Since Tomorrow

Founder and CEO

Moore Collective

I have spent the last decade ghostwriting for some of the world's most influential people. After creating dozens of sold-out celebrity and influencer collections for major retailers and direct to consumer, I have developed a predictable, repeatable framework to transform the fashion industry to zero waste with brands that are relevant and unique, standing out in a sea of retail sameness

INSPR

First to market socially driven influencer collections for Macy's.  Concepted and manufactured influencer fashion collections for @natalieoffduty, @brittanyxavier, and @tezza and brought to market within 5 weeks from concept to customer for Macy's and direct to consumer.

Because social feeds and how people look for and consume products are on the verge of changing retail forever.

Co-Founder, Chief Operating and Supply Chain Officer

MISS SIXTY

Brought influencer @elizabethsulcer first fashion line to market for Miss Sixty, managing the entire process from concept to customer including manufacturing.  The line was distributed through Miss Sixty, Revolve, Forward by Elyse Walker and direct to consumer.

Professional Freelancer

IconMod 

IconMod is a vertical fashion company that concepts, designs, manufactures, merchandises, markets and sells aspirational celebrity branded‎ fashion exclusively online.   

Founding team member responsible for design, product development, sourcing, production and logistics efforts for apparel, footwear, and accessories.

Created fast fashion model by changing the internal process of decision by committee.  With a strong design and brand point of view, we eliminated 9 months in the development cycle by proceeding directly to salesman samples at factories who have superior pattern making capability (no techpacks!).  Further, the total production leadtime has reduced to 4 weeks by designing into stock fabrics with vertical partners who specialize in capturing design intent quickly.

Successfully launched all brands within 6 weeks of initial concept, managing all aspects of design operations, sourcing, product development, technical design, production, and logistics.  

Notable collaborations: Zendaya's first direct to consumer brand, Irina Shayk x Ellen Tracy, Tamar Braxton, and Jessica Simpson

Founding member, Executive Vice President

Kenneth Cole Productions

Direct management of supply chain processes ensuring they are designed to meet design intent, optimize cost, and competitiveness in market.  Oversee the teams responsible for development, sourcing, production, fabric R&D, and technical design.

Vice President Product Development & Production / Sourcing

Club Monaco

Created SOP for the entire organization (including external agents and vendors) to provide a sustainable, understandable work map to drive results across all functions.  Improved divisional initial markup by 700 basis points within first fully developed season (while elevating fabric) and 1000 by the second season.  14 consecutive seasons of exceeding company cost goals.

Gap Inc.

Lead the company's first vertical Product Development / Production team for Gap International's 33 markets, based on its success, went on to lead Gap NA's first vertical team.  Customized the sourcing strategy to the needs of the business, consolidating the vendor base by 70% and achieving the company's highest savings.

Director Product Development & Production / Sourcing

Victoria's Secret

Senior Product Manager

Ralph Lauren

Product Development Manager

Founder and CEO Since Tomorrow

Over the last decade, my co-founder and I have been fashion ghost writers for some of the world's biggest celebs such as Rihanna and Zendaya, Instagram influencers, and creators.  

After a decade of creating dozens of high quality, sold-out celebrity and influencer collections, Moore Collective has developed a digital framework oriented towards a creator’s bandwidth and the ever-changing needs of the digital consumer to bring in-demand, high quality content, physical / digital products and experiences to market efficiently, cost effectively and sustainably at the speed of TikTok and through content that entertains.

As both seasoned entrepreneurs and F500 design, merchant, operations and sourcing leaders, we possess the rare ability and decades of loyalty with strategic global vendors to build both boutique and at volume end-to-end sourcing strategies within the same supply chain to scale lifestyle brands for creators.

We have been repeatedly recruited as change agents to restructure internal design operations and external supply chains, we are known in the industry for bringing a bar-raising fashion product development ability to ensure the needs of on trend, high-quality, on margin product are met through constant communication and collaboration with direct management of the end-to-end value chain.

Joanna Williams

Charlotte Mair

Founder and Managing Director

The Fitting Room

PR and Everything Inbetween (rebranded to The Fitting Room)

Logistik

Logistik Group is an award-winning communications agency and one of the top events, digital and experiential agencies in the UK, delivering innovative brand and customer experiences for some of the world’s biggest names. Our clients include market leading businesses from the retail sector through to utilities. 

With strategic communications, design, events, video and digital teams all under one roof, we have the in-house expertise to deliver key messages through multiple channels, perfectly tailored to our clients’ audiences, both internal and external. 

We take audiences beyond engagement to inspiration and influence, driving businesses forward and delivering tangible commercial results.
 
We create experiences they’ll never forget.
 
Engaging people – it’s who we are, it’s what we do
 
Email - charlotte.mair@logistikgroup.com 

Specialties
 Employee engagement, employee motivation, internal conferences, training challenges, road shows, festival activation, exhibitions, launches, experiential, large scale indoor/outdoor events, internal/external publications, awareness campaigns, video, podcasts, marketing collateral design, social media, business development, web design and digital communications.

Publicist/ PR & Marketing Manager

Vinopolis

As PR, Marketing & Brand Development Manager I am responsible for leading the Vinopolis brand to build and deliver ambitious brand growth plans for the exclusive Wine Tour, 7 event spaces, 4 bars and restaurants, Laithewaites wine shop and Whisky Exchange. Managing all marketing and PR activity across the Vinopolis brand, developing and delivering an innovative agenda that focuses on increasing sales revenue through influencing retail, commercial and marketing activities. Directly  reporting into the Managing Director and attending Board meeting.

* Developing the Vinopolis brand to new audiences to drive revenue through all the departments
* Monitoring all press and journalist visits
* Creating and building further relationships with industry experts, the press and key clients
* On/ offline coverage of the brand
* Hosting client relationship dinners and receptions 
* Multiple stakeholder management across several key areas, e.g. product with the ability to influence across the whole business and drive and articulate Brand vision
* Increasing social media brand awareness through campaigns and promotions
* Identify research requirements and commission where appropriate
* Managing the brand and corporate image
* Accountability for the planning, spending & controlling of the marketing budget budgets

PR, Marketing & Brand Development Manager

The Vivid Event Group

Working as a Creative Events Consultant, Event &amp; Account Director on a range of events conferences, team building, Summer &amp; Christmas functions, charity fundraisers, award ceremonies, product launches. 
Skills gained:
• Clients including Blue Chip organisations
• Proactive and reactive corporate and private event sales
• Managing venue portfolios increasing venue revenues
• Resource management and financial reporting
• Creative and strategic approach to event design/content
• Attending site visits and developing ongoing business relationships
• Building relationships with key clients and negotiating with suppliers
• Developing and delivering a range of events
• Managing events from conception to completion including on-site event management
• Creating and developing ideas for design, decoration, lighting, themes and concepts
• Managing post event debriefs to maintain and further client relationships for future events

Account Director

University of Brighton

Role: Working as an Events Manager to run 8 summer events for new students attending the university. 
Skills gained:
• Pro actively sourcing and pitching for new sponsorship
• Developing the University’s relationship with clubs, bars and industries of interest for new students
• Planning and executing the events
• Driving event sales through online marketing and campaigns

Events Including: Team Builds – Designing, implementing &amp; selling, club nights and venue design

Event Manager (4 month contract)

Charlotte is the Founder and Managing Director of The Fitting Room, an award-winning, independent global cultural brand marketing and communications house.

The Fitting Room creates hype, demand + legacy® by tapping into the power of subcultures—those underground movements that shape mainstream culture and influence behavior.

For us, culture comes first. It’s at the core of everything we do.

Over the years, The Fitting Room has partnered with a diverse range of clients across industries, mastering the art of cultivating hype and demand to successfully launch, position, and transform brands.

Enquiries: chloe@tfr.agency 


Agree to Disagree LIVE 🎤

When the legend and former Head of Social at Ryanair, Michael Corcoran calls - you answer.

Alongside another powerhouse, Grace Andrews  (formerly Marketing Director for Steven Bartlett and The Diary of a CEO), we’ll be debating all things social.

And we’re not coming alone… more names dropping soon 👀

⏰ 6–8 PM
📆 November 26th
📍 The Sweet Factory

The Format:

👉🏾 Agree to Disagree - a LADbible original and one of the most entertaining ways to explore contrasting perspectives on hot topics.

👉🏾 Two rounds of debate, with a break in between for drinks, laughs + good conversation.

👉🏾 Each round features four social pros with very different takes on what’s shaping the industry right now.

👉🏾 45 minutes on the clock. Warm-up questions to loosen up… then straight into the big hitters.

🎟️ It’s going to be a fun one - link in comments to grab your spot!

Can’t wait gang Michael Corcoran + Beth Thomas 👏🏾

Founder and Managing Director, The Fitting Room | Creating Hype, Demand and Legacy | Ad Age Leading Women in Marketing, Advertising and Media

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The Battle

Joanna Williams

Charlotte Mair

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Performance ScoreCharlotte Mair's LinkedIn Performance

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taplio

The Battle

Joanna Williams

Charlotte Mair

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Charlotte Mair's LinkedIn Performance

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Performance ScoreCharlotte Mair's LinkedIn Performance