Apartment List

Content Writer

Exit Five

Member

CG BCN Network

Private group of women professionals in Barcelona. I partner with them on LinkedIn workshops.

Intelex Technologies ULC

I led and built from scratch a cohesive brand strategy and a LinkedIn employee engagement program to boost visibility and engagement. This involved SEO-optimized content, crafting product page copy, and leveraging an entirely new blog strategy while aligning efforts to the company's target audience.

- Boosted traffic and conversions: Optimized product pages to increase engagement and conversions. For example, homepage optimization resulted in a 5.44% increase in views and a remarkable 525% increase in leads. Worked closely with design teams to align visuals (videos, modified screenshots) with written content.

- Optimized blog strategy: Curated the overarching blog strategy for clarity, SEO and intent. Authored 15 new, high-quality articles targeting ICPs and key software features. Developed detailed content briefs to guide freelancers and EHS experts in writing blog articles. 

- Improved UX and branding: Collaborated with digital and graphic design teams to update blog visual elements, enhancing user experience and updating brand identity.

- Social media leadership: Managed company presence on LinkedIn, Facebook, and YouTube. Increased engagement and traffic across all platforms, with LinkedIn engagement rising from 6% to 25%.

- Doubled LinkedIn impressions: Launched an employee advocacy program, training the sales team to build personal brands. The program led to LinkedIn impressions growing from 1 million to 2 million in 1 month.

SEO and Content Marketing

SA Expeditions

SEO and Social Media Manager

Alliance to Counter Crime Online

Created a content strategy from the ground up through social media, a SEO-optimized blog articles, and email marketing. This approach drove platform growth, boosted organic traffic, and improved website functionality for a seamless user journey and experience.

- Multiplied traffic across key channels: Produced high-quality multimedia content for Facebook, Twitter, YouTube, LinkedIn, and Instagram, driving engagement and reach. Increased social media traffic by 1,235%.

- Expanded and optimized digital presence: Researched and scaled new channels and techniques. Conducted keyword research to enhance on-page SEO and performed site audits to identify improvement areas, boosting organic traffic by 1,018%.

- Enhanced website functionality and design: Identified website issues and provided actionable feedback on design, improving user experience and site performance.

- Data-driven reporting: Created monthly reports to analyze market trends, competitor strategies, and audience personas. Delivered insights that informed campaign adjustments and content planning.

- Significant email marketing growth: Optimized email campaigns, leading to a 197% increase in email marketing traffic in 2021.

Digital Marketing Manager

aamodt / plumb architects

I developed and executed high-performing social media strategies across platforms, creating engaging multimedia content to drive audience growth and engagement. Additionally, I implemented an SEO-focused blog strategy and leveraged data-driven insights to optimize performance and boost organic traffic.

- Developed high-performing social media strategy: Crafted and implemented strategies for Facebook, YouTube, Instagram, and Pinterest, driving audience growth and engagement.

- Produced engaging multimedia content: Designed and collaborated on compelling visuals and videos tailored to platform-specific audiences.

- SEO-focused blog strategy: Planned and wrote optimized blog content to drive organic traffic. Developed keyword strategies to target high-impact topics, improving search rankings and audience engagement.

- Data-driven insights and optimization: Generated monthly reports to analyze performance metrics, refine strategies, and scale effective technique of analytics and scaled new techniques

Digital Marketing Coordinator

David Crighton Art Enterprises

David Crighton Art is an ecommerce store that sells prints, home goods, accessories and gifts of the artwork by Toronto folk hero David Crighton.

Responsibilities included:

- Scheduling content and engaging with followers
- Identifying target audiences
- Designing Facebook and Instagram ads
- Creating the editorial calendar
- Creating the SEO strategy
- Analyzing Google Analytics, Shopping and Adwords reports
- Writing blog content

Social Media Manager

Travel Lightly

Travel Lightly is a blog by Julia Guerra that promotes having more authentic and meaningful travel experiences. She also provides social media consulting services to sustainable travel businesses. These services include sustainable tourism branding, copywriting, SEO, content development, online advertising and training.

Blogger and Social Media Consultant

Africa Dream Safaris

ADS is an unsurpassed travel company that offers custom-tailored private safaris to East Africa. With wildlife-focused itineraries, personalized service, luxury accommodations and off-the-beaten-path adventures, the ADS experience is truly unforgettable. The company has received numerous awards including Tanzania Conservation Award, the Tanzania Humanitarian Award and National Georgraphic's Best Safari Outfitters Award.


- Post content and engage on Facebook, Twitter and Instagram
- Create Facebook ads
- Collaborate with the Digital Marketing Director on the social media marketing strategy

I help brands tell real stories that actually matter—transforming content chaos into clear, compelling strategy. If it sounds like a big challenge, good. It's where I thrive. 

Whether it’s a scrappy startup, a boutique brand, or a mid-sized international orgzanization, I’m the one who listens deeply, digs into the mess, and pulls out the narrative thread that moves people to action. I’ve launched LinkedIn employee advocacy programs that doubled impressions in a month, crafted SEO blog strategies from scratch, and led video campaigns that actually got watched. Yes, I follow direction. But I also question what needs questioning and build better systems from the ground up.

I don’t just “do content.” I help you stop wasting time, money, and energy by aligning content with strategy, insight, and actual human stories. With AI everywhere, speed and volume aren’t a differentiator anymore. What works now: personal branding, native content, SME interviews, value-first thinking, and content that’s rooted in trust—not corporate fluff. That’s where I come in.

Need someone to ghostwrite with empathy? Build your marketing playbook? Train your team to stop gatekeeping and start storytelling? I’ve done it. I’ll do it again.

Here are some fun facts about me:

🌎 US–Guatemala dual citizen living in Barcelona
🌊 Certified divemaster. New Zealand was my favorite location.
📍 Built content while working across the Philippines, Argentina, Colombia, France, and Mexico
💪 Gym rat + word nerd + finance girl
🐶 Manifesting a Frenchie as a future coworker
🥄 Spoons are superior to forks. You get a better mouthful.

Message me to create content that doesn't just exists, but converts.

Julia Guerra Slater

Blogger

Ghostwriter

FreexiT Technologies

Grace Digital Network

Researched, wrote and edited over 30 scripts

Script Writer

Aiming High Consulting

Researched and prepared SoMe & Web content
Sorted and prepared the client's content calendar

SMASH TECHNOLOGY

-Led the creative team in core decision making processes for the company's subsidiary brands
-Create content for the brand's website.
-Review and edit content for over 3 subsidiary brands.
-Write and edit SEO friendly blog posts for the company and its subsidiaries.
-Oversee the content calendar creation.

Content Writer/Strategist

Recruiter

Dzine Consulting

Write SEO content for the company's blog.
Conduct keyword research before writing any content.

Content writer

CITILITE MEDIA SOLUTIONS

Create daily content to be posted on all social media platforms.
Prepare a monthly contact calender.
Write content to be designed into flyers by the Graphics designer.
Write content for the company's clients, customers and also for Ads for the media.

Crest 106.1fm

I worked at the News/current affairs department where I monitored news sources, wrote news stories and helped in editing them.
I prepared special reports which were regularly used in the news bulletin.
I also assisted in preparing the bulletin and reading the news at the scheduled time.

Intern Reporter

NGK Academy

Representative

Affiliate Marketer

SEO Content writer ||Certified Content Marketer||Ghostwriter||Helping business owners and entrepreneurs ×10 their visibility organically on LinkedIn 🚀

For every Crypto/Web3 content you share, you must never compromise on these:

• Simplicity
• Facts
• Details
• Audience Orientation
• Persuasive Storytelling 

Many Web3 projects (Blockchain, Crypto, Defi, Gamefi, NFT) make the terrible mistake of focusing on complex content but when it comes to enlightening and convincing people, you don't need to complicate things. 

🍭 You must provide clear use cases, and show the exact problems your project solves.
🍭 You must be heavy on content marketing, SEO & social media because even the best project will go unnoticed without effective marketing strategies.

My name is Esther Oguntuase. I am a seasoned crypto writer. With my expertise in conducting market research, price analysis, and content marketing, I am confident in my ability to help you build momentum and expand your presence in the Web3 space. 

𝙼𝚢 𝙿𝚛𝚎𝚖𝚒𝚞𝚖 𝙿𝚛𝚘𝚖𝚒𝚜𝚎𝚜 𝚝𝚘 𝚈𝙾𝚄 

✒ I will conduct keyword and content research that will ×10 your current analytics in 60 days.

✒ With my knowledge of SEO, I will get your article on page #1 for trending topics

✒ I will make your page stand out with original eye-catching article designs. 

✒ I will provide practical tips to grow your community by over 50% in 30 days.

✒ I will make your brand the number one spot for trending stories, insights, events, and news in the Web3/Crypto space. 

𝚆𝚑𝚢 𝚂𝚑𝚘𝚞𝚕𝚍 𝚈𝚘𝚞 𝙲𝚘𝚕𝚕𝚊𝚋𝚘𝚛𝚊𝚝𝚎 𝚆𝚒𝚝𝚑 𝙼𝚎? 

Due to my writing prowess, my Medium blog followers grew by 366.67% in one month. I also got invited to contribute to The Capital, the #1 Crypto publication on Medium. 

This has also got me reviews like: 
💼 You are good at research; I fell in love with your sleek writing style.
💼 This is a masterpiece. You are a brilliant writer.
💼 I went through your blog and your interface is beautiful. 

Along with my polished writing style, I excel at simplifying complex topics and developing effective content strategies. Don't just take my word for it; I'm happy to offer a paid trial before we shake hands on any contract if you're interested in collaborating with me.

𝚃𝚑𝚎 𝚔𝚎𝚢 𝚜𝚎𝚛𝚟𝚒𝚌𝚎𝚜 𝙸 𝚘𝚏𝚏𝚎𝚛 𝚒𝚗𝚌𝚕𝚞𝚍𝚎 (𝚋𝚞𝚝 𝚗𝚘𝚝 𝚕𝚒𝚖𝚒𝚝𝚎𝚍 𝚝𝚘) 𝚝𝚑𝚎 𝚏𝚘𝚕𝚕𝚘𝚠𝚒𝚗𝚐; 
PR
Straight News 
Comprehensive Project Analysis

Materials: Articles, Blog posts, whitepapers, etc.

If you need someone who believes in your project, can express that belief in writing, and persuade others to feel the same way, I'm the right person for you. 

Send me a DM or reach out via my email address
estherq901@gmail.com

Warm regards, 

The Baddass Writer.

taplio

The Battle

Julia Guerra Slater

Esther Oguntuase ☘Badass Content Writer☘

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