Joe Lyons-Rising

Data Gives Back Inc.

Corporate Trainer | Mental Health Advocate

Founder & Chief Empathy Officer

Seasons Centre for Grieving Children

Grief Facilitator

Executive Grief Ambassador 

8th & Walton

We were thrilled to partner with the leading Walmart training and consulting company in Canada and the US, 8th & Walton, starting in May 2023. 

FACT: To work on the Walmart Canada account as a Vendor, you need specialized training.

Due to the complex nature of available data and steps to run reports and analysis in Retail Link® via DSS, training is essential.

In my 10+ years of experience working on the Walmart account, first as a Category Advisor, then as Director of Insights, I can't stress enough how much you can increase your partnership and business sales with Walmart through data.

There really isn't another retailer in Canada that requires this level of data understanding and insights to successfully manage your day-to-day business.

And the big cherry on top? 🍒

8th & Walton is also a certified B Corp like us at Data Gives Back Inc., also "Doing Good with Data" by donating 10% of their revenue to children's charities 😊 💓

👉 Book a free chat with me in the comments below to learn more about their incredible Walmart Canada vendor training courses, offered monthly.

Business Development Lead - Canada

Centennial College

Member of the Program Advisory Council (PAC): Business Analytics and Insights Program

Sofina Foods Inc.

Director, Customer Insights

Senior Category Manager

McCain Foods

Walmart Category Advisor (April 2014 - September 2014)
Supporting Walmart category buyers, with weekly performance reports and competitive ad tracking, listing/de-listing recommendations, adhoc support and full modular builds.

LCL Vendor Advisor (Feb 2012 – March 2014)
Supporting LCL Value and Conventional Frozen Potato buyers, with pricing and promotional recomendations, POG creation, weekly performance reports, weekly competitive ad tracking, listing/de-listing recommendations, adhoc support, bi-weekly Vendor Advisor meetings

Customer Information Manager

CMI Insights

Client Advisor

NielsenIQ

Executive Analyst: June 2010 - April 2011
Market Analyst (Sr. & Jr.): Jan 2007 – June 2010
Data Specialist (Sr. & Jr.): Feb 2005 – Dec 2006

Account experience includes: Jamieson, Novartis, Pinnacle, Storck, High Liner, Ferrero, Ronzoni, Clover Leaf, SCA, Dr. Oetker, Mattel, Lego, Revlon, Combe, Linsey Foods, AMO, Cadbury (Confection & Beverages), Parmalat, Wrigley, JM Smuckers, Heinz, ED Smith, Playtex, Sara Lee, Jergens, Sunstar Butler, Merisant, Meow Mix & Cavendish.

Executive Analyst

Enzomedia/2Do Waterloo

Co-Owner & Project Manager

SunLife

Financial Advisor 

Chief Empathy Officer @ Data Gives Back | B Corp | Corporate Training Maestro in Analytics, Category Management & Storytelling | CPG | Foodservice | Executive Grief Ambassador | DJ

Hello! I'm Joe, and at the heart of my journey is the core belief: “Data is still about people.” 

With 20 years in the CPG and Foodservice category management, analytics and storytelling sector, I've dedicated myself to empowering professionals through specialized training while also channeling the power of data for community good.

🌐 Why Connect with Me?

• Proven Training Expertise: From mastering MS Office technicalities to Fact-Based Storytelling, I've designed courses that have fostered growth in priority areas across many departments.

• Real Impact, Real Results: My clients frequently cite "significant uplifts in confidence and competency levels" post-training.

🗣️ Testimonials:

• "Joe's expertise in the CPG sector is unmatched. His guidance has been instrumental in our business growth." 
• "From insights to action, Joe has been our pillar of strength. His commitment to giving back is truly inspiring." 
•  "Working with Joe has given us clarity, direction, and most importantly, results." 

🌟 Distinguishing Highlights:

• Founder of Data Gives Back: A Stouffville-based social enterprise, we're on a mission to blend business acumen with social responsibility, living by our tagline “Do Good With Data”.

• Certified B-Corporation (May 2023): Our commitment to upholding the highest of social and environmental standards is critical to our business. We are always striving to do better. 

• Award-Winning Impact: Honored with the “People & Professionals” accolade by the Stouffville Chamber of Commerce in 2023 for our outstanding contributions.

• Volunteer Executive Grief Ambassador with Seasons Centre for Grieving Children (Since 2020)

💼Specialized Training Courses:

• MS Office Technical Skills
• Category Management (14 modules, including Fact-Based Storytelling, The Analytic Process, and more)
• Leadership Skills
• Walmart Canada Vendor Training via 8th & Walton

Having faced adversity early in life, I've realized the profound importance of giving back, especially to initiatives like Seasons Centre for Grieving Children. Beyond corporate success, my purpose lies in driving change, fostering empathy, and support for those in need.

Ready to take your team's skills to the next level? 

Let's connect and find the perfect training solution for you: Send me a DM or email: joe@datagivesback.com

Orange Bike Brewing Company

Portland, Maine’s First Dedicated Gluten-Free Brewery || CPG Impact Venture || Powered By Purpose

Founder & CEO

CLIMATEWORK MAINE

We are a network of businesses and business leaders that are taking action on climate change, to meet its challenges and to seize the opportunities it presents to build a more sustainable economy for the future.

Member Board of Directors

CLIMATEWORK MAINE is an organization of diverse businesses, and their supporters, who are working to reduce the impacts of climate change and seize opportunities to grow more climate-friendly businesses in a sustainable economy.

We believe that the future success of our businesses – and the success of the state overall – is directly tied to our ability to reduce and adapt to climate change and to embrace new ideas, new companies, and new technologies that help preserve the character and quality of Maine, and attract and retain new talent and investments across all of Maine.

Advisory Board | Business Climate Advocate I  Charter Member 

Tom Ruff Executive Search, LLC.

Tom Ruff, President, and CEO of Tom Ruff Executive Search, LLC. Tom and his team have built elite sales forces with exclusive contracts with companies such as Johnson & Johnson, Pfizer, Abbott Laboratories, and Medtronic. Tom and his team have placed over 3,000 pharmaceutical and medical sales executives at Tom Ruff Executive Search, a firm he founded more than 30 years ago at the age of 24.  Tom Ruff Executive Search now services more than 100 of the nation’s top medical device companies nationwide.

His authoritative best-seller, "How to Break Into Pharmaceutical Sales: A Headhunter’s Strategy" has been hailed by critics and medical industry insiders as the book to consult for pursuing a career in pharmaceutical sales. Selected as a "Best Books" Awards finalist by USA Book News and a "Book of the Year" Awards finalist by ForeWord Magazine, Ruff’s work has also attracted the attention of a number of online, print, and broadcast media outlets including National Public Radio (NPR), Forbes, Fortune, Yahoo! Finance, Los Angeles Times, Kiplinger, Dallas Morning News and the South Bend Tribune.

Recognized as an expert in his field, Tom speaks regularly at national meetings, forums, and universities about trends and opportunities in pharmaceutical sales, recruiting, motivation and leadership. He is a member of the American College of Healthcare Executives, U.S. Recruiters Organization, and also serves as a consultant to the healthcare industry with the Gerson Lehrman Group.

Author of Medical Sales Interview Book

American College of Healthcare Executives

Member

Consultant

Indiana University Bloomington

President, Indiana University Alumni Association Los Angeles Chapter

Father || Founder & CEO of Orange Bike Brewing || Social Impact Venture || Dedicated Gluten-Free Brewery || Business Climate Advocate - Charter Member ClimateWork Maine | Former CEO of Tom Ruff Executive Search | Author

Tom has over three decades of experience creating and leading successful businesses in the medical and consumer sectors. He is an expert in innovation, growth, and impact, with a passion for social and environmental justice. As the founder and CEO of Orange Bike Brewing, a dedicated gluten-free brewery, Tom is committed to making world-class beer and driving positive change in Maine and beyond.

Orange Bike Brewing is dedicated to the triple bottom line of social, environmental, and financial performance. With the help of renowned Master Brewer Alan Pugsley, Tom and his team have crafted naturally gluten-free beers that rival any conventional brews.

Tom is also a board member of ClimateWork Maine, an organization of diverse businesses working to reduce and adapt to climate change while embracing new opportunities in a sustainable economy. Previously, he was the CEO of Tom Ruff Executive Search, a firm specializing in placing elite sales executives in the pharmaceutical and medical device industries, and he is the author of a best-selling career book.

taplio

The Battle

Joe Lyons-Rising

Tom Ruff

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?