Juliette Hervé

You Start I Scale

Growth Marketing Strategist & Startup Advisor

Cleo Academy

Building a course on how to "Get Maximum ROI from your Marketing Budget".

Growth Marketing Trainer

Growth Nantes

950+ members (marketers, freelancers, founders and students)

Head of Community

Better Call

Growth Marketing Advisor & Startup Advisor

Les Meufs du Growth

Community Member

Asap.work

Part-time CMO

Scalezia.co

Growth Marketing Expert

ECV Digital

Inbound Marketing Trainer

JOIN

Growth & Marketing Lead

Spendesk

Marketing Manager France

Inbound Marketing Manager France

Content Marketing Manager France

Growth & Marketing Expert 🔥 Allbound (inbound x outbound)

The problem with your Marketing strategy is that you don't know where the problem is. That's why, despite every effort, your Marketing results are not (or not sufficiently) there.


The problem's problem is that you're wasting a lot of energy and burning cash. You're probably starting to lose hope as well...


That's usually why people reach out to me!


A more efficient Marketing starts with something quite simple. But first, a few words about me.


In 2018, I had a breakthrough. I joined a small startup.  
In 2022, it became the 26th French Unicorn.


I spent 4 years at Spendesk, implementing the Marketing strategy for France, almost single-handedly. Despite a hyper-growth environment with daily challenges, I made it the number 1 market in terms of revenue. How? By being both creative and highly structured, allowing me to quickly identify opportunities and risks. A keen attention to detail that today makes all the difference for my business and that of my clients.


At every stage of a company's growth, I love analyzing the reasons for success but also for failures, and above all, finding solutions to problems. In my past startup life, I've made and seen all the mistakes you can imagine. We had to find solutions to avoid wasting too much time and money.


I've already shared all these learnings with 50+ Marketing teams. And soon, maybe to your team too.


Together, we'll challenge your current Marketing system to identify problems and risky situations. Then we'll find the most suitable solutions for your context and ambitions. We’ll maximize your performance by optimizing your ROI.


See you soon.


Juliette Hervé (Marketing Systems Performance Architect)

Member of the community

Missions:

👉 Make women more visible in the growth.
👉 Build legitimacy and be proud of being experts.
👉 Have more power in growth.
👉 Put forward "role models" for the next generations.
👉 Create a safe space for the community members.
👉 Improve our competences together, in kindness.

Appvizer

· Ensuring each key account client is equipped with the optimal solution to enhance their return on investment.
· Overseeing the revenue pipeline and lead generation, making modifications as required to ensure consistent growth
· Developing a uniform approach for engagement with existing and prospective clients, and overseeing its application across sales channels, client management, marketing, and communications
· Collaborating with executive and marketing teams to devise strategies for business expansion.

Key Account Digital Campaign Analyst

MoveWORK Group

· Partnering across various departments to ensure that all commercial plans are carried out effectively
· Driving the sales team to reach and exceed revenue and profitability targets
· Championing initiatives that continually refine and enhance the customer experience and journey
· Working closely with design and product development teams to successfully launch new products and strategize pricing
· Crafting and deploying sales and promotional strategies that fuel revenue growth, aligning with broader growth and profit margin goals

· Nurturing and preserving vital relationships with key clients and partners, ensuring their needs are always met

Sales & Marketing Director Spain & France

Yoursalespath

Business Development and Web marketing Consulting
Individual and collective training: business development and business model, B2B marketing, team management, collective intelligence, web marketing, acquisition channels, SEO.
Social entrepreneurship
SaaS

Owner - Sales and Web Marketing

EXPANSYS plc

I started working at Expansys with the mission to develop the professional market in Spain and manage the B2B sales team. When I arrived, the B2B sales only accounted for 10% of the total. After analyzing the strengths and weaknesses over the competition I established an action plan to increase this market share. Thanks to this reorganization and a new style of relationship with customers and a B2B marketing plan the percentage of sales increased to over 50%, the margin increased by 272% and the team grow from three to eight members. Working in e-commerce in competition with the major market players such as Amazon, FNAC or Redcoon taught me how to be persistent and always think outside the box, to address the problems and constant changes that have occurred.

B2B Sales Manager 

Dell

My mission was to manage a portfolio of SMEs up to 500 employees. I also participated in a pilot project to establish a huntering team in order to recover lost customers with great potential. With an average of achieving my goals of 144%, I was always in the Top 3 of my teams. Working at Dell has offered me the opportunity to learn in a methodical and rigorous environment. I also learned how to handle pressure while constantly having to focus on results and being impeccable in both: quality and work ethics.

Account Manager

TLC Marketing

While I lived in London to improve my English I had the opportunity to work in a project at TLC, promotional campaigns company. At the time TLC had as a client one of the largest South American Bank, Banco Rio de la Plata. This client wanted to make a campaign to offer its VIP customers an assortment of free entertainment services. My mission was to build from scratch a network of partners. First, identify the best premium partners in several areas: hotels, restaurant, golf and spa. Then, contact and reach agreements with them. The aim of the negotiations was to convince them to offer these free services in exchange for receiving high-end customers and publicity offered by Banco Rio de la Plata in its internal communication with its VIP clients. I was top 1 performer of my team and I managed to get to the program one of the best 5 star hotels in Argentina: the Sheraton Rio de la Plata.

Product Development Manager

Ahotep Marketing

It’s at Ahotep Marketing that my sales journey began. My baptism was hard with the door to door sales of internet packages with individuals. But the time spent walking the streets of Barcelona knocking on every door made me the professional I am today. At Ahotep I learned perseverance, the foundation for a successful negotiation, how to close deals in one-shot and everything needed to become a mature salesman. Also I lost the fear of rejection, learned how to deal with rejection and accept it as a part of this business, and never take it personally. I was top performer of my team and I did on average one contract per day during my career at Ahotep

Field Sales Representative

Former SaaS Sales&Marketing Director converted to Digital Marketing Strategist. Working for the 1st digital European Media dedicated to B2B software.

I’m passionate about new technologies, software, leadership, coaching, and social and ethical business, and I’m currently working on an ebook about this subject:  https://gumroad.com/l/rbrtp
 
My experiences have taken place in three different countries, so I speak fluent Spanish, French, and English, specializing in: 
 
>>> Web marketing:  Optimizing acquisition channels, from growth hacking actions to big advertising budgets. Acquisition channels are a major factor in increasing growth and scaling a business. 
 
>>> Big Data and Online Analytics: Transforming data and numbers in trends and actionable actions to improve business results and marketing campaigns. Data is ok; insights are better.
 
>>> Sales: Experience from junior sales representative to sales director and even freelance. Designing new business models and adapting existing ones to be competitive in the current fast-changing environment 
 



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Juliette Hervé

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