Since Tomorrow

Founder and CEO

Moore Collective

I have spent the last decade ghostwriting for some of the world's most influential people. After creating dozens of sold-out celebrity and influencer collections for major retailers and direct to consumer, I have developed a predictable, repeatable framework to transform the fashion industry to zero waste with brands that are relevant and unique, standing out in a sea of retail sameness

INSPR

First to market socially driven influencer collections for Macy's.  Concepted and manufactured influencer fashion collections for @natalieoffduty, @brittanyxavier, and @tezza and brought to market within 5 weeks from concept to customer for Macy's and direct to consumer.

Because social feeds and how people look for and consume products are on the verge of changing retail forever.

Co-Founder, Chief Operating and Supply Chain Officer

MISS SIXTY

Brought influencer @elizabethsulcer first fashion line to market for Miss Sixty, managing the entire process from concept to customer including manufacturing.  The line was distributed through Miss Sixty, Revolve, Forward by Elyse Walker and direct to consumer.

Professional Freelancer

IconMod 

IconMod is a vertical fashion company that concepts, designs, manufactures, merchandises, markets and sells aspirational celebrity branded‎ fashion exclusively online.   

Founding team member responsible for design, product development, sourcing, production and logistics efforts for apparel, footwear, and accessories.

Created fast fashion model by changing the internal process of decision by committee.  With a strong design and brand point of view, we eliminated 9 months in the development cycle by proceeding directly to salesman samples at factories who have superior pattern making capability (no techpacks!).  Further, the total production leadtime has reduced to 4 weeks by designing into stock fabrics with vertical partners who specialize in capturing design intent quickly.

Successfully launched all brands within 6 weeks of initial concept, managing all aspects of design operations, sourcing, product development, technical design, production, and logistics.  

Notable collaborations: Zendaya's first direct to consumer brand, Irina Shayk x Ellen Tracy, Tamar Braxton, and Jessica Simpson

Founding member, Executive Vice President

Kenneth Cole Productions

Direct management of supply chain processes ensuring they are designed to meet design intent, optimize cost, and competitiveness in market.  Oversee the teams responsible for development, sourcing, production, fabric R&D, and technical design.

Vice President Product Development & Production / Sourcing

Club Monaco

Created SOP for the entire organization (including external agents and vendors) to provide a sustainable, understandable work map to drive results across all functions.  Improved divisional initial markup by 700 basis points within first fully developed season (while elevating fabric) and 1000 by the second season.  14 consecutive seasons of exceeding company cost goals.

Gap Inc.

Lead the company's first vertical Product Development / Production team for Gap International's 33 markets, based on its success, went on to lead Gap NA's first vertical team.  Customized the sourcing strategy to the needs of the business, consolidating the vendor base by 70% and achieving the company's highest savings.

Director Product Development & Production / Sourcing

Victoria's Secret

Senior Product Manager

Ralph Lauren

Product Development Manager

Founder and CEO Since Tomorrow

Over the last decade, my co-founder and I have been fashion ghost writers for some of the world's biggest celebs such as Rihanna and Zendaya, Instagram influencers, and creators.  

After a decade of creating dozens of high quality, sold-out celebrity and influencer collections, Moore Collective has developed a digital framework oriented towards a creator’s bandwidth and the ever-changing needs of the digital consumer to bring in-demand, high quality content, physical / digital products and experiences to market efficiently, cost effectively and sustainably at the speed of TikTok and through content that entertains.

As both seasoned entrepreneurs and F500 design, merchant, operations and sourcing leaders, we possess the rare ability and decades of loyalty with strategic global vendors to build both boutique and at volume end-to-end sourcing strategies within the same supply chain to scale lifestyle brands for creators.

We have been repeatedly recruited as change agents to restructure internal design operations and external supply chains, we are known in the industry for bringing a bar-raising fashion product development ability to ensure the needs of on trend, high-quality, on margin product are met through constant communication and collaboration with direct management of the end-to-end value chain.

Joanna Williams

Runaway Pte Ltd

Runaway Pte Ltd (Reg: 201014763W) started in 2010 as an eCommerce Resource Provider in Singapore. We provide up to date market information for the ecommerce industry, and have been a trusted partner for online sellers to work with to be successful in their online selling business. We equip and empower online sellers to be independently progressing; and provide services for those who require assistance and support in their online selling endeavour. Our customers include both existing and new businesses, SMEs, full time & part time online sellers, blogshop owners, stay home mums, retirees and the likes, both local and international.

In 2016, we rebranded to position ourselves as a digital solutions company, moving away from the E-Commerce niche. There were both push and pull factors to such a move. We realised that our core competencies lie in digital solutions more than E-Commerce solutions. There were certain aspects of E-Commerce needs which we were unable to cater to, and have become increasingly critical in the E-Commerce environment in Singapore. E-Commerce success is no longer just about setting up an effective E-Commerce website. It also requires competencies in logistics, payment innovation, quality products photography, and seamless syncing with POS systems in physical stores for better customers engagement, just to name a few. At the same time, we also realised that we have, over the years, built up substantial experience and competencies in digital success - effective website creation, E-Commerce store design, digital marketing, SEO and more to come. In view of these push and pull factors, we made the move. However, we continue to provide E-Commerce resources and website design for our customers - and we are good at it in the digital aspect.

Vision: To be the most effective digital success enabler in Singapore.

Digital Consultant

CheckoutSg.com

CheckoutSg.com brings in online stores from all over the world to Singapore shoppers. We envision CheckoutSg.com to grow to be the largest online marketplace where shoppers may shop from a variety of stores and pay together at one Checkout, and receive their items together.

Founder

Mind Resources

In charge of expanding business in both Singapore and regional market for the company.

Mind Resources is a leading global provider of learning content, solutions and training that transforms the performance of organisations by improving and developing your most important asset - your people. 

We draw upon an unrivalled collection of multimedia training tools to create customised, cutting edge solutions. Our resources include over 2500 training films, eLearning tools, custom training methodologies and assessment tools. Mind Resources delivers the right learning content, using the right delivery method, at the right time to you and your organisation.

Business Development Manager

Marcus Evans

Team Leader, Snr Sales Executive

In charge of inviting delegates for regional conferences in Singapore; and to be an enabler of organization excellence through providing a credible platform for people to share information and create new knowledge through synergy of thoughts and cross learning. 

A resourceful partner with OD/HR/L&D professionals, C-Executives, Directors, Divisional Heads to progress towards organization effectiveness through continuous learning and improvement.


marcus evans is one of the world's leading business information companies dedicated to the provision of global business intelligence and information to assist in strategic and effective decision making. For more information on marcus evans and our services, visit us at www.marcusevans.com.

Team Leader, Sales Executive

PACE Organization Dynamics

Work in PACE include facilitation and business development. Facilitated numerous soft skills workshops and was exposed to various industries both public and private. Experienced in customer service, teambuilding, performance management, core values and personal development programs.

OD Partner

Experienced Digital Consultant with a demonstrated history of working in the internet industry. Strong marketing professional skilled in Business Planning, Sales, Market Research, Business Development, and Marketing Strategy.

taplio

The Battle

Joanna Williams

Ada Leow

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