Your success, my mission | 3x founder & CEO | Former CIO $4B company | DEIB ally | Sharing 24 years of hard-earned leadership & self-mastery wisdom

My purpose is to inspire and empower individuals to unleash their potential and create a positive impact in the world.

I believe success is a byproduct of helping others, and the best leaders create other leaders.

When you:
set a clear vision,
lead by example, and
empower your people,
they give you their best
and you all win together.

🔭 Former Corporate Exec | 🌱 Entrepreneur | 💡 Founder | 📚 Lifelong Learner

After 22 years of corporate life and reaching the pinnacle, I stepped off the high-wire to begin a new chapter.

Trading the executive suite of a $4B global powerhouse for the excitement of entrepreneurship, I'm now spreading knowledge, innovation, and transformation.

Through 5 major career transitions, I evolved from a VP of Marketing & Sales to Division President, and ultimately, CIO.

But behind every business transaction, there's a face. I firmly believe that people are the heart and soul of any endeavor. I owe my success to the great teams I've been a part of and the wise mentors who guided me. My advice for aspiring leaders:

Be bold.
Be curious.
Be authentic.
Be respectful.
Be transparent.
Be growth-minded.
And success will follow.

Today, as an entrepreneur, I've swapped corporate structure for startup passion, partnering with my wife as co-owners of a holding company, founding multiple business ventures, crafting 3 new brands, consulting growing companies, and extending my love of mentoring into coaching.

In between, you’ll find me nurturing my four personal passions: learning, writing, traveling, and gardening. They keep me rooted and help me grow. After all, isn't life one big, beautiful garden? Here’s to growing together! 🌱

Justin Wright

I've seen "leaders" throw their team under the bus.

In front of coworkers.
In front of clients.
Without hesitation.

It made me realize something powerful:

If you don't defend your people,
you don't belong in leadership.

Period.

True leaders know:

➟ Your team's success is your success
➟ Their growth and achievements are your legacy
➟ Their trust is what makes you a leader, not your title

What does it mean to defend your team?

It's not about making excuses
or lowering your standards.

It's about:

✅ Fighting for their growth
✅ Protecting them from burnout
✅ Shielding them from toxic politics
✅ Offering support without micromanaging
✅ Being their voice when they're not in the room

The best leader I ever had taught me this.

When our team made mistakes, she'd say:
"That's on me. We'll fix it."

When we succeeded?
"My team did all the work. I just cleared the path."

She held us to high standards.
Gave tough feedback when needed.
But always had our backs.

Know what happened?

We gave everything for that team.
Grew faster than ever.
Achieved things we never thought possible.

Because we knew she'd be there.
Supporting. Defending. Believing.

Remember:

Anyone can manage tasks.
Real leaders develop people.
And you can't develop what you don't defend.

So choose wisely.
Your team is watching.
And they'll never forget.

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Your success, my mission | People-first leadership + Emotional intelligence + Self-mastery | CEO @ Polished Carbon | Former CIO $4B company | DEIB ally

Most people think they’re great listeners.
But they’re stuck at level 2.

They nod.
They make eye contact.
They wait for their turn to speak.

But they’re not really hearing you.

The difference between good leaders and great ones?

They’ve mastered the art of real listening.

Because if you can’t listen, you can’t lead.

You miss what your team isn’t saying.
You miss what your clients really need.
You miss the chance to build trust (before you need it).

Great listening isn’t passive.
It’s not about being quiet.
It’s a skill.

And most people are at the bottom of the scale.

Here are the 5 levels of listening:

1/ Waiting to talk

You’re quiet, but only because you’re thinking about what to say next.

2/ Hearing the words

You catch some of it, but your attention drifts.

3/ Understanding the message

You’re focused. You listen to understand, not just to reply.

4/ Recognizing emotions

You show empathy. You sense how they feel, not just what they say.

5/ Hearing what’s unsaid

You're fully present. You pick up on tone, hesitation, and the hidden needs beneath the words.

Leaders who reach level 5?

They build trust faster.
They strengthen relationships.
They make people feel seen and safe.
They diffuse tension before it explodes.

You don’t need to talk more to lead better.

You need to listen deeper.

Which level are you leading from?

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Even loyal people have breaking points.

They don't quit in a day.

They leave after being pushed too far, too often.

Loyalty isn't endless. It's earned daily.

Watch for warning signs like these:

The once-vocal team member who stops speaking up
The advocate who no longer defends the company
The eager volunteer who stops raising their hand
The team player who suddenly works alone

By the time they hand in their notice,
they checked out long ago.

The real problem?

Too many bosses take loyalty for granted.

🚫 They push too hard
🚫 They ignore good work
🚫 They promote toxic "performers"

What they don't realize:

✅ Each ignored concern weakens relationships
✅ Each broken promise chips away at loyalty
✅ Each missed "thank you" damages trust

The most dangerous words in leadership:

"They'll never leave. They're too loyal."

Remember this truth:

Everyone has a tipping point where 
self-respect outweighs loyalty.

And once they stop caring, no money
or title will win them back.

Treat loyal people like the gems they are.

Before they decide you don't deserve them.

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I used to think top performers had some secret talent.

Now I know it's the simple things.

Anyone can do these.
No degree or title required.
Just choices you make every day.

12 things that require 0 talent:

1. Getting shit done
2. Having integrity
3. Keeping your word
4. Showing up on time
5. Bringing solutions, not problems
6. Bringing good energy
7. Being coachable
8. Cheering for others' wins
9. Making others feel heard
10. Asking how you can help
11. Finishing what you start
12. Staying humble

No special skills needed.
No expensive training.
Just decisions.

The person who shows up on time every day?
They show respect and build trust.

The person who finishes what they start?
They're someone you know you can count on.

Success isn't complicated.

It's doing the simple things most people won't.

P.S. What would you add to the list?

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The quietest person on my team changed everything.

She never spoke first. Or second. Or third.

But when she did? The whole team listened.

Her words were few, but they cut through the noise.

She'd wait until the end of meetings, then say:

"Have we considered...?"

And suddenly, our "perfect" plan had holes.

Or she'd ask:

"What if we...?"

And our good idea became great.

She taught me a valuable lesson:

Leadership isn't about being the loudest.

It's about listening to every voice.
And making them count.

As leaders, we need to:

• Create pauses for reflection
• Invite the quiet ones to speak
• Value quality of words over quantity

Because sometimes, the most impactful voice
is the one you almost don't hear.

The next big idea might be hiding behind
a shy smile or a thoughtful silence.

Give it room to emerge.

True wisdom often whispers.

Are you creating space for it to be heard?

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I'm thankful for the leaders who gave me
a chance when all I had to offer was a
positive attitude and hunger to learn.

No fancy degree. No impressive resume.

Just potential they chose to see.

They didn't ask me to prove myself first.

They believed in me before I believed in myself.

Those leaders:

• Shared knowledge without making me feel small
• Celebrated my small wins like they were huge
• Let me fail and framed it as learning
• Saw my growth, not just my gaps

They shaped who I am today.

Not because they were perfect.
But because they were present.

They gave me the one thing money can't buy:
A genuine opportunity to grow.

So here's my challenge to you:

Be that leader for someone else.

Give someone a chance who has more
hunger than credentials.

See potential, not just polish.

Open a door that once felt closed to you.

Because the best way to honor the leaders
who believed in you?

Is to become one for someone else.

That's how we all rise together.

P.S. What's one thing a great leader did
that you'll never forget?

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Thank you!

You can't control much in life
(but these 22 things you always can):

1. Your Attitude
Choose to have a positive outlook.
 
2. Your Integrity
Stick to your values, even when it's hard.
 
3. Your Courage
Face your fears and grow.
 
4. Your Kindness
A small act can change someone's day.
 
5. Your Influence
Be the leader you'd want to follow.
 
6. Your Actions
Make decisions you'll be proud of later.
 
7. Your Boundaries
Say no when you need to.
 
8. Your Effort
Push through when it gets tough.

9. Your Circle
Surround yourself with supportive people.
 
10. Your Self-Belief
Believe you can, and you will.
 
11. Your Excuses
Kill them before they kill your dreams.
 
12. Your Goals
Set them high to inspire your growth.
 
13. Your Focus
Choose where you direct your attention.
 
14. Your Limits
Break them, then set new ones.
 
15. Your Time
Prioritize what matters most to you.
 
16. Your Words
Speak positively to yourself and others.
 
17. Your Self-Care
Make time for yourself every day.
 
18. Your Silence
Speak up, even when it's unpopular.
 
19. Your Inner Critic
Put it in its place.
 
20. Your Mindset
Shift from fixed to growth thinking.
 
21. Your Purpose
Align your actions with your mission.
 
22. Your Gratitude
Count your blessings, no matter how small.

And remember, even though you can't control
what you feel...

You do get to choose how you respond.

Your power starts and ends with you 💪.

Master these 22, and watch your whole world transform.

You're not a passenger in life.

You're the driver.

P.S. Which of the 22 is most important to you?
What would you add that I missed?

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It's so important to know when to leave.

The job.
The party.
The relationship.

Most people stay too long in situations that drain them.

They think leaving means giving up.

But sometimes, leaving is the bravest thing you can do.

I learned this the hard way.

I stayed at a toxic job for a year longer than I should have.
Why? Because I thought I could fix it.

I thought if I just...

Stayed later
Worked harder
Proved my worth

...things would change.

They didn't. But I did.

I became anxious. Exhausted. Resentful.

Until one day, I realized:

Staying wasn't loyalty. It was self-sabotage.

The strongest people I know have mastered 1 skill:
They know when to walk away.

It takes emotional intelligence to recognize:

When your values are being compromised
When your energy is being drained
When your growth has stopped
When respect has left the room

And it takes courage to act on that knowledge.

I wish someone had told me sooner:

You don't need a reason to choose yourself.
You don't need permission to protect your peace.
You don't need to stay anywhere that makes you small.

The right people will understand.
The wrong people will try to guilt you into staying.

That's how you know you're making the right choice.

Your EQ isn't just about understanding others.
It's about knowing yourself well enough to honor your needs.

Sometimes the most powerful thing you can do is simply leave.

And create space for something better.

♻️ Agree? Repost to inspire someone in your network.
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Thank you!

Promoting a toxic manager is a huge mistake.

(It starts with ignoring bad behavior.)

Toxic managers can ruin your team & culture
long before you see the damage in numbers.

Leaders, do this instead:

💡 Address toxic behavior,
no matter the performance.

Protect your best people and your culture.

This approach will keep your team strong,
and ensure long-term success.

Don't let short-term gains blind you.

Your company’s future depends on it.

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P.S. Have you ever seen a toxic person
get promoted just because they
"made their numbers"?

8 phrases you hear in a kind workplace:

1. "How are you really doing?"
And they actually want to know.

2. "Take the time you need."
Life happens. They get it.

3. "I noticed your hard work."
Your effort matters, not just results.

4. "What do you think?"
Your opinion is valued.

5. "That must have been difficult."
They see your struggles.

6. "I've got your back."
And they mean it.

7. "Let me help you with that."
Without you having to ask.

8. "We'll figure it out together."
No blame. Just solutions.

These phrases build cultures where people:

Want to show up
Do their best work
Support each other
Feel safe to speak up

Kindness isn't soft.

It's what makes people stay
It's what makes teams strong
It's what makes work worth it

Words matter.

They either build people up
or tear them down.

Choose wisely.

P.S. What's a kind workplace phrase you'd add?

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Positions are temporary.
Ranks and titles are limited.
But how you treat people will
always be remembered.

Want to leave a lasting impact?

Lead with generosity.
Serve with humility.
Act with integrity.

And treat everyone with kindness.

These are the true measures of success.
Not cars, clothes, cash or clout.

Your degrees may impress for a moment.
But your character defines your legacy.

Make people feel:
➟ Valued, not used
➟ Respected, not judged
➟ Cared for, not dismissed
➟ Understood, not ignored 

That's how you'll be remembered.
Not for what you had, but who you were.
Not for what you took, but what you gave.

Leave people better than you found them.
And you'll build a legacy that lasts.

Maya Angelou said it best:

"People will forget what you said, 
they will forget what you did, 
but people will never forget 
how you made them feel."

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The most powerful leadership tool costs $0.

(And you already have it.)

Kindness.

Most people think success comes from being tough.

From pushing harder.
From demanding more.

But here's what the research shows:

Teams led with kindness are...

➟ 70% more engaged
➟ 40% more resilient
➟ 21% more productive 
➟ 4x more likely to stay

Because kindness isn't weak. It's a strength multiplier.

It transforms average teams into exceptional ones.

Think about it:

When someone shows you kindness at work,
you feel seen.

Valued.

Ready to give your best.

That's why great leaders practice these daily:

• They ask real questions, not just "how are you?"
• They defend people who aren't in the room
• They celebrate others' wins like their own
• They respect boundaries and off-hours
• They lead with empathy, not authority
• They offer help before being asked
• They include the quiet voices
• They share knowledge freely
• They give credit generously

The truth?

Leadership isn't about power.
It's about impact.

And nothing impacts people more than genuine kindness.

Make kindness your competitive advantage.

Your team will thank you.
Your results will show it.
Your legacy will prove it.

Want to transform your workplace?

Start with kindness.
The rest will follow.

P.S. How do you show kindness at work?

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I made my worst leadership mistake on day 1.

I was so proud of that promotion.

Now I'm in the spotlight, I thought.

Until I eventually learned...

Leadership is all about shining a light on others.

When you become a leader, your impact is
no longer measured by what you produce.

It's now measured by how you help
others grow and reach their potential.

Your greatest achievement becomes
your team's success, not your own.

You see, leadership isn't about:
➟ Being the loudest voice in the room
➟ Taking credit for your team's work
➟ Having an answer for everything

Instead, it's about:

➟ Amplifying the quiet voices
➟ Celebrating your team's wins
➟ Creating space for their growth

Great leaders invest in their people daily.

They see potential before others do.

They push you when you need pushing.
And support you when you need supporting.

Try asking your team:

"What's one obstacle I can remove
for you this week?"

"What skill do you want to develop next?"

When someone doubts themselves,
remind them of their past wins.

Their hidden strengths.

A single "I believe in you" can change everything.

Because at its heart, leadership is simple:

Your job isn't to be the best person on the team.

It's to bring out the best in everyone else.

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The human brain has 6 gears.
Most people never shift past 2nd.

Bloom's Taxonomy gives a clear guide.
Here's how to access all 6:

REMEMBER is 1st gear.
We all start here, memorizing facts.
It's essential, but just the beginning.

UNDERSTAND is 2nd gear.
Being able to explain concepts clearly.
Many of us get comfortable here.

APPLY is 3rd gear.
Where knowledge turns into action.
Where real growth begins.

ANALYZE is 4th gear.
Breaking big problems into smaller pieces.
Seeing patterns others miss.
This is where strategic insights form.

EVALUATE is 5th gear.
Making smart decisions backed by clear thinking.
Choosing the best path forward.
Leaders thrive here.

CREATE is top gear.
Where new ideas come to life.
Where solutions to old problems are born.
The space for innovation.

The beautiful thing?

Every gear builds on the one before it.

Each level makes you more capable.
More valuable to yourself and others.

Most haven't been shown how to shift gears.
But it's possible for anyone.

Your brain is incredible.

It can do so much more than you think.

Ready to level up?

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Your title doesn't make you a leader.
Your behavior does.

Let that sit for a second.

Leadership isn’t a role.
It’s not a LinkedIn headline.
And it’s definitely not something you're promoted into.

It’s what you do.

Before the promotion.
Before the recognition.
Before the raise.

Leadership is:

➟ How you think
➟ How you show up
➟ How you treat people
➟ How you respond under pressure

No one taps you on the shoulder and says:
“Okay, now you’re allowed to lead.”

You decide.
Then you act.

And funny enough?

That’s exactly when the titles start catching up.

Here’s how real leaders get noticed:

— They take initiative
— They speak up when it’s uncomfortable
— They give credit and take responsibility
— They elevate others, not just themselves
— They lead before they’re given authority

You don’t need a big title to lead.
You need a bigger mindset.

Start with how you behave today.

In meetings.
On projects.
With your peers.
When nobody’s watching.

Because if you’re waiting for permission to lead?
You’re already behind.

Lead now.
The rest will follow.

P.S. What’s one way you’ve shown leadership without the title?

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I made a BIG mistake in my first leadership role.

I treated every team member
exactly the same way.

What worked for my more senior employees
completely frustrated the younger ones.

And what motivated my Millennial teammates
made the Boomers uncomfortable.

Here's what I learned:

Great leaders don't use a one-size-fits-all approach.

Some team members appreciate daily feedback.
Others prefer monthly check-ins.

Some want detailed instructions.
Others need creative freedom.

Some love collaborative brainstorming.
Others do their best thinking alone.

The secret?

Get to know each person as an individual.

Ask them:
• When do you do your best work?
• How do you prefer to communicate?
• What support do you need to succeed?
• What kind of feedback helps you grow?

Because leadership isn't about → your ← style.

It's about adapting to help each person thrive.

Instead of treating everyone equally.

Treat them individually.

P.S. What's your best tip for leading
different generations?
Share in the comments. 

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I used to think leadership was all about your title.
Now I know it's about how you make people feel.

11 signs you're a leader others (actually) want to follow:

01/ You defend them when they're not in the room.
02/ You give credit in public and coach in private.
03/ You fight battles they don't even know about.
04/ You shut down toxicity before it spreads.
05/ You see their potential before they do.
06/ You make their success your priority.
07/ You stay kind when times get tough.
08/ You apologize when you mess up.
09/ You show up when it matters.
10/ You let them outgrow you.
11/ You keep your promises.

I've known "leaders" with fancy titles
who made me feel invisible.

And others who led by influence 
and changed entire careers.

The difference?

One only cared about their position.
The other cared about their people.

Here's what real leaders know:

Your team's success is your success.
Their growth is your legacy.
Their trust is what makes you a leader.

Not your title.

Be the leader who makes people believe
in themselves.

That's the kind of impact that lasts forever.

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I managed teams for 10 years before I learned
this important truth:

Empathy isn't a "soft skill."

It's your most powerful leadership tool.

I once had a top performer who was
missing deadlines.

Instead of asking "Why isn't this done?"

I asked "How can I support you?"

Turns out, she was dealing with family
health issues but was afraid to speak up.

That one conversation changed everything.

8 ways I learned to show empathy at work:

— Listen without jumping to fix things
— Be flexible when life throws curveballs
— Make time for non-work conversations
— Give praise in public, feedback in private
— Create space where no question feels stupid
— Support mental health days, not just sick days
— Ask how you can help, not why things aren't done
— Treat your team like people first, employees second

When you lead with empathy,
productivity and loyalty naturally follow.

You don't have to choose between being human
and being successful.

The most effective leaders are both.

Because at the end of the day,
people don't leave bad jobs.

They leave environments where they don't feel
understood or appreciated.

Want to transform your team?

Start with empathy.

It's the investment that pays the highest returns.

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I spent 7 years studying what separates
great leaders from everyone else.
(The answer shocked me.)

It wasn't charisma or intelligence.
It wasn't experience or credentials.

It was mastering a specific set of competencies
that anyone can learn.

You see, no one's a born leader.

You have to build it. One skill at a time.

The best leaders aren't naturals.
They're practitioners.

They know that self-awareness beats ego.
That emotional intelligence beats IQ.
That authenticity beats authority.

And it starts with leading yourself.

↳ Before you can inspire others
↳ Before you can drive change
↳ Before you can build culture

You must master the mirror.

Most people get this backwards.

They try to lead teams without building trust first.
They attempt to inspire without a clear vision.
They push for results without recognition.

And they wonder why it feels so hard.

Here's what actually works:

Start with one skill.
Practice for 30 days.
Then add another.

Small actions compound into transformation:

➟ Ask for feedback (even when it stings)
➟ Celebrate failures that taught you something
➟ Replace "You should..." with "What do you think?"

The best leaders aren't the loudest.
Or even the smartest.

They're the ones who do the work.

Your future team is waiting for
the leader you're becoming.

And they deserve the best version of you.

P.S. Which competency is hardest to master?
I'd love to hear your perspective.

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Emotional Intelligence is a superpower at work.

Why does it matter so much?

95% of top performers have a high EQ.

First, let's clarify what it's not:

• It's not avoiding difficult conversations
• It's not brushing off what others say
• It's not thinking you're always right
• It's not wearing a "mask" to work
• It's not reacting without thinking
• It's not caring just about profits
• It's not jumping to conclusions
• It's not ignoring how you feel

Here's what it really is about:

• Knowing yourself well
• Being a calming presence
• Having empathy for others
• Building a culture of respect
• Keeping your emotions in check
• Handling disagreements smoothly
• Making it easy for everyone to speak up
• Being happy for others when they do well

If you want to be a top performer at work,
work on your Emotional Intelligence.

➟ It makes work more satisfying.
➟ It helps you lead better.
➟ It makes your team stronger.

Elevate your EQ.
Your career will thank you for it.

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Bobby Doyle

RED RHINO, The Pool Leak Experts

Head of Talent & Org. Performance

Avanos Medical

Sales Consultant

Johnson & Johnson

United States Air Force

Officer | Captain

I help people to be extraordinary.

I’m a coach.

I help people to be extraordinary.

It’s $10,000 for a session.

We meet in person.

Lots of love.

Bobby.

These 7 Bible verses have been the foundation of my business.

(I coach entrepreneurs and executives.)

1. “Like apples of gold in settings of silver is a word spoken in right circumstances. Like an earring of gold and an ornament of fine gold is a wise reprover to a listening ear.” (‭‭Proverbs‬ ‭25‬:‭11‬-‭12‬ ‭LSB‬‬)

2. “Iron sharpens iron, so one man sharpens another.” (Proverbs‬ ‭27‬:‭17‬ ‭LSB‬‬)

3. “Unless Yahweh builds the house, they labor in vain who build it; unless Yahweh watches the city, the watchman keeps awake in vain. It is in vain that you rise up early, that you sit out late, O you who eat the bread of painful labors; for in this manner, He gives sleep to His beloved.” ‭‭(Psalm‬ ‭127‬:‭1‬-‭2‬ ‭LSB‬‬)

4. “A gentle answer turns away wrath, but a harsh word stirs up anger. The tongue of the wise makes knowledge look good, but the mouth of fools pours forth folly.” ‭‭(Proverbs‬ ‭15‬:‭1‬-‭2‬ ‭LSB‬‬)

5. “You shall love your neighbor as yourself.” (Mark 12:31 LSB)

6. “There is a way which seems right to a man, but its end is the way of death.” ‭‭(Proverbs‬ ‭14‬:‭12‬ ‭LSB‬‬)

7. “For the love of money is a root of all sorts of evils, and some by aspiring to it have wandered away from the faith and pierced themselves with many griefs.” (‭‭1 Timothy‬ ‭6‬:‭10‬ ‭LSB‬‬)

What would you add?

Lots of love.

Bobby.

WARNING: This post contains extreme levels of motivation.

(Consume with caution.)

It’s Monday morning after Thanksgiving break.

We got back late from vacation and the kids didn’t want to get up for school. Warm beds on ice cold mornings are where many dreams perish.

On mornings like this I think back on the last 20 years of my professional life:

• The United States Air Force Academy
• Division 1 College Football / USA Olympic Team
• Leading troops through brutal deployment schedules
• Working 100% commission sales in a ruthless market
• SMB executive responsible for morale of 200+ people
• Entrepreneur, husband, father of 5, church planting

Here are 7 motivational quotes that will jump off a poster and slap you extraordinary.

1. If you want what no one else has, you must do what no one else does. If you want the view, you must be willing to make the climb.

2. Champions are forged in the shadows long before they ever see the spotlight.

3. Why-power is stronger than willpower. Stop thinking about your feelings and get back to focusing on why you’re doing it.

4. Suffering is leg-day for your character muscles. Champions learn to love the smell of the gym floor. The aftertaste of discipline is far better than that of compromise.

5. If you’re waiting for motivation to take action you don’t understand how it works. Motivation comes on the other side of action. Get after it and it will get after you.

6. Champions don’t tolerate Negative Nancys, Debbie Downers, or Woe-is-me-Eeyores. Throw the pity party in your own room, for yourself, get that junk out of your system, and then get to work. Attitude is contagious and winners don’t tolerate whiners.

7. Just win.

Lots of love.

Bobby.

PS. You can also just skip all this stuff and listen to Phil Wickham’s brand new song: “Psalm 8: (Hallé).” Jamming to this song while in the gym this morning. Phil’s absolutely crushing it lately.

The most powerful habit for personal growth junkies.

It’s so simple — yet so often neglected.

“Daily reflection.”

Look back on your day and identify the insights, lessons, and possibilities.

Here are 7 from my day:

1. Be ready for your alarm clock like an Olympian is for the starting gun.

2. Don’t be in a rush. Don’t be desperate.

3. Intuition can be incredibly helpful when it comes to hiring employees or taking on clients.

4. Always be ready to make your pitch. Don’t let your moment catch you by surprise.

5. Everything you want is on the other side of an uncomfortable conversation.

6. Look for the “why” behind the “what.” If someone tells you “no” be curious to see what’s on the other side.

7. People don’t really know what’s possible until you show them.

What’s one from your day?

Lots of love.

Bobby.

PS. I hit 7,000 followers on LinkedIn today. Thank you to everyone who has supported me on this adventure. Your love and encouragement means so much to me.

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What’s on your mind?

Here are 10 totally random things on mine.

1. One of the best parts of a vacation is when you realize you have a life you don’t need a vacation from.

2. Your perception of what’s possible or realistic is shaped so much by those around you that it’s almost scary. Be careful. Be intentional.

3. What gets measured gets improved.

4. It’s an absolute crime that most people have inspiring coaches, mentors, or professors in their life until they’re about 20 years old and then all of a sudden they get into some job with some disengaged, uninspiring manager who lacks the intensity, love, and commitment to them and to excellence that their previous influences had.

5. College football coaches who don’t win get fired. I wish the world of executive coaching and business coaching worked the same way. I meet too many people who’ve worked with big name coaches and who’ve not gotten results. Anyone who has ever worked with me knows I’m a total pit bull for possibility and will practically wrestle their best out of them until they’ve created results far beyond anything they’d ever imagined.

6. Unnecessary complexity really bothers me.

7. I don’t really like social media. I’d prefer to never be on it. But telling stories in public and sharing insights and ideas has been both personally enjoyable and professionally helpful. I’ve created some really incredible life-changing relationships since getting back on socials too.

8. Wisdom both sees the severity of an issue and also has the humility, gentleness, and self-restraint not to lose its temper.

9. You can have a title but not have influence. Influence is often much harder to earn.

10. How something is presented is just as important as the content.

What’s on your mind?

Lots of love.

Bobby.

PS. Susie snapped this pic while we were sitting around the fire at my brother-in-law’s place the other night. Super thankful for him and his family for hosting Thanksgiving.

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I turn my LinkedIn posts into 3-minute YouTube shorts and Instagram reels.

I’ve been sending video text messages to my coaching clients for years so it doesn’t really feel like anything new.

I only have 116 subscribers on YT and 180 on IG right now, but I remember when I was just starting out on LinkedIn. 

I’m not some mega-influencer or anything but I’ve built a community of almost 7,000 people who are on this extraordinary adventure with me.

I wrote a LinkedIn post this year that led to a $50k client.

Last month an entrepreneur who has been reading my posts paid me $10k for a single session. We are going to meet at an extraordinary location in January and put all our attention on solving the biggest challenge in his business. We will also do something epic and have some fun because that’s how I like to get down.

Daniel Priestley says in his bestselling book “Oversubscribed” that in order for someone to go from a stranger who doesn’t know you to someone who trusts you and is willing to buy from you they must sufficiently be 7–11-4’ed.

They must spend 7 hours with you, have 11 separate interactions with you, and interact with you in 4 different locations. The funny part? You don’t actually need to be there. It can all be digital.

Lots of love.

Bobby.

PS. Come hang out over on YT and IG if that’s your thing. @BobbyDoyle and BobbyDoyle777

PPS. What’s a business book you’re applying right now?

PPPS. If I created a post or video just for you, your company, or your team, what would it be about?

Leadership can be absolutely brutal.

The pressure — indescribable at times.

The loneliness — like a cold rain on a cloudy morning.

Your spouse wasn’t necessarily meant to carry all of the weight so you don’t want to dump everything on them.

Your people are looking for a confident, composed leader and not a hot mess of emotion, weakness, or indecisiveness.

Your friends don’t quite get you. Your ambition and drive are possibly even concerning to them.

You’re trying to communicate clearly, flourish in your strengths, outsource your weaknesses, take extreme ownership, and get results.

You’re trying to lead others without being a hypocrite, all while battling all of your own issues.

And yet…

It’s such a privilege.

Someone. Must. Lead.

And so you say: “Here am I Lord. Send me.”

Not with some deafening boldness.
But rather with a quiet knowingness.

Knowing that people matter.
And the mission matters.

To those who shoulder the weight, stand in the trenches, and strive to love and lead people…

I salute you.

Lots of love.

Bobby.

7 extraordinarily awesome things that make me super happy.

What’s one thing on your list?

1. The song “Light of Christmas” by TobyMac featuring Owl City.

2. Christmas tree shopping and decorating with the kids.

3. The energy, intensity, and expectation of college football playoffs.

4. Passionately debating important things with thoughtful people and still loving one another afterward despite our disagreements.

5. Text messages from clients telling me about life-changing wins (because Lord knows we walk through the losses, discouragements, and trenches.)

6. Driving through “The Festival of Lights” at Tanglewood Park in Clemmons, North Carolina while sipping a Chick-fil-A peppermint milkshake. (Sharing a video to my YouTube and Instagram right now.)

7. This picture.

Lots of love.

Bobby.

I’m weirdly obsessed with excellence.

3 quick things about me:

• Went to a military academy
• Went on a world tour as an entertainer
• Working now as a coach to extraordinary people

At The United States Air Force Academy we had Saturday morning inspections where they checked the top of our hangers in our closet for dust with a white glove. Discipline is proven when and where no one is looking.

On the world tour I worked with a performance coach who told us we had to “create the magic” every…single…night. The audience can feel if you’re just going through the motions.

As a coach to entrepreneurs, executives, leaders, and high-performers I have to show up to every single session and powerfully serve the person in front of me. How you do anything is how you do everything.

You MUST do the the work.

You must BRING it.

EVERY. SINGLE. TIME.

That is the shortcut.

Lots of love.

Bobby.

5 habits of insanely great leaders and coaches.

With some examples from my own life.

1. They push you far outside your comfort zone.
↳ My vocal coach made me run 400 meter dashes for time and then stand at attention and sing The National Anthem in order to prepare my lungs for shows at high altitudes before our world tour.

2. They have ridiculously high standards and hold you accountable.
↳ My high school choir director would make us go “down the row” where each person would sing their individual part so he could hear who was off key or making a mistake.

3. They are fanatically committed to you being everything you are capable of being.
↳ My strength coach called my house at 2am to tell me he had been watching film and spotted the issue in my technique that if fixed would help me breakthrough my current plateau.

4. They invite you to join them on an adventure and introduce you to other extraordinary life-changing resources.
↳ My executive coach invited me to a 2-day breakthrough intensive where they helped us to get clarity on our next breakthrough and then see every single limiting belief that was holding us back.

5. They don’t just love winning, they love you, and they walk their own talk.
↳ My spiritual coach (I’m referring to my pastor) lives what he preaches and believes. He’s not just a preacher and teacher. He’s a shepherd and a friend.

What would you add?

Lots of love.

Bobby.

I don’t want to be on social media today.

But I gave myself the challenge to create something of value and put it out into the world every day.

(I often give my clients these types of challenges and I need to play too so that I’m walking my own talk.)

Okay, here’s something:

A CEO I worked with years ago told me I did something unusual that he really liked. He said I was strangely obsessed with making everything as fun and as enjoyable as possible.

(This is what happens when you have a background both in business and as an entertainer.)

Years later it’s still something my clients tell me is one of their favorite things about our work together. 

I took 10 entrepreneurs down a waterslide in Orlando for a 2-day intensive earlier this year and I think it was my proudest professional accomplishment of all time.

But fun isn’t just about what you’re doing.
It’s about who you’re being.

Life is short and you spend most of it at work.
Have as much fun as you possibly can.

That’s extraordinary.

Lots of love.

Bobby.

PS. This picture is fun. It’s of my friend Robbie Frederick. Robbie is fun. He made Christmas ornaments of himself for everyone on our team years ago 😂.

7 insights I’m snacking on today.

Which one’s for you?

1. I’m addicted to productivity and slowing down at the holidays can feel almost impossible.

2. It’s incredibly easy to know someone for many years and have no idea exactly what they do for a living.

3. A “house” is to a “home” what “rich” is to “wealthy.”

4. I’m so thankful for my wife and kids. Pushing my daughters on the swings, playing Uno with my son, and snuggling by the fire with Susie fills me with such indescribable happiness.

5. The best plan is the one:

• you stick to
• you have fun with
• gets you where you want

6. A breakthrough requires something breaking. Oftentimes it’s our own comfort.

7. “Rest Day” is one of the most important training days. A burned out and injured athlete is pretty useless to the game. Same is true with an entrepreneur, executive, or leader.

Lots of love.

Bobby.

The energy, intensity, tenacity, and preparation of The Ohio State and Michigan football rivalry.

THAT is “extraordinary.”

The only people who “lose” are those who don’t know what it is to live with this kind of purpose.

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The Battle

Justin Wright

Bobby Doyle

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The Battle

Justin Wright

Bobby Doyle

Followers

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Engagements

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Justin Wright's LinkedIn Performance

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