James Gilbert 🙏🏻

Bloomerang

Empowering fundraisers and nonprofits to do what they love and build a world inspired by giving

Vice President Demand Generation

noble

Advisor

CloudSpot

Strategic Advisor

Sendoso

CMO Collaborative

SLC CMO Collaborative Chapter Leader

Flip (formerly RedRoute)

Recruited to bring extreme growth. Structured foundational growth engines. Historical pipeline, MRR, ARR, and retention. Built a team from scratch. Structured a rename, rebrand, and new website within 4 months. Built and ran our podcast, outbound engine, and all growth engines. Led Flip to Pavillion’s category king finalist in 2023. Grew MRR and pipe 12% MoM, 92% retention rate.

Chief Marketing Officer

BUSINESSNEXT

•	Grew from Series A to Series C 
•	Built a demand gen engine which led to a 10x growth in ARR
•	Held a steady CAC ratio of 3:1
•	Decreased sales cycles from 12 to 4 months
•	Developed and led culture
•	Developed our US GTM strategy through partnerships and community.

CRMNEXT

GM North America & CMO

California State University, Long Beach

A focus around Big data. I served as a representation of big data and how it can be leveraged across business units.

Big Data Board Of Advisors

Cisco

- Helped develop a global demand gen process and ABM across multiple products
- Discovered $25M in annual savings from overlapping technology and built a consolidation plan for a single tech stack to be used.
- Continued to lead marketing for CloudCherry post-acquisition
- Helped lead strategy and GTM for the collaboration BU with ABM for APAC, EMEA, North America, and South America. This yielded net new market share, cross-selling opportunities into other BUs, and massive pipe and a 1,110% increase in revenue.

Director RevOps and Insights

Passionate about bringing humanity to business. 

High growth leader, Built teams from scratch from 0-120, 3X CMO with a background in RevOps, Demand Gen, and RevOps. 2 Successful exits. I’m a bit of a data freak but I am super creative and have come up with some insanely fun and engaging campaigns. Enterprise leadership roles at Cisco, Verizon, and AGCO, instrumental in driving massive growth. Strengths are driving a growth engine that can scale while building a solid team that can operate and have fun. $0-$150M and Seed - Series D is what I have done several times now.

The personal side of me: I am a father of 4 with an amazing wife, this is what drives me. I am a sports enthusiast & Utah Jazz fan #takenote. 

I believe the biggest gap in today's world is our lack of being human even when there are differences. Be kind in all that you do, it always pays off.

Method Procurement Technologies

Director of Marketing

Casted

Director of Demand Generation

Sr. Manager of Demand Generation

OneCause

I led a dynamic in-house digital marketing team, achieving a 24% year-over-year increase in MQL volume and implementing successful ABM strategies. Additionally, I played a key role in driving a 30% year-over-year growth goal through the adoption of the Traction methodology. My time at OneCause was marked by innovative strategies and a relentless focus on growth.

Sr. Director of Growth Marketing

PromoTix

PromoTix is event ticketing and promotion SaaS shaking up an outdated vertical by becoming a PLG all in one product for event creators, venues, and promoters with features that dig deep such as automated street team management tools, viral registrations, and more while maintaining a solid ticketing platform.

Vice President of Growth & Product Marketing

Digital Marketing Consultant

Archon Tech Strategies

I led transformative initiatives that resulted in a remarkable 75% revenue increase and significantly boosted website traffic by 192.1%. Additionally, I successfully implemented Salesforce to streamline our sales processes. My time at Archon Tech Strategies and CSA 360 was marked by strategic thinking and data-driven decision-making.

Marketing Director

CSA360

Bradley University

I held the distinction of being a certified Google Partner, boasting certifications in both AdWords and Analytics. My role encompassed a wide array of daily responsibilities, including the oversight of University Search and Display Network campaigns, as well as the management of PPC campaigns on various social platforms, including YouTube. I also took charge of multi-platform remarketing efforts.

From the initial stages of conceptualizing campaign strategies to their meticulous execution, I was deeply involved at every step. I diligently followed up with comprehensive analytical assessments to ensure the success and optimization of our campaigns.

Digital Marketing Manager

I held the role of overseeing strategic and segmented communications for Bradley University's flagship social media accounts, including Facebook, Twitter, Instagram, and Snapchat. My primary responsibilities included collaborating with various campus units to identify and cultivate compelling and captivating content aligned with our strategic objectives.

I was responsible for the execution and supervision of Pay-Per-Click (PPC) campaigns through Google AdWords, which resulted in successful lead generation and awareness campaigns. Additionally, I managed lead generation initiatives using Twitter Ads, crafting targeted advertisements and compelling calls to action. My proficiency extended to leveraging Facebook advertising and video content to drive engagement and conversions.

My role also involved a comprehensive understanding of SEO concepts and strategies, and I enjoyed exploring innovative methods to seamlessly integrate SEO practices into our daily digital operations.

Univeristy Social Media Marketing Manager

Caterpillar Inc.

I assumed the role of orchestrating the weekly employee and leader newsletters for our global division team members. As the primary communicator for the Job Role Learning Project, I spearheaded a transformative initiative aimed at enhancing our learning systems and ensuring ongoing professional development, thereby elevating the skills and expertise of Caterpillar's internal talent pool and fostering excellence across the enterprise.

Guiding our clients on the most effective communication strategies and curating the perfect blend for maximum exposure is a daily pursuit. Additionally, I was entrusted with the responsibility of crafting communications originating from Global Purchasing Human Resources and facilitating global meetings within the Global Purchasing division. My routine tasks encompassed the upkeep and enhancement of the Global Purchasing website, meticulous management of distribution lists for precise dissemination of written communications, meticulous refinement of employee-facing content, and the strategic development and execution of outward-facing communication plans.

Facility Communication Representative

SMG/ Peoria Civic Center

I served as the Public Relations Coordinator at the SMG managed Peoria Civic Center in Peoria, IL. In this role, my responsibilities included composing and distributing daily press releases and media alerts for Peoria Civic Center events. I played a vital role in guest relations and served as the liaison between the organization and the media. 

Additionally, I managed the dissemination of email blasts to an extensive audience of nearly 85,000 individual email addresses. I was responsible for the continuous update and generation of content for all social media accounts and the company website. This entailed producing the monthly social media report for the Peoria Civic Center board.

Furthermore, I scheduled press events and held the primary publicist position for the venue, which involved creating marketing materials for this multifunctional facility.

Public Relations Coordinator

With over 15 years of experience in marketing for SaaS and B2B companies, I am a results-driven and growth-oriented leader who can transform lead generation strategies and drive revenue growth. I have excelled in team leadership, digital marketing, and strategic development, delivering exceptional results for my current and previous employers.

As the Director of Marketing at Method Procurement Technologies, I leverage my expertise in optimizing lead generation channels, implementing successful ABM strategies, and achieving significant increases in user acquisition and revenue. I thrive in fast-paced environments and have a keen eye for innovation, evidenced by my successful adoption of Product-Led Growth models and development of Influencer Marketing strategies that generated record-breaking leads. I am also proficient in various marketing tools and platforms, and use data-driven decision-making to inform my actions and measure my impact. I hold certifications in Google AdWords, Google Analytics, and USAW Level 1 Coach, and have completed training in data analytics and marketing.

I am passionate about leveraging my skills and experience to drive growth and strategic success for Method Procurement Technologies and its clients. I am always eager to learn new skills, explore new opportunities, and collaborate with other professionals in my field. Let's connect and explore how I can contribute to your team's success.

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The Battle

James Gilbert 🙏🏻

Kate DeGroot ✨

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