Co-Founder at eSpark - Full Service Amazon Agency

You know how you struggle with growing revenue on Amazon? That's where we step in to help you take control of your listings in order to drive more SALES.

When you work with us, you'll see:
✅ On-brand CONTENT that looks amazing and GENERATES SALES
✅ PROFITABLE ADVERTISING campaigns that CONVERT
✅ INVENTORY consistently IN STOCK
✅ LISTINGS recovered from the SUSPENSION graveyard
✅ PEACE OF MIND your Amazon channel is UNDER CONTROL

When it comes to Amazon, I know you want to take control and drive revenue for your brand. In order to do that, you need TIME and EXPERTISE. 

As a 7+ year Amazon seller, I understand how frustrating and overwhelming it is to get your products listed, keep them listed (suspensions anyone?), run advertising campaigns with a profitable ROAS, and stay in stock (hello restock limits!).

I’m proud to say me and my team helped 100s of e-commerce managers add millions to their revenue.

You deserve a winning strategy that turns Amazon into a seamless, profitable channel.

Stop missing out on sales and stop watching your competition outgrow you on amazon. 

Website: www.amplisell.com
Email: josh@amplisell.com

Joshua Rawe ⚡

“Won’t Amazon cannibalize our DTC sales?”

Asked a founder doing doing serious revenue in Canada and planning a US launch.

I get this question all the time.

Adding Amazon does 3 things:

1. Yes, it cannibalizes DTC.

But not by a lot.

Some customers who were buying on DTC will now buy on Amazon.

That's simply a better experience for them.

2. It makes the PIE bigger.

You are now visible to millions of high-intent shoppers who:
- Start their search on Amazon
- Buy for the same-day shipping
- Would never have found your DTC site organically

And are net new!

3. Captures your Ad Spend.

Your META/Google/Social spend is driving traffic to Amazon.

Even if you're linking to DTC.

If you're not on Amazon, you are wasting ad money.

TL;DR
Amazon is not a competitor to your DTC site.

It’s another way for your customers to find and buy.

The brands that win focus stop asking: “Will Amazon steal sales?”

And start asking: “How do we leverage Amazon to support the rest of the business?”

That’s when sales growth takes off.

Co-Founder of AmpliSell | Amazon & Tik Tok Growth Agency ⚡| Sharing the strategies we use to scale brands on Amazon & Tik Tok. | Over $100M in Sales Added | Follow to Learn. DM for Help.

Most Amazon brands are trapped by their own success.

One of our clients was doing $2M annually on Amazon, but

They had zero control over their listings.

Resellers were running their entire Amazon channel. 

When they wanted to update product images or descriptions, 

they had to go through middlemen. 

When they tried to take back control, 

Amazon shut down their listings entirely.

They were making money but building someone else's business.

You start by working with resellers because it's "easier." 

They handle the complexity.

You focus on manufacturing.

But then you realize:
 → You're paying 40-50% margins to middlemen
 → Your brand looks terrible on the platform
 → You can't launch new products quickly
 → You have zero data on your customers
 → One bad reseller can tank your rankings

The wake-up call? 

When the CEO searches for his own product and has a terrible buying experience.

The solution isn't firing all your resellers overnight.

The solution is a strategic transition:

1. Launch new products direct while resellers sell through inventory
2. Use brand registry to wrestle back listing control
3. Backfill existing listings as reseller stock depletes
4. Scale with proper advertising and inventory management

This brand went from $0 direct sales to selling on Amazon within 90 days.

The long-term result? 

$2M Sales in Year 1
$3.8M Sales in Year 2

Even better?

Their margins increased.

Are you building your Amazon channel or someone else's?

AGL leaked Amazon's "Big Spring Sale" is happening again this year.

Last year the dates were March 25-31, 2025. 

No confirmation on these dates from Amazon yet, but I'd ballpark the same period.

As with every Amazon promotional event, you should:

1. Forecast sales and ensure your inventory levels are sufficient.
2. Create your advertising plan to tap into the additional traffic.
3. Post your results to LinkedIn so everyone knows you rock!

"clearest explanation I've ever had of ppc advertising on or off Amazon"

^ high praise from Noah

Well done Bernardo Rotta!

When does TikTok impact Amazon sales?

This came up on a recent call with a DTC brand running Amazon and TikTok.

His question was the right one:

“At what point do TikTok views actually create a measurable lift on Amazon?”

Here's what we see:

TikTok videos doing less than ~10k views, you’re not going to clearly see it in Amazon sales.

The halo effect becomes obvious closer to ~50k views per video.

Below that there may be impact, but it's hard to measure.

Above that Amazon sales spikes become visible

and incremental demand shows up above baseline sales

TikTok is NOT a direct-response channel

but it excels at demand creation

that gets captured on Amazon.

Measuring TikTok like Meta/Amazon leads to bad decisions.

Instead track the halo effect (TikTok views vs. Amazon sales deltas)

and evaluate against customer lifetime value, not first purchase.

That mindset change is where TikTok & Amazon starts to work!

You probably have a "creative volume" problem on Tik Tok.

That's costing you millions in sales.

You have affiliates posting content. 

You are seeing some sales. 

But you're missing the systematic approach that skyrockets sales.

Here's what I see happening:
- Brands spend 40+ hours/month managing creators manually
- No creator community building (Discord, WhatsApp groups)
- Spray and pray influencer seeding
- Ad authorization not enabled on creator videos

The result? 

Slow GMV growth. 

Wasted money on samples.

GMV Max ads underperforming.

Missed halo effect on Amazon.

What's missing?

You need a CONSTANT influx of new creative content.

To get that, you have to: 
1. Build an active creator community of affiliates
2. Run systematic seeding programs (200+ units/month)
3. Setup ad authorization on ALL creator content

Which leads to:
✅ Rapid GMV Growth
✅ 2 - 4x ROAS on GMV Max
✅ Significant Amazon Sales from Halo

The difference isn't the product or the market.

It's building a process to generate creative all the time.

Social commerce is the future of product discovery.

Brands building these capabilities now will dominate tomorrow.

“TikTok isn’t profitable for us.”
That might mean it’s working. Here's why👇

On a call this week, an e-comm director said something I hear often:

“We don’t know if TikTok is a sales channel for us.

But every time we turn it off, Amazon sales drop.”

That’s the part most people miss.

They’re judging TikTok only by last-click ROAS, 

when TikTok’s real value often shows up on another channel.

Here’s what I see with our clients:

TikTok video view spikes lead to Amazon branded search increases

In other words:

TikTok is doing the top-of-funnel work Amazon doesn't do well.

This is especially true for:
- Gen Z demographic (no cap!)
- Visual products
- High LTV products

If your LTV is high enough, then TikTok doesn’t need to be profitable from a last-click buy standpoint.

It needs to:
1. Put you in front of new customers
2. Sell the dream
3. Let Amazon close the sale

If you evaluate TikTok purely as a standalone P&L, you won't invest.

If you evaluate it as a demand engine, the math changes fast.

The question isn’t: “Is TikTok profitable?”

It’s: “What happens everywhere else when TikTok is ON vs. OFF?”

That’s the metric that actually matters.

"We tried TikTok Shop and it didn't work."

Heard this phrase 5x this week.

What they did:

→ Seeded 20 random creators
→ Waited 30 days for results
→ No creator community building
→ Zero systematic follow-up
→ Missing GMV Max ad links
→ Or not even running GMV Max
→ Measured success only by Tik Tok Shop GMV

This isn't enough.

It's ok. I've been there too.

Here is what top brands like Glamnetic do differently:

✅ Seed 200+ targeted creators monthly
✅ Build Discord communities with weekly contests
✅ Enable ad authorization on every affiliate video
✅ Run constant promos
✅ Offer free shipping
✅ Track performance on Tik Tok AND Amazon

The difference isn't the product. 

It's the system.

You can't DIY social commerce with a part-time intern and expect top tier results.

The brands that figure out Tik Tok in 2026 will dominate social commerce for the next decade.

$60k ADDED Sales in 2 Months

on $10k in Spend and the mechanism was NOT ads...

It was Amazon Creator Connections.

This program used to suck.

Now that they have a lot more creators it's taking off.

And the ROAS can outperform direct spend ads.

They take less than 15 minutes to setup.

Amazon is giving up to 50% commission bonuses to help fund your success.

Go to your ad console and turn these on asap.

Most brands think TikTok Shop is a numbers game.

Send enough samples and sales will follow. Right?

Here’s the truth:

There are 3.5M creators on TikTok Shop in the US.

But less than 1.5% actually drive $1,000+ in GMV a month.

That’s about 50,000 creators who move the needle.

The rest? They’re burning your samples.

We see this every week at AmpliSell.

Brands come to us after sending out a couple hundred products.

They get a handful of posts. Almost no sales.

The problem isn’t TikTok.

It’s creator scarcity.

The real game is finding and keeping the A-players.

The best brands treat top creators like partners instead of affiliaties.

They build relationships.

They offer more than just commission.

They create a community that keeps the best creators engaged and posting.

What’s working for our clients:

1. Vet for performance. Only send samples to creators with proven GMV. Can they actually sell?

2. Build a community. Build a private Discord or WhatsApp group for your top creators. Make it a place they want to stay.

3. Incentivize inputs, not just outputs. Reward creators for volume and consistency.

4. Upgrade your best. Turn your top 1% into partners. Give them early access, higher commissions, or even retainer deals.

If you’re playing just the “spray and pray” game, you’re not just wasting product.

You’re missing the real opportunity.

I'm convinced Google makes me go to YouTube to "verify" my login solely so they can hook me into a doomscroll session.

Forget everything you thought about e-commerce. The future is here, and it's interactive, engaging, and exploding with potential - it's SOCIAL COMMERCE, and TikTok Shop is leading the charge!

With over a decade in the trenches of e-commerce, I've seen it all, from building a private label brand on Amazon that soared to $1.4M in sales in just 3 years (and a successful exit!), to helping established brands (TULA, GOPURE Beauty, Nectar Sleep, TRUFF hot sauce and many more) amplify their reach on traditional channels.

But here's the secret: More and more brands are now CRUSHING it on TikTok Shop alongside their Amazon success. Why? Because social commerce is the future, and TikTok Shop is the hottest platform to connect with engaged audiences and drive explosive sales.

I'm so bullish on TikTok Shop, I built an entire agency around it!

My mission? To empower YOU to unlock the full potential of social commerce through innovative strategies on TikTok Shop.
Here's how I can help:
    •Leverage my 10+ years of e-commerce expertise (including Amazon mastery)
    •Tap into my deep understanding of TikTok Shop and its ever-evolving landscape
     •Benefit from the proven strategies I use at Ignite, my dedicated TikTok Shop success agency

Ready to join the social commerce revolution? Let's chat! This is your chance to get ahead of the curve. Connect with me and explore how I can help your brand dominate the future of e-commerce! 



Stay on top of the latest TikTok Shop trends – follow TikTok Shop Insiders on TikTok or Twitter.

Want to learn alongside the community? Join us over at TikTokShopInsiders.com.

Need even more hands-on help? Book a free call with my agency, IGNITE, for a strategy built just for you. 

Ivan Bagaybagayan

Most TikTok Shop sellers are guessing.

Revenue screenshots ≠ profit.
Viral videos ≠ sustainable margin.

If you don’t know:
• Your real contribution margin
• Your break-even ROAS
• How affiliate commissions actually hit net profit

You’re flying blind.

I built a TikTok Shop Profitability Calculator that shows:
– Unit economics
– Channel profitability
– What you actually take home after fees, affiliates, and ads

If you want it:
👉 Comment “CALCULATOR”

But before that:
 🔔Connect with me so I can send it
 🔁 Repost this so others stop selling at a loss

#TikTokShop #Ecommerce #UnitEconomics #CreatorEconomy

Taken multiple brands from $0–$100K+/Month on TikTok Shop in 90 Days | TikTok Shop Insiders Podcast + Agency

50K downloads!!!! 🤯

This podcast started as a simple mission: help TikTok Shop affiliates win.

To every listener, supporter, and community member — THANK YOU.

This is just the beginning.
This 2026… we’re going even bigger 🚀 

#AffiliateAcademyHQ

#1 top-selling product on TikTok Shop right now

Sold 925,000+ units
$13.3M in lifetime GMV
25% commission (~$3.70 per sale)

One top video alone made over $400,000.

Cheap product.
Mass demand.
High retention.

Found on BuzzIQ.
Scaled with simple clips.

Get access to top products like this on getbuzziq.com
Comment “PRODUCT HUNT” and I’ll send the 30-day FREE TRIAL.

#TikTokShop #TikTokShopAffiliate #EcommerceGrowth #AffiliateMarketing #DTCBrands #ProductDiscovery #CreatorEconomy #SocialCommerce

TikTok Shop data worth paying attention to 👇

In December 2025, the top-performing products weren’t winning because of one “perfect” video.

They won because of volume + distribution.
Here’s what the numbers looked like:

1️⃣ Dr. Melaxin – Gifted Collagen Boost Set
• $4.73M revenue
• 81.78k units sold

2️⃣ medicube – Affordable Glass Glow Skincare Set
• $2.88M revenue
• 33.72k units sold

3️⃣ NeoCell – Collagen Bio-Peptides Powder
• $2.66M revenue
• 95.32k units sold

Across these winners, one pattern keeps showing up:

A tiny percentage of videos drive most of the GMV.
The long tail barely moves the needle.

Most creators won’t hit.
Most videos won’t convert.
Most uploads exist just to surface the outliers.

That’s the reality of TikTok Shop.

Performance isn’t gradual.
It’s spiky.

You don’t engineer the winning video.
You uncover it through repetition.

The brands that scale aren’t trying to be clever.
They’re trying to be everywhere.

More creators.
More posts.
More swings.

Because the only way to find the videos that carry the month…

…is to publish enough for the algorithm to choose them.

That’s the real strategy.
Not optimization.

More creators. More posts. More swings.

Creator-led commerce sounds exciting…
until brands actually have to execute it.

Here’s what I see daily:

Brands want creators to drive sales —
but they don’t want to:
❌ Share margins
❌ Simplify logistics
❌ Provide fast support
❌ Trust creators with creative control

You can’t say you want creator-led growth…
and then treat creators like a line item.

The brands winning in TikTok Shop understand this:
Creators are not just distribution.
They are partners.

That means:
• Competitive commissions
• Clear product messaging
• Fast fulfillment
• Creative freedom
• Feedback loops

If your brand struggles with affiliates, it’s rarely a creator problem.
It’s usually a brand readiness problem.

Creator-led commerce isn’t optional anymore.
But readiness determines who wins.

⸻
👉 Brand or creator—what’s been your biggest friction point so far?
👉 Curious to hear both sides in the comments.

The real math behind $10K/month in 2026 has nothing to do with editing or aesthetics.

It’s product selection.

If you spend 3 hours filming a product that only sells 5 units a day, the algorithm won’t save you.
Your income is capped by demand — not effort.

BuzzIQ exists for the 2026 creator economy.

Without BuzzIQ:
• Picking products based on hype

With BuzzIQ:
• Picking products already backed by buyers

The system:
1️⃣ Track real-time sales velocity
2️⃣ Identify high demand + low creator saturation
3️⃣ Use angles the algorithm already rewards

Stop guessing what people might buy.
Start promoting what they’re already buying.

$39 Lifetime Deal — first 20 only
Start your 7-day free trial or lock it in now.

check out getbuzziq.com TODAY

#TikTokShop2026 #CreatorEconomy #ProductVelocity #BuzzIQ #AffiliateMarketing #EcommerceData #SmartCreators

 It’s 2026. You’re Still Promoting the Wrong Products

Everyone kept asking in 2025: “Is TikTok going to survive in the US?”
The data answered louder than the headlines.

TikTok finished 2025 as one of the most-downloaded apps in the U.S., even amid regulatory pressure. And it wasn’t alone — China-linked apps like CapCut, Temu, and Shein also dominated the download charts.

As a TikTok Shop agency owner, this tells me one thing:
📊 Consumer behavior > political noise

People go where:
Discovery is fast
Content feels native
Shopping doesn’t feel like shopping

That’s exactly why TikTok Shop keeps scaling.

While some brands waited for “certainty,” others used 2025 to build audience, test affiliates, and lock in momentum early.

👉 If you’re still watching from the sidelines, now’s the time to rethink that.

Curious if TikTok Shop actually makes sense for your brand this year?

Drop a comment or DM me — happy to share what we’re seeing on the ground.

What if there’s a tool that does all the hard work for TikTok Shop creators? 🤯

Instead of scrolling, guessing, and hoping your next video goes viral..

Just imagine having something that shows you what’s actually trending, breaks down winning videos with hooks, scripts, and CTAs, highlights top-selling products with commissions, and even helps you generate your own content ideas instantly with AI.

That’s exactly what BuzzIQ does.
Turning hours of research into minutes so creators can focus on making videos that sell.

Start your 7-day FREE trial TODAY at 👉 getbuzziq.com 🔥 

#TTS #BuzzIQ #TikTokShop

Let’s be real — the algorithm isn’t broken.
It’s just picky.

It doesn’t care how often you post or how long your caption is.
It cares whether your content truly belongs in someone’s feed.

After testing hundreds of posts across creators and brands, I realized something simple but game-changing:
The algorithm rewards alignment, not volume.

That’s what we focus on at BuzzIQ — helping creators and brands understand what the feed really wants.
What kind of hook makes people pause.
What kind of visual makes them stay.
What kind of story makes them share.

Because visibility isn’t about posting more.
It’s about posting right.

Less noise. More signal.
More “how did that blow up?” moments — built with intention.

#BuzzTok #ContentStrategy #SocialMediaGrowth #DigitalMarketing

I don’t make predictions lightly.

These are based on what I’m seeing across:
• Brand performance
• Creator behavior
• Platform incentives
• Conversion data

Here’s what I believe will define TikTok Shop in 2026 👇

1️⃣ UGC Will Outperform Studio Content Even More
Raw, fast, imperfect content will continue to win.

2️⃣ Affiliates Will Outperform Paid Ads for Discovery
Creators will become the primary acquisition channel.

3️⃣ Fewer Products Will Win — But They’ll Win Bigger
Concentration over saturation.

4️⃣ Systems Will Beat Talent
The creators who scale aren’t the most charismatic — they’re the most organized.

5️⃣ Community Will Be a Competitive Advantage
Solo creators will struggle.
Connected creators will scale.
If you’re building for 2026, build with these in mind.

⸻
👉 Save this—2026 will move fast.
👉 Which prediction do you agree with the most?

What is BuzzIQ and why creators should try it?

TikTok Shop can feel like a giant guessing game.

You scroll, you watch trends, you try videos… and sometimes it just doesn’t work.

That’s where BuzzIQ comes in.

It’s a tool made for creators who want to stop guessing and start selling:
👉 See what’s actually viral – scroll through trending TikTok videos in your niche without wasting hours.

👉 Break down winning videos – hooks, scripts, CTAs, angles… all extracted for you.

👉 Find top products fast – Product Hunt shows you what’s selling + the commissions.

👉 AI Assistant – builds scripts, hooks, and CTAs so you can focus on creating, not brainstorming.

Basically, BuzzIQ turns hours of research into minutes, so you can make smarter moves and generate more sales on TikTok Shop.

7-day free trial is live: getbuzziq.com 🔥 

#BuzzIQ #TTS #TikTokShop #AITool

After interviewing 60+ top-performing affiliates on my podcast — a show with 50,000+ downloads featuring operators responsible for $100M+ in combined GMV — I expected to uncover:

• Secret hacks
• Viral shortcuts
• Hidden tools no one talks about

I didn’t.

What I found instead was almost boring in its simplicity.

The most successful affiliates weren’t smarter.
They were more consistent.

These weren’t beginners guessing.
These were people moving millions in GMV.

And none of them quit after:
• 10 videos
• 20 videos
• 50 videos

They kept publishing.
They kept iterating.
They treated feedback as data, not rejection.

Most importantly, they obsessed over process, not outcomes.

No flashy tricks.
No overnight wins.
Just repeatable execution, stacked over time.

That’s the part people don’t want to hear —
but after 60+ long-form conversations with real operators…

It’s the truth.

⸻

 👉 If you’re still in the early reps, you’re exactly where you should be.
 👉 Comment “CONSISTENCY” if this hit home.

🚨 Big Amazon change dropping Feb 12 🚨

Amazon is stopping review sharing across most product variations.
Translation: your 4.8-star “parent” listing? Could suddenly show a 3.9-star variation with no review boost from your other variations.

Here’s what still works:
✅ Same product, different colors
✅ Same product, different sizes (King vs. Queen, for example)
✅ Different fitments (like phone cases for different models)
✅ Scent variants for non-scent-driven products
✅ Quantity/pack sizes

Here’s what won’t share reviews anymore:
❌ Functionality changes
❌ Design or material changes that impact the customer experience

Amazon says it’s about “accuracy.” But truth? This will tank conversions for brands that leaned on parent listing review equity.

We’ve seen this before: a client split listings to isolate a low-rated variation. Conversion on that product went up—but total traffic plummeted. Win some, lose some.

🔥 What to do before Feb 12:
1️⃣ Audit your variation listings NOW
2️⃣ If you’re grouping functionally different products, fix it before Amazon does
3️⃣ Remember: more listings ≠ more sales. Amazon rewards fewer listings with strong review depth.

Fewer listings + strong reviews = better rank + more traffic. Simple.

♻️ If this hits home, repost it.

Need a hand reworking your listings before this change? IGNITEAMZ is already deep in the weeds.

DM me, and I’ll walk you through exactly what to do.

🚀 We’re Opening Up Brand Audits (Limited Spots!)

We’re excited to offer complete audits for the first three brands that comment “Audit” below.

Choose your level of insight:

1️⃣ Level 1 – Surface Review
• Quick, high-level analysis
• SERP performance
• Branded & organic presence

2️⃣ Level 2 – Full Account Audit
• Deep dive into PPC campaigns
• Operations review
• Organic strategy analysis
• Actionable ways to improve and grow

This is your chance to get professional insights into your brand’s Amazon performance and identify real opportunities for growth.

💬 Comment “AUDIT” to claim your spot (first 3 only!)

#AmazonFBA #AmazonSellers #AmazonBrands #EcommerceGrowth #PPCAdvertising #BrandAudit #EcommerceTips #DTC #MarketplaceGrowth #AmazonPPC

Struggling with Amazon inventory restrictions?

We’ve seen too many sellers hit with inventory holds after a customer complaint claiming their product “didn’t work as expected.” 

The truth? Most of the time, it’s not a defect, it’s just a mismatch in customer expectations or usage.

Here’s how a strong appeal works:
- Show the product meets all quality standards
- Confirm inventory inspection results
- Provide guidance for proper use to prevent future complaints
- Attach supporting docs: Test Reports, SDS, COA, User Manual

When done right, Amazon reviews the evidence and lifts the restriction.

Want the exact appeal template that actually works?

Repost, comment "APPEAL" below and we will send it directly to you, complete with all the details and recommended attachments. 

Be sure to connect with me first!

Most Amazon sellers are overwhelmed with advice.

Too many tactics.
Too many “SEO hacks.”
Not enough clarity on what actually moves rankings and sales today.

This newsletter is my way of cutting through the noise.

Read the full article below 👇

View newsletter: TikTok Shop Insider Newsletter

If you still think Amazon SEO is just: stuffing keywords into titles, or copying competitor listings You’re already behind. Amazon SEO today is a perf

Open article: Amazon SEO News & Playbooks: What’s Actually Working for Amazon Sellers Right Now by Ivan Bagaybagayan • 2 min read

Amazon SEO News & Playbooks: What’s Actually Working for Amazon Sellers Right Now

2026 will reward clarity.
Not everyone will win — and that’s okay.

But the ones who do will have three things in common:
• A clear strategy
• A repeatable system
• The right people around them

If you’re a brand trying to scale on TikTok Shop…
or a creator ready to treat this like a real business…

This is your sign to stop guessing and start executing.
I’m excited for what’s coming next.

Let’s build it right.

⸻
👉 If you’re serious about building this the right way in 2026, my DMs are open.
👉 Let’s start the year with clarity—not guesses.

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The Battle

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Ivan Bagaybagayan

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The Battle

Joshua Rawe ⚡

Ivan Bagaybagayan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Joshua Rawe ⚡'s LinkedIn Performance

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