Fat Earth Media

Fat Earth Media is a digital marketing agency with a soft-spot for mission-driven brands. Our goal is to elevate the baseline of consumer behavior, orienting consumers towards mission-driven brands as the most trustworthy and honest digital marketing agency promoting products of purpose.

CEO + Founder // Head of Growth Strategy

Good Joo Joo

5+ years experience in Digital Marketing, Project Management, and Business Strategy  with a demonstrated history of working in various industries. Skilled in Digital Acquisition, Marketing Strategy, Analytics, and CRM.

Digital Marketing Manager

Providence

Worked as a Project Manager who led Marketing and Business Development efforts for Providence's Texas operations which has offices in Austin, Dallas and Houston.  Utilizing his knowledge and capabilities with emerging technologies, John drove brand awareness and lead generation for Texas area offices. 

As Program Manager, John was in charge of identifying new business opportunities and driving revenue growth through new client partnerships. He leveraged progressive Digital Marketing technologies to drive brand awareness, generate new qualified leads, and to continue establishing Providence's presence in Texas as a leading authority in Environmental Consulting and Engineering. With an emphasis on efficiency and process improvement, John  focused on building new client relationships that were mutually beneficial and profitable.

Natural Resources Program Manager - Texas Operations

University of Georgia

M.S. - Environmental Sciences

Louisiana State University

Student Data Technician

US Forest Service

Worked as part of a team to delineate wetlands in high-risk public safety areas in the Arapaho and Roosevelt National Forests. In areas affected by Mountain Pine Beetle infestations we were charged with delineating wetlands in areas where hazardous tree removals were to take place. We used GPS receivers to record locations of high priority zones, managed this data through the use of ArcGIS software.

Biological Sciences Technician

I Worked as a member of a team collecting data on the status of wild salmon fisheries in Southeast Alaska. My duties included: conducting adult fish counts, trapping juvenile salmon, measuring and recording characteristics of juvenile fishes, in-stream habitat surveys, stream substrate analysis, and coarse woody debris counts. Completion of duties required long hikes and many physical challenges. In charge of documenting progress on the Harris River Restoration project, a large in-stream bank stabilization project.

Challenging and stewarding mission-driven brands with a creative-first approach to amplify their impact

Are you looking for a partner to amplify your impact and elevate the baseline of consumer behavior? 
If yes, read out more and let’s build a better future for the planet together.

My name is John. I am the founder and CEO of Fat Earth Media, an agency promoting products with a mission. 
I lead a diverse team of passionate and ethical marketers to help your mission-driven brand fulfil its vision.

We measure the work we do by looking at our clients’ impact. 
We have helped more than 150 brands and managed millions in ad spend.  
But what we are the most proud of are the 40k hectares of wildlife habitat protected and  the 391,000 pounds of food waste up-cycled.

Our mission is to elevate the baseline of consumer behavior, orienting consumers towards mission-driven brands.

We adopt a creative-first approach backed up by iteration and data to help you minimize waste and double-down on what works.

Don’t take our word for it, have a look at what our clients say and our case studies.

If you are a mission-driven brand, I would love to hear about your ambitions. 
Drop me a DM and let's get to know each other!

Alternatively, you can schedule a complimentary ad creative inspiration session to learn how to get the right ad creative for your brand: https://bit.ly/3Oc6knD

John Gross

Coda - Marketing for Industry

As CEO at Coda, my focus is on creating a thriving agency, full of experts who support the most future-facing and sustainable industrial companies on the planet. We're B2B Marketing Experts for a world made better.

Chief Executive Officer

Coda is the marketing & communication engine for industry. We supply expert content, communications and campaigns to the global organisations who are responding to the mega-trends of the future.

Our strength and depth in knowledge across the sectors and international markets we have worked in for the last 15 years means that we are expertly placed to provide you with strategy, branding and messaging that delivers results across borders.

And once that strategy is in place, our expertly executed content-driven lead generation campaigns generate an average reported uplift of 10% for our clients, because we’re able to deliver a fully-integrated and multi-channel approach that attracts your ideal customers.  

Because we’re able to quickly and skilfully get under the hood of your business, we can provide that much-needed resource and creativity when you need it most. Whether it’s a quick launch of a complex product or a trade show that requires multi-channel content to get your offer is seen at the right time, by the right people, Coda will deliver.  

Our best work is based in relationships. We understand what you do, and we understand your challenges. So when we can operate in a partnership capacity, you get access to all corners of our agency expertise.

Head of Growth

Daughter - Consulting & Coaching

Daughter offers business consulting & coaching to support growth companies, and businesses that want to harness the power of human difference to improve how they operate. I have experience delivering transformation projects and plans to scale operations across multiple sectors, including in digital and creative agencies, recruitment, charities and public sector.

Owner

Beatfreeks

Managing Director

3 SIDED CUBE

As Operations Director at 3 Sided Cube, my passion is making 3 Sided Cube an inspiring place to work so that our people are always at their best. I'm proud to look after our incredible team, who are all digital superstars helping to solve some of the world's biggest challenges using tech for good.

I specialise in operational leadership which covers processes, people and finance management. My aim is to keep our team happy, supported and motivated in what is a super-fast-changing technical, business and environmental landscape.

If you are looking to use technology to make a positive social impact, then you're in the right place! Hurray! Get in touch, and let's use tech for good together, holla@3sidedcube.com.

Operations Director

3 Sided Cube is a multi-award winning digital agency helping businesses and organisations around the globe save the world one app at a time.

We’ve made tech solutions that have helped charities, international businesses and exciting startups including The Red Cross, RNLI, Lush, Scope and Nordstrom to change lives for the better.

We work with you to make technology that creates a safer, fairer, healthier and greener world. Striving to make an impact, we don’t do it for the awards, but equally, we don’t mind them either, having picked up Agency of the Year, Most Innovative Agency and a Webby for Best Mobile App. 

We’re a disruptive squad of technologists, strategists, designers, marketers and developers. Working with each other, with your business and with you to exceed expectations to make things that people love.

Head Of Operations

RLA Group

Heading up the Digital Project Management team, I'm responsible for the delivery of large-scale technical website and software builds.

Senior Digital Project Manager

Redweb

Senior Project Manager

Digital Project Manager

I gained a promotion into this role on the basis of my previous project management experience and my work at RLA for The Trade Parts Specialists (part of Volkswagen Group UK). Particularly for my part in the successful delivery of two secure bespoke online applications. One being a data management and analyis tool which is has improved efficiency for their business and saved hundreds of hours of manual spreadsheet work and the other being a re-launch of an existing incentive platform which has improved user engagement through the design of a more intuitive user experience.

Although currently working on exciting projects in partnership with Volvo and on existing work with The Trade Parts Specialists and other local clients, I'm also looking forward to working on a number of other upcoming projects we'll be delivering at RLA this year.

Digital Account Manager

My Senior Account Manager role at RLA was dedicated to the day to day management and delivery of a highly successful below the line national trade marketing programme for the B2B automotive parts operation of Volkswagen Group UK.

Beginning life at RLA as a Marketing Co-ordintor for the same client, I demonstrated ability to add value and a hunger to deliver and, in recognition of this, was promoted to both Account Manager and then Senior Account Manager in my time on the account.

Senior Account Manager

Borough of Poole

This role saw me hone and develop my formal project management skills, using PRINCE II, particularly through the introduction of a translation service and training programme across the Borough. I also managed implementation of the communication plan for a complex customer service change programme, using experience of marketing techniques to enhance internal communications

Programme Support Officer

Bournemouth University

Education Liaison Co-ordinator

Marketing Assistant

Education Liaison Assistant (University Placement Year)

I'm an accomplished business leader with over 15 years of expertise in the agency space spanning creative, marketing, and software industries. Currently the CEO of Coda | Marketing for Industry, I'm dedicated to building a progressive Marketing Communcations agency that supports sustainable and future-focused industrial companies through expert B2B marketing strategies and delivery. 

I've held leadership roles in global tech and creative agencies, specialising in operations, growth, and transformation. And my experience as a coach and consultant highlights my passion for helping people and businesses harness human difference to drive success.

Previously, I led operations at the award-winning tech-for-good agency 3 Sided Cube, where I had a pivotal role in driving growth and operational excellence. My leadership has consistently transformed organisations, from streamlining operations to building effective, people-focused teams. Throughout my career, I've been committed to using creativity and technology to create positive social impact, and my ambitions for the future involve using my position to amplify positive stories across the industrial sector, and shape the future of marketing and business strategy across industrial technology and manufacturing.

At Coda | Marketing for Industry, we develop market-leading content strategies and campaigns that generate up to 10 times more high-quality leads for our clients. We do that through our Marketing for Industry model, which encompasses the 9 vital principles you need in industrial marketing to win.

We are proud to work internationally across the following sectors:
- Process manufacturing and analysis
- Renewables and Electrification
- Decarbonisation
- Automation, robotics and technology
- Life Sciences

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