ALDI SÜD HOLDING

- Lead procurement activities, including cost analysis and negotiation strategy, supporting multi-country buying teams across Europe.
- Drive cost optimization by analyzing supplier proposals, identifying pricing trends, and recommending strategic sourcing improvements.
- Support assortment planning and decision-making by evaluating current supplier performance and pricing structures.
- Coordinate timelines for product purchasing to ensure timely buying decisions and on-time delivery across global supply chains.
- Serve as the main point of contact for international suppliers and country-specific procurement teams, facilitating problem-solving and alignment.
- Contribute to global procurement projects and change management initiatives, improving operational efficiency across the organization.

Keywords: Procurement, Strategic Sourcing, Cost Analysis, Supplier Management, Supply Chain Optimization, Buying Strategy

Buying Specialist - Fruits & Vegetables  🫐

symphony.is

-Oversaw end-to-end CRM operations using Pipedrive, aligning marketing and sales functions through data-driven workflows and process automation.
- Maintained and optimized client data, ensuring accuracy and actionable insights for targeted outreach.
- Developed and implemented CRM strategies to improve customer lifecycle management and retention.
- Facilitated interdepartmental collaboration via regular syncs, dashboard reporting, and cross-functional presentations.
- Built performance tracking dashboards to guide marketing and sales efforts based on customer behavior analytics.
- Collaborated with IT teams to troubleshoot technical issues affecting the customer experience.

Keywords: CRM Management, Workflow Automation, Customer Insights, Sales Enablement, Data-Driven Marketing, Client Retention

CRM Manager

- Managed the entire B2B sales cycle from lead generation to closing deals, followed by after-sales support and account growth.
- Executed personalized outreach strategies using Account-Based Marketing (ABM) best practices.
- Built and nurtured long-term client relationships, qualifying leads into revenue opportunities.
- Met with prospects to understand needs, deliver pitches, and negotiate contracts tailored to client goals.
- Monitored and reported sales KPIs using CRM tools, identifying pipeline gaps and optimization areas.

Keywords: Business Development, B2B Sales, ABM, Lead Generation, Sales Pipeline Management, Negotiation

Business Development Specialist

Future Females

Future Females is a movement to inspire more female entrepreneurs, and better support their success. We provide a platform digitally, physically, and emotionally where women can connect, inspire and collaborate with each other, and access the resources they need to succeed.

Ambassador for Novi Sad

Vega IT

My tasks in the company are:
  
• Identifying and researching potential clients while developing and maintaining client relationship
• Generating leads and building relationships with prospects using LinkedIn, Salesforce, and Email
•  Negotiating contract terms with clients and communicating with stakeholders
•  Monitoring project teams to ensure contracts are executed as agreed
• Making and giving presentations to prospective clients and internal executives
• Coordinating with the sales team to develop mutually beneficial proposals
•  Managing and maintaining a pipeline of interested prospects and engaging sales executives for the next steps
•  Representing the company's solution, starting with a comprehensive understanding and leading to consumer research to identify how our solution meets the needs

Business Development Representative

Kilobaser GmbH

Kilobaser is a DNA synthesizer that creates ready-to-use DNA oligos right on your lab bench in just 60 minutes.

Responsible for:
Managing and updating company database and customer relationship management systems into CRM
Creating email campaigns 
Optimizing a website to receive more costumers

Marketing and Sales Intern

Upwork / Internistička ordinacija Intervita

I was working as a Freelancer Social Media Manager for a medical clinic. Some of my tasks were:
• Marketing strategy development
• Social media management (Facebook, Twitter, LinkedIn, Instagram, YouTube)
• Website SEO consultation

Social Media Manager

PwC Serbia

• Assisted in auditing company's revenues and expenses to ensure they met accounting standards.
• Reconciled company's revenues, expenses, and ensured accuracy and completeness.
• Compiled and analysed financial transactions to ensure they match provided detailed records.
• Identified discrepancies of financial statements provided by the company
• Generated a variety of financial reports, which were used for client's annual report based on client data
• Performed testing and analytical procedures of various accounts including cash, accounts receivable and operating expenses for a large high-tech joint venture.

Audit Intern

I’m a strategic and data-driven Buying Specialist at ALDI SÜD Holding, passionate about turning complex procurement challenges into cost-saving opportunities. With a unique background that spans CRM, business development, and digital strategy, I bring a cross-functional perspective to every negotiation and supplier relationship.

My work revolves around:

- Analyzing supplier cost proposals to maximize value
- Managing international buying timelines and project delivery
- Leading negotiations that drive measurable cost improvements
- Collaborating with cross-country teams and suppliers to align on outcomes

Prior to ALDI, I built and optimized CRM systems at symphony.is, connecting marketing and sales through automation, insights, and process design. I’ve also worked in B2B tech sales and business development—where I refined my outreach, communication, and stakeholder engagement skills.

🎯 Core strengths:
Procurement | Strategic Sourcing | Supplier Management | Buying | Cost Reduction | Contract Negotiation | Supply Chain | Business Development | CRM (Pipedrive, Salesforce) | Stakeholder Engagement | Cross-functional Collaboration | Project Management | SAP | Data Analysis | Market Research | Communication | International Business

🌍 Languages: English (C1), German (B2), Croatian/Serbian (native)

📍 Based in Salzburg, Austria | I’m actively building my international network and open to roles where I can add value through procurement insight, operational strategy, or supplier excellence.

Jelena Roksandić

SDR Leader @ DeckRobot | Helping SDRs excel in tech sales and hit their quota

I help organizations adopt AI that actually works and delivers measurable results.

With 20 years of experience across technology, banking, and telecommunications, I lead Sales & Partnerships at Prove AI, helping businesses govern, troubleshoot, and scale GenAI applications so they can move from pilot to production faster and with confidence.

Beyond Prove AI, I support SMBs and professionals across Serbia and the Adria region in adopting AI effectively — defining clear use cases, improving workflows, and turning routine tasks into opportunities higher productivity and creativity.

My mission is to make AI adoption practical, accessible, and results-driven, helping both organizations and individuals get meaningful value from modern AI.

Outside of work, I’m a half-marathon runner, husband, and father of three.

Areas of Focus

☑️ AI Deployment & Governance: Ensuring safe, transparent, and scalable GenAI adoption.
☑️ AI for SMBs & Professionals: Guiding SMBs through early use cases and helping professionals integrate AI into daily workflows.
☑️ Sales & Growth Enablement: Coaching startups on building qualified outbound pipelines and scaling revenue systems.

📩 For collaborations, consulting, or speaking engagements: srb.markovic@gmail.com or DM me.

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Jelena Roksandić

Srba Markovic

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