COSMO

Cosmo is my 3rd venture (and it all started when I got the chance to join my family business)

At Cosmo, we use data and best practices to craft emotionally charged creativity that resonates:
- deeply &
- move people, brands, markets, and culture. 

Clients included KPMG, PwC, Jaguar Land Rover, TCF, Syria Relief, Boots pharma & so on.

What we do:
– Data-backed growth strategies to aim for atleast 3.7-5X ROI on marketing efforts
– Pull/push marketing strategies to achieve unique business goals
– Personal branding and thought leadership development

Our Expertise: 
– Branding (Brand Identity, Brand Messaging, Visual Storytelling)
– Growth Marketing (New Customer Acquisition, Retention Marketing, CRO)
– Content Marketing (Content Creation, Social Media Strategy, Video Content)
– Creative Design & Development (Web Design, Graphic Design, Video Production)
– Data-Driven Strategy (Analytics & Insights, Campaign Tracking, Testing & Optimization)

What do I do at Cosmo:
– Business development & partnerships
– Client retention and relationships
– Strategy and creative direction
– Share personal insights here

Founder & CEO

Dexfolio

In my role as Chief Marketing Officer at Dexfolio, I spearheaded the development and implementation of cutting-edge marketing strategies within the Web3 ecosystem. By enhancing the performance of crypto assets across multiple platforms, including tokens, DeFi, and NFTs, I led the team to drove engagement and growth for the company.

Chief Marketing Officer

Rezaid 

- Defined Rezaid’s mission and vision, striving for continuous improvement of processes.
- Developed and implemented growth strategies to enhance brand awareness within the digital space.
- Established policies promoting company culture and vision.
- Led employees to encourage maximum performance and dedication.
- Evaluated performance by analyzing and interpreting data and metrics.
- Managed relationships with partners and oversaw daily operations of the company.
- Served as Head Project Manager for both Software Development and Digital Marketing projects.
- Optimized work for clients through project ramp-up, customer escalations, and client communication.

Chief Operating Officer

Led a dynamic digital marketing team at Rezaid, overseeing the execution of SEO/SEM, social media, and advertising campaigns for clients in various industries. Brainstormed growth strategies, optimized user experience, and provided thought leadership on emerging technologies. Increased client satisfaction and delivered projects on time and within budget.

Head of Digital Marketing & Project Manager

Kohinoor Rice

Over four years, I helped expand our family business by partnering with a UK company to launch Crown Rice across Europe, building a strong social media presence, and executing targeted ad campaigns. I also drove growth through strategic market research, exploring new markets via international trade fairs, B2B portals, and digital campaigns, while managing export logistics and developing competitive pricing strategies. The efforts led to a 700% year-over-year revenue growth, positioning the business for continued success.

Managing Partner

Founder & CEO @ COSMO | Innovative digital solutions for businesses

A few years after graduation, I joined the family business.
It was my first real taste of the business world. I worked on different fronts, learning as I went.
In under 3 years, we expanded to 4 new territories, 700% YOY growth.

That’s when I discovered my innate taste for "marketing" and "data"
I saw it as a powerful toolkit to solve key business challenges.

As an engineer, data and analytics have always been my compass.
This focus has made us the go-to choice for our clients.

Having generated over $114M in marketing-led revenue;
I’ve learned that marketing success is 30% strategy, 70% execution.

What makes us tick?
Staying ahead of trends.
Solution-oriented mindset.
Stellar Executing.

The secret sauce?
Strategize. Test. Iterate. Optimize.
We settle only when you hit your business goals.

Over the past decade, I've mastered the art of growing and scaling B2B2C brands and businesses 

Got anything related growth or marketing, we should talk!

DM OR
Book a 1:1 strategy consult here: https://calendly.com/junaid-gohar/strategy-session-linkedin

Junaid Dar

Atheneum

Atheneum starts where conventional desktop research stops. As one of the world's leading Insights Platforms, we unlock access to market expertise before it is widely available. Powered by a network of over 1,000,000 highly specialized experts plus innovative technology and thanks to Atheneum’s Research-As-A-Service (RaaS) model, clients can obtain the latest and most in-depth insights quickly and securely to ensure they stay ahead in today’s ever-changing global market• Faster Insights. Better Data • Atheneum starts where conventional desktop research stops. As one of the world's leading Insights Platforms, we unlock access to market expertise before it is widely available. Powered by a network of over 1,000,000 highly specialized experts plus innovative technology and thanks to Atheneum’s Research-As-A-Service (RaaS) model, clients can obtain the latest and most in-depth insights quickly and securely to ensure they stay ahead in today’s ever-changing global market
Skills: Recruitment | Targeting | Expert Networking | Sales Navigator | Client Interaction | Excel | Negotiation |

Senior Associate - Surveys

Article Writing, Reviews, Blogs, Website content, Academic Writing.

Content Writer

giant group

•	Generation of whitepapers for the business
•	Social media handling (LinkedIn + Twitter)
•	Designing of social media posts using Canva
•	Video generation through Biteable, Canva, and Vimeo
•	Creation of Landing Pages
•	Branding of PowerPoint slides and other documents according to the branding guidelines
•	Fully handled the company’s generic email inbox and made sure the emails reach relevant departments 
•	Owned company’s rewards and benefits scheme typically known as giant advantage
•	Research for other CSR and campaign ideas

Marketing Administrator

exoah 

•	Product description for all e-commerce websites
•	Generated content for Google Ads
•	Responsible for all content for Facebook Ads
•	General blog writing
•	Content for email marketing 
•	Fully owned company’s card games (FRIENDS vs. You, The Office cards etc.)

Mobylogix

Implementation of different HR practices (Recruitment, Selection, Performance, Negotiation etc.)
Assisting the management in several marketing operations.

Internee

I'm a highly motivated and consistent person who's always up to trying new things. Working as a marketing -payroll specialist at giant group has led me to be proficient in different things such as designing social posts, flyers, whitepapers and newsletters using Canva/ Adobe InDesign. Moreover I strategize content for email marketing and coordinate webinars. The technical aspect of my role is to manage leads through HubSpot.

taplio

The Battle

Junaid Dar

Zainab Bukhari

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