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This is where high-performing B2B teams come to sharpen their marketing, sales, and AI skills. 

- CXO roundtables
- AI marketing & sales training
- B2B copywriting

B2B Marketing Asia Podcast

The B2B Marketing Asia podcast features interviews with industry experts and thought leaders related to B2B marketing & sales in the Asian market. 

The podcast is aimed at marketing and sales leaders interested in staying up-to-date on the latest trends and developments. 

Potential podcast sponsors may be interested in reaching a targeted audience of 15,000 marketing professionals and business leaders.

YouTube: https://bit.ly/3UYXjPt
Audio: https://bit.ly/3AyixeM

Host

National University of Singapore

Teaching Marketing Innovation & Marketing Strategy at Asia's #1 Business School

Adjunct Lecturer

Singapore Management University

Career & Business Coach

Singapore University of Social Sciences (SUSS)

I teach personal branding and LinkedIn marketing related courses for corporates.

Associate Faculty

ESSEC Business School

Digital Marketing “professor” for the Masters in Management program, which is ranked 3rd in the world by FT

Adjunct Lecturer & Coach

Teaching cross-cultural business development at the world's #1 hospitality school

Visiting Lecturer

HEC Paris

Guest Lecturer

Nanyang Technological University

Taught modules for the “Digital Entrepreneurship” program

Parttime Lecturer

Happy Marketer

Helped Happy Marketer become the most awarded and media featured independent agency in Singapore. 

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Director of Content Marketing (July 2017 to current) 
Director of Marketing (July 2016 to June 2017) 
Head of PR (June 2015 - June 2016)

- 300,000+ website views generated 
- 100+ pieces of top-tier media coverage secured 
- 15+ award wins secured

Clients:
- INSEAD
- Institute of Banking & Finance 
- National University of Singapore (Lee Kuan Yew School of Public Policy)
- Space Matrix

Director of Content Marketing

Educator by Day, Dad by Night

The Journey of a Shy Kid

I was the kid with a speech impediment, terrified of speaking.

Fast forward: I’m a:

- Fortune 500 growth consultant
- B2B marketing & sales leader
- University lecturer 

How? 

By embracing the fear and showing up anyway.

If I can do it, so can you. 

Let’s connect on LinkedIn!

Joe Escobedo

Design Prodigy Pte Ltd

As the founder/CEO of Design Prodigy, I’ve spent the last decade trying to figure out marketing in an increasingly digitised world. The secret I found lies at the intersection of people, data and technology.  

People.
Hire the best talent across industries, filtering for intelligence, speed and grit.
Train polymaths to master diverse capabilities, from psychology to analytics and technology.
Next generation internship programme to spot the best thinkers solving real life marketing challenges.

Data
Integrate complex data silos to unlock valuable marketing insights. 
Develop custom algorithms to score leads across omni-channel touchpoints.  
Build multi-media engagement models including social, email, voice and video.

Technology
Experts in database design, information architecture and data security.
Machine learning, artificial intelligence and custom model development specialists.
Dynamic lead scoring logic, attribution modelling and real time engagement automation.

Founder

Clinic Buddy Pte Ltd

Rynet (Singapore) Pte Ltd

Evangelisation of Zend Products and Services

Director

Singapore Armed Forces (SAF)

Signal Officer

Asia is at an inflexion point in this new normal.  

We see accelerating technology adoption in marketing and a velocity, variety and volume of data that is nothing short of astonishing. 

And that is where both the key and the crux lies. Large corporations are drowning in data overload. An unlimited supply of intelligence should make their marketing predictable, scalable and profitable, but instead even the smartest marketers are struggling to make sense of the information tsunami while keeping their KPIs on target.

That’s what my team at Design Prodigy cracks. We dedicate our craft to turn data labyrinths into profitable outcomes with solid marketing understanding and insights.

Seamlessly executed end-to-end by our team of marketers, technologists and data scientists, we leverage marketing science, not magic, to deliver results. 

In the last 5 years since our own transformation, we have worked with Fortune 500 companies like SAP, Lumen Technologies, Citrix, Equinix, Becton Dickinson and Randstad we are just getting started.

If you are keen to have a chat about how we diagnose, strategise and setting up a robust marketing operational system to orchestrate various tactical channels, I’m always happy to catch up for coffee. Especially if you are also in the space of considered purchase B2B or B2C.  Send me an email at marc@dp.sg

PS: Yes, we are hiring polymaths. If you love complexity, think in mental models and looking to build castles or scary monsters to slay, then we should meet.

taplio

The Battle

Joe Escobedo

Marc Goh

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