AmpliSell

Driving SALES for our clients on the Amazon channel.

Co-Founder

PEAK6 Investments LP

Options Trader

Co-Founder at eSpark - Full Service Amazon Agency

You know how you struggle with growing revenue on Amazon? That's where we step in to help you take control of your listings in order to drive more SALES.

When you work with us, you'll see:
✅ On-brand CONTENT that looks amazing and GENERATES SALES
✅ PROFITABLE ADVERTISING campaigns that CONVERT
✅ INVENTORY consistently IN STOCK
✅ LISTINGS recovered from the SUSPENSION graveyard
✅ PEACE OF MIND your Amazon channel is UNDER CONTROL

When it comes to Amazon, I know you want to take control and drive revenue for your brand. In order to do that, you need TIME and EXPERTISE. 

As a 7+ year Amazon seller, I understand how frustrating and overwhelming it is to get your products listed, keep them listed (suspensions anyone?), run advertising campaigns with a profitable ROAS, and stay in stock (hello restock limits!).

I’m proud to say me and my team helped 100s of e-commerce managers add millions to their revenue.

You deserve a winning strategy that turns Amazon into a seamless, profitable channel.

Stop missing out on sales and stop watching your competition outgrow you on amazon. 

Website: www.amplisell.com
Email: josh@amplisell.com

Joshua Rawe ⚡

10,000 product launches on Amazon taught me what works and what doesn’t.

This advice is so good that Amazon Ads sponsored this post. #Ad 

#1: Turn on Amazon Ads asap.

The ideal timing is once your 5 - 10 VINE reviews hit.

Your listing won’t get much traffic at first, so ads help people find you.

Amazon Ads is the most powerful lever to drive traffic to your listing.

The faster you can get traffic, the faster you get sales, the faster you get more reviews, the faster you get more sales.

Launch in 90 days or spend the next 900 days launching.

#2: Use automatic campaigns.

The Amazon Ads automatic campaigns are easy to launch and will be the foundation for your advertising flywheel.

Amazon will help find the right keywords for you if your listing is clear and complete.

You can then use these auto campaigns for keyword discovery.

The keywords that convert well, you can keep in your auto campaign and/or roll them into manual campaigns. Spend more on the keywords that work and optimize your placements and bidding.

Which leads me to number 3, sure to be divisive.

#3: Use dynamic bidding up and down. 

People get scared of this because Amazon Ads can raise your bids.

“Let Amazon raise my bids?!”

“Josh, you're crazy.”

“Yes, I am.”

After looking at thousands of campaigns, I can say that DBUD outperforms Down Only and Fixed Bidding.

This 2 year old feature is seasoned and knows how to land sales.

It’s just like the top of search. 

You will pay more per click, but you convert more frequently at a lower ACOS!

Which leads me to number 4.

#4: Use Top of Search bid adjustments.

In fact, make campaigns just for Top of Search.

Caveat: don’t do this until you’ve got a solid review base and high rating relative to competitors.

And only prioritize your most relevant and least competitive keywords.

Over hundreds of audits and thousands of campaigns, I’ve seen TOS campaigns deliver the best ACOS over and over.

And for my last tip, I’m going to throw out a super unknown, high ROI campaign.

#5: Run B2B adjustments.

These are incredible right now.

No one is bidding these placements up.

And the average order value is almost 2x.

Do the math.

Same bid, 2x the sales = incredibly low ACOS.

Frankly, B2B campaigns are so good I hesitated to share.

Launching a new product?

Use Amazon Ads.

Launch in 90 days or launch in 900.

Your call.

Co-Founder @ AmpliSell | Amazon Full Service Agency | Over $100M Managed & 480k Hours Returned to Clients | Book a Call by Clicking the Link in My Profile

Is the discount you’re seeing on Amazon fake?

Ask Rufus.

Shame on you Dyson!

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What is the ratio of Agencies to Brands?

You might think 1:10, but

Based on my sales calls, it's 10:1.

#ididthemath

What's the best Amazon Ad Software that does NOT charge a % of Ad Spend?

Have you seen the new custom reports in Seller Central?

You can pull out tentpole event performance easily.

Here is Prime Day YoY for one of our clients.

PD 2025: $72k
PD 2024: $43k

ASP 2025: $134
ASP 2024: $121

Go to Seller Central -> Reports -> Custom Analytics -> Prime Day

How was your PD and PBDD?

Does your chart look like this?

If not, DM me.

Amazon Prime Day Results

LinkedIn is...

1% Humans who Post and Reply to Posts
2% Humans uploading Videos
48% AI Bots Replying to Posts
49% AI Bots Writing Posts

Is there anything more confidently wrong than GPT?

PSA to all the CFAs in my inbox. I respect the outreach, but I have no money to invest. Go talk to Steven Pope - he's the billionaire.

Search boxes are going to die.

AI Chatbots will replace them.

This is inevitable.

The only question is when.

Has there ever been a bigger lie told than...

"Remember This Device"

You want to get 50M emails per day?

Go search for a house on Redfin while you're logged in.

Your brands success depends on your commitment to an omni-channel approach.

Is there a way to tell your Spotify DJ that you don't actually love the Saja boys and don't need more of them?

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Wedding Coordinator

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Special Events Coordinator 

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Philanthropy Officer, Annual Giving and Social Media

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Events and Restaurant Manager

Passionate eCommerce leader with 12+ years of experience in sales, marketing, and client relations. I thrive on building strong brands, driving revenue growth, and creating strategies that connect with customers in meaningful ways. With a data-driven mindset and a collaborative approach, I enjoy leading teams, optimizing digital marketing efforts, and finding innovative solutions to navigate the ever-changing eCommerce landscape.

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Joshua Rawe ⚡

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