Jose Bermejo 🪄

State of Coherence — The Organizational Performance Lab

The peak performance lab.

Online Programs, Trainings, Workshops, and Off-site experiences to unlock flow states, creativity and  productivity peaks for your team. All backed by neuroscience, behavioral science, and biohacking.

Achieve a State Of Coherence with your team through conscious leadership.

#Leadership
#MentalFitness
#OrganizationalSystems

Cofounder & Radical Performance Officer

Predictable Innovation Studio

We uncover where your GTM Strategy falls short to match how people buy B2B software (aka behavioral patterns). 

What’s the same: we’ll find your revenue leaks at each step of your buyer's journey.

1. Problem Education
2. Solution Education & Discovery
3. Solution Purchase: Demo → PoC → Purchase
4. Solution Adoption:  Activation → Training & Adoption Support → Use Recurrency → Expansion to new use case
5. Solution Diffusion (WOM): Testimonial → Case study → Warm Introductions

Then we’ll solve those leaks by:
→ Improving Your Target market selection/positioning
→ Craft A Low-Risk Value Propositions™
→ Create a strategic narrative that drives change
→ Build an awareness plan to get into the education and buyer’s research process.

A product growth strategy studio specializing in the Behavioral Science of Diffusion of Innovations and Crossing The Chasm.

DM me if you have a challenge we can help with!

Managing Partner & Founder

Maven

Check my bootcamp and courses at Maven:

https://maven.com/predictable-innovation/ai-assisted-product-marketing-strategy

https://maven.com/predictable-innovation/positioning-strategy-workshop

Leadership, Strategy & Management Instructor

ENCAMINA

Head of Product Revenue Growth (Fractional)

Plain Concepts

Reporting to the USA General Manager, I began this new job as the main responsible for designing and executing a new revenue growth strategy for the USA, including but not limited to segmentation, positioning and GoToMarket.

Success covered the development of the different growth channels, tactics and teams, including to build and lead new marketing and sales teams, a strong relationship with Microsoft USA subsidiary as our primary business partner, and the development of new products and services, aligning the market opportunities with our corporate innovation initiatives to unveil new growth sources.

The biggest win was deciding where to invest our limited resources to find a new client to diversify client risks. We successfully closed the first non-Microsoft client in the USA, starting a new channel and the path to risk diversification.

USA Revenue Growth Strategy Lead

Reporting to the CEO and company founder, I started this position as the company performance owner. My goal was to improve the economic value of ENCAMINA and to lead the change to a more data-driven decision-making company. Functions include the inspiration of the Executive Committee to build high-performance initiatives aligned with the company's strategy and impacting the P&L’s bottom line.

Results: x3 in EBITDA when compared to the previous year. Still the best EBITDA in the history of the company.

Performance Vice President

Accountable for developing and executing the Business Growth Strategy and leading the sales & partner teams. 

As a permanent member of the executive committee, I worked closely with other chief executives, mostly with the CEO, COO, and CFO. Besides, I was the link between ENCAMINA and Microsoft, coordinating and leading actions regarding goals and strategic alignment.

I led the Go to Market and revenue-generating activities with the critical challenge to help ENCAMINA in their path to differentiate their competitive positioning and grow fast by co-building a new mid-term strategic plan with the owners of the company, and leading the sales and partner channels teams to achieve the goals planned.

Quantitative success includes an x2 revenue growth while reducing the budget & team, increasing revenue operations performance. 

Qualitative success included building, empowering, coaching, and leading a new direct sales & partnerships team, implementing new compensations and key account management systems, sales team operations, and processes, developing the channel strategy and strategic alliances, and co-build the ENCAMINA strategic plan with the CEO to improve our alignment with the market opportunities and with our partner Microsoft.

Chief Revenue Growth Officer

Reporting to the COO, with a double role: sales consultant (40% of the time) & project manager (60% of the time). Responsible for maintaining equilibrium between the customer, the project team, and the profit of the assigned projects. In charge of pre-sale consultancy, proposals development and sales pitch presentations.

Manager of Client Services and Sales Enablement

deplace

www.deplace.es was born as the second digital real estate agency in Spain to bring the market a disruptive low-end service for buyers and sellers of real estate. As a member of the board council, I was focused on advising on the business strategy and financials.

CoFounder & Board Member

INMERCOST Commercial Real Estate

Took the business out of bankruptcy in 3 months by finding a breakthrough solution for the sales problem amid the 2007 subprime crisis. I took charge of the search, negotiation, and partnership closing with construction companies, offering development, customer negotiation, and deal closing.

Head of Strategy

CEU Cardenal Herrera University

In charge of maintaining the integrity and security of network and information system data from the University, perform periodic audits and to recommend and provide security policies to follow. Tasks of network and systems administration.

Systems Administrator

👇🏻 Head To My Featured Section To Learn How I Can Help And Get Your Tailored Performance Plan 👇🏻

Positioning, Launch, Product/Market fit & AI Instructor

Josh Bermejo

Dejan Gajsek🤘

Grow + Scale

Tailored Competitive Enablement programs for B2B Tech and SaaS companies. 

Our team fuels B2B product marketing and sales teams with competitive intelligence and enablement insights and materials to close accounts faster.

What we do:
• Partner closely with product and sales leaders to identify lost opportunities and create enablement aligned to sales goals and seller competencies.
• Research, analyze, and create enablement materials and measure its impact on a client side from product teardowns, feature comparisons, secret shopping a competitor, or building a competitive program from scratch.
• Optimize and scale initial enablement programs to more products and more competitors.
• Deliver timely insights about competitor movements through periodic competitive newsletter and team collaboration software
• Produce on-brand marketing collaterals from sales battlecards, ABM decks, and sales decks

Marketing & Sales, Co-Founder

RevGenius

Member

Exit Five

Circuit Stream

As one of the first marketing hires, I've overseen multiple marketing functions since Dec 2019 til 2021 and was tasked with brining awareness, conversions, and design a logical user-centric lifecycle journey and demand generation function at the company. 

With my help,  Circuit Stream became a category leader in AR/VR education with a thought-out content strategy involving managing expert writers, backlinking, partnerships, and more than 150 live webinars in the span of 3 years. 

Impact:
- An average 3x y-o-y growth in revenue from 2019 to 2022
- Grown organic traffic to Circuit Stream website by 250% and total traffic by more than 500% in the first year by implementing a content strategy that relied on SEO optimization and buyer’s intent
- Tripled the amount of sales-qualified leads in less than a month with strategic content, content
distribution, and live workshops
- Organized, managed and executed over 150 live webinars Since 2019 which contributed to the
record revenues and 3x year-over-year growth
- Led and executed the Black Friday campaigns which led to record monthly revenue of more than
 than three times the normal monthly income by leveraging partnerships,
managing and organizing live events, and writing email drip campaigns focused on conversions
- Grown webinar attendees by 400% from 250 to more than 1,250 with a 30% average attendance rate and an average NPS score of more than 50 by researching and finding trends, and implementing
email and PPC advertising
- Brought it a 558% increase in the number of net new leads with lead generation from 459 in March, 2020 to 3,020 in May, 2020 
- Planned, Managed, and executed Spring Sale Campaign with a 144% boost over an average monthly revenue
- Secured partnerships through email and LinkedIn outreach and brought in Meta, Niantic, and Unity

Head of Content Marketing / Demand Gen

dgajsek.com

Personal blog and consultancy at dgajsek.com. I write about growth strategies, marketing and productivity tips.

Independent Business Owner

LifeOnScreen

First self-served marketplace for Digital Out-of-Home Advertising. 

- Outbound Lead Generation of 1000s of key personas
- Content Strategy for B2B clients 
- Project Management for CMS from scratch
- Sales process playbook for 
- Managed 3rd party PPC and lowered CPA for 40%
- SEO optimization and maintainence

Head of Growth

Sudo Systems LLC

Sudo System designs and develops high performance embedded systems for next-gen IoT devices such as Virtual Reality, multimedia digital signage, robotics, autonomous vehicles and others.

Using the highest quality suppliers, the award-winning engineers use their knowledge to design solutions that reduce development time for companies from 12 months down to 1 month hence drastically accelerate time to market.

The flagship product SudoProc has been featured on:

* LinuxGizmos - Tiny, solderable quad Cortex-A17 module has 4GB RAM and HDMI 2.0  
* Hackster.io - Solderable SOM: A Tiny Monster for Power-Hungry IoT Devices

Business Development Manager

Viar360 - Create Cinematic Interactive Virtual Reality and 360˚ Stories backed by Analytics

- Planned and executed content marketing strategy that increased traffic by 80% without a marketing budget.
- Wrote, edited and published articles and guest posts on company and guest websites
- Top 10 writer on Quora under topic Virtual Reality.
- Executed personalized onboarding strategy together with beta testing group that solidified acceptance criteria for the product release.
- planned, ran and written cold email marketing campaigns that had a 23% conversion rate to the product use.
- Managed all social media channels and co-created and ran Facebook groups as a community manager which attracted over 1500 members in less than a year
- Wrote and released weekly newsletter email campaigns with above 45% open rate

I know my way around words :)

Growth and Marketing Manager

VIAR is a Virtual and augmented reality development company, focusing on developing software and hardware for businesses. We supply other business with creative marketing ideas with custom branded VR goggles and custom made apps. 
The latest, most exciting product is a cloud based, device agnostic platform for Virtual Reality videos. You will finally be able to manage, edit and analyze your videos with ease. We are still looking for private alpha testers who will receive free membership once we are ready to open for public. Are you one of them? Sign up here: http://goo.gl/Ttw8kR

As a marketing lead and head of growth I was responsible for:
- Ran Lead Generation campaign for sales without a budget
- Utilized Growth Hacking principles to attract, convert and retain users on the product platform
- bringing up an online shop and affiliate system
- A/B Testing landing pages
- Social Media Marketing and optimization
- Copywriting for web
- Testing User Experience
- Content Marketing
- Business Development
- PR outreach

Head of Growth & Marketing Lead

Edgar, the storyteller

At Edgar, we help companies build up their brands and amaze their customers with powerful stories. We’re hacking the advertising industry so it would finally work for the small brands as well.

We connect brands to the best creatives (writers, illustrators, photographers) through the StoryMarket, where they create great stories. Together.

Edgar delivers the quality of an add agency but is more transparent, faster and more affordable. Compared to the competition, we care about the whole story, not a single piece of content.

With Edgar, brands get their advertising partner which handles project management, content strategy and assembles the rockstar team to create and distribute the stories. Armed with their stories, brands present, promote, sell and engage with an impact.

As a chief creative, I'm the one responsible for the design strategy of Edgar. But what I enjoy the most is crafting lovely visuals, Brand Stories and Brand Personality. Meanwhile, I've also designed (UI) Edgar's free storytelling tool http://edgartells.me/crafter and build up the brand with funky visuals. Fun times!

I'am helping Edgar Tells with:

- Email Marketing  
- UX testing
- Social Media Marketing
- Copywriting

Storytelling and Marketing

Kukoon Media Inc.

Founded in Calgary, Canada in 2010, Kukoon Media Inc. has persevered in the world of art & design and has since then led many design and branding efforts worldwide.

- Social Media Strategy and Fulfillment
- Web Research
- Build Relationships
- Generate Qualified Leads
- Copywriting and Editing services
- Graphic Design for Web
- Brand Management

Social Media Strategist / Community Engagement Officer

Competitive intelligence and enablement service for B2B Tech Companies

I’m a curious guy who loves diving deep into business, competition, and tech. Since 2015, my business partner and I have been running a company that customizes competitive enablement programs for B2B tech and SaaS companies. With over 9 years of hands-on experience in growth and content marketing, I help B2B product marketing and sales teams arm themselves with the insights and tools to close deals faster and boost their win rates.

My mission is simple: be helpful and stay grounded. Whether it’s personally or professionally, I’m here to add value. I write about competitive enablement, product breakdowns, battlecards, and competitor playbooks for senior product marketers in B2B tech. I also share my knowledge on SEO, lead generation, email marketing, PR, and business development through my blog and social media. I’ve worked with everything from Fortune 500 giants to fast-growing startups, helping my last AR/VR company triple sales year-over-year. Along the way, I’ve snagged a few accolades, including Startup of the Year 2017, Geekwire 200, and being named one of Quora’s Top 10 Writers on Virtual Reality.

taplio

The Battle

Josh Bermejo

Dejan Gajsek🤘

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