GTM for Early Stage SaaS | Co-founder @ Datapad | SaaS Growth Advisor | Reforge | 1x Exit |

I’m a marketer, 2x entrepreneur with 1x exit, and helped companies to go from 0 to 8 figures.

My achievements:

- Built 2 VC backed startups with one exit

- Built a 7 figure productized marketing agency

- Became a mentor in top accelerators such as: 500, Plug and Play, Techstars

- Got to work with the portfolio companies of amazing investors such as A16z, Craft Ventures, YC

- Built a podcast with 20k downloads in a year-figure

- Transformed my body more times than Christian Bale ☺️

John Ozuysal

Hiring Alert: I am looking for a GTM engineer (contactor)

This is not a client-facing role; you will not be running campaigns for clients, but you will be helping me run internal fun experiments. No middleman, just 1-1 with me.

You have to be good at: Clay, Smartlead, Instantly, Trigify, etc...

Your main responsibility will be to run internal campaigns with me to test different offers

Most importantly, you should be able to catch up with my tempo :) 

I will be in Dubai for the next couple of months, and ideally, you should be in a similar time zone.

If you want to learn from someone who has built and exited SaaS companies and scaled agencies to 7 figures, DM me and I will send you more info.

Generate Pipeline from AI Search | 1x Exit

I would rather start LinkedIn commenting as a service, rather than content writing.

I am not sure if it’s just me but comments are getting much better engagement then posts.

Even my mum is not seeing my posts anymore 😀

Every time I open LinkedIn, I see less expertise and more theatrics. 

And now it is all boosted around the clock.

-People “proving” AI search visibility by posting… their Google Search Console
 
- Others claiming they “ranked in AI in 14 days,” but all they show is a Google SERP and a couple of AI overview citations

 - Tombstone hobbyists declaring a new marketing channel dead every single week

 - Creators making cringy YouTube skits hoping it magically turns them into experts

 - Founders flexing “10M ARR in 5 months” — in what currency, nobody knows

 -Endless fake social proof screenshots that fall apart the moment you zoom in

 And now… boosted posts from these same people flooding our feeds 24 hours a day

For anyone who understands basic marketing, LinkedIn has become a loop of fake promises, fake authority, and zero practical value.

The platform used to be where real operators shared what actually works.

Now it's mostly noise amplified with ad spend.

Is it just me feeling like this ?

Here is the 4-week plan I would follow to get AEO visibility in 4 weeks

👇

I can't say that I cracked the code, I think no one can but below is the plan I am using the get results fast

👉 Grab the full play here for FREE: https://tally.so/r/jaDPl9

WEEK 1: IDENTIFY LOW-HANGING FRUITS

First, we identified the high-intent prompts that we should go after. We found several Reddit threads being cited. We created content on these threads and pushed our comments up for more visibility.

We initially started with 4 Reddit threads.

WEEK 2:UPDATE EXISTING PAGES

We updated some of the BOFU pages to make sure that the content is optimized for Google and AI search engines.

Pages were terribly structured, so we did rewrites first ( if the team is reading, sorry, but you know I mentioned this before we started to work )

After the rewrite, our updates were focused on:

- Adding data and statistics

- Query fan-out optimization 

- Entity optimization under every H2 

- Adding fresh information (recency is very important for AI)

- Tables for product comparison

WEEK 3: 5 HIGH INTENT PAGES

2 alternative pages against their top competitors ( we like to start with vanilla alternatives content, and we verticalize the alternatives articles by creating them for each persona)

2 three-way comparison articles

We also did a competitor pricing review article ( this one actually landed us a demo with a big enterprise co. They did not book a demo, but we identified the visitor and reached out )

WEEK 4: OFF-SITE MENTIONS

- We worked on repurposing our 2 pieces of BOFU content and uploaded them to YouTube. 

- Secured 3 mentions where LLMs were citing the source

- Added 4 more Reddit mentions - we are using Scrunch to keep track of threads that are influencing the prompts we are going after

-----

👉 Grab the full play here for FREE: https://tally.so/r/jaDPl9

I am looking for a GTM engineer a part-time or project basis

This is not a client-facing role; you will not be running campaigns for clients, but you will be helping me run internal fun experiments

You have to be good at: Clay, Smartlead, Instantly, Trigify, etc...

Most importantly, you should be able to catch up with my tempo :)

A solo marketer asked me last week:

"How am I supposed to compete with companies that have entire content teams when it comes to AI search?"

Fair question.

She's one person. Her competitor has 12 people cranking out content.

But here's what I told her:

You're not trying to out-content them. You're trying to out-smart them.

And there's a shortcut nobody's talking about.

It starts with one simple question: What do people type into ChatGPT right before they're ready to buy?

Not "what is project management software."

More like "Asana vs Monday vs ClickUp for marketing teams."

Those comparison prompts? That's where buying decisions happen.

And if you're not in that answer, someone else is controlling your narrative.

So here's the play for small teams:

Step 1: Find the high intent prompts. The "vs" searches. The "alternative to" queries. The ones that signal someone's actually evaluating options.

Step 2: Write those comparison pages. Not fluff. Real perspective. Own your positioning before your competitors do it for you.

Step 3: Drop those prompts into a visibility tracking tool. It'll show you which Reddit threads are influencing those AI answers.

Step 4: Go to those subreddits. Add value. Answer questions. Build credibility in the exact places AI is pulling answers from.

That's it.

You're not trying to rank for everything. You're showing up in the 5-10 prompts that actually drive revenue.

Big teams are still playing the old game. Writing hundreds of blog posts. 

Chasing traffic.

Small teams who get this? They're winning the prompts that matter.

You don't need more content. You need better positioning in the right answers.

Generate Pipeline from AI Search | Founder @ House of Growth | 1x Exit

Listicles help with getting AI search visibility or no?

Here is the research 👇

Ahrefs have just done and published a research piece on AEO that all of us knew but couldn't prove:

Self-promotional listicles (best X software/agencies) are one of the best ways, if not the best way, to be the #1 recommendation spot for a solution comparison.

According to Glen Allsopp's research that analyzed 26,283 source URLs on AI search:- “Best X” blog lists represented 43.8% of all page types.

- Placing higher on multiple comparison lists likely increases your chances of being recommended by ChatGPT (which is why I've started doing outreach to get mentions).

- Across 1,100 blog lists used as research sources, 79.1% were updated in 2025 (which only confirms how important content freshness is).AI search for SaaS brands and agencies, put in the most simple way possible, consists of 3 core pillars:- Owned content, which covers comparison guides, where you explain what makes you the #1 option in the industry or for a specific use case.

- Mentions, which covers having visibility on other comparison lists, review platforms (e.g., Clutch and G2), and community forums like Reddit.

- Content freshness, which I think is AI search engine's ''sanity check'' if your content is outdated or recent.Here are a few examples of owned content:

- Top 10 [Competitor] Alternatives For ITSM In 2026.

- Top 10 Project Management Software For Start-Ups In 2026.

- 10 Best Marketing Agencies In Dubai For SaaS Brands In 2026.

And then positioning your solution or service as the #1 choice, clearly explaining why, and then covering other competitors in the space.

Glen's research also found something I have been thinking about for some time but could not prove:''35% of cited best lists were published on low authority domains.''Start-ups and low domain authority domains CAN WIN in AI search, and should not be scared of competing against established players on the market.

This research confirms the trends we have been seeing with the portfolio companies of House of Growth - AEO Agency

Link to research under comments

We helped Juma close 6-figure deals from AI search

Get the playbook for free (no need to comment) 👇

This is the same playbook we used to create a pipeline for all of our clients. You can take it and implement it in your business straight away.

Our AEO playbook includes:

- Everything we know about AI models' recommendation algorithms

- Differences between Google and AI search behavior 

- How to ensure models can properly access and read your content

- Best practices to get recommended on AI models (including brand mentions, BOFU content creation, and more)

- Real examples of content that works (and what fails)

👉Grab the playbook from here:https://tally.so/r/jaDPl9

Reading too many SaaS trends and predictions by people who have built or worked inside a SaaS company 😅 

I don't understand why people try to fake authority to gain likes.

Don't listen to everything you see here. Always rely on your own playbooks and keep testing!

Warmly, ($5m +ARR ) generates ~25% of its pipeline from AI search.

We have been running their SEO / AEO, and here is the playbook 👇


1. What we've been doing so far: Large-scale BOFU content creation:

- Competitor alternatives content: [Competitor] Alternatives
- Category keywords: Best [Category] Software
- 3-way comparisons: [Competitor] vs. [Competitor] vs. Warmly
- Pricing guides: [Competitor] Pricing (These guides work wonders for competitors that do not disclose their pricing on their website).

Covering the same competitors in these 4 formats allows us to build what I call competitor topical authority to help us rank better for competitor-related keywords.

Plus 

I am still a big fan of focusing on "information gain score," so we always aim to create content with more relevant information than competing pages.

2. What we've been focusing on in Q3 2025: 

Vertical comparisons + Reputation management/building + Adding schema markup + Updating BOFU pages that rank lower than position #3 on Google

VERTICAL COMPARISONS

Focusing on creating highly-specific BOFU content for certain ICPs (e.g., marketing agencies).

Example: [Competitor] Alternatives for Marketing Agencies. 

I know this does not have a reasonable search demand to go after it. But our big bet here is that users are going to provide context about their solutions when evaluating alternatives and solutions on the market.

Especially when using ChatGPT's ''Deep Research'' I've seen from user interviews (yes, I actually ask people we work with to share their prompts) that they share information about their industry or profession so they can get a more tailored answer.

Hence, why we're going to give them the answer to what is the best competitor alternative is for each persona we go after

REPUTATION MANAGEMENT & BUILDING

With OpenAI making deals with Reddit and mentioning Quora or other media publishers in its sources section, we cannot sit idle and expect people to happily discuss us.

This is why we'll be doubling down on these 4 channels

- Reddit.
- Quora.
- YouTube.
- Media publishers.

The goal will be to get mentioned there and explain what makes us stand out from our competitors.

SCHEMA MARKUP

We're planning on implementing schema markup on our website on our existing and future content to better explain our organization and product to both Google and AI search engines.

CONTENT FRESHNESS

After a bit of experimenting, I've noticed that AI search engines really like to favor fresh, up-to-date content that's been updated recently.

The same goes for Google nowadays as well. The more we update our content and keep up with the latest information (e.g., updated pricing, new features, new competitors), the more likely crawlers are to pick up our content and recommend it.

Here is why SaaS companies losing clients to competitors on AI search

Your competitor just taught ChatGPT what to say about you.

And you weren't even in the room.

Here's what happened:

Last week, a prospect searched "best email marketing tools" in ChatGPT. Your product didn't show up. Your competitor's did.

Not because their product is better.

Because they own the pages about their category and competitor review content. You didn't.

I see this constantly with early stage B2B SaaS. They spend six figures on ads and PR, then wonder why AI is recommending their competitors.

The answer is brutal: you left the door open.

LLMs are scraping everything right now. Every product page. Every comparison chart. Every "X vs Y" article on your site (or your competitor's site).

If you're not publishing this content, you're not in the conversation.

Here's what you should do:

Write a "best [category] tools" article

Create comparison pages for every competitor. 

Don't forget to add three-way comparisons, too

Done? Go and turn these into videos and publish on YT as well.

Because if you don't explain what you do and how you are different than competitors, someone else will write that and control the narrative.

It's about being present when the buying decision happens.

My clients start seeing traffic from AI sources within weeks. Not months. Weeks.

The best part? Your competitors probably aren't doing this yet. They're still waiting for someone to write about them.

Control your narrative, or watch someone else write it for you

Stop letting your competitors control the narratives inside ChatGPT

👇

ChatGPT isn’t "hallucinating" about your SaaS. It’s improvising because your website is a ghost town. You are not training AI with your own story.

Here’s the harsh reality:

LLMs are prediction engines. When you leave gaps in your digital footprint, the models fill them with whatever they can find: competitor comparison pages, angry Reddit threads, or 3-year-old press releases.

If you want to control the narrative in the age of AEO (Answer Engine Optimization), you need to spoon-feed the models.

You need to move beyond marketing fluff and build a "Source of Truth" architecture.

Here are the 3 types of pages I would build today:

- About us: Make sure that it's very clear on what your company is doing, who is your ideal ICP etc. Avoid using fancy language to impress your investors.

- Comparison pages: Control the narrative by owning the comparison-related queries. If you don't do this, someone else will do it, and AI will spit out the wrong information about your company.

- Integrations page: People don't just search "best project management software anymore; they search " best project management software with integrations to x". It's time to surface your integration docs and make them visible to search

If you don't provide the language, the model will generate its own. And I guarantee you won't like the version it writes.

I watched a $50M company disappear from AI search in 90 days.

Not because they got penalized. Not because their SEO team quit.

They just hit pause.

Three months later, their biggest competitor owned every ChatGPT answer in their category.

The company that paused? They're still trying to catch up.

And here's the part that keeps me up at night:

They thought pausing was the safe move. Budget cuts. Uncertain ROI. Let's wait and see.

But in AI search, there is no neutral.

Every day you're not feeding the machine, your competitor is.

Every article they publish trains ChatGPT to recognize THEM as the authority.

Every brand mention compounds their lead.

Every Reddit thread you miss is an opportunity for a competitor

And the gap doesn't just grow. It accelerates.

Because freshness wins now. And whoever shows up consistently becomes the default answer.

Your buyers only used Google to start their searches, not that they are switching to LLMs

And if you're not in that conversation, you don't exist.

Standing still isn't playing it safe. It's surrender.

The companies winning right now aren't the ones with the biggest budgets.

They're the ones who understood 6 months ago that AI search isn't coming.

It's already here.

Your competitors are guessing AI search prompts. You could just ask.

Here is how 👇

No tool is going to hand you the exact prompts your customers are typing into search.

But you can figure it out without paying for a single piece of software.

Looking back, my best keyword ideas did not come from keyword research tools. 

They came from customer interviews and simply asking, “How did you find us?”

Right now, everyone is trying to hack their way into uncovering the most valuable LLM search prompts.

Go back to the fundamentals.

Here is what I tell my own companies:

 1️⃣ Ask every new customer if they found you through an AI search engine.
 2️⃣ If yes, ask exactly how their search started.
 3️⃣ Repeat this for your last 100 prospects.

You will start spotting patterns and those patterns are your high intent prompts.

Once you have that list, track your visibility for those prompts and work to win those spots.

This is how I am doing it. You should try it before your competitors figure it

Helping brands get rankings and revenue from Google, LLMs, AI Overviews | CEO of Contact.so | Mentions.so | Kleo.so

There’s a rumour that we’re the world’s most controversial SEO Agency. But I’d just describe us as innovators. 

We stay on the cutting edge of SEO to help clients get traffic from Google and LLMs that turns into revenue. That doesn't go over well with the dinosaurs who are stuck in the past and too lazy to adapt. 

Our product is simple: work with us and we will make you more money than what you spend with us. 

☎️GETTING IN TOUCH IS EASY:
📞 Schedule a 30-minute free demo with me here: https://contactstudios.co/book-a-call?utm_campaign=Rob%20Hoffman&utm_source=linkedin&utm_medium=social 
(Zero pressure, and if you need to reschedule, go right ahead.)

Rob@contactstudios.com 

Contact Co-Founder & CEO

Rob Hoffman

SEO?
“Just add some keywords”
”Get green lights on Yoast”
”Let’s write a blog and rank #1?”
”Can’t we just buy some backlinks?”

But SEO now is a totally different beast.

Here’s what it actually involves:

- Total Addressable Search Market
- Google Search Console
- “Don’t change URLs”
- Quick win keywords
- Customer research
- Programmatic SEO
- Entity optimization
- LLM optimization
- Keyword Insights
- Topical authority
- Site architecture
- Schema markup
- Core Web Vitals
- Monthly reports
- Log file analysis
- Google updates
- Brand mentions
- Screaming Frog
- Technical audit
- Content decay
- Internal linking
- XML Sitemaps
- Topic clusters
- “llms.txt file?”
- Search intent
- Link building
- “It depends”
- Crawlability
- Canonicals
- Robots.txt
- Digital PR
- Mentions
- Semrush
- E-E-A-T

Just adding keywords or getting green lights on Yoast doesn't get SEO results in 2025.

True SEO and holistic marketing does.

Here’s a crazy stat for you:

AI gets 40% of its answers from Reddit.

Even crazier, in some cases (like Google’s AI Overviews), Quora actually beats Reddit.

(Data found in recent Semrush studies)

This clearly shows that LLMs value authentic, conversational, community-generated content.

So if you’re wondering:

“Why doesn’t AI mention my brand as the best {thing}?”

It’s probably because nobody is saying that in the places LLMs get answers from, especially Reddit.

You should fix that.

1. Build presence in relevant subreddits
2. Contribute value (guides, answers, AMAs)
3. Encourage customers to share experiences

Build your brand on Reddit, not just LinkedIn.

I know I am.

Companies: "Content is king"

But then:

- 1 marketer overseeing all channels
- Interns running their social platforms
- $10K/mo is too expensive for content
- Despite spending 6-figures on paid ads

Drop the performance marketing mindset where content needs to have a clear and instant ROI.

By properly investing in content, you'll attract an audience that will eventually buy from you.

Or you can carry on:

- Not building your brand
- Not growing your audience
- Not increasing inbound leads
- Not getting ahead of competitors

Most companies regret not properly investing resources into content sooner.

Don't let that be you.

How I rank businesses inside LLMs:

AI platforms handle millions of daily queries, Google now shows AI summaries on 1 in 5 searches, Google is making AI Mode the default.

This isn't just another SEO hype.

But successful AI SEO follows 7 key steps that most people completely miss.

Here’s my AI SEO playbook:

Step 1: Map your customer questions

Write down every question from your sales calls. Those same questions are being asked in ChatGPT right now.

But don't stop there. Map the follow-up questions too. LLMs love comprehensive answers.

Step 2: Create answer-focused pages

Build pages that directly answer those questions. Skip the fluff and get straight to solutions.

Step 3: Get authentic forum mentions

Make a real account on forums like Reddit. Use your real name and company. Give genuinely helpful answers in relevant threads.

Answer long-tail questions others ignore. These feed directly into LLM responses.

But don't spam. Communities spot fake accounts instantly.

Step 4: Publish YouTube videos

Target specific problems your customers face. LLMs love video citations for complex topics.

Focus on topics where written content falls short.

Step 5: Build strategic affiliate partnerships

Partner with creators who naturally mention your solutions. Authentic recommendations carry more weight than ads.

Step 6: Maximise quality citations everywhere

Get mentioned in blog posts, forums, podcasts. More citations equal more LLM visibility.

Quality beats quantity. One mention in a trusted source outperforms ten low-quality ones.

Step 7: Track your brand mentions religiously

Use a tool like Mentions to monitor when and how your brand (and each competitor) appears.

The AI revolution isn't killing SEO. It's creating new opportunities for companies willing to adapt.

The biggest opportunity?

Even early-stage companies can win immediately.

You don't need domain authority like Google. You just need to get cited and you’ll start showing up.

We literally live and breathe this SEO framework.

5 years ago, we watched a SaaS company burn through 6 months of content budget. 60 blog posts on topics like "what is email marketing" and "benefits of newsletters."

Their traffic skyrocketed, but their revenue flatlined.

Their entire content game was backwards.

So that's when we built our "SEO Content Pyramid" to flip it completely and start at the top.

Here's how it works:

1. Convert (Top of Pyramid)

High-intent content for people ready to buy.

A. Competitor Comparisons
↳ "beehiiv vs Kit"
↳ "Kit alternatives"

B. Product Reviews
↳ "beehiiv reviews" (brand)
↳ "Kit review" (competitor)

C. Buyer Guides
↳ "Best newsletter platforms in 2025"
↳ "Best newsletter tools for beginners"

D. Product Pages
↳ "Email newsletter software"
↳ "Newsletter platform pricing"

2. Discover (Middle of Pyramid)

Solution content for people exploring options.

A. Solve Pain Points
↳ "How to start a newsletter"
↳ "Newsletter best practices"

B. Case Studies
↳ "Email marketing case studies"
↳ "How [Brand] grew to 100k subscribers"

C. Data Studies
↳ "Open rate benchmarks 2025"
↳ "Email marketing statistics"

D. Templates and Tools
↳ "Newsletter templates"
↳ "Email subject line generator"

3. Awareness (Bottom of Pyramid)

Educational content for people learning and exploring.

A. Definitions
↳ "What is open rate"
↳ "Email deliverability explained"

B. Educational Guides
↳ "How to increase email open rate"
↳ "How to write engaging emails"

C. Industry Trends and News
↳ "Gmail manage subscriptions feature"
↳ "Email marketing trends 2025"

D. Ideas
↳ "Newsletter content ideas"
↳ "Email campaign ideas for holidays"

Start at the top with Convert content. Only move to Discover once you've covered every competitor comparison, product review, and buyer guide. Then tackle Awareness last.

This framework will 10x your SEO results.

SEO is evolving.

Traditional SEO is “get clicks”
LLM SEO is “get cited”

If AI doesn’t know you, the searcher won’t either.

10 examples you need to know:

Traditional SEO vs LLM SEO

If you're an SEO who's ever wanted to work with us, now's your chance.

We’re looking for exceptional SEO strategists who are excited about the future of search.

This isn't just another SEO role.

You'll be working on "new SEO" strategies for some of the most impressive companies out there.

You'll be getting companies visible in a search world that's changing faster than anyone's figured out.

You'll be experimenting with tactics most SEO teams won't touch for another 2 years.

If you're the kind of person who gets genuinely excited about this stuff, we want to hear from you.

Reply below if that's you (or someone you know).

And fill in this quick form: https://lnkd.in/eBgSGK2V

We'll DM the 10 most impressive SEOs this week.

23 content ideas we use to create 100s of new pages for our SEO campaigns, whether it's for a:

- New SaaS start-up
- Small local business
- 9-figure unicorn company
- Mid-sized e-commerce website

Some focus more on driving traffic:

- Lists
- FAQs
- Steps
- Interviews
- Checklists
- Definitions
- Pillar Pages
- Infographics
- Press Releases
- Ultimate Guides
- Trending Content
- Beginner's Guides
- Tips/Best Practices

Others focus more on driving conversions:

- How-To Guides
- Landing Pages
- Product Pages
- Best-Of Posts
- Comparisons
- Case Studies
- Alternatives
- Templates
- Free Tools
- Reviews

But truth is, they're all crucial for:

1. Establishing your authority
2. Building your SEO moat for defensibility
3. Meeting your users at each stage of the funnel

So, I've ranked each content type in the chart below.

- From Traffic-Focused to Conversion-Focused
- From Difficult to Easy to publish from start-finish

Use it to prioritize your website's content plan:

(And stop shooting in the dark)

I just went on Greg Isenberg's podcast and broke down 6 proven playbooks that took bootstrapped SaaS from $0 to $300K MRR.

Real examples.
Real numbers.
Real tactics you can copy.

Here's how to get customers for your SaaS in 2026:

(PS. Watch the podcast here: https://lnkd.in/e-CjhaAz)

The companies we're reverse engineering:

- Kleo: $61K MRR
- TrustMRR: $24K MRR (in 30 days)
- Teachizy: $65K MRR
- Tally: $338K MRR
- LocalRank: $47K MRR
- Mailscale: $100K+ MRR

Playbook 1: The Waitlist Strategy

We used this for Kleo. Hit $61K MRR in 53 days.

The framework: Content → Email → Webinar

Create "edusales" content that subtly teases your product. Don't hard sell. Lead with value. Plug your tool in ONE bullet point.

Launch beta to your waitlist with early-bird lifetime discount.

We offered the first 500 users lifetime access for $59 (normally $99).

This creates scarcity and FOMO.

Hit $61K MRR before even launching publicly.

Stack your calendar with customer calls. Use first 500 users to iterate. Then relaunch to second cohort at a higher price.

Playbook 2: The Wave Surfer Strategy

TrustMR by Marc Lou: $24K MRR in 30 days.

Pieter Levels tweeted, complaining about fake MRR screenshots on X.

Marc shipped TrustMRR within 48 hours.

He didn't use his own audience. He piggybacked on Pieter’s virality.

Ship fast. Quit fast if it doesn't work.

Build virality into the product. TrustMRR is inherently shareable.

When you get massive attention but low intent, sell ads instead of subscriptions.

Playbook 3: Language Arbitrage Strategy

Teachizy: $65K MRR

They took Kajabi/Teachable and made it 100% French.

That's it. Same product. Different language.

SEO in other languages = marketing on easy mode. High volume. Low competition. It's what SEO in English looked like in the early 2000s.

Playbook 4: AI Search Strategy

Tally: $338K MRR

They became the #1 recommended form builder in ChatGPT.

Result: 2,000+ new users from AI search in 2025 alone.

Created comprehensive alternatives pages and "best of" articles. When people search "Typeform alternative" in ChatGPT, Tally shows up first.

Traffic from ChatGPT converts 4-5x better than Google. In some cases, 17x better.

Why? People trust ChatGPT like a friend.

Plus ChatGPT gives 2-3 recommendations vs 1,000 blue links.

The next 6 months are the biggest window to take advantage of this.

Playbook 5: Signal Search Strategy

LocalRank: $47K MRR. Made $5K MRR on day one.

They shipped ONE feature (a heat map) to test market response.

This let them validate demand before investing months into a full platform.

They launched it on YouTube and X (YouTube drove 80% of signups)

Oops, I've run out of characters.

Check out Playbook 6: High Ticket Ad Strategy (Mailscale: $100K MRR) in the comments 👇

I spent 8 hours researching these SaaS strategies so you don't have to...

Which playbook do you like best?

Google: Handles 90% of all searches, 16.4B queries per day, owns YouTube, has 14% stake in Anthropic, powers Claude with TPU chips, owns Gemini, tracks the world via Maps, builds self-driving cars at Waymo, owns Android, powers 3B devices, sends 831x more visitors to sites than all LLMs combined.

ChatGPT: New browser basically powered by Google.

Google is the internet.

If you're a software engineer who's ever wanted to work with me, Jake, Lara and the Kleo team, now's your chance:

Co-founder building Kleo.so and Mentions.so

I'm hiring for a Full Stack Developer at Kleo!

First thing you need to know: we're scaling fast.

If you have:

3+ years full stack experience (ideally TypeScript)
⁠2+ years cloud computing (ideally Vercel)
⁠2+ years relational database experience
⁠2+ years building async workers

You might be our next best team addition.

We need someone who has:

- Experience creating AI based tools (ideally chat bots)
- ⁠Experience using AI Code editors (e.g. Claude Code)
- Built Chrome Extensions (optional)
- Design first attitude when architecting solutions
- Follows latest AI trends and loves AI in general

What you’ll be doing:

Taking ownership of design and feature implementation, and responding to Technical Support Tickets for bug fixes.

Why join us:

You'll be part of joining the fastest-growing content creation tool on the market. This is a once-in-a-lifetime opportunity to join us before we scale further.

You'll also be able to move into senior and management roles in the near future as we grow.

And you'll be working 100% remotely.

If this sounds like you (or anyone you know) please fill in this form here:
https://lnkd.in/erncQE2m

Looking forward to meeting some of you soon!

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The Battle

John Ozuysal

Rob Hoffman

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Performance ScoreJohn Ozuysal's LinkedIn Performance

Performance ScoreRob Hoffman's LinkedIn Performance

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The Battle

John Ozuysal

Rob Hoffman

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}John Ozuysal's LinkedIn Performance

Performance ScoreRob Hoffman's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJohn Ozuysal's LinkedIn Performance