YKC Media 

YKC Media helps founders, investors, and executives build influence online. We work with leaders at Fortune 500s, VCs, growth stage startups, and service providers to make an impact online with a focus on written content and LinkedIn ghostwriting.

Atento Capital

Atento Capital is a return focused early stage investment vehicle investing both directly in startups as well as through venture funds. In addition to driving returns, we are focusing on job creation in Tulsa, Oklahoma.

Business Partnerships Manager

Plus972

Founded in 2009, Plus972 is a fully-integrated boutique branding and marketing agency headquartered in New York City with a global presence across North America, Europe, and Asia. Plus972 has an entrepreneurial spirit and a progressive philosophy focused on integration, collaboration and, most importantly, crafting custom solutions for our client’s needs.

Digital Marketing Strategist

R1 Labs

Through a deep and expansive network, they provide valuable insights to help companies decide where to be, who to meet, and how to make best use of their time at start up, tech and innovation events both locally and globally. Growth is driven through development to accelerate your network and increase brand recognition.

Innovation Chief of Staff

AIPAC

Director, Technology and Venture Division, New York

DOR CHADASH USA INC

National Executive Director

Bakto Flavors

Director Of Business Development

Israel Defense Forces

Infantry Soldier

Growth Focused Content Marketer + Strategist I AI-Empowered LinkedIn Ghostwriter/Creator

Hi, I'm Yoni, the driving force behind YKC Media. YKC Media is a LinkedIn ghostwriting agency which helps founders, investors, and executives build an impactful presence online

We optimize and manage personal profiles and Company Pages, and craft compelling content which reflects your voice and professional expertise. We accelerate your LinkedIn presence and help you engage meaningfully with your community, which generates opportunities from your network.

Success for us is you walking into a room, and everyone knowing you as THE expert in your field as a result of your online content. In working together, our clients are able to generate meaningful leads, investment, and media opportunities as a result of a strong LinkedIn presence. 

Everyone's story, and professional goals are unique. 

We understand that finding your voice is an essential part of showing up online in a professional, yet authentic, manner. As such, we work with you in a hands-on fashion to help you discover and express that voice in a way that authentically represents you and connects with your audience (with content that you enjoy creating).

With LinkedIn ghostwriting, we offer:
✅ Engaging, tailor-made short and long form posts
✅ Short-form video 
✅ Livestreams 
✅ Outreach 
✅ A Commenting strategy 
✅ Optimized, and up-to-date profiles   
✅ Blog posts, and articles 
✅ Insightful email newsletters that keep your audience informed and engaged
✅ Strategic content marketing and media advisory 

At YKC Media, our approach is anchored in three key pillars: awareness, growth, and managing your digital footprint. 

We focus on raising awareness by crafting content which resonates with your audience. We then drive growth by engaging your network and expanding your reach. Lastly, we meticulously manage your digital footprint, ensuring your online presence is consistent, impactful, and that you’re the one driving the narrative. 

Together, these pillars form the strategy we use in order to elevate your influence online.

I'm always open to connecting, and exploring how we can work together to enhance your online presence. 

To book a time click here: https://calendly.com/jfrenkel1/30min?month=2024-04

Jonathan 'Yoni' Frenkel

The future of global Jewish leadership won’t be shaped by speeches.

It will be shaped by strategic operators like Naomi Reinharz, Esq.

In every ecosystem, there are leaders who preserve legacy, and then there are leaders who build the platforms that allow legacy to exist at all.

Naomi Reinharz is one of those leaders.

Her career didn’t begin in communal life. It began in the pressure chambers of elite law where precision, clarity, and strategic discipline are not optional; they are the standard.

And at the exact moment when most people double down on prestige, she pivoted toward purpose.

Over the past 15 years, Naomi has shaped the infrastructure of modern Jewish and pro-Israel leadership, driving strategy, governance, donor development, and next-generation engagement across institutions including The Jewish Agency for Israel, ORT America, and more.

This isn’t theoretical leadership.
It’s executed leadership.

Naomi understands that the relationship between Israel and the diaspora is not just ideological, it’s structural:

→ Sustained by institutions.
→ Strengthened by strategy.
→ Carried forward by leaders who know how to build continuity, not just community.

If your organization needs to restructure a Board, cultivate major donors, deepen next-gen engagement, or navigate a transition with clarity - Naomi is currently available for selective strategic advisory and organizational leadership consulting.

- - - - - - 

Message her on LinkedIn to connect or to learn more check out Naomi Reinharz Consulting. Impact starts with the right people in the room.

Helping Founders & Investors Build Influence and Opportunity on LinkedIn | CEO, YKC Media | We Write the Posts That Get You In the Room

Some of the most important relationships I’ve built started on nights I was exhausted, annoyed, and two seconds away from canceling. 

But every time I force myself to go anyway, I never regretted it.

I’ve been thinking a lot about events lately. 

Not the hype or the content, but the actual ROI.

Because let’s be real:
Events can be expensive. They break your routine, and often times initially you walk out wondering if it was worth it.

And yet… I keep going.
And going.

Just this year, I’ve hit SXSW, CES, Money20/20, Blueprint: The Future of Real Estate, Israel Tech Week, POSSIBLE, and a few more across Israel and the U.S.

And that does not include all the local happy hours, meetups, dinners, etc. (writing this makes it sound exhausting).

Some were incredible. 

Some were fun, but not 100% the best use of time. 

But I uniformly enjoyed the experiences, and all of them taught me something.

Here’s the honest truth about why I go, and why I think events still matter:

1. You need to get out of the house.
There’s a reset that happens when you’re around people you actually like. Being around “good people” always energizes a part of you that Zoom never will.

2. You always meet someone new.
Not every conversation turns into a client, but every event widens your surface area for luck. And you meet people you wouldn’t meet otherwise.

3. Events are content engines.
If you’re thoughtful, you can walk out with 2–3 weeks of material: insights, conversations, profile posts, short videos, and hooks that end up outperforming your normal content.

4. You leave with new ideas.
Even if the sessions are mid, the serendipity never is. So many of the actually good ideas I’ve executed against came from a brief conversation in a conference hallway or at a happy hour. 

So is the ROI unpredictable?
Yes.

Will the “value of events” conversation ever go away?
Probably not.

But if you’re intentional, (and not passive, waiting for people to come up to you), events can energize you, expand your network, and give you fuel to create.

That I believe is worth it.

What conference are you heading to next?

Workplace Intelligence

Workplace Intelligence is an award-winning thought leadership and research agency focused on the world of work. We help companies, and their executives, tell their workplace story in a meaningful, relevant, and impactful way using primary data, insights, and interviews. We work with our clients to develop, publish, and promote content that generates publicity and marketing leads, and positions them as industry leaders. What makes Workplace Intelligence unique is a combination of our deep knowledge of workplace trends, with our all-encompassing proprietary research process, media platform that reaches over 2 million people annually, our reputation and influence in the business media, and a 15-year track record of successfully elevating brands.

Managing Partner

LinkedIn

Through my 4 highly rated LinkedIn Learning virtual classes, I've taught over 220,000 professionals about being l a leader, managing their well-being, working in a hybrid environment, and supporting flexible teams as a manager.

+ Emerging Leader Foundations: https://www.linkedin.com/learning/emerging-leader-foundations
+ Managing Your Well-Being as a Leader: https://www.linkedin.com/learning/managing-your-well-being-as-a-leader
+ Hybrid Working Foundations: https://www.linkedin.com/learning/hybrid-working-foundations
+ How to Support Flexible Work as a Manager: https://www.linkedin.com/learning/how-to-support-flexible-work-as-a-manager

LinkedIn Learning Instructor

The Workforce Institute

The Workforce Institute is a think tank that helps organizations drive performance by addressing human capital management issues that affect both hourly and salaried employees. Through education and research, we empower organizations with practical ideas for optimizing the 21st century workplace. My role as a board member is to provide the millennial perspective on the trends that are impacting the 21st century workplace.

Workforce Institute Advisory Board Member

iTunes

The 5 Questions with Dan Schawbel podcast distills the most actionable and tangible advice from a variety of world-class humans including entrepreneurs, authors, Olympians, politicians, billionaires, Nobel Prize winners, TED speakers, celebrities, astronauts, and more. Previous guests have included Natalie Portman, Matthew McConaughey, Mayim Bialik, Katherine Heigl, Dan Aykroyd, James Patterson, Richard Branson, Chelsea Handler, Reed Hastings, Stacey Abrams, Andrew Yang, Neil deGrasse Tyson, Morgan Spurlock, Flea, Condoleezza Rice, Diane von Furstenberg, Guy Fieri, Steve Schwarzman, Carly Fiorina, Alyssa Milano, Van Jones, David Brooks, Adam Savage, Moby, Kevin Pollak, Mike Posner, and Rachel Ray.

5 Questions with Dan Schawbel

Hachette Book Group

I wrote Back to Human to help the next generation of leaders create a workplace where their teammates feel genuinely connected, engaged, and empowered - without relying on technology. For the book, I conducted a global research study in partnership with Virgin Pulse, interviewed 100 of the top young leaders at companies like Nike, GE, Facebook and HBO, and partnered with a professor on an academic assessment (WorkConnectivityIndex.com). 

The book has been endorsed by John Mackey (CEO of Whole Foods), Dan Pink, Adam Grant, Kim Scott, General Stanley McCrystal, Dr. Mehmet Oz, Ron Shaich (Chairman of Panera Bread) and more.

+ #9 Washington Post non-fiction bestseller
+ Financial Times Book of the Month Selection: November 2018
+ Soundview 30 best business books of the year

Back to Human: How Great Leaders Create Connection in the Age of Isolation

JICNY Networking Group

Jewish International Connection New York (JICNY) is a gateway into the Jewish experience and the first point of contact for individuals relocating to New York. JICNY provides participants with the resources and opportunities they require to secure a soft landing in New York, develop personal relationships with likeminded Jewish professionals, and connect with Jewish observance at an optimal personal level with over 220 events annually.

International Advisory Board Member

Future Workplace

Dan is a Partner and Research Director at Future Workplace, an executive development firm dedicated to rethinking and reimagining the workplace, with members including Disney, GE, American Express, and Google. In his position, he is creating new offerings around recruiting, retaining and growing Millennial talent, exploring new research focused on the future of work and supporting the growing conference business.

Partner and Research Director

WorkplaceTrends.com

WorkplaceTrends.com is a research and advisory membership portal servicing forward-thinking HR professionals. We have a large database of research covering all aspects of HR, from recruiting to employee benefits to training and development. Through our primary research studies, and collection of secondary surveys, we are following the most important trends and then sharing them with our member companies as they happen.  Our corporate members have access to a wealth of knowledge at their fingertips, with real actionable advice. Our goal is to help our members prepare for the future of work, today.

Founder [Acquired by Future Workplace]

Personal Branding Blog [Acquired by Readwrite]

The central hub for personal branding online and a leading resource for career development and marketing. Personal Branding Blog is a Forbes ”Top Website for Your Career” and ranked as the #1 Job Blog by Careerbuilder. It has over 5,000 articles that have been read by over 4.8 million professionals, in 228 different countries, and is the most syndicated career resource in America, with partnerships including Yahoo!, AOL, Biz Journals, Entrepreneur Magazine and Business Insider.

Founder

Emerj

EMERJ, based in Israel, is an on-demand internal employee mentoring platform that connects employees to the most relevant mentors, right when they need advice but without the logistics. Establishing a culture of mentoring is one of the best ways of engaging and retaining your employees.

Advisor

Dan Schawbel is a New York Times bestselling author and the Managing Partner of Workplace Intelligence, an award-winning thought leadership and research agency focused on the world of work. Dan is the bestselling author of three career books: Back to Human, Promote Yourself, and Me 2.0. Through his companies, he’s conducted dozens of research studies and worked with major brands including Amazon, Deloitte, American Express, GE, Microsoft, Amazon, Facebook, Virgin, IBM, Coca Cola, and Oracle. Schawbel is also the host of the 5 Questions podcast, where he interviews world-class humans like Matthew McConaughey, Richard Branson, Condoleezza Rice, Reed Hastings, Chelsea Handler, and Neil deGrasse Tyson. His Workplace Intelligence Weekly LinkedIn newsletter is the most read in his industry with over 380,000 subscribers and over 180,000 students have taken his LinkedIn Learning courses on leadership, management, and hybrid working. In addition, he has written countless articles for Forbes, Fortune, TIME, The Economist, Quartz, The World Economic Forum, The Harvard Business Review, The Guardian, and others that have combined generated over 15 million views. Considered “one of today’s more dynamic young entrepreneurs” by Inc. Magazine, Schawbel has been profiled or quoted in over 2,000 media outlets, such as NBC’s “The Today Show” and “Nightly News”, Fox News’s “Fox & Friends”, MSNBC’s “Your Business,” The Steve Harvey Show, The Wall Street Journal, People Magazine, Wired Magazine, GQ, The Economist, and NPR. He has been recognized on several lists including Inc. Magazine’s “30 Under 30”, Forbes Magazine’s “30 Under 30”, Business Insider’s “40 Under 40”, BusinessWeek’s “20 Entrepreneurs You Should Follow,” and as one of Workforce Magazine’s “Game Changers”.

Common name mispellings: Shwabel, Schwabel, Schawbell, Schwabell.

Focus areas: workplace and employment trends, the future of work, corporate culture, employee engagement, generations at work, hr, human resources, personal branding, career advice, public relations, writing, management consulting, and marketing research.

Dan Schawbel

For this week's #WorkplaceIntelligenceWeekly newsletter, I explain how the future of job roles is unknown despite analyst predictions and reports.

Subscribe to the Workplace Intelligence Insider Newsletter for the full article: https://bit.ly/3hs9Yt8

LinkedIn Top Voice, New York Times Bestselling Author, Managing Partner of Workplace Intelligence, Led 90+ Workplace Research Studies

View newsletter: Workplace Intelligence Weekly

The following is an excerpt from my FREE Workplace Intelligence Insider Newsletter. Subscribe now, and you’ll immediately get the full article deliver

Open article: The Future of Job Roles Is Unknown by Dan Schawbel • 3 min read

#ShiftWorkerSunday is less than a week away. In honor of the 2.7 billion shift workers worldwide, Workplace Intelligence partnered with Deputy on a survey of over 1,500 shift workers across the US, UK, and Australia to understand their mindset regarding AI and its impact on their workplaces.

The study found that only 8% of shift workers are worried that AI will replace their job, and only 4% said the "human touch" is not essential at all. This signals that #HRleaders may be overestimating frontline fears about AI and should shift the conversation from job loss to job enhancement. It also reinforces that investing in human-centered skills, empathy, and relationship-driven roles will remain critical even as automation expands.

Read the full study to uncover the rest of the findings - https://lnkd.in/eadpHBHN

📣 In her article for The Economic Times, journalist Shreya Biswas highlights a troubling trend: recent U.S. college graduates are now facing an unemployment rate of 9.3%, higher than levels seen during the Great Recession and soon after the 2001 downturn. 

🔍 Key insights:

🎓 More than half of the class of 2023 are working in jobs that don’t require a college degree, signalling widespread under-employment. 

🤖 Automation and AI are eliminating entry-level roles—shrinking the gateway opportunities that many graduates rely on. 

📉 The number of college graduates is projected to surge by 2034, meaning the competition for what remain limited quality entry-level jobs will intensify. 

❓ Given this steep challenge for early-career talent, how is your organisation adapting its hiring and development practices to support new graduates and prevent a “lost generation”?

Read the full article – https://lnkd.in/eTjJwHDR

#HRLeadership #TalentAcquisition #EarlyCareer #WorkforceDevelopment #FutureOfWork #HiringStrategy

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The Battle

Jonathan 'Yoni' Frenkel

Dan Schawbel

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Performance ScoreDan Schawbel's LinkedIn Performance

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taplio

The Battle

Jonathan 'Yoni' Frenkel

Dan Schawbel

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jonathan 'Yoni' Frenkel's LinkedIn Performance

Performance ScoreDan Schawbel's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJonathan 'Yoni' Frenkel's LinkedIn Performance