COSMO

Cosmo is my 3rd venture (and it all started when I got the chance to join my family business)

At Cosmo, we use data and best practices to craft emotionally charged creativity that resonates:
- deeply &
- move people, brands, markets, and culture. 

Clients included KPMG, PwC, Jaguar Land Rover, TCF, Syria Relief, Boots pharma & so on.

What we do:
– Data-backed growth strategies to aim for atleast 3.7-5X ROI on marketing efforts
– Pull/push marketing strategies to achieve unique business goals
– Personal branding and thought leadership development

Our Expertise: 
– Branding (Brand Identity, Brand Messaging, Visual Storytelling)
– Growth Marketing (New Customer Acquisition, Retention Marketing, CRO)
– Content Marketing (Content Creation, Social Media Strategy, Video Content)
– Creative Design & Development (Web Design, Graphic Design, Video Production)
– Data-Driven Strategy (Analytics & Insights, Campaign Tracking, Testing & Optimization)

What do I do at Cosmo:
– Business development & partnerships
– Client retention and relationships
– Strategy and creative direction
– Share personal insights here

Founder & CEO

Dexfolio

In my role as Chief Marketing Officer at Dexfolio, I spearheaded the development and implementation of cutting-edge marketing strategies within the Web3 ecosystem. By enhancing the performance of crypto assets across multiple platforms, including tokens, DeFi, and NFTs, I led the team to drove engagement and growth for the company.

Chief Marketing Officer

Rezaid 

- Defined Rezaid’s mission and vision, striving for continuous improvement of processes.
- Developed and implemented growth strategies to enhance brand awareness within the digital space.
- Established policies promoting company culture and vision.
- Led employees to encourage maximum performance and dedication.
- Evaluated performance by analyzing and interpreting data and metrics.
- Managed relationships with partners and oversaw daily operations of the company.
- Served as Head Project Manager for both Software Development and Digital Marketing projects.
- Optimized work for clients through project ramp-up, customer escalations, and client communication.

Chief Operating Officer

Led a dynamic digital marketing team at Rezaid, overseeing the execution of SEO/SEM, social media, and advertising campaigns for clients in various industries. Brainstormed growth strategies, optimized user experience, and provided thought leadership on emerging technologies. Increased client satisfaction and delivered projects on time and within budget.

Head of Digital Marketing & Project Manager

Kohinoor Rice

Over four years, I helped expand our family business by partnering with a UK company to launch Crown Rice across Europe, building a strong social media presence, and executing targeted ad campaigns. I also drove growth through strategic market research, exploring new markets via international trade fairs, B2B portals, and digital campaigns, while managing export logistics and developing competitive pricing strategies. The efforts led to a 700% year-over-year revenue growth, positioning the business for continued success.

Managing Partner

Founder & CEO @ COSMO | Innovative digital solutions for businesses

A few years after graduation, I joined the family business.
It was my first real taste of the business world. I worked on different fronts, learning as I went.
In under 3 years, we expanded to 4 new territories, 700% YOY growth.

That’s when I discovered my innate taste for "marketing" and "data"
I saw it as a powerful toolkit to solve key business challenges.

As an engineer, data and analytics have always been my compass.
This focus has made us the go-to choice for our clients.

Having generated over $114M in marketing-led revenue;
I’ve learned that marketing success is 30% strategy, 70% execution.

What makes us tick?
Staying ahead of trends.
Solution-oriented mindset.
Stellar Executing.

The secret sauce?
Strategize. Test. Iterate. Optimize.
We settle only when you hit your business goals.

Over the past decade, I've mastered the art of growing and scaling B2B2C brands and businesses 

Got anything related growth or marketing, we should talk!

DM OR
Book a 1:1 strategy consult here: https://calendly.com/junaid-gohar/strategy-session-linkedin

Junaid Dar

Lulusar

Communication Design Manager

Karkao Studios

Conceptualization: Collaborate with the creative team to brainstorm and develop creative concepts for advertising campaigns. Translate client briefs and ideas into visually compelling solutions.

Visual Design: Create and oversee the design of advertising materials, including print ads, digital ads, social media graphics, video content, and more. Ensure that the designs are visually appealing and aligned with the campaign's messaging.

Brand Consistency: Maintain brand consistency throughout all materials, ensuring that the client's brand identity is accurately represented in the advertising materials.

Art Direction: Direct and supervise photoshoots, video shoots, and other creative production processes. Guide photographers, illustrators, and other artists to achieve the desired creative vision.

Team Collaboration: Work closely with copywriters, graphic designers, and other creative professionals to develop integrated advertising campaigns that effectively convey the client's message.

Client Communication: Present creative ideas and design concepts to clients, providing clear explanations of the creative choices and how they align with the campaign objectives.

Trend Awareness: Stay up-to-date with industry trends, emerging design techniques, and new technologies to incorporate fresh ideas and approaches into campaigns.

Project Management: Manage multiple projects simultaneously, ensuring that deadlines are met and projects are executed within budget.

Quality Control: Review and approve design materials to ensure they meet the agency's quality standards and client expectations.

Feedback and Revisions: Accept and provide constructive feedback to team members and make necessary revisions to creative work as needed.

Art Director

Insidespace

RED Communication Arts (Pvt) Ltd. 

Associate Art Director

Grey Circles Communication

Senior Visualizer

Brand and Digital

Visual Designer

Art House

Communication Designer Internee

Linking Media

Summer Internship

Inordinately creative, I am a humble designer with a passion to go through every step of assignment by minutely considering given tasks. My sublime skills sets can easily be explored with a glimpse at my designs.
My keen interest in my field compells me to extensively understand client's need, meticulously comprehend and produce the kind of projects, which have most marketable and sellable outcome. I excel working in given time frames to create a good rapport with my clients, to achieve maximum win-win end results. Any query regarding 
(Branding, Social Media Ads, Print Media Ads,) are welcome.

taplio

The Battle

Junaid Dar

Nouman Bin Asghar

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