The Social Standard

An award-winning, full service influencer marketing agency for B2C & B2B brands known for our work with top clients such as Adobe, Hinge, Fiat Chrysler, Zendesk & more. 

Current obsession: B2B Influencer Marketing Strategy.

Founder

HelloSociety (Acquired by The New York Times)

Employe #2. I led sales driving revenue from a few thousand a month to $1M.

Great Hill Partners

Responsible for investment origination, transaction execution and portfolio management for a growth-focused private equity firm, with over $2.7B under management, investing in the tech-enabled, business services & software space

Associate

William Blair and Company

Analyst

SC Johnson

Finance & Operations Intern for large consumer products company

Intern

Jessica Phillips is the Founder and CEO of The Social Standard, a full-service influencer marketing agency she created in 2014 to set the standard in the influencer space. Starting as a one-woman agency, it has now grown into a thriving company with Fortune 500 clients like Adobe, FiatChrysler, and Hinge. With a background in investment banking and private equity, Jessica's entrepreneurial journey led her to become the COO and employee #2 at HelloSociety, a Pinterest influencer agency that achieved multi-million dollar success and was eventually acquired by The New York Times in 2016. 

Alongside her professional achievements, Jessica is also a devoted mother to three young children and actively participates in discussions and programs empowering aspiring female entrepreneurs. 

Known as a thought leader in the industry, she frequently speaks at conferences, sharing insights on social media strategy, content creation, and building brand communities. Jessica's expertise in digital marketing, deep understanding of consumer behavior, and ability to balance entrepreneurship and motherhood make her a trailblazer in the influencer marketing landscape, sought after by brands across industries.

Jessica Phillips

I've noticed Influencers who are experience extreme growth do this with brand partnerships...

In their concept, they present...

1) A Hook
2) Main Script / Talking points
3) Closure message

They are crafting content like professionals. And it's across all categories from beauty to trucking.

If your influencers are submitting content like this...they probably aren't going viral. And they aren't thinking about content creation in an algorithm friendly way.

Anyone else seeing this switch?

#influencermarketing #contentcreators #b2b #b2c #influencers

Helping businesses navigate influencer marketing | 2x entrepreneur | Founder at The Social Standard | Top Voice in Influencer Marketing and Social Media | Host of Reclaim Your Magic Podcast

Know Your Pace

Empowering people and organizations to reach their true potential, while nurturing mental and emotional health.

Director & Tech Careers Advisor

Saïd Business School, University of Oxford

Industry Advisor - Technology

Imperial College Business School

ESCP Business School

Industry Advisor

Hectare

Hectare builds agriculture software that connects all critical parts of the food supply chain.

VP, Customer Success 

LoyaltyLion

LoyaltyLion is a leading customer loyalty software, designed for fast-growth ecommerce retailers.

Director, Partnerships

Amazon Web Services (AWS)

EMEA Head, Startup Business Development Operations & Strategy

I chaired the Alumni Advisory Council (AAC) for Oxford Business Alumni (OBA). In addition I served on the Board of Directors for Saïd Business School, chaired by Paul Polman (former Unilever CEO).

Member Board Of Directors

Amazon

Head of Marketplace Global Business Development, UK to North America

Manager, Amazon Fresh

Manager, Marketplace - Fulfilment by Amazon

Rangespan (acquired by Google)

Rangespan joined Google in May 2014.  Rangespan was a SaaS platform using APIs, enabling retailers to significantly expand range without added headcount. Rangespan was VC-funded and provided a market research service which allowed retailers to identify at scale which products to range and make use of a drop-ship supplier platform with many hundreds of suppliers via one systems integration.

Retail Operations Manager

I am an experienced business leader with strong analytical, strategy and implementation skills. I have experience leading big teams, managing large P&Ls and serving on a senior board. I have a keen interest in people development and supporting others to achieve their goals. I served as a qualified hiring Bar Raiser at Amazon, an objective third party for other departments with a hiring veto, for 4+ years and conducted 500+ Amazon interviews. I serve as an advisor to students at leading UK and European universities for interview preparation and career navigation.

I am a Director with Know Your Pace. Whether you’re an individual or an organization, you want to reach the next stage of your development quickly. Though, sometimes achieving your goals means slowing things down. That’s why it’s vital to Know Your Pace. Our coaching, training and development programs give you space to work out what you really want to achieve. And the mindset to overcome barriers that are stopping you from getting there.

taplio

The Battle

Jessica Phillips

Jason Bell

Followers

Posts

Engagements

Likes

Performance ScoreJessica Phillips's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Jessica Phillips

Jason Bell

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jessica Phillips's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJessica Phillips's LinkedIn Performance