status on LinkedIn

Did you know that you can manage who can see you if you are active on LinkedIn?

It shows up as a "green dot" when folks look at you in Messaging or Notifications.

It's really easy to do with this setting:

https://lnkd.in/gRBuZthq

I've chosen to allow "All LinkedIn members" to see that I am on the platform while I am out here.

Other options are:

- Your connections only and
- No one

Although you can hide your active status , I recommend that you let everyone know you are here because it can lead to more engagement and more conversation on your content and comments.

BTW, LinkedIn says it is important to know that "LinkedIn may use data relating to your activity on LinkedIn to personalize our services, so that they can be more relevant and useful to you and others."

How are you set up to show your active status?  Please comment and let me know your reasons.

If you found this helpful, please go to my Profile and click the “Follow” button and "double ring" my bell to see more tips in your feed.

BTW, did you know that I have published a book "Be Effective on LinkedIn"? Please check it out here: https://mybook.to/A2cX 

If you want access to a whole lot more of my content, do a Google search for "TheLinkedInGuru" (be sure to ignore the TikTok crap)  or use this link: https://lnkd.in/gihT2N4T and bookmark it.

Namaste 🙏 🖖

#TrustYourTribe

#TheLinkedInGuru #GuruGoodNews LinkedIn Tip of the Week: Live from New York!  It's... "High Five" Things You Can Do To Be More Effective on LinkedIn

Here's a quick list of 5 things you should check out whether you are new to LinkedIn or a long-time LinkedIn user:

1) Change your URL to remove the "gobbledy-gook" default characters and make it just your name or your name and a part of your brand.

https://lnkd.in/gkZmdYv8

2) Make sure your Profile is written (especially your About Section) in 1st person. You wouldn't refer to yourself in 3rd person so make sure all the text on your profile is like a conversation with the person who visits.

https://lnkd.in/g9ye_Jg4

3) Change your Professional Headline to state your unique value proposition and include strategic keywords. DON'T use special characters because they might hinder your getting found.

https://lnkd.in/gjnzXBAr

4) Update your Profile Photo. There is nothing worse that seeing a "blank" gray icon here and also make sure that your photo is visible to "Anyone" (even people who are not on LinkedIn).

https://lnkd.in/g74iKEgZ

5) Make sure you have filled in and made available as much information as you can in your "Contact Info" Section as possible. Consider including things like websites, phone number, address, and Email if you are comfortable showing this information. It will help others contact you if they are interested in what you have to offer.

https://lnkd.in/gqxWrwky

What else would you recommend as a "High Five" change to make on your profile. Please let me know in the comments!

If you found this helpful, please go to my Profile and click the “Follow” button and "double ring" my bell to see more tips in your feed.

BTW, did you know that I have published a book "Be Effective on LinkedIn"? Please check it out here: https://mybook.to/A2cX 

If you want access to a whole lot more of my content, do a Google search for "TheLinkedInGuru" (be sure to ignore the TikTok crap)  or use this link: https://lnkd.in/gihT2N4T and bookmark it.

Namaste 🙏 🖖

#TrustYourTribe

#TheLinkedInGuru #GuruGoodNews LinkedIn Tip of the Week: Be a LinkedIn ROCKSTAR

Over 5 years ago I created an acronym for the community of people listed in the document below that exemplified what I thought were best practices on LinkedIn.

That acronym and that community of people are still going strong all these years later because in the end it has never really been about numbers.

It has been about building REAL relationships with REAL people.

If you want to really get involved, build a network and make a difference on LinkedIn, then be a R-O-C-K-S-T-A-R like this folks:

“R”eal desire to help
“O”utstanding knowledge
“C”aring attitude
“K”ind and giving
“S”uper connections
“T”rust your network
“A”ctively engage
“R”elationship builder

A huge shout out to Brenda Meller🥧 for her devotion and commitment to creating this list such a long time ago and creating such wonderful memories.

Please have a look at the attached list and let me know if you recognize some of these stellar individuals.

I highly recommend that you check out all the people on this list and connect or follow with those that align with your values.

If you would like to download this document, click on the full screen icon in the lower right and then click on the download icon in the upper right of the new window.

If you found this helpful, please go to my Profile and click the “Follow” button and "double ring" my bell to see more tips in your feed.

BTW, did you know that I have published a book "Be Effective on LinkedIn"? Please check it out here: https://mybook.to/A2cX 

If you want access to a whole lot more of my content, do a Google search for "TheLinkedInGuru" (be sure to ignore the TikTok crap)  or use this link: https://lnkd.in/gihT2N4T and bookmark it.

Namaste 🙏 🖖

#TrustYourTribe

Brenda Meller ROCKSTAR List 11/07/2020

#TheLinkedInGuru #GuruGoodNews LinkedIn Tip of the Week:  Only Use a Trusted Partner for Marketing on LinkedIn.

Did you know that there is a long list of trusted solutions partners that you can use to help you market your business on LinkedIn?

The list even includes some long-time players like Adobe, Canva, and Hootsuite.

And, most important, and the GOOD NEWS is all of these solutions are APPROVED for use with LinkedIn.

For the entire current approved list please take a look at this link:

https://lnkd.in/g9vkn7M2

Now for the BAD NEWS... if you are using a package that is NOT on this list then you are in violation of LinkedIn's Terms of Service and your account could be restricted.

As many of my other LinkedIn collaborators put it "If it's NOT on the list... you must resist"!

Do you have a favorite from the list that you use?  Please let me know in the comments and help others discover something new.

If you found this helpful, please go to my Profile and click the “Follow” button and "double ring" my bell to see more tips in your feed.

BTW, did you know that I have published a book "Be Effective on LinkedIn"? Please check it out here: https://mybook.to/A2cX 

If you want access to a whole lot more of my content, do a Google search for "TheLinkedInGuru" (be sure to ignore the TikTok crap)  or use this link: https://lnkd.in/gihT2N4T and bookmark it.

Namaste 🙏 🖖

#TrustYourTribe

Shelly Elsliger, PPCC

Saint Mary's University

Dedicated to advancing diversity, equity, and inclusion (DEI) at Saint Mary's University, I:

● Collaborate on employment systems reviews, conducting environmental scans and comparative analyses.
● Lead training sessions on vital topics such as Unconscious Bias, Anti-racism, and creating Safe and Brave spaces for faculty, staff, and external organizations' professional development.
● Contribute to the enhancement of SMU Canada Research Chairs Action Plan, ensuring alignment with evolving DEI goals.
● Engage with the Canada Research Chairs EDI Advisory Committee to execute the SMU Canada Research Chairs EDI Action Plan.
● Drive various DEI initiatives, including data collection, analysis, and special projects, to fortify DEI efforts across the university.
● Partner with HR to craft a comprehensive DEI strategy and awareness plan tailored to Saint Mary's University.
● Create community events as part of the newly formed University Equity Action Group.
● Act as a representative for Saint Mary's University at the Canadian Centre for Diversity and Inclusion (CCDI) Roundtable, fostering collaboration and best practices exchange.

Diversity, Equity, and Inclusion Project Officer

CareerJoy

As an external consultant / Coach, I specialize in igniting positive change, boosting confidence, and propelling individuals and organizations towards their aspirations:

🚀 Coaching Expertise:

● Guiding outplacement, executive, and individual clients globally to navigate career transitions seamlessly.
● Providing invaluable support to laid-off technology professionals, offering them clarity and direction.
● Conducting dynamic group workshops on career advancement and leadership development.
● Assisting Human Resource teams in Halifax with post-termination processes, with a keen sensitivity to diverse employment barriers.

📚 Innovative Curriculum Design:

● Crafting tailored instructional content for targeted client learning modules.
● Utilizing the certified ADDIE methodology to design engaging curriculum for diverse organizational learning needs.
● Developing comprehensive resources such as storyboards, leadership guides, resource libraries, and action plans for professional development learning modules on topics like Unconscious Bias, Mindfulness, Salary Negotiations, LinkedIn, and Professional Branding. 
● Spearheading the creation of a comprehensive diversity, equity, and inclusion foundational online learning course for the Federal Government made up of six impactful and engaging modules and living on their Learning Management System (LMS).
● Leading Train the Trainer sessions to empower coaches and resume writers in leveraging LinkedIn effectively to help advance themselves and the clients they serve.

🎤 Dynamic Facilitation Skills:

● Facilitating captivating workshops on diverse Career Fundamental topics and Diversity, Equity, and Inclusion, fostering impactful discussions and learning experiences.
● Covering themes such as Unconscious Bias, Inclusive Language, and Multigenerational Workforces, tailored to meet organizational objectives.
● Championing DEI initiatives through the development of a comprehensive e-learning package for seamless onboarding.

 Senior Career and Leadership Coach  ● Workshop Facilitator ● Curriculum Designer

Linked-Express Coaching / Training

Elevate your LinkedIn presence and unlock its full potential with Linked-Express. As a globally recognized LinkedIn trainer and trusted speaker for LinkedIn Canada, I specialize in harnessing LinkedIn Intelligence (LI) to propel professionals forward.

Linked-Express stands for vibrant and connected online communities where trust is cultivated and meaningful connections and formed by mastering the art of social reciprocity.

Crafting a standout profile is just the beginning. To truly succeed, you need a compelling brand narrative blending visuals, content, SEO-driven keywords to resonate with LinkedIn's algorithms, and a strategy to stand out and give back to the LinkedIn community. 

My mission is to transform profiles into powerhouses by training corporate teams for a commanding presence, guiding entrepreneurs to amplify their reach and market their Unique Value Proposition (UVP), and facilitating LinkedIn to Win workshops across industries including insurance, wealth management, pharma, health and well -being, accounting, marketing, engineering, technology, medicine, arts, science, & entrepreneurship. 

I also deliver impactful talks on LinkedIn's transformative potential and offer tailored strategies for the Higher Education sector. For the last 15 years, I have offered LinkedIn training to over 75 unique universities, colleges, diverse student associations, Women in Business clubs, Marketing and Co-op departments, Peer Programs, Special Programs (i.e., Police Programs / Investigation) & community stakeholders (i.e, CPA, CMA) across Canada (not to mention returns).

I also do a LinkedIn2GO for High School students to prepare them for the next steps in their careers. LinkedIn is no longer optional so planning ahead is necessary!

From advanced Masterclasses to specialized workshops like "LinkedIn in High Heels 👠" for women, I empower professionals to excel on LinkedIn. 

Let's craft your compelling online brand together. Always up for a LinkedIn Latte ☕☕

President, Linked-Express 

I partner with CPA Ontario and deliver LinkedIn to Win workshops to diverse Higher Education institutions all over Ontario: Brock, Seneca, University of Toronto Mississauga, University of Toronto, Scarborough, McMaster, Conestoga, Western, and diverse student associations

LinkedIn Professional Development Speaker / Workshop Facilitator for CPA Ontario

I have been featured on New Canadians as a guest speaker on the topic of LinkedIn and how Newcomers can use LinkedIn to Win!

Guest Speaker: The Power of LinkedIn for Newcomers

CMA NXT Beta was launched in November of 2019 with a focus on students. CMA NXT is not just a platform for students, but a platform and a community for every professional. As a LinkedIn SME, I developed videos to help students best position themselves on LinkedIn to Win!

https://cmanxt.ca/

LinkedIn Speaker for Canadian Marketing Association CMAnxt

Innovatank

Over a decade ago, a student sought my guidance in crafting her resume for her journey into the professional world. Fast forward 15 years, and that same student, now an entrepreneur in the Ed Tech realm, tapped me to join forces as an Author (course creator) at Innovatank. Together, we forged a robust Career Development Fundamentals course, tailored to equip aspiring professionals with the tools needed for the evolving job landscape.

This groundbreaking series serves as a beacon for students transitioning from higher education to the professional world, fostering preparedness through hands-on learning. 
The Career Development Fundamentals course boasts:

● An 11-module curriculum, primed for integration into higher education, empowering instructors to seamlessly incorporate comprehensive career development content.

● Crafted with adult education principles at its core, ensuring self-directed, diverse, relevant, and goal-oriented learning experiences.

● Leveraging cutting-edge gamification techniques to stimulate engagement, foster challenges, and provide swift feedback, thereby enhancing motivation and participation.

● Supporting lifelong learning and forward-thinking career strategies, anchored in data-driven insights and experiential learning methodologies, to prepare students for professional advancement and success after graduation.

● Establishing the prestigious 2023 #decidetobekind award, awarded to leaders exemplifying inclusive leadership and fostering a culture of belonging.

The Career and Skill Development Modules offered encompass:

✓ LinkedIN to WIN
✓ Crafting a Career Plan
✓ Leveraging Strengths for Success
✓ Mastering Job Search Essentials
✓ Navigating Workplace Success
✓ The Art of the Scannable Resume
✓ Championing EDI Change Agents
✓ Cultivating Meaningful Relationships
✓ Perfecting Your Professional Pitch
✓ Strategies for Interview Success

Course Developer:  Career Planning Fundamentals / Diversity, Equity, & Inclusion

Information and Communications Technology Council (ICTC)

Dedicated to advancing Canada’s digital edge globally, I contributed significantly to ICTC's impactful programs, shaping the future careers of young professionals in the tech sector:

● Led a Professional Soft Skills program for 100+ technical interns across five streams (software development, digital marketing, data analysis, UX design, data science, and sales)
● Ensured seamless onboarding and fostered a positive and safe learning environment.
● Provided ongoing coaching and support for career development, conflict resolution, and time management.
● Established KPIs, monitored progress, and reported to ISED.
● Managed a budget of ~$252k efficiently and effectively.
● Conducted internal webinars on psychological safety, LinkedIn, equality, diversity, and inclusion (EDI), and facilitated Clifton Strengths Finder assessments.
● Initiated and managed the development of a bilingual video resource library, delivering 10 career development videos in three months.
● Achieved outstanding outcomes: 96% intern employment, 100% Employment Satisfaction, and 93% intern satisfaction in the Youth Dividend Program.

Passionate about nurturing talent and driving results in the digital landscape.

Career Coach and Professional Skills Facilitator

Digital Business Women

DIGITAL MAGAZINE FOCUSED ON DIGITAL  AND TECH WOMEN

I wrote about tips and strategies to Win on LinkedIn!

https://www.digitalbusinesswomen.com/Emagazine

Featured Writer 

LinkedIn

As a LinkedIn Learning Liaison, I promoted the LinkedIn Learning platform to enable students, staff, and faculty to hone their skills, build their confidence, and advance professionally via LinkedIn micro-certifications 

 ● Onboarded more than 45 LinkedIn Learning Champions, from the University of Toronto to the program

● Drove and oversaw initiatives that would allow diverse LinkedIn Learning Champions to grow their network, engage in tangible experiential learning opportunities, build an impressive portfolio, and develop skills for the future of work

● Worked and collaborated with LinkedIn Canada to provide videos, resources, and specific training to support their knowledge and the expectations/outcomes of the ambassador program (including a point system) as well as desired outcomes

● Facilitated learning experiences to get students excited about developing their skills so they can successfully build the skills necessary to meet the job demands and skill requirements of today

● Recognized as a trusted speaker and workshop facilitator for LinkedIn Canada

LinkedIn Learning Liaison and Program Onboarding Specialist

Rotman Commerce at the University of Toronto

Recipient of the UofT True Blue Award; "someone who makes invaluable contributions to the University every day."

✓ Spearheaded, developed content, and facilitated over 30 virtual in-house and highly engaging workshops and webinars per year that focused on career development, personal branding, LinkedIn profile optimization, campus recruitment, virtual readiness, and career resilience
✓ Recognized as the most in-demand coach for student appointments, workshop facilitation, and internal and external partnerships with students, faculty, and community
✓ Collaborated regularly with academic advisors and student life to support student learning
✓ Coached both one on one and in groups settings for over 250 students per school year enabling them to embrace the career development process, assess their strengths, develop goals and action plans, enhance leadership skills, and overcome imposter syndrome
✓ Collaborated and built strong relationships with external stakeholders to strategically develop recruitment strategies, learning and career opportunities, and specialized experiential industry-specific programming 
✓ Validated co-curricular records and assessed participation and learning objectives for the Management Consulting Alumni Program, Alumni Mentorship Program, Virtual Employer Treks, and LinkedIn Marketplace
✓ Led diversity and inclusion initiatives: supported events, developed recruitment strategies, built community, conducted outreach, and created a robust directory of resources
✓ Delivered a 27-page report on EDI gaps within programming, business development, events, and services
✓ Represented Rotman at diverse external events; facilitated workshops and wrote career blogs, for Cannexus, Careerwise, CMA, CPA,  and Career Professionals of Canada

Senior Career Coach ■ LinkedIn Trainer / Program Liasion ■ Equity, Diversity and Inclusion Lead

✓ Equity, Diversity, & Inclusion (EDI) Lead-Recognize, create and implement ways to promote diversity within RC Career Services, support programs and provide training for diverse groups, Increase awareness of EDI via targeted communications and resources, work on an aspirational vision statement, increase awareness of barriers/challenges facing specific groups in order to improve the level of cultural understanding, develop a brand that appeals to diverse stakeholders and removes bias within the career education and recruitment space, and continuously nurture relationships with university-wide colleagues 

 
✓ LinkedIn Training and LinkedIn Learning Student Marketplace-Act as the lead on initiatives to help students/staff build their professional brand, effectively tell their career stories, successfully market their professional brands, and learn key strategies to reach specific goals and optimize opportunities to be found in search results

✓ LinkedIn Learning Liaison and Speaker between LinkedIn Canada and University of Toronto-overlook the LinkedIn Learning Ambassador program and ensure experiential learning opportunities for students to develop micro certifications and engage in a number of activities to build community and promote LinkedIn Learning 

✓ Rotman Commerce Alumni Mentorship Program-As Co-Lead, I work with student mentees to prepare them to have a successful experience with their mentor. I develop the training, host, lead, and moderate events, and act as the go-to for any questions, concerns, or conflicts.

✓ Management Month-Lead a month of workshops, skills-building training, and treks to bring awareness and exposure to the wide range of careers in management

Experiential Programs and Initiatives

✓ Proactively developed and implemented innovative on-campus strategies targeted to increase employment opportunities and help recruiters and employers meet and hire RC students
✓ Worked with the marketing and management consulting sectors to connect students to corporate partners and diverse opportunities through campus recruitment, corporate events, and job postings 
✓ Identified and developed new corporate partnerships within the marketing and management consulting industries
✓ Advised and presented to employers on the most effective means of identifying potential students to meet specific needs and skills for targeted roles via campus recruitment, job postings, career treks, student organization partnerships, coffee chats, specialized programming, and sector-specific resume books
✓ Collected and analyzed survey data, informal feedback, recruitment specific information, and hiring records
✓ Recommended improvements to quality customer service with employers by integrating a more customized and strategic approach to employer branding and capacity building
✓ Researched and maintained a working knowledge of local and national employment market trends 
✓ Coordinated outreach activities with other university departments, faculty, alumni, student groups, and other external community stakeholders
✓ Developed career-readiness programming based on employer feedback
✓ Fostered strategic relationships with key external industry partners to develop long-term client relationships and establish Rotman Commerce as a trusted place to recruit for open roles
✓ Attended and organized meetings and events to promote Rotman Commerce's capabilities and to interact with potential sponsors, clients, or partners
✓ Maintained detailed records of employer involvement and recruitment wishlists
 ✓ Developed new corporate partnerships across prominent markets locally, provincially, and internationally

 Relationship Manager and Coach

Forbes

LinkedIn Writer and Thought Leader

Universal Womens Network™ | #SupportWomenOwned #WomenofInspiration   #womenled

Women of Inspiration Award Winner 2019

I have referred to as the LinkedIn Wonder Woman. I even have the cape!

I empower individuals, and teams, to unlock their true potential, and discover their unique online brand by taping into the power of LinkedIn.

LinkedIn is no longer optional and is the driver of all the work I do. Having a trusted Community, backing and supporting you, is a powerful and key resource to have and to nurture! But, you have to know how to successfully build it!
 
My expertise lies in helping individuals/teams define their professional vision of success while strategically and skillfully presenting their distinct professional brand globally using LinkedIn. 

With a refined and innovative skill set, I strive to expand horizons, cultivate curiosity, and creating A-ha moments by:

✔Uncovering Your Unique Value Proposition (UVP): I help you establish and enhance your value proposition and likability score.

✔Helping you Master LinkedIn: As a globally recognized LinkedIn Trainer, trusted speaker for LinkedIn Canada, and past LinkedIn Liaison, I offer EXPERT guidance on leveraging the platform to its full potential, including insights into the algorithm as well as practical and useful tips/hacks for optimizing your professional presence and experience, building community, and mastering LI (LinkedIn Intelligence). 

✔Offering Dynamic Workshops, Training, and Speaking Engagements: I deliver in-person and virtual skill-building workshops and training sessions for various audiences, ranging from business owners and corporate teams to higher-education, newcomers, under-represented communities, and women in leadership (Have you heard of my signature workshop, LinkedIn in High-Heels?). I can be your next guest speaker o/ keynote on topics such as Social Reciprocity, LinkedIn to Win, & You Are Where You Belong!

✔Facilitating Workshops on Belonging: Certified in Inclusion, Leadership, and Psychological Safety, I offer workshops/ webinars on DEI fundamentals, allyship, inclusive language, accessibility, leading multi-generational teams, unconscious bias, and cultivating virtual belonging online.

✔Using Coaching and Stength Discovery tools: As a certified Coach with an ICF accredited program, I use the tools and understanding to create a safe space for self-discovery and action-plan development.  As a certified Clifton Strengths Finder Coach, I take you on a journey of skill discovery so you position yourself to win

I love what I do and also find an incredible amount of joy in firewalking, pickleball, animal welfare, & building community while indulging in LinkedIn Lattes ☕

 Senior Career and Leadership Coach  ● Workshop Facilitator ● Curriculum Writer / Designer

This multi-faceted role is about positively changing lives, raising confidence levels, developing and facilitating engaging content, offering perspective and insight, and helping  individuals and organizations reach their goals!

Coaching
✓ Coach outplacement / executive / individual clients (globally)
✓ Lend support and direction to laid-off technology workers
 ✓Facilitate group career and leadership workshops
✓ Help Human Resource teams manage the post termination process in the municipality of Halifax
✓ Apply sensitivity to various barriers, challenges and obstacles to employment

Curriculum Design
✓ Develop instructional curriculum for targeted client learning modules
✓Use ADDIE (certified), an instructional design methodology fro Adult Education, to develop instructional curriculum / content for diverse targeted organizational learning modules and onboarding processes
✓ Design storyboards, leadership guides, exercises, action plans, and activities for workshops on Unconscious Bias, Mindfulness and Inclusive Language, EDI Foundations Multigenerational Workforces, and LinkedIn to Win
✓Design curriculum for a professional online continuous learning modules (i.e., Salary negotiation, Defining your unique value proposition)
✓Conduct needs assessments and informal and comprehensive evaluations
✓ Develop Train the Trainer sessions on LinkedIn to Win: Profile Optimization / Job Search for coaches / resume writers
✓ Use my unique background and expertise in Equity, Diversity, and Inclusion (EDI), Psychological Safety, and LinkedIn to impact and positively contribute to knowledge sharing, content development, and offerings
✓ Develop and lead content development for a 6 module DEI e-learning package for onboarding purposes 

Facilitation: Career Fundamentals and Diversity, Equity and Inclusion
✓Facilitate engaging and impactful workshops including Unconscious Bias, Mindfulness and Inclusive Language, EDI Foundations Multigenerational Workforces, and LinkedIn to Win

taplio

The Battle

Jeff Young

Shelly Elsliger, PPCC

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taplio

The Battle

Jeff Young

Shelly Elsliger, PPCC

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jeff Young's LinkedIn Performance

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