Blue Eyed Capital

We find strategic value add multifamily properties using our compounding value add approach that seeks to intertwine modern, environmentally focused property enhancements to enrich the lives of our residents and the community around them while providing increased value for our investors.

Founder & CEO

The Change System

The most comprehensive impact investing guideline for real estate operators who want a clear path to building a portfolio of purpose and profits.

Apple

I lead a small but nimble team responsible for engineering programs to support construction and operations and maintenance of Apple's global fleet of retail stores. Responsibilities include:
- Engineering (MEPFP) design and construction standards across multiple design vintages. 
- Oversight of engineering design execution, construction and system commissioning for all new and existing store construction projects.
- Equipment specification and procurement programs
- Technical lead for specialty systems and innovations (i.e. movable facades, custom air diffusers)
- Sustainability programs and strategies with a primary focus on fleet energy performance and scope 1 and 2 carbon emissions reduction
- Technical lead for PM plans and programs supporting our store preservation teams. 
- Manage fleet wide building management system

Head of Engineering - Retail Real Estate & Development

Steven Winter Associates

Senior engineer for SWA's commercial energy group. I oversaw six employees with varying levels of experience on a variety of projects. Projects included energy audits (Level 1, 2, 3) and retro-commissioning on a variety of commercial buildings throughout the east coast. These buildings include office buildings (30,000 to 1mil+ sq. ft.), retail centers, courts, education, hotels, multifamily (residential) and hospitality. 

In addition, I oversaw MEP design and implementation projects for all commercial and multifamily buildings. Projects included fuel/steam to gas conversions; central heating and domestic hot water plants; ventilation systems, etc.

Senior Mechanical Engineer

Edwards & Zuck

I was a senior mechanical engineer responsible for project management on multiple MEP design projects as well as senior engineer for the companies energy services division. MEP projects included design of high rise commercial buildings, various restaurants, office fit outs, data centers and high end retail stores. Project locations were throughout the continental US with an emphasis on NY, NY. Energy Services work included  high performance design, energy audits and CHP feasibility studies and system design.

Associate / Director of Energy Services

Helping Changemakers Build Wealth Like They Build Solutions: With Purpose | Ex-Apple Engineer

I’m Jon Weiskopf. I sketched my first building at 7 with my dad—an artist. When he passed at 13, I learned one truth: places shape people. So I built a career making places that matter.

I became a mechanical engineer and spent 20 years in real estate including 9 years as head of engineering for Apple Retail—300+ stores in 20+ countries. Standards. Sustainability. Delivery at scale. Precision and possibility became the norm. But after nearly a decade, I was burned out building their dream.

I took a 3-month reset and asked, “What world will my child inherit if we keep building the old way?”

In 2023, I walked from stock options I could retire with to launch Blue Eyed Capital.

Now I invest where life happens—affordable housing (value-add apartments, mobile home parks, assisted living, and build-to-rent developments)—and I back operators who execute with private credit (short term, high yield loans). 

Proof, not promises: 342 GP units (~$29M AUM). 13 private loans ($2.3M). $0 losses.
Powered by engineering-grade diligence, apple-style commitment, and an impact framework that measures what matters.

If you’re a values-driven engineer, tech leader, or aligned operator—and you want capital that compounds and contributes—DM me. 

Let’s build wealth that matters.

—> GO HERE: www.blueeeyedcapital.com

—> READ OUR NEWSLETTER: https://dropsofchange.substack.com

Jon Weiskopf, P.E.

You can’t engineer luck.
But you can engineer outcomes.

Luck is random.
Outcomes are repeatable.

That’s why we treat every investment like an engineering system.

Inputs.
Variables.
Outputs.
Controls.

We don’t hope for good deals.
We design them.

From risk models to lender relationships, nothing is left to chance.

When others gamble, we measure.
When others react, we refine.

That’s how predictability compounds faster than luck ever could.

>> Would your portfolio still perform if luck stopped showing up?

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I’m Jon — Engineering passive income for you like I engineered Apple’s global retail store portfolio.

Find my Featured section to connect.

Engineering passive income for you like I engineered Apple’s global retail store portfolio.

The day a contractor walked off-site taught me everything about leadership.


It was 18 years ago.

We were mid-construction.
Schedules were tight.
Stress was high.

The contractor quit on the spot.
No warning.
No plan.
Just gone.

At that moment, I realized leadership isn’t about authority, it’s about clarity.

I hadn’t communicated expectations clearly.
I hadn’t given ownership, just orders.

That was my mistake.

So I changed my approach.
Now, I lead every project with alignment first, accountability second.

Because when everyone understands why they’re building, how becomes easy.

>> What would your business look like if you led with clarity instead of control?

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I’m Jon — Engineering passive income for you like I engineered Apple’s global retail store portfolio.

Find my Featured section to connect.

How I added $13,270 in property value
With a 10-minute phone call.

No renovation.
No rent increase.
No capital expenditure.

Just attention to detail.

During a routine utility audit, I noticed something off.
Our facility uses a third-party trash service,
But 2 of our bills still showed trash fees = $47 each.

That’s $94/month we shouldn’t be paying.
Or $1,128 per year leaking straight from NOI.

One phone call later, refund issued.
Fees removed.
Value added.

At a standard 8% cap rate
That $94/month equals $13,270 in asset value.

You are reading this, thinking $13,000 is nothing.

But $13,000 X 10 = $130,000
X 100 = $1,300,000
Pennies add up.

That’s what great operators do.
We don’t chase shiny returns.
We hunt inefficiencies.

I guarantee that everyone reading this has an error on a utility bill.

>> Interested in investing with a sponsor that penny pinches for you?
DM me “Pennies”

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I’m Jon — I engineer investments so you can take control, be financially free, and leave an impact.

Find my Featured section to connect.

We refinanced a Kansas property in 15 months.
Returned 57% of investor capital early.

Riverfront Apartments looked ordinary.
72 units.
Outdated interiors.
Weak management.

We saw untapped equity.

Our strategy:
Buy below market value.
Upgrade units untouched for over a decade.
Transition tenants from month-to-month to annual leases.

Fifteen months later—refinanced.
57% of investor capital returned.
Cash flow intact.

This is what disciplined execution looks like.
Not hype.
Not luck.
Just operations that work.

The best returns don’t come from timing the market.
They come from managing it.

>> Would you rather chase market appreciation or create it?

========
I’m Jon — I engineer investments so you can take control, be financially free, and leave an impact.

Find my Featured section to connect.

The first time I funded a private loan, I realized something powerful: control feels better than hope.


I’d spent years relying on markets I couldn’t influence.
Stocks.
Funds.
External forces I had zero control over.

Then I wrote my first private loan.
Structured it myself.
Protected it with collateral.

For the first time, my results depended on my process, not someone else’s promises.

That changed everything.

Because the moment you understand how to control capital, you stop hoping for outcomes and start creating them.

>> What would your financial strategy look like if you replaced hope with control?

========
I’m Jon — Engineering passive income for you like I engineered Apple’s global retail store portfolio.

Find my Featured section to connect.

Ratcliffe Brothers

Account Manager at Ratcliffe Brothers ✨

Account Manager

The Wellness Card

I manage the social media marketing for The Wellness Card, aligned with business strategies & goals. 
➡️ Creating content producing copy & written material
➡️ Generating new and creative ideas for the monthly content calendar
➡️ Growing the brand through digital marketing opportunities and building engaged online communities. 

I also support long-term partnerships for The Wellness Card's partnered brands, outreaching to innovative wellness businesses to join the gift card, delivered with fantastic attention to detail, approachability and excellent communication.

Partnership and Marketing Executive

Lavish Spa, Beauty & Wellness Gift Card

Sansome Marketing

Freelance Social Media Manager

My love and adoration for writing started when I was 7 years old, I would spend hours reading, writing, and crafting out plays to bring stories to life!

Today I help founders, CEOs and brands grab attention through social media and story-driven marketing 💕 

Given my lifelong love for theatre and my passion for reading and writing, creativity has always been a significant part of who I am. Making me so proud to be an Account Manager for Ratcliffe Brothers ✨

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The Battle

Jon Weiskopf, P.E.

Philippa Sansome

Followers

Posts

Engagements

Likes

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