Joe Lyons-Rising

Data Gives Back Inc.

Corporate Trainer | Mental Health Advocate

Founder & Chief Empathy Officer

Seasons Centre for Grieving Children

Grief Facilitator

Executive Grief Ambassador 

8th & Walton

We were thrilled to partner with the leading Walmart training and consulting company in Canada and the US, 8th & Walton, starting in May 2023. 

FACT: To work on the Walmart Canada account as a Vendor, you need specialized training.

Due to the complex nature of available data and steps to run reports and analysis in Retail Link® via DSS, training is essential.

In my 10+ years of experience working on the Walmart account, first as a Category Advisor, then as Director of Insights, I can't stress enough how much you can increase your partnership and business sales with Walmart through data.

There really isn't another retailer in Canada that requires this level of data understanding and insights to successfully manage your day-to-day business.

And the big cherry on top? 🍒

8th & Walton is also a certified B Corp like us at Data Gives Back Inc., also "Doing Good with Data" by donating 10% of their revenue to children's charities 😊 💓

👉 Book a free chat with me in the comments below to learn more about their incredible Walmart Canada vendor training courses, offered monthly.

Business Development Lead - Canada

Centennial College

Member of the Program Advisory Council (PAC): Business Analytics and Insights Program

Sofina Foods Inc.

Director, Customer Insights

Senior Category Manager

McCain Foods

Walmart Category Advisor (April 2014 - September 2014)
Supporting Walmart category buyers, with weekly performance reports and competitive ad tracking, listing/de-listing recommendations, adhoc support and full modular builds.

LCL Vendor Advisor (Feb 2012 – March 2014)
Supporting LCL Value and Conventional Frozen Potato buyers, with pricing and promotional recomendations, POG creation, weekly performance reports, weekly competitive ad tracking, listing/de-listing recommendations, adhoc support, bi-weekly Vendor Advisor meetings

Customer Information Manager

CMI Insights

Client Advisor

NielsenIQ

Executive Analyst: June 2010 - April 2011
Market Analyst (Sr. & Jr.): Jan 2007 – June 2010
Data Specialist (Sr. & Jr.): Feb 2005 – Dec 2006

Account experience includes: Jamieson, Novartis, Pinnacle, Storck, High Liner, Ferrero, Ronzoni, Clover Leaf, SCA, Dr. Oetker, Mattel, Lego, Revlon, Combe, Linsey Foods, AMO, Cadbury (Confection & Beverages), Parmalat, Wrigley, JM Smuckers, Heinz, ED Smith, Playtex, Sara Lee, Jergens, Sunstar Butler, Merisant, Meow Mix & Cavendish.

Executive Analyst

Enzomedia/2Do Waterloo

Co-Owner & Project Manager

SunLife

Financial Advisor 

Chief Empathy Officer @ Data Gives Back | B Corp | Corporate Training Maestro in Analytics, Category Management & Storytelling | CPG | Foodservice | Executive Grief Ambassador | DJ

Hello! I'm Joe, and at the heart of my journey is the core belief: “Data is still about people.” 

With 20 years in the CPG and Foodservice category management, analytics and storytelling sector, I've dedicated myself to empowering professionals through specialized training while also channeling the power of data for community good.

🌐 Why Connect with Me?

• Proven Training Expertise: From mastering MS Office technicalities to Fact-Based Storytelling, I've designed courses that have fostered growth in priority areas across many departments.

• Real Impact, Real Results: My clients frequently cite "significant uplifts in confidence and competency levels" post-training.

🗣️ Testimonials:

• "Joe's expertise in the CPG sector is unmatched. His guidance has been instrumental in our business growth." 
• "From insights to action, Joe has been our pillar of strength. His commitment to giving back is truly inspiring." 
•  "Working with Joe has given us clarity, direction, and most importantly, results." 

🌟 Distinguishing Highlights:

• Founder of Data Gives Back: A Stouffville-based social enterprise, we're on a mission to blend business acumen with social responsibility, living by our tagline “Do Good With Data”.

• Certified B-Corporation (May 2023): Our commitment to upholding the highest of social and environmental standards is critical to our business. We are always striving to do better. 

• Award-Winning Impact: Honored with the “People & Professionals” accolade by the Stouffville Chamber of Commerce in 2023 for our outstanding contributions.

• Volunteer Executive Grief Ambassador with Seasons Centre for Grieving Children (Since 2020)

💼Specialized Training Courses:

• MS Office Technical Skills
• Category Management (14 modules, including Fact-Based Storytelling, The Analytic Process, and more)
• Leadership Skills
• Walmart Canada Vendor Training via 8th & Walton

Having faced adversity early in life, I've realized the profound importance of giving back, especially to initiatives like Seasons Centre for Grieving Children. Beyond corporate success, my purpose lies in driving change, fostering empathy, and support for those in need.

Ready to take your team's skills to the next level? 

Let's connect and find the perfect training solution for you: Send me a DM or email: joe@datagivesback.com

Modern Species

Helping better-for-the-world brands launch, evolve, and grow so healthy and sustainable lifestyles can become the norm. B Corp Certified. 1% for the Planet Member.
http://modernspecies.com/

Founder (CEO) & Creative Director

Brands for a Better World

A podcast sharing the stories behind the people and products building a more just, healthy, and regenerative future for us all.

Founder & Host

Washington B Corp Collective

Connecting and amplifying business as a force for good across Washington State.

Co-Founder & Organizer

Kindship Group

Modern Species joined this collaborative full-service marketing agency so we can help even more purpose-driven businesses grow for good.

Creative Director

Organic Marketing Association

A nonprofit helping Organic reach the other mainstream consumer by bringing the industry's marketing to the fun side with happy images, fun headlines, and a strong sense of humor.

Co-Founder & Branding Specialist

Common Cause Collective

Connecting the creative impact community to share insights, ideas, and resources. https://www.commoncause.design/

Co-Founder

AIGA Design

Leading a committee of socially responsible and sustainable design thought leaders alongside the AIGA National Staff and Board to guide the evolution of the Design for Good and Living Principles national initiatives to be more objective, tangible, and actionable.

Co-Author of the Path to Impact, AIGA's design for measuring impact methodology. Winner of a Sappi Ideas That Matter grant. Rolling the methodology out to 70+ chapters through the national leadership retreat, conferences, webinars, chapter events, and potentially to an online learning platform (in progress).

Design for Good & Living Principles Task Force

Chair of the national Presidents Council, connecting and mentoring 70+ chapter of AIGA, the professional association for design. Working with the National Staff and Board, the Chapter Advisory Council, and the Chapter Presidents to help make sure Chapter Leaders get all the resources and tools they need to be successful.

Presidents Council Chair + National Board

AIGA Seattle

Mentoring fellow board members, collaborating with the Executive Board to guide the Seattle Chapter, and acting as the liaison between the National staff/board and our Chapter.

President

An Executive level Director focusing on the issue of Sustainability (economy, environment, and ethics) for the Seattle chapter of AIGA, the professional association for design.

Executive Sustainability Director

Originally conceived by AIGA, The Living Principles for Design celebrate the efforts of all partners, amplifying their voices and working collectively to move the sustainability conversation forward across disciplines and around the world.

Living Principles Editorial Director

AIGA Wisconsin

On the AIGA Wisconsin Board of Directors with a focus on getting Madison, WI more involved in AIGA and building a stronger Wisconsin design community.

Programming Director

Founder & CEO of Modern Species, a sustainable brand design agency helping launch, evolve, and grow better-for-the-world brands to scale their positive impact so we can all live in a more just, healthy, and regenerative world.

Host of the Top 5% globally ranked podcast, Brands for a Better World podcast, bringing you the stories behind the people and products building a more just, healthy, and regenerative future for us all.

taplio

The Battle

Joe Lyons-Rising

Gage Mitchell

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?