Justin Simon

JustinSimon.co

I helps solo marketers and small marketing teams figure out what to say, where to post, and how to stay consistent—in just 90 days.

Coach and Consultant

Block Imaging

Director of Content Marketing

Distribution First Academy

Get the proven strategies to get your content seen, grow your audience fast, and boost your ROI without creating more content.

Founder

Distribution First Podcast

This podcast focuses on helping you get more out of the content you create by teaching you strategies and tactics for effective repurposing and distribution. Every week we'll release a new episode with stories, playbooks, motivations, and strategies to help ensure your content doesn't get lost in the sea of content out there. Join us today to take your content marketing strategy to the next level.

Listen and subscribe today: https://distributionfirstpodcast.com

Podcast Host

AudiencePlus

Advisor

Content Repurposing Roadmap

Stop creating content that never gets seen. Get 10x the results using the content you have sitting around.

metadata.io

Senior Content Marketing Manager

TechSmith Corporation

Responsible for:

1. SEO
2. Content Marketing
3. Social Media

Global Content Strategy Manager

Grew TechSmith’s organic blog traffic over 25% in the first year (while cutting posting frequency in half).

Web Content Strategist

• Draft, edit, and proofread copy for TechSmith marketing and sales initiatives, collaborating with designers to complete most projects.
• Develop plans for marketing content.
• Proactively review TechSmith websites and make recommendations for updates and improvements – ensuring content is current, relevant, accurate, and engaging across all language variants.
• Create and add new content utilizing a CMS.
• Implement on-page SEO optimizations.

Marketing Content Specialist

Draft, edit, and proofread copy for TechSmith marketing and sales initiatives, collaborating with designers to complete most projects.

Work within a CMS creating new pages and editing existing pages.

Develop content that utilizes SEO terms for all webpages created for TechSmith.com.

Marketing Content Intern

Understand the key concepts an uses of the TechSmith software. Main objective is obtaining vital product and customer data in order to help improve sales opportunities throughout the country and world.Utilize creative thinking skills by assisting in the creation and development of the Sales team operations.

Sales Intern

SB Nation

Covering the NFL and NFL draft for Pride Of Detroit as part of the fastest-growing online sports media brand.

Staff Writer - PrideOfDetroit.com

DetroitLionsDraft.com

I contribute articles on the NFL, specifically focused on the Detroit Lions.

Contributing Writer

Hey there! I’m Justin Simon.

👉 3x Head of Content
👉 Launched 3 podcasts with 50K+ downloads
👉 Helping marketing teams turn existing content into 100x ROI assets (without creating more)

Most marketing teams are stuck creating content that no one sees. They hit publish, cross their fingers, and hope it ranks. But hoping isn’t a strategy.

The truth? You don’t have a content creation problem. You have a distribution problem.

I help small marketing teams remix what they already have and build a system for consistent content distribution across multiple platforms. You get more reach, more leads, and less burnout.

📈 Does it work?

- One client tripled their content reach in 90 days without writing anything new
- My own content repurposing system has helped generate millions of views evert year
- The Distribution First Playbook has helped 1,000+ marketers rethink their content strategy

📩 Let’s connect

If you’re tired of watching your great content sit around, let’s fix that.

DM me here or grab my free playbook: https://course.justinsimon.co

I build distribution strategies for marketing teams who want to get the most out of their content.

SaaSCopy.com

Work with founders, marketing teams and content marketing units to perform data-driven content audits on existing content assets, identify low hanging content opportunities, and drive revenue through content sprints.

B2B Content Writer, SaaS Content Strategist

RevGenius

Member

Victor Eduoh Consulting (VEC)

* Craft strategic narrative to differentiate assigned SaaS startup in their category.
* Keyword research, content gap and competitive analysis to surface target opportunities
* Design of content strategy for SaaS  startups using our proprietary Content Topic Clusters methodology

Product-Led Content Strategist

Policy Alert

• Led diverse social media campaigns on the extractives industry, budget democracy, ecological justice, community rights and livelihoods.
• Live tweet workshop and events, strategically highlighting key takeaways. Hosted Tweet Chats on behalf of the organization.
• Contributed to various documentation processes, including content creation, reports, press releases and infographics.
• Drove digital campaigns to give programs wide visibility. Analyzed data on campaigns to optimize campaign performance and document indicators for Monitoring, Evaluation and Learning (MEL).
• Coordinated knowledge management and social media activities using appropriate programmes and tools.

 Digital Communications Strategist

Centre for Democracy and Development

Communications Officer

TEDxCalabar

* Develop best practices for content creation, distribution, maintenance and audit.
* Ensure that content is on-brand, consistent in style, quality and tone, and optimized for search and reader intent across all channels.
* Provide leadership to the content team in creating articles, press releases, video scripts, web content, reports, blog posts, email marketing campaigns, presentation slides, TEDxCalabar yearly theme, speaker profiles/bios, speaker talk topics/ideas, copy for flyers and promotional materials, social media posts, brochures, e-books and sponsorship proposals.
* Led digital marketing campaigns that sold out event tickets more than 3 weeks before schedule, representing more than 64% improvement in ticket sales over previous year sales.

Storyteller/Team Lead, Content & Publications

African Leadership Magazine

* Carried out content and SEO audits on all digital assets owned by the group and provided detailed report and plan of action to management. 
* Resolved technical SEO issues surfaced by the audits.
* Provided guidelines on content structure and strategies to improve performance of published content.

Content Strategy Consultant (Contract)

Sabi Writers

* Created content calendars for client websites and provided ghost-written content to match calendar schedule.
* Collaborated with business leaders on their book ideas, making sure the writing matched the voice, tone and intent of the project owners.
* Conducted research to fill in the situational and historical context of the recollections of book owners.
* Provided mentorship to the writing team on writing for the web.

Resident Business Writer 

Basic Rights Counsel Initiative

• Oversaw the creation of BRCI social media strategy. Managed the resulting change process to turn all staff to content creators, which enriched the volume and diversity of content that was available to share on social media platforms.
• Created digital campaigns to drive attention to events, projects and collaborations.
• Setup the organization’s website, created website copy and managed content onsite and social media.

IT Officer

• Co-authored a proposal that was shortlisted for a €200, 000.00 grant by the European Instrument for Democracy and Human Rights (EIDHR) Country-Based Support Scheme.
• Provided a framework for M&E based on donor guidelines
• Created a reporting framework for capturing important indicators from every child rights intervention we implemented.

Grant Writer

ProBloggerTips.com

Content Writer

Most B2B SaaS content misses the mark.

Too often, companies flood the internet with generic content, hoping volume alone will drive traffic or leads.

Spoiler alert: that’s not how it works.

If your content isn’t generating demand, engaging your audience, or making it easier for them to choose your product, it’s time to step on the brakes and change direction.

Effective B2B SaaS content doesn’t just bloat the internet. It educates, solves real customer pain points, and positions your product as the solution they’ve been searching for. When done right, it drives action—whether that’s in the form of leads, conversions, or trust that builds long-term customer relationships.

That’s where I come in.

I’m Yeremi Akpan, and with years of experience helping SaaS companies craft strategic, user-focused content, I don’t just write—I create content that drives results. By putting your customers' needs first, I create stories that capture their attention, engage their minds, and drive demand.

The best part? By naturally optimizing for users, search engines follow suit. That’s how we consistently rank while speaking directly to the people who matter most: your future customers.

Ready to move past content for content’s sake? Let’s build content that works for your business and your audience.

Send me a DM to start the conversation.

taplio

The Battle

Justin Simon

Yeremi Akpan

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