The Money Magnet

I work with career coaches who are tired of vetting leads who are non-committal and/or can't afford your services. 

I offer a DWY and DFY lead funnel creation service so you can generate quality warm leads from LinkedIn on autopilot! All you need is a simple system to vet leads for you and you'll save 5-10 hours a week.

Lead Generation Specialist

Oscar Health

I conducted full lifecycle recruitment for data scientists and analysts, product & design, program managers, and engineers (software, IT and security).

Lead Tech Recruiter

Senior Tech Recruiter

OnDeck

OnDeck is a public, global fintech company focused on small business lending. I led all engineering (software engineering, security, DevOps, QA, Salesforce, data engineering, platform architecture), product management, design and program management recruiting for the NYC, Denver and Arlington, VA offices. 

OnDeck was acquired by Enova in October 2020.

Senior Talent Partner (Senior Tech Recruiter)

McKinsey & Company

Full lifecycle recruiting for UX design consultants in the NYC, SF, Chicago and Austin markets. I also conducted international recruiting and sourcing for the South America and Asia markets.

Senior Recruiter

Fjord

Fjord is a global top-tier design consultancy and an Accenture acquisition. I conducted full lifecycle recruiting for the Chicago, NYC, San Francisco and Atlanta studios.

Senior UX Recruiter

Aquent

Recruited for the world’s largest staffing agency for creative talent, placing front-end developers and designers at Fortune 500 companies.

Digital Talent Agent/Recruiter

Ghostwriter for female tech founders | The Solopreneur Sorority Newsletter | Ex-McKinsey | Ex-Healthtech and Fintech | 14x Marathon Finisher

You left your 9-5 for a reason. But vetting leads feels like your new full-time job!

As a career coach, there's no shortage of people interested in working with you. With so many people on the job market, getting leads and referrals is a breeze!

Your calendar is booked with free discovery calls. But there's a catch...

If they're unemployed, they might struggle to afford your coaching services. So you find yourself constantly turning people away or offering a massive discount because you feel bad for them.

But you still have bills to pay. How are you supposed to support yourself if this continues?

You need a system that works for you to bring in qualified, motivated clients who are ready to take action. That’s where I come in.

I help career coaches like you build simple, automated systems (i.e. lead funnels) on LinkedIn so you can:

→ Attract clients who can afford your high-ticket offer
→ Stop wasting time on discovery calls that don't convert
→ Spend more time doing what you love: Helping current clients reach their career goals

How I'm Qualified:
I'm a former tech recruiter with 10 years of experience at McKinsey, Accenture, and 2 NYC tech companies. I've also been a career coach, so I've felt your frustration wasting time on leads who couldn’t commit. 

How I Can Help:
I focus on building simple systems that rely on automation to pre-qualify leads for you. I offer a DFY and DWY LinkedIn lead funnel creation service that takes the guesswork out of client acquisition. 

There are 4 steps:

1. Optimized LinkedIn Profile 
2. Calendar Software Questionnaire (Calendly, TidyCal)
3. Customized Lead Magnet 
4. Targeted Landing Page

(You may think your profile is optimized, but if it's not attracting the right clients or clearly showcasing your value, you're missing opportunities!)

The Result:
This system will take a cold prospect and turn them into a warm lead without you ever interacting with them! 

How? Because it'll build trust that you understand their challenges and have the right solution to solve them. 

Imagine hopping on calls with warm leads who are your ideal clients, because they've already proven they're committed and can afford your services! 🤯

This is the power of a system that works for you 24/7/365.

Ready to get started? Check out my FREE 3-day mini course The Money Magnet where I'll teach you to build your own lead-gen system. It's super easy to implement, so don't worry if you're not tech-savvy! (link in Featured section)

Jenny Lustig 🎤

AI for HR Community

Selected as an Exclusive Early Access Member of the AI for HR Community, a global initiative supporting HR professionals in learning, building, and confidently applying AI. My focus is on developing practical tools to scale organizations, testing early-stage solutions, and helping to ensure that AI tools are practical, accessible, and impactful for the HR function.

Join the AI for HR movement at www.aiforhrcommunity.com.

Innovator & Experimenter

Xcelerate Talent

At Xcelerate Talent, we help CEOs and startup Founders of tech companies, grow and retain their team with talent strategies that attracts and engages the employees you need to hit your growth plans.


Here's how Xcelerate Talent can help your organization meet their ambitious goals:

⚡︎ Fractional CHRO talent strategy advisory services for growth companies.

⚡︎Precision Hiring: Focus on hiring not just for skill, but also for cultural fit and growth potential that 
    aligns to the company mission and values, ensuring longevity and reduced turnover.
	
⚡︎Diversity & Inclusion: Emphasize a diverse hiring and employee development process. Diverse teams 
    are shown to be more innovative and resilient.

⚡︎Onboarding & Training: Implement a robust onboarding program that aids in seamless integration of 
    new hires into the company culture and how things work in your organization.

⚡︎Employee Growth & Development: Create pathways for skill enhancement and career growth to retain 
    top talent and ensure they evolve with the company.

⚡︎Feedback Mechanisms: Establish continuous feedback loops to ensure employee concerns are heard 
    and addressed in real-time, fostering trust and open communication.

⚡︎Scalable HR Systems: Implement adaptable HR processes, programs and tech systems that can grow 
    with the company, providing consistent support regardless of size.

⚡︎Succession Planning: Proactively identify and grow leaders within the organization to ensure smooth 
    transitions, career growth and identify skill gaps for the future.

⚡︎Flexible Work Arrangements: Recognize the changing nature of work and get the most out of remote 
    work, flexible hours, or hybrid models.

Founder & Principal, Xcelerate Talent

Endless Frontier Labs

Leading transformative workshops for founders and CEOs focused on establishing foundational company vision, mission, and values. Guide early-stage technology companies in developing authentic corporate cultures and scalable organizational frameworks.

As a Fractional Head of HR/CHRO, I partner with startups to:

-Build and scale high-performance organizational cultures aligned with company vision
-Develop comprehensive people strategies that support rapid growth
-Implement foundational HR processes and programs
-Create leadership development frameworks and succession planning
-Design competitive compensation and benefits strategies

Guest Lecturer

Modal 

Advisory Board Member

JLL Technologies

+Implemented job structure program focused on career pathways and clarity on skills needed to get to the next role ensuring job opportunity and growth including a transparent promotion process.
+Built the succession planning process for executive team focusing on future skill capability gaps.
+Reorganized 3 separate engineering organizations into one Technology organization across the property tech division of JLL resulting on efficiencies within the technology leadership teams with effective data and engineering resources to serve clients more effectively.

VP, Global Head of HR, Technology and Product

Guardant Health

+Implemented a new performance management process that was built in WorkDay that focused on continuous feedback that included Goal Setting, Manger Check Ins, Career Conversations and twice annual performance reviews.
+Revamped and facilitated Day 1 onboarding program leading to increased engagement scores around belonging, purpose and inclusion.
+Created a talent strategy for a new product line to hire 50 leaders and account executives in time for product launch.

Head of People Business Partners

Geller Advisors LLC (Bloomberg Advisory)

+Directed team of five human capital (HC) business partners and generalists while transforming HC organization, business partner model and firm-wide strategic priorities.
+Provided business partner support for C-level executive and business line, driving revenue for entire firm.
+Operationalized downstream impacts of new performance management system, including levelling roles firm-wide and enhancing calibration sessions, resulting in business leader’s exposure to professionals within business unit, setting foundation for talent development and compensation frameworks.
+Strategically moved business partner organization from tactical to strategic through frameworks, providing role clarity, team / individual development plans and education to business leaders, resulting in talent development solutions for each business unit firm-wide.

Head of HCM Business Partners 

+Led HR team and team of five business partners / generalists, directly supporting executive committee and technology organization as well as new business initiatives for banking platform partnership relationships in startup environment.
+Focused on engagement drivers to move employee Net Promoter Score from 56% to 85% over one-year period and actively drove Glassdoor rating from 2.7 to 4.2 via leaders and team members’ engagement.
+Engaged team members in companywide values and behaviors refresh, utilizing open source framework to facilitate feedback from within organization, including EVP, talent attraction and town hall communications.

Senior Director, People Operations Business Partners (Interim Head of HR)

+Functioned as business partner to C-level executives supporting Go to Market product solutions. Led global generalist team of four supporting business partner organization. 
+Acted as key member of local leadership team, HR leadership team and partner to heads of sales, professional services, marketing, capital markets and business development. 
+Created and implemented global talent review focused on leadership development of key talent at director level and above.
+Served as cross-functional project lead for OKRs focused on change management, identification of new roles, skills gaps and development plans, pivoting talent to increase sales revenue by 20% over five years.  
+Implemented sales incentive plan to 50 salespeople in US, London, Zurich and Tokyo.

Director, People Strategy (HR Business Partner)

AT&T

Provide key support to a 2800-member employee population (5% union). Intensively consult business units to develop viable workforce solutions. Mentor and coach 7 HR professionals.

Sr. Human Resources Business Partner

Created and implemented programs an International Workforce Planning Platform. Partnered with Finance to coordinate surplus forecasting and reporting by country and job level returning $25M to business units.

Lead Program Manager

Supported national B2B sales in Enterprise and Government organizations. Developed and coached team of four indirect reports. Worked with clients to create effective compensation strategies for newly established and evolving organizations. Led clients through yearly bonus process, including performance rewards for top talent.

Senior Human Resources Business Partner

Identified business needs and delivered plans as strategic business partner to functional leadership. Provided key support to vice president, 16 directors, 100 managers, and 1K associates.

Senior Human Resources Manager

Led HR for Wireless Network Operations in Southern Region, aligning with business goals, succession plans, communication plans, and overall organization development. Supported IT, B2B, and Retail for North Texas/East Texas Districts.

Are you frustrated with M&A deals that look promising on paper but 𝗳𝗮𝗹𝗹 𝘀𝗵𝗼𝗿𝘁 𝗶𝗻 𝗿𝗲𝗮𝗹𝗶𝘁𝘆? 

As a seasoned M&A professional, I've observed a critical blind spot that often goes unaddressed: 𝙘𝙪𝙡𝙩𝙪𝙧𝙖𝙡 𝙞𝙣𝙩𝙚𝙜𝙧𝙖𝙩𝙞𝙤𝙣.

Integrating diverse organizations over the past 20+ years, I've developed a keen eye for the nuanced cultural factors that can make or break a deal. It's not just about the numbers – it's about the people, the unwritten rules, and the invisible threads that hold an organization together.

I specialize in uncovering these hidden dynamics and transforming them into powerful drivers of M&A success. My approach, the CultureSync Integration Xcelerator, helps forward-thinking M&A teams:

➤ Increase deal success rates by up to 3x
➤ Unlock 30-50% more synergy value
➤ Reduce integration time by 50%
➤ Improve post-merger employee retention to 95%

My insights come from a diverse career spanning over two decades in tech companies:

★ Experienced firsthand the cultural shifts as an employee during my first employer's acquisition.
★ Led team integrations during the complex merger of AT&T Mobility and Cingular in the telecom industry.
★ Implemented agile cultural integration strategies across multiple high-growth startups.

This unique blend of experiences – from tech companies and telecom to startups – has honed my ability to spot cultural misalignments that others often miss. I bring a fresh perspective to M&A, one that values both analytical rigor and emotional intelligence.

My approach is tailored for mid size companies engaged in transformative M&A deals valued at $10M+. If you're an M&A advisor, integration leader, or C-suite executive committed to maximizing deal value through cultural alignment, I can offer you:

👀 Clear visibility into cultural integration risks and opportunities
💪 Strategies for creating a unified leadership approach with aligned decision-making
⚡ Techniques for accelerating synergy realization while minimizing disruptions
🛠️ Methods for improving employee engagement and reducing post-merger attrition

In an industry often dominated by traditional perspectives, I bring a differentiated view that can be the key to unlocking unprecedented value in your M&A deals.

Ready to bring a fresh lens to your M&A strategy and drive success through cultural integration? Let's connect and explore how the CultureSync Integration Xcelerator can elevate your next deal.

📞 Schedule a consultation: https://calendly.com/tracey-mvi/onetoone

Connect with me to discover my M&A cultural integration strategies.

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Jenny Lustig 🎤

Tracey Abut

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