Jeremy Epperson

Fractional Chief Growth Officer

ConversionAdvocates

Co-Founder

Intellimize

Unbundled Attorney

BlackLine

Grammarly

NAVEX

BILL

SimplyInsured

The Barnes Firm Injury Attorneys

16 Years of ROI Positive Experimentation Programs in 90 Days

Since 2007, I have dedicated my life to researching, building, and implementing processes for triple-digit growth in B2B startups. I focused on consulting and fractional executive work to have a laboratory for testing strategies across 242 clients. 

In that time, I have been fortunate to work with the fastest growing unicorn startups in the world. I databased insights, analyzed processes and team behavior, and started enough cross functional growth teams from scratch to know how to help them skip the steep learning curve. 

It pains me to say that I have messed up every way you can possibly imagine (and some you can't). Learning from these experiences allows me to guide startups through avoiding all the pitfalls. 

Whether you are a veteran of the startup world or a new founder willing to grind, please feel free to connect. Let me know what you are working on. I'm happy to provide guidance and maybe it makes sense for us to work together.

Chief Growth Officer

Aaron Hassen (AH) Marketing

A poor marketing strategy can result in losses. But great strategy enables greater execution and better, faster results. AH Marketing is an experienced, full-service fractional marketing team that supports growing B2B businesses with Go-To-Market strategy, planning and execution that results in increased demand, pipeline and revenue.

Here is an example of the results we recently achieved for one of our clients:

▪	Helped a 20 year old company grow annual sales by 30%
▪	Fully updated branding and messaging
▪	Developed an inbound lead engine, bringing Millions in new business proposals
▪	Provided direct marketing support to Sales (ads, events, pitches, sell sheets)
▪	Leveraged expert content to boost targeted organic traffic by 60%

For the highest level of marketing support, please consider AH Marketing: www.aaronhassen.com

CMO Alliance

The Chief Marketing Officer Alliance is collective of passionate CMOs and aspiring CMOs, connecting and learning collaboratively through events, podcasts and other ways that form a catalyst for success and growth.

Member

Hard Skill Exchange

Cronycle

▪	Developed enterprise marketing strategy, positioning and messaging
▪	Established new lead funnels and sources to drive qualified sales opportunities
▪	Updated website and installed new marketing technology platforms

VP of Marketing

Center For Enlightened Business

▪	Updated branding and messaging
▪	Launched new website and marketing automation platform
▪	Architected 60+ automation sequences and automated the buyer journey from inbound lead to sales and onboarding
▪	Developed lead engine and strategy to support 3X revenue growth

Marketing Director

flexEngage

▪	Led growth marketing team for B2B SaaS retail innovator
▪	Rebranded and repositioned company to expand its value proposition
▪	Generated demand via partner channels, events, direct marketing, thought leadership, PR, content marketing, email nurture, advertising and SEO
▪	2X enterprise sales opportunities and 3X average deal size
▪	Helped land Michael Kors and Under Armour accounts, grew GNC

Senior Director of Marketing

SleepCharge by Nox Health

▪	Led growth marketing team for B2B, B2C SaaS healthcare innovator
▪	Rebranded and repositioned company to expand its client base
▪	Generated demand via search advertising, SEO, social media, content marketing, digital advertising, direct marketing, thought leadership, PR and events
▪	160% increase in website conversions, a 675% increase in enterprise sales opportunities and 25% growth in (B2C) client enrollments year-over-year
▪	Helped land Delta and Southern Company accounts, grew Coca-Cola

Contact At Once!, A LivePerson Company

▪	Helped lead the automotive marketing team (Tiers 1, 2 and 3) for an INC. 500/5000, Deloitte Fast 500 SaaS technology company
▪	Grew revenues from $3.6m to $65m in 4 years leading to a successful acquisition by LivePerson
▪	4X sales opportunities with a 50% increase in website conversions, including a 40% increase in organic traffic year-over-year
▪	Directed a social media program recognized as the 13th most influential amongst Deloitte Fast 500 companies

Aaron Hassen Marketing, LLC

▪	Reignited sales growth for companies competing in eCommerce, Industrial Automation, Real Estate, Personal Fitness, Information Technology and Professional Development marketplaces
▪	Rebranded and overhauled sales and marketing communications to generate demand via digital advertising, email marketing, outbound calling campaigns and client feedback initiatives

Marketing Consultant

iObject Solutions

▪	One of a handful of B2C specialty online retailers to grow revenues during the economic downturn of 2008 - 2009
▪	Increased eCommerce sales via search engine marketing, content marketing, partner channels, PR, email marketing and digital advertising
▪	Developed new consumer brands and supported growth in the wholesale business, helping to land accounts such as Macy's

Marketing Manager

Aaron Hassen is a well-respected marketing leader, strategist, and hands-on practitioner. In 2004, Aaron began his career by launching an online and print advertising service that was acquired by a competitor four years later. For the next 18 years, Aaron led marketing for emerging B2B technology companies helping them multiply their annual revenues. Today, Aaron runs AH Marketing, a full-service fractional marketing team focused on Go-To-Market strategy, demand generation and brand development for B2B revenue leaders with little time or sufficient help to address their marketing challenges.

With a proven track record of helping companies grow, Aaron is best described as a B2B founder’s best friend and secret weapon.

Learn more at: www.aaronhassen.com

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