As Senior Director of GTM Operations Strategy at CS2, I work directly with VPs, MOps Leaders, and CMOs at industry-leading growth-stage B2B companies to advance their GTM and Marketing Operations and achieve real business outcomes. 

-Manage 6-7 clients (client lead), provide strategic and tactical consulting, and build a relationship with excellent and regular client communications, spending the time to truly learn about them and their business and create an optimal customer experience to drive retention
-Expert-level advising/consulting across the GTM Ops framework, leading high-complexity work, gathering requirements, and project management
-Develop and refine roadmap to identify the client’s future needs to both help them mature their MOps and to develop a pipeline of impactful project work that align to company goals
-Leading workshops, client requirement gathering calls, and sandbox reviews
-Build and optimize a robust tech stack for clients across all of their tools
-Coordinate work with different members of the CS2 team (Solution Architects, Analytics, Campaign Operations, GTM/Marketing Ops, and CS2 Principal Consultants) to bring in specialized expertise for different projects
-Create and maintain client documentation, as well as create documentation templates
-Develop reporting infrastructure based on quality data for advanced reporting requirements in a client’s SFDC environment
-Mentorship, training, and sharing my expertise with the CS2 team so everyone improves together
-Help the CS2 team with internal initiatives, such as frameworks, methodologies, templates and business ops, project/task coaching, etc.

Senior Director of GTM Operations Strategy (Client Lead)

As Senior Director of Marketing Operations at CS2, I work directly with VPs, MOps Leaders, and CMOs at industry-leading growth-stage B2B companies to advance their marketing operations and achieve real business outcomes. 

-Manage 6-8 clients (client lead), provide strategic and tactical consulting, and build a relationship with excellent and regular client communications, spending the time to truly learn about them and their business
-Sample of projects: Funnel architecture (lifecycle), lead and account scoring, lead source & attribution, nurture, training & enablement, Marketo implementation, opt-in, analytics
-Develop and refine roadmap to identify the client’s future needs to both help them mature their MOps and to develop a pipeline of impactful project work that align to company goals
-Build and optimize a robust tech stack for clients across all of their tools (primarily: Marketo, SFDC but also tools like LeanData, HubSpot, Pardot, Drift, Zoominfo, 6sense, Bizible, Ringlead, Sendoso, Demandbase, Terminus, Outreach.io, SalesLoft, Zoom, GoToWebinar, On24, and more)
-Coordinate work with different members of the CS2 team (Solution Architects, Analytics, Campaign Operations, Marketing Ops, and CS2 Principal Consultants) to bring in specialized expertise for different projects
-Troubleshooting system issues within a client’s marketing automation system or CRM
-Create and maintain client documentation
-Develop reporting infrastructure based on quality data for advanced reporting requirements in a client’s SFDC environment
-Mentorship, training, and sharing my expertise with the CS2 team so everyone improves together
-Coach a team of Marketing Operations Managers on client projects, methodologies, career path, and strengths development
-Contribute to the CS2 team with The Revenue Growth Architects podcast, written content, videos, and events
-Help the CS2 team with internal initiatives, such as frameworks, methodologies, templates and business ops

Senior Director of Marketing Operations (Client Lead)

MarketingOps(dot)com

Ambassador and Founding Member of MarketingOps.com, run by Mike Rizzo. www.marketingops.com

Ambassador & Founding Member

Waystar

As the Head of Marketing Operations, I played a strategic leadership role within the Commercial Operations team to drive business growth across all segments as the expert in marketing technology, smart automation & rigorous performance management. I led a team to monitor, measure and analyze the effectiveness of marketing initiatives and programs, delivered key insights and recommendations that optimize marketing performance, and managed a growing set of technology platforms to drive scale. In addition, I was responsible for developing fact-based, decision-making and higher ROI on all marketing programs and driving process improvements. I combined my analytical thinking, data analysis, and cross-functional collaboration to optimize Waystar's digital programs to drive awareness, generate new prospects and advance existing opportunities.

-Partnered with leadership to define KPIs, create reporting and analyze campaign performance
-Led the improvement of data quality, hygiene practices and processes to enhance segmentation and automation
-Managed a team of marketing operations managers; articulating a vision, setting goals, and helping them achieve results through strong performance management and recognition
-Identified areas to scale Waystar's MarTech stack, including but not limited to Marketo, Drift, Bizible, Demandbase, Chili Piper, GoToWebinar + more
-Analyzed and optimized the Account-based Marketing (ABM) approach
-Led efforts to enhance the customer's digital journey to drive conversion while delivering best-in-class experiences
-Built out and optimized lead & account lifecycle and scoring models
-Collaborated with Sales Intelligence and CRM teams to create efficient reporting, data transparency and to build out data governance
-Managed program and data migration to Waystar's MarTech stack
-Delivered robust, automated, multi-touch marketing reporting that is accurate and tells a visual story

Director, Marketing Operations

Spirion

As Marketing Program Director, I worked closely with the CMO and Director of Communications to strategize and execute new logo integrated marketing programs that drove lead generation and brand awareness. I was responsible for go-to-market programs tracked in Marketo. I defined market themes for GTM lead gen efforts needed to maximize lead gen efforts to hit MQL goals and new business opportunities/pipeline, from strategy to execution to reporting/analytics to optimization. I created targeted ABM campaigns to accelerate leads & accounts through the funnel (improve funnel velocity), in order to increase average deal size and win rates to drive pipeline and revenue growth for the org.

I also was head of Marketing Operations strategy and all MarTech stack (selection, integrations & optimization), and managed Marketing Operations Manager. Oversaw attribution, lead nurturing, lead lifecycle, lead scoring, ABM, forms strategy, PathFactory content experience platform, Drift conversational marketing, webinars, cost allocation, revenue modeling, lead source methodology, funnel & revenue reporting analysis & optimization. 

Created PathFactory for Sales training for sales, customer success, and channel teams and conducted live and recorded training paths. Tech stack includes: Marketo, BrightTALK, PathFactory, Salesforce (SFDC), Drift, Consensus, and more.

I am a 6X Marketo Certified Expert (MCE) at the advanced level (Marketo Certified Master) and a Marketo Certified Solutions Architect (MCSA).

Spirion is the critical first step toward data privacy and security. We build and deliver the most accurate data discovery and classification solutions on the planet to position our customers for unparalleled data privacy, security, and regulatory compliance. https://www.spirion.com/

Marketing Program Director / Marketing Operations Director

Snagajob

As head of Marketing Operations, I led Snagajob's marketing operations strategy. I optimized Snagajob's Marketo marketing automation and was responsible for process building and refinement, marketing technology selection, implementation, governance and roadmap development, data management, prospect and customer segmentation, and best practices syndication. In addition, I was responsible for getting the most out of the MAP and CRM platforms to fuel innovative and effective marketing campaigns, and for building a rock solid operating infrastructure for our customer and prospect database. I maintained/enhanced attribution tracking and provide reporting on the effectiveness of campaigns and suggestions for campaign enhancements. 

I continually defined, developed, enhanced and delivered marketing operations strategies, processes, and analytics to drive quality lead identification, higher lead conversion, customer acquisition and retention and automation for growth at scale. In collaboration with Sales Operations, I owned the prospect and customer database, maintained/enhanced database quality, provided segmentation for marketing campaigns in compliance with applicable anti-spam laws. I also trained internal users on our B2B marketing technology stack and provided suggestions to better leverage Snagajob's marketing technology stack. I am a 6-time Marketo Certified Expert (MCE) and Marketo Certified Solutions Architect (MCSA).

Snagajob is America’s #1 hourly work marketplace; the country’s largest platform for hourly work. https://www.snagajob.com/

Marketing Operations Manager (Head of B2B Marketing Ops)

LeadMD

As Engagement Manager at LeadMD (Now ShiftParadigm), I lead a team of consultants and oversaw that project outcomes were met for the client, with an emphasis on maintaining efficient processes, resource needs and allocation, time management, and profit margin. I helped clients create profitable marketing strategies that drive new business revenue and growth as well as increase overall customer lifetime value (LTV) through retention and upsell/cross-sell. I worked to refine services/solutions that helped the client achieve their outcomes desired, as well as articulate best practices and delivery methodology. 

I also coached and provided professional development to consultants so that they could effectively support the client and broaden their strengths and skill sets in areas of marketing strategy, marketing operations, demand gen and campaign strategy, and business process. Partnered with Revenue Operations, Technology, Sales, and Marketing teams on account strategy and solutions to maintain, develop and expand client relationships.

I am a 6-time Marketo Certified Expert (MCE) and Marketo Certified Solutions Architect (MCSA). In addition, I specialize in content marketing, marketing campaigning, web personalization, social media marketing, and nurture/email marketing strategy. I also contributed to creating and instructing marketing-based curriculum for the modern marketer for our learning division, Six Bricks.

Engagement Manager (Director of Delivery for Go-to-Market practice)

As Senior Marketing Consultant (SMC), I worked with a team of marketing automation experts focused on delivering end-to-end demand generation programs for clients. I identified client needs, designed profitable marketing strategies and a plan for action, and managed their team to produce uncommon results. I provided guidance, mentoring, and thought leadership while overseeing the many moving parts to ensure success of LeadMD’s client organizations. 

In addition, I specialized in go-to-market campaigns, content marketing, web personalization, and nurture/email marketing strategy. 

Co-created and instructed marketing curriculum for LeadMD's career path training, Marketo Certified Expert, taking newbie marketers or experienced veterans through a series of insights from the basics through more complex concepts, testing their learnings in a simulated Marketo environment. 

Specifically, I helped:
*Strategize, create and build demand generation campaigns within Marketo
*Create strategy and implement all facets of the various platforms such as lead scoring, lead nurturing, automation, progressive profiling, cost allocation, revenue modeling & lead lifecycle programs, lead source methodology, all based on the LeadMD methodology
*Manage timelines and expectations to ensure client programs are completed on-time and within budget
*Communicate with clients to manage expectations, deliverables and modifications to their existing CRM and Marketo
*Develop a clear understanding of the LeadMD methodology and effectively communicate the methodology to clients & document requirements and projects
*Analyze, strategize, provide recommendations and implementation in areas of business process improvements, lead scoring, emails, nurture strategy, forms, buyer personas, campaign design (including lead sourcing, cost allocation, basic and advanced attribution, program ROI, reporting), and more

Senior Marketing Consultant

StrengthsDNA

I am a Personal Strengths Empowerment Coach, Owner of StrengthsDNA and The Strong Business Planner, and Host of The Strengths Empowered Entrepreneur Podcast (now retired podcast). I empower online service-based entrepreneurs to discover, appreciate, leverage, and support your strengths so that you can unapologetically be your authentic self, lead with purpose, and create more success, joy, and impact in your business and in the lives of those around you.

I wanted to create a business that could spread the strengths message…a strengths revolution. I want you to build a business that leverages your strengths and that you absolutely love. I want you to wake up every day so freaking excited to work and share your purpose...to use your strengths to serve and change the world.

Personal Strengths Empowerment Coach / Strengths-Based Business Coach / Owner

Independent Marketo Marketing Automation Consultant

Independent Marketo Marketing Automation Consultant and 6-time Marketo Certified Expert (MCE) and Marketo Certified Solutions Architect (MCSA). 

As an Independent Marketo Marketing Automation Consultant, I helped organizations set-up, implement and manage their Marketo instance in order to reach their marketing goals and streamline their marketing automation. From strategy, planning, executing, and coaching, I helped organizations on a project-basis, hourly, and recurring retainer. My specialties: Lead nurturing/engagement, program and campaign set-up and management, subscription center set-up and management, new Marketo instance admin and set-up, email and landing page creation (some HTML experience), program template creation, reporting, revenue cycle models, lead scoring, and overall management. I have experience using the Revenue Cycle Explorer analytics tool, as well as Real-Time Web Personalization module. Depending on the project, I did the work myself, was an extension of the client's marketing team, or trained teams on how to do the work themselves.

I worked virtually but also traveled locally to the Greater Grand Rapids, Michigan area for in-person training and coaching sessions as well. I have done consulting work for small businesses as well as large, global multi-billon dollar companies.

+ Marketo Certified Solutions Architect (MCSA)
+ 6x Marketo Certified Expert (2013-present)
+ 8 years of Marketo experience
+ 12 years of marketing automation and email marketing experience
+ 16 years overall B2B marketing experience
+ Have consulted part-time since April 2015, but full-time self-employed under my StrengthsDNA LLC company since May 2016.

Marketing Automation Consultant (Concentration: Marketo)

NTT Security (US) Inc. (Formerly Solutionary)

As Marketing Automation Manager, I managed all marketing campaigns through Marketo marketing automation platform to drive lead generation. I developed and delivered effective marketing campaigns to support sales initiatives as well as evaluated program effectiveness through analytics and reporting dashboards (including Marketo Revenue Explorer). In addition, I designed and executed an effective lead nurturing strategy to generate qualified leads that drive business growth. I worked with the Salesforce.com Administrator to build dashboards and reports that track campaign metrics, as well as work with other marketing team members, product management, and sales management to enhance lead generation activities. In addition, I managed live chat campaigns for our website in LiveEngage (Liveperson). Other duties: Created, designed and layout of forms, landing pages and emails; wrote and edited emails and marketing materials. 

Solutionary, an NTT Group Security Company (NYSE: NTT), is the next generation managed security service provider (MSSP). Focused on global threat intelligence, Solutionary protects traditional and virtual IT infrastructures, cloud environments and mobile data. Clients are able to optimize security programs, make informed decisions, achieve compliance and reduce costs.  For more information, visit www.solutionary.com. Solutionary is a wholly owned subsidiary of NTT (Nippon Telegraph and Telephone), a $130 billon company operating across 69 countries – the world's largest global IT and telecommunications services company and is ranked 29th on Fortune's Global 500 list. For more information, visit www.ntt.co.jp.

Marketing Automation Manager

BluJay Solutions (Formerly LeanLogistics)

As Marketing Programs Manager, I developed and executed a comprehensive B2B marketing programs strategy that aligned with corporate initiatives, including tradeshows, conferences, webinars, and email marketing & nurturing programs. I managed programs strategy globally for North America and Europe/EMEA. I increased the number of leads generated from webinars and events all while decreasing the average cost/lead (acquisition cost). I developed targeted digital marketing campaigns to nurture prospective customers to support the lead generation and sales teams - including copywriting, design, and execution. Other duties included managing the marketing programs budget, evaluating program effectiveness through metrics, and creating an overall marketing programs strategy. I also assisted in creating targeting online & print advertising campaigns that have been featured in Food Shippers, Logistics Management, Inbound Logistics, and CSCMP. Specific experience in managing SaaS-based cloud technologies and admin-experience with marketing automation platforms Pardot and Marketo.

LeanLogistics provided transportation management software and services. Through mergers/acquisitions, LeanLogistics is now known as BluJay Solutions: http://www.blujaysolutions.com/

Marketing Programs Manager

Experienced marketing strategist with 20 years in marketing operations, GTM strategy, and automation. As a 2022 Adobe Marketo Engage Champion, Adobe Certified Master Marketo Engage Architect and 8-time Adobe Certified Expert Marketo Engage Business Practitioner (Marketo Certified Expert) with 13+ years leading marketing operations teams and administering Marketo (the last 8 of which were at senior consultant and/or Director/Sr. Director level), I have extensive experience helping organizations drive business growth, operational excellence and insightful analytics. 

As an MBA graduate, I bring the business and marketing acumen required to lead others and contribute to company KPI’s. With four years of consulting experience, in addition to in-house positions, I have worked with global, multi-billion dollar organizations, start-ups, and everything in between, allowing me to adapt quickly to a new industry, thrive in a fast-paced environment and be agile in both strategy and tactics to fit the use-case. Excellence, achievement, relationships, vision of the future, strategy, curiosity and coaching are what energize me the most. 

I naturally seek to make things better (excellence & optimization are my middle names) and love learning + teaching/coaching. I strive to do meaningful work that makes a big impact and love thinking & strategizing about the future and using data/analytics mixed with experience to drive that path forward.

Key areas of focus: GTM operations, marketing operations, MarTech strategy & optimization, reporting & analytics (funnel, revenue/ROI, campaigns), program execution & optimization, business process improvement, people management, instructional design/curriculum development + course creation, training + coaching + teaching and mentoring.

MY STRENGTHS PROFILE
Gallup CliftonStrengths® Assessment - Top 10 Strengths Themes:
Maximizer, Responsibility, Relator, Learner, Achiever, Futuristic, Significance, Strategic, Input, Focus
Read descriptions: https://www.gallup.com/cliftonstrengths/en/253715/34-cliftonstrengths-themes.aspx

I earned a Master in Business Administration (MBA) degree from Western Michigan University’s Haworth College of Business. 4-time Featured MBA Alumni in University publications, including being awarded in the 2021 edition of The 30 (see featured section). I am also a graduate of the 2011 Class of Emerging Leaders at the Center for Community Leadership (GR Area Chamber of Commerce) in Grand Rapids.

Joy Martinez, MBA

Paletti USA

A $15M+ company specializing in structural and automated product solutions. Part of a $45M+ global organization. Paletti specializes in manufacturing Linear Slide Actuators and Guides, Conveying Systems, Structural Aluminum T-Slot Extrusions and Laser Safety Enclosure Systems. 
● Achieved $1.1M+ in new sales from approx. 30 new customers (direct and distribution) from 2023 – 2024.
● Helped achieve a 22% sales increase FY'23 vs FY'22.
● Developed and implemented a successful company-wide sales and marketing strategy.
● Restructured and expanded both the North American sales force (29 associates) and outside sales channels (distribution). Traveled extensively to support the team.
● Developed and supported all marketing functions: launched new website (with SEO and analytics), implemented Google adwords, developed new trade-show booth and extensive show schedule, upgraded our Linked In home page and with new advertising, created a company YouTube channel, created new sales training tools, implemented new E-newsletters, etc....
● Led the efforts to re-engineer our linear actuator and guide products resulting in a 28% YOY sales increase.

Sales and Marketing Manager

AFI Systems LLC

A $3M+ company specializing in robotics / automation systems development and integration, electronic repairs, and inventory – distribution.
● Planned for and have achieved 20% growth so far this year. With the management team, developed progressive 1- and 3-year business plans (using E.O.S. principles) designed towards 10-year goals. 
● Created and implemented new sales and marketing plans designed to achieve our business objectives.
● Re-structured our sales efforts and team members bringing new focus to our approach to current, dormant, and prospective customers. Established formal geographic sales territories and provided new direction for the customer service group.
o Supervised 3 employees, 2 territory sales managers, a 1 graphic designer. Also, directly managed the NC territory.
● Authored and implemented a new company website, incorporated S.E.O. and analytic functions.
o The website has directly helped bring us $60K in new business in 6 months averaging 160 users/week.
● Revitalized our social media approach yielding triple digit increases in our viewer response rates.
o Upgraded our LinkedIn home page and more than doubled our followers.
o Implemented an electronic newsletter averaging a 24% readership rate among approx.1375 recipients.
● As a team, acquired 46 new and reactivated 17 dormant accounts totaling $460K in new business this year. My direct acquisitions were 16 and 10 of each account type totaling $275K in new business this year.
● Obtained $130K order (new machine project) from one of the new accounts.
● Obtained 2 large new distribution customers extending our geographic sales reach, annualized business will be worth approx. $140K.
● Partnered with 2 new OEMs with whom we will serve as Authorized Distributors, and improved relationships with 9 other OEM partners.

Duff Norton

A $43M division of Columbus McKinnon ($800M global company). The leading manufacturer of mechanical actuators, linear actuators, electric cylinders, acme and ball screws, engineered linear motion systems, and rotary unions.
● Doubled total volume which grew to $2.7M, managing all sales efforts outside of the USA and Canada.
● Reported to the Director of Sales and Marketing, functioned with a high level of autonomy. Dual functions as Product Manager during the first two years.
● Achieved new annual revenues of approx. $585K through establishing new distribution relationships in parts of Europe, Middle East, and Latin America which were previously un-covered.
o Attended the 2018 EPTDA convention in London to help establish new European distribution partners.
o Traveled extensively in the UK, Europe, Mexico, South America selling to direct Global / OEM accounts, assisting the sales efforts, training our distribution partners, and attending / exhibiting at trade shows.
● Leading role in obtaining 2 large orders in India worth approx. $700K total.  Worked with each customer from design specifications through to the terms and conditions negotiations. 
● Achieved the best year ever (FY 2020) for our company in South America with sales totaling $180K, primarily driven by one complex and large order worth $90K.
● Obtained new OEM account in the APAC, worked with them completely through the design stage to order placement.  Annual volume was $80K.
● Directly obtained a $500K order, FY 2016, via renewing a relationship with a Malaysian based logistics supplier from design specifications through to terms and conditions negotiations.
● Directly obtained a $100K order, FY 2016, from a new Canadian based stage and theater customer.
● Researched and implemented documentation and shipping procedures for the new North American USMCA/CUSMA agreements, and the new US Gov’t EAR 99 trade compliance regulations.

International Sales Manager

● Managed all functions for 25 direct reports: 7 direct sales representatives, 4 manufacturers sales representative organizations (2-5 associates each), 2 marketing associates, and 2 product managers.
● Developed and implemented a long-term global sales and marketing plan achieving $41M sales and 8.5% annual growth by augmenting our strengths and refocusing our efforts into new vertical markets. 
● Refocused the sales team's new account acquisition efforts realizing 8% growth in 5 months.
● Performed annual reviews for all department personnel and created new compensation plans for the sales team.
● Established very effective and accurate (80%) sales Funnel Reporting and Sales Forecasting tools from a manual system.
● Increase website traffic 17% in 5 months, and generated over 1200 new website literature downloads by implementing a new marketing campaign via trade magazine ads, E-blasts, a new LinkedIn company page with regular L.I. press releases, and updated Google Adwords / S.E.O.
● Experienced domestic US/Canadian and international business traveler to many European, Asia-Pacific, and Latin American countries with many global contacts.

Director of Sales and Marketing

●  Increased company sales 16% over 3 ½+ years, to $37+ Million – an all time company high.
●  Responsible for 2 Product Managers as direct reports.
●  Served as National Key / Strategic Account Manager for accounts such as Motion Industries, Grainger, Applied Industrial Technologies, MSC, B.D.I., Alcoa, Valmet, Northrop Grumman, etc… with sales volume $1M – $9M each.
●  Manage all company product offerings: System Technology products, Motion Technology products, and Processing Technology products.
●  Directly obtained and managed the company’s largest single customer via distribution, $1.3M in annual sales.
●  Supervised the introduction of 2 major product line introductions: DWA Rotary Union, CMLA actuator line now contributing $400K in combined revenue within the first 1 ½ years, and 30% in GM profits.
●  Led a cross-functional team to re-engineer the imperial Mechanical Actuator product line.  This generated approximately 10% savings and the ability to compete for new business improved – they were the market leader.
●  Subject Matter Expert (S.M.E.) for our 2011 SAP operating system integration.  Served as the corporate plant-level coordinator for “Order to Cash” not only for our facility but also future sister company implementations.

Business Development Manager

As Product Manager responsible for several product lines accounting for 65% of the company's business. Job responsibilities were approx 1/3 each: Marketing, Sales support, Product development.
●  Frequent travel with the sales team to visit key accounts.  Sales grew by 36%.
●  Developed and introduced 3 new major product lines: SuperCylinders, metric Mechanical Actuators, and Acme & Ball Screws & Nuts.  Product life cycle management tools included 20+ step ISO Product Development, Voice of Customer input, and StageGate development processes with the volume now $2.5M and 35% GM annually.
●  Lead a cross functional team to re-engineer our largest product line to improve costs, and production efficiency.  Cost reduction savings added up to nearly $2M annually.
●  Established a new corporate/marketing visual identity applied to all advertising and literature, and lead the effort to overhaul the company's website.  
●  Traveled extensively in Europe, India, and APAC to help grow product sales 30%.
●  Played a leading role in the acquisition of our largest European competitor (evaluation, due diligence, and integration) with $33M in annual volume.
●  Enhanced complete system sales for all product lines by re-engineering and providing competitively priced accessories which complement our product offerings which added $1.4M in annual volume.
●  Re-engineered products designed for the Aluminum industry and led the company efforts to re-claim lost global market share.  Added $1.5M in volume within 2 years.

Product Manager

Strickland and Company Marketing

Account management and new business development. Bringing new accounts to the marketing agency, planning their marketing activities, and then overseeing the development and implementation of those activities including advertising, print and electronic sales collateral, website production, marketing research activities, etc...  Specific focus on industrial products.  Extensive traveling throughout the south east.  Customers included GE Heat Exchangers, Parker Hannifin - Zenith Pumps Div, Apollo Valves, IKA Works Mixers, Fischbein Conveyors, and more.

Business Development / Account Manager

Shorey and Associates Marketing

Account management and new business development.  Bringing new accounts to the marketing agency, planning their marketing activities, and then overseeing the development and implementation of those activities including advertising, print and electronic sales collateral, website production, marketing research activities, etc...  Served industrial, consumer, and hi-tech accounts.  Extensive traveling throughout the south east.  Customer's included GE Lighting, Schlumberger Flow Meters, Fluor Daniel, Beers/Skanska Construction, Patterson Pumps, Tranter Heat Exchangers, Staubli Robots and Pneumatics, Rexam Mulox, and more.

Prior experience in Retail management and purchasing available upon request.

Account Manager

Sales and Marketing Manager at Paletti

Sales manager with 15+ years’ experience. Having managed a sales team with annual sales of $43M sales in industrial products and across most industrial segments, directly and through distribution, for both small and large ($800M) corporations. Able to travel as required.

Skills include:
Sales Team Management,  International Sales Management, Territory Sales Management
Marketing (Print & Digital),  SEO Management,  Product Development and Life Cycle Management	
Microsoft Office products,    SAP ERP System,   Customer Relationship Management (CRM software)

Industrial segment experience includes working with products and companies in: Food and Beverage, Medical and Pharmaceutical,  Power Generation,  Water and Wastewater,  Defense,  Aerospace,  Steel and Aluminum,  Pulp and Paper,  Chemicals,  Rubber and Plastic, Oil and Gas,  Mining and Aggregate,  Rail and Road,  Robotics and Automation,  Material Handling,  and Maintenance and Repair.

Cell: 980-875-8327
Email: cbuie0416@gmail.com

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The Battle

Joy Martinez, MBA

Charles A. Buie, CBC

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