beyondbeing

Co-Founder

Allan Gray Proprietary Limited

Junior Developer

Jerry’s mission is to help people realize their full potential by turning perceptions of what people consider weaknesses into fuel to ultimately empower and enrich their lives. Through his background as a Masters in Biomedical Engineering he endeavors to find optimal and efficient systems to maximize human performance.

He has pursued his journey in personal development more than 7 years, specializing in human behavior psychology, is trained as a Demartini Facilitator and currently completing his Postgraduate Diploma in Coaching through SACAP.

Jerry is not one to express his achievements with words, rather by the measurable outcomes demonstrated by the various breakthroughs and testimonials of his clients.

"Keep going. Difficult roads lead to beautiful destinations."

https://www.beyondbeing.co.za/

Jerry Sam

Rachel Wright

thewright.site

Your freelance partner for: 
◾ Event Strategy & Design
◾ Event Coordination 
◾ Event Moderation

Freelance Event Design, Coordination & Moderation

Celbretti 

I leveraged Design Thinking to start a luxe picnic service and transformed it into an events agency. Clients included: HelloFresh, Zalando, HubSpot, BCG, and more

Founder & Events Organizer

Flix

- Optimized HR knowledge management through the design and launch of a SharePoint hub, centralizing HR resources for 80+ employees across 19 markets (2,000+ visits over 6 months).

- Creation of Flix Benefits Hub (SharePoint) providing 3,000 Flixies in 19 markets with an overview of their global & local benefits.

Senior HR Project Manager & Communications Specialist

SkaleUp

- Led financial strategy & restructuring during a liquidity crisis within the agency, minimizing operational costs while maintaining service delivery.

Interim CEO

- Created a performance management framework that lead to the redistribution of work to high-performing team members, resulting in improved efficiency and customer satisfaction.

- Saved the CEO 15 hours/ week from the first month of employment by completely taking over agency recruitment work. Defined the recruiting process/ templates; actively sourced 20 team members (including 3 Head profiles).

Head of People Operations

Zalando

- Served as PMO and Communications Lead for the 2018 Performance Management Cycle. Efforts supported 90% of employees gathering 3+ pieces of feedback, laying the foundation for better quality feedback and performance decisions.

- Contributed to hitting a company-wide OKR with the delivery of an internal communications campaign which resulted in 70% of employees reporting that they understood the connection between strategy and the updated company values after one quarter.

HR Project Manager & Communications Specialist

Managed the delivery of creative projects with a focus on Employer Branding activations.

Global Project Manager - Creative Lab

media consulta: world of ideas!

- Led a cross-functional team to deliver two Europe-wide awareness campaigns for the European Commission's Directorate-General for Enlargement, each with a budget of over €1 million. 

- Wrote new business pitches in response to tenders, securing two successful pitches worth a total of €2.5 million.

Account Manager & PR Consultant

Helping teams connect with creative & convenient events in Berlin.

Great events don’t just happen - they’re designed! 



In a digital-first world, I believe face-to-face moments still hold unmatched power. 
I craft in-person events that bring people together in meaningful, memorable ways—each one rooted in purpose and shaped by the unique culture and goals of the team behind it.

Guided by Design Thinking and fueled by curiosity, I blend my background in communications and HR with creative inspiration from art, cities, and human connection. 

The result? 

Events that feel intentional, inspiring, and perfectly aligned with your vision.

Here are the ways I can help you:

▪ Event Design & Strategy
▪ Event Coordination
▪ Event Moderation

Interested? Check out my website for client stories and more details about my services and prices.

Founder & Managing Director

Are you looking for a way to connect and celebrate with your team in Berlin? 
Check out celbretti.com for catered team event formats that are memorable & convenient.

taplio

The Battle

Jerry Sam

Rachel Wright

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