Snowflake

Simplify data architectures and deploy AI to transform customer experiences, strengthen risk management and power business workflows with Snowflake AI data cloud for Financial Services and supercharge your use cases:

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360 Customer Analysis
Financial crime detection
Regulatory reporting
Marketing analytics
Insurance underwriting
Claims management
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Find our success stories here: https://www.snowflake.com/en/solutions/industries/financial-services/

Enterprise Account Executive - Financial Services Industry

Kertos

Automating DPO and Legal Compliance processes. Seed stage: 10x Founders, seed + speed, Redstone.

Advisor

Luminovo

Electronics supply chain platform for procurement & quoting processes. Series-A: Chalfen Ventures, Tencent, Verve Ventures, Khadjavi Capital Partners, La Famiglia, Cherry Ventures.

Valuecase

Built up the GTM motion, trained team, and closed complex large deals like Domo and Usercentrics.

Sales Team Lead

Fides

One-stop-shop for Corporate Governance. Seed stage: Sequoia, La Famiglia, Auxxo Female Catalyst.

Pavilion

Course: Revenue Architecture. As a revenue leader, learn how to architect your revenue in order to achieve sustainable growth by understanding the fundamental principles of recurring revenue and the specific frameworks to apply across your GTM team.

Sales Trainer

Winning by Design

G2.com #1 rated Sales and Go-To-Market Consulting and Training Company.
Inc.com #147 of top 5000 private companies.
Inc.com - third year in a row - top 1000 Fastest-Growing Private Companies in America.

Winning By Design helps Venture Capital and Private Equity backed Hyper-Growth companies to scale their Go-to-Market activities backed by a Science-based-Sales Approach that focusses on Customer-Centrity and Growth Model Forecasting.

Winning by Design's recurring revenue operating system runs literally dozens of unicorns, with several having now listed as public companies. Clients listed here: https://winningbydesign.com/clients/

Growth Consultant

CoffeeCup App

saasfunnels

We help B2B Founder Sales Teams to follow the right Go-To-Market Strategy and implement Best Practice Account Based Prospecting Campaigns.

🚀 100% hands on: Results in 2 weeks, Up to 20% meeting conversion
🚀 "One-Click-implementation": We built it with zero implementation effort for busy founders
🚀 Proven Blueprints: Data-base with over 500+ demand gen campaigns and metrics

Blueprints built upon concepts from the best of the best: 
salesprocess.io, pavillion, pre-sales collective, y-combinator startup school;

Our clients are backed by the best VCs worldwide: 
Y-Combinator, Vito Ventures, Coparion, High-Tech Gründerfonds, Hasso Plattner Ventures, and many more...

Founder, Growth Consultant

Cobrainer GmbH

Cobrainer’s SkillsAI truly understands the fine details of your unique industry, your company, and each individual employee. It brings the right skills to where they are needed most and it helps you build the critical missing skills with confidence. 
Responsibilities: Pipeline building, new logo acquisition and account based selling into DACH Enterprise companies.

Enterprise Business Development Manager

Hi, I am Johannes 👋  I love bringing tech to people and have spent the last 10 years in go-to-market and sales for high tech software products into DACH markets as consultant, team lead and account executive.

Happy to connect and start a conversation.

Meet me with Snowflake ❄️ and discover capabilities of Data and AI for Financial Services at AI in Banking Handelblatt Conference on 04/05th Sept, 
Info here https://live.handelsblatt.com/event/ai-in-banking/

Johannes Stich

GTM-focused SaaS Advisor and Board Member

I am a go-to-market-focused technology executive and board member with over 20 years experience leading SaaS companies.  

I have led product, marketing, sales, and customer success, and twice I have run companies as CEO.  Along the way I have served formally on 4 boards of directors (including one public company), 7 advisory boards and 3 non-profit boards.

As part of these roles, I have helped to:

* Sell 5 companies (to Oracle, Amazon, Aurea, Maritz, and NonProfitEZ)
* Secure over $100M in equity financing (series Seed, A, B, C)
* Acquire and integrate 5 companies
* Manage small and large quotas (up to $300M)
* Launch dozens of products
* Get two products to profitability on a pure PLG / self-serve basis
* Grow multiple companies at 50%+ growth rates
* Restructure / downsize multiple companies
* Hire hundreds of people
* Create over $1B of shareholder value

I am now 100% focused on teaching, writing, investing and advising.  

As the Executive Chairman of Winning by Design, I work with leadership teams to optimize go-to-market strategies, product development, and customer success.  As an active board member and advisor, I focus on product development and corporate strategy.  As a professor at BYU's Marriott School of Business I teach Product-led Growth, B2B Sales & Marketing, and Career Strategy.

I recently published my first book with Stanford University Press:  FREEMIUM, available from all book retailers.

I am proud to serve as a formal advisor to Mercato Partners, Pledge, Terrett, and ProAI, and an informal advisor to other entrepreneurs and business leaders changing the world.

My mission is to empower the next generation of software leaders and entrepreneurs to create value for their customers and for society.

Dave Boyce

The year was 2000.

➡️ I had never sold a company.
➡️ Never sat on a board.
➡️ Never sold a 7-figure deal (or 6, or 5)
➡️ I had raised funding and started two companies, both of which folded.

We lived in Boston--an expensive place, far away from family.  We had two kids (pictured), so I joined a company that could pay me a salary (ProfitLogic (Acquired by Oracle), and we buckled down.

25 years, 6 kids, 8 houses, 3 cities, and 7 exits later, and we are still doing it--life, career, faith, family, fun... 

Here's to those on the front end of the journey.  I see you. You are squinting, trying to see your successful future. The current circumstances seem impossible, and the road ahead is fuzzy. You will do it! Buckle down, work hard, take some calculated risks, pick yourself back up, put yourself back in the game, and you will do it! 

Don't do it for the rewards (they will come), do it for the journey. Do it for the adventure. Do it for the chance to make an impact. Care for the people in your life, keep your head up and eyes forward, and be grateful for the opportunities you have.

XOXO,

-db

It's almost 2026. Time to make a choice about how you kick off your year with your team:

▶️ "AI pilots are failing and sucking up a lot of time. We are sticking to the basics.  AI cannot replace what we do.  If you can use AI to help you in your individual job, great, but we are not going 'all in' on AI in 2026."

▶️ "The AI train is moving fast. The only thing worse than missing a train is missing a fast train--it's hard to catch up.  Based on our inititial AI pilots, here is what we are doing in 2026.  We will be the most AI-powered GTM team in our industry."

At Winning by Design we have chosen path B.  We spent all year launching AI pilots and agents.  Not all of them worked, but some of them now define how we work day to day. SiftHub is all in. Salesforce is all in. SAP is all in. Google, Meta, and Microsoft--all in. Also Winning by Design's certified partners:  SalesHood, Momentum.io, Fathom, Grain, Una Software, Vasco, Attention, PeopleAI-- all in.

Time to gut check.  What have you done, and what are you doing in AI GTM?  Are you ready to get on stage in January and launch your year with a clear AI strategy?

XOXO,

-db

25% of adults have a hole in their heart. 

It’s called a Patent Foramen Ovale (PFO), and it occurs when a baby’s heart fails to completely close the opening in the atrial septum as the heart starts to beat independently. 

This week I had my PFO surgically closed. 

The doctors wanted to close it to prevent any future deoxygenated blood clots from passing through the hole and on to the brain (vs going first to the lungs, which tend to do a better job breaking up clots). 

The surgeon inserted a titanium mesh septal occluder, all done arthroscopically (entered through the groin). 

I’ve attached two videos here:

1) an animation of the procedure
2) a video of my device, now in place 

CAN YOU BELIEVE THAT?

It’s amazing to me what humans are able to innovate with precision science. Whenever I engage with innovation like this (or AI or robotics or pharmaceuticals), I realize how much room we have in GTM to tighten up our game. 

200 years ago, we didn’t understand the human body like we do now, and we practiced bloodletting via leeches. We amputated, we blistered, we lobotomized. 

But when you know better, you do better. Medicine has come a LONG way… so have engineering, manufacturing, space exploration…. 

Next up: GTM. We still have a surprising amount of “winging it” in GTM. But there are underlying principles of compounding and system-led growth that can help us do better. 

Today I’m grateful for modern medicine. And tomorrow I’ll continue working with Winning by Design  on modernizing GTM. 

Let’s go!!!

XOXO

-db

https://lnkd.in/g72_jZhB

AI-Native companies run on PLG Rails.

We see the breakout success of some select AI-native companies (Cursor, Replit, Lovable, Mistral, OpenAI...) and assume there must be something special about their GTM.

Yes, they are in a hot space with wind at their backs.

But no, they are not using agents to sell to you.  It's just #PLG.  And if you dive deeper, you can see how and why.  

I wrote about this in the October issue of GROWTH, and I've now published that article to my Substack (linked below). You can get a free digital subscription to GROWTH by following the link at the end of the article.

XOXO,

-db

Winning by Design

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The Battle

Johannes Stich

Dave Boyce

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