Freelance (Self employed)

Content Creator

B2B Content & Copywriter

Gripped | B2B Digital Marketing Agency for SaaS & Tech

- Produced web, email, ad and social copy for over 30 clients (SaaS & Tech)
- Helped scale copy tasks by overseeing copy written by others 
- Taught content & client-facing teams copy fundamentals
- Fleshed out Gripped's web, email & ad copy processes

Lead Copywriter/Copy Editor

B2B Copywriter

Croud - Performance Marketing Agency of the Year

- Wrote & tested ad copy for a range of multi-million pound international PPC accounts
- Managed paid search and shopping campaigns for Compare the Market & Pretty Little Thing

PPC Account Manager

Curated Digital

Managed PPC campaigns for 12 clients across the SaaS, health & wellness, legal, energy, property, and eCommerce industries.

- Helped increase search-derived appointment vol by 68% over 12 months for Specsavers Spain as their sole PPC manager
- Up-sold (and cross-sold) digital marketing services to 2 clients
- Created a CRO audit of a client's website

Paid Media Strategist (PPC)

Vibrandy

Ecommerce Store Owner

Eichinger Equipment Limited

Driver

ALL EVENTS VIP LTD

The go-to guy for stars like Kate Moss, U2, Massive Attack, Alexa Chung, Lilly Allen... the list goes on and on... I really don't wanna bore you. It's no big deal. Honestly.

Hospitality Crew Leader

I help B2B content teams with blog & email copywriting that educates, nurtures & converts

Have you got a B2B content delivery problem?

Whether…

→ You have lot’s of good content ideas but no hands to fulfil

Or...

→ You’ve lost faith in your marketing and your content engine needs a kick-start

… I can help you.

And rest assured, my approach does NOT involve:

✗ Copycat-ing competitors
✗ Copy-pasting generic ChatGPT waffle
✗ Boring your prospects to tears with dry corporatespeak

Nope. The list above is the fast track to bland, commoditised content. And I’m sure we can agree, the world doesn’t need any more of that.

Instead, I’ll write you “stand-out” content that: 

✓ Educates, solves problems and builds trust with your prospects
✓ Positions your B2B brand as THE leading authority in your space
✓ Fills your sales pipeline with “quality” leads (not timewasters)

To date, I’ve helped over 45 organisations drive visibility, credibility, and growth with the written word and strategic marketing advice.

My clients' industries include Marketing, SaaS, Tech, Health & Wellness, Legal, Energy, Property, Ecommerce, Construction and more. 

Here are some kind words from lovely folk I've worked with:

“Jonny has given us actionable and thorough insight which led to clear positive results at every stage of the marketing funnel” – Luke Stringer, Demand Generation Manager (VU.CITY)

“Those emails are brilliant. I’m really impressed with this copywriting” – Laila Lotfi, VP of Marketing (Undo)

“Jonny was truly one of the most innovative and out of the box marketers I had the pleasure to work with.” – David Angus, Chief Strategy Officer (Curated Digital) 

Here are 2 ways I can help you:

1) SEO-optimised blog articles - well-researched, differentiated articles that provide your prospects with a tonne of upfront value.

2) Nurture & sales email flows - that advance prospects to the next stage of your sales funnel.

So if you need a hand, shoot me a DM ☕️

Jonny Price

LinkedIn loves to hate on “awful” outreach.

I’ve sent 1,000s of outreach messages since going into biz for myself last year.

And I’ve since picked up a few things about how to get positive replies & win clients.

However...

Below is a “naff” cold email follow up.

It was sent to well-known LI creator.

They then wrote a rather scathing post about it.

No suggested improvements.
Just nailed the poor guy to the cross.

And of course people were out in the comments with their pitch forks & torches:

“This is too much and borderline stalking”
"lol imagine thinking 'ignore me harder' is a strategy"
"The 'I’ll keep following up' guy is peak cluelessness"

Look, I get it.

This follow up is poor.
It’s pushy and kinda rude.
It also fails to mention any business benefit.

But all that aside...

I believe the sender (almost) gets one thing right.

High praise, I know.

He offers to write a “free sample email,” which isn’t a bad offer.

It’s a lead magnet.

One that de-risks his core offer by showing his recipient what he can do.

Problem is, this adds an unnecessary extra step.

Here’s what he should’ve done instead:

Just send them the free email sample.

Don’t ask for permission. 

Start doing the job before they’ve even paid you.

Because here’s the thing.

You can either:

a) Spend hours writing, sending, and managing thousands of cold emails (and follow ups).

Or...

b) You can send a handful of free custom work samples to 5-10 people you’d love to work with.

Think about it...

You have to spend time marketing anyway. 
So why not hone your craft at the same time?

Plus, you’ll stand out!

Most people do the bare minimum. They send templated outreach that offers nothing (or something shit). 

Do the opposite.

Even if your work isn’t amazing, any fair-minded person will be flattered that you went the extra mile.

They may even:

- shout you out online
- refer you to a friend
- or give you a shot

Worst case - nothing comes of it.

All is not lost...

Share your free work samples on LinkedIn.
And break down the thinking behind it.

Other prospects may see this and get in touch.

And at the very least, this will hone your sales skills.

My key point here is this:

Don’t sleep on free work.

Most people scoff at the thought of doing “free work.”
Which is exactly why it’s a competitive advantage.

It’s rare. 

It’s shows uncommon effort on the prospect’s behalf.

Done right, it can act as an immediate ice-breaker/trust-builder.

It can open doors you never knew existed.

Chat soon,

JP

Jonny Price 🦉

I ghostwrite LinkedIn posts for creator-led businesses | Helped drive 4M+ views & 40K+ product users for my SaaS clients

Allume-feu Media

With a unique blend of psychology and technology, Allume-feu Media is a fire-starter marketing agency.

Literally, Allume-feu is fire-starter in French. 

Ignite your ranking and conversions with:
- Copywriting
- Website optimization
- Social media

Whether you want one or all three, we got you.

You have the fire, we help you ignite it.

Co-Founder

Confidential

- Assistant to a high school teacher, the role included segmentation of students and tracking their individual progress.
-Maintained a record of attendance for students and drafted automated emails to alert students with low attendance every month.
-Helped students with below-average performance to understand basic concepts with PowerPoint presentations, using written storytelling and visual content to engage them.

Teaching Assistant

Elle Reve

Created handmade customized paintings and increased sales using growth marketing strategies

Artists/Founder

School Magazine

-Created and edited articles for the quarterly edition of the school magazine, combining news about important events and creative sections.
-Crafted compelling headlines and curiosity-driven articles, using storytelling and high-quality images, to increase readers’ engagement.

Editor In Chief

Sustainable marketing to focus on people, planet and profit | Market research, marketing strategy and execution | Co-Founder: Allume-feu Media

🚧 Updated About section under construction 🚧
 
For now, here's the old one:

Want to rank up and get more leads?

But don't know how to do one or the other?

You’d want an "allume-feu" to ignite your marketing game🔥

(Allume-feu literally means 'fire-starter' in French)

If you're a service-based business and you're looking to start or scale...
Your goals can be achieved with one or all three of these:
✅Copywriting
✅Social media growth
✅Website optimization

Don't you worry about spending hundreds of hours and thousands of dollars on digging into these 3 gold mines of marketing.
Light up your brand with a one-person marketing agency 🌟

Here are 3 ways I can help you:
1. Work with me: Leave your ranking and conversions to me while you spend your time and energy on your business.
2. Free 1-on-1 consultation: Let's talk about brand strategy and marketing (copywriting, SEO, social media).
3. The Navroop Newsletter: Grow a step closer to your digital life every Saturday morning with an article about marketing (copywriting, SEO, social media), business, and life.

Head to the link under my Headline to choose one or all three of these ⬆️

Want to chat? Message me on LinkedIn or email me at navroop@allumefeumedia.com.

Entrepreneurs and solopreneurs, let's fire up🔥

taplio

The Battle

Jonny Price

Navroop Ghuman

Followers

Posts

Engagements

Likes

Performance ScoreJonny Price's LinkedIn Performance

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taplio

The Battle

Jonny Price

Navroop Ghuman

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Jonny Price's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreJonny Price's LinkedIn Performance