At K&J, we help companies and individuals worldwide expand their businesses through world-class digital marketing. 

Here are some of the names we've worked with that you will recognise: 

Comcast | Universal Pictures
ByteDance | Tik Tok
Ministry of Business, Innovation & Employment | Digital Boost
Monster Energy
Microsoft
and many others . . .

Who do we work with?

- B2B lead gen
- Apps 
- High-volume user acquisition 
- SaaS
- Start-Ups 

What do we do? 

- Organic and paid social media
- NFTs & Cryptocurrencies
- Growth marketing and market strategy
- Websites
- Design
- SEM, SEO and DSP buying

A little bit about us as a company: 

Our content has had over 10 M+ views, I'm the Most Shared Contributor at Influencive (one of the US's top 30 media brands), and our work has been featured in Inc., Huff Post, Entrepreneur, Forbes and much more. We've won numerous awards, from the Whakaata Māori Waitā Business and Innovation award to ranking 28th on the Inc. 5000 fastest-growing companies.  

If you're looking for any opportunities to work with us, shoot a message to: kale@kjgrowth.agency

I'm a co-founder at Tacit Intelligence, building expert AI reasoning systems. https://www.tacitintelligence.co

Lastly, I write a weekly newsletter with my mate Rhys about business, mental models and personal growth - you can have a look here: https://themethod.beehiiv.com/

Kale Panoho

What if the only thing standing between you and your goals was a mindset you could change in weeks?

18 years ago, Prajesh Chhanabhai faced a pivotal moment, a choice between a promising academic career and the opportunity to transform how people think about themselves and their potential. He chose the latter, and it has made all the difference.

In his work, Prajesh has coined the term MindFluence to capture his unique approach to mindset transformation. It’s not just about changing thoughts, it’s about mastering the art of influencing your own mind to reshape your reality. MindFluence is about breaking free from self-imposed limits, building unshakeable confidence, and transforming potential into purpose.

For over 16 years, Prajesh has helped leaders, professionals, and students develop their MindFluence, the ability to control their internal dialogue, shift their mental narratives, and unlock their fullest potential. This approach has proven to be the real game changer, turning setbacks into comebacks and ordinary moments into extraordinary breakthroughs.

Prajesh believes that your mindset isn't just part of the journey, it's the foundation of everything you achieve. Your thoughts shape your actions, your actions shape your outcomes, and your outcomes shape your reality. By mastering your MindFluence, you can:

- Break free from limiting beliefs
- Lead with confidence
- Achieve unstoppable growth

What he brings to the table:

- Mindset Mastery: Certified NLP Master Practitioner, MindsetRX Coach, E-DISC Practitioner, and Advanced Breath Instructor, blending proven methodologies with deep human insight.

- Leadership Development: Transformed team dynamics with mindset-focused strategies, empowering leaders to lead with clarity and confidence.

- Proven Impact: 93% of Prajesh’s clients report significant progress, achieving goals once considered unattainable and breaking through mental roadblocks.

- Scalable Transformation: With over 20,000 presentations in corporate and educational settings, Prajesh has developed a unique ability to inspire lasting change, whether in a boardroom or a classroom.

Prajesh’s mission goes beyond motivation, it’s about creating a mindset shift that empowers people to see challenges as opportunities, find clarity in chaos, and step confidently into their potential. He believes that true success lies in mastering the MindFluence that drives your decisions and shapes your reality.


Connect with Prajesh today, and take the first step toward mastering your MindFluence, the mindset shift that can change your life.

Prajesh Chhanabhai

I avoided getting a coach for years.

Not because I didn't believe in coaching.

Not because I couldn't afford it. 

Not because I didn't have time.

I avoided it because I knew exactly what would happen if I actually said my thoughts out loud to someone who wouldn't let me off the hook.

The smartest people I know do the same thing.

They read the books. Attend the workshops. Can explain their patterns in detail.

But ask them if they want a coach?

Suddenly, they're "figuring it out on their own."

This was the premise to write this weeks article, espeically at this time of the year when you have those "goals".... 

It's not about why coaching works.

It's about why we avoid it even when we know it would.

The CROSSROADS Coach I Creator of MindFluence I International Speaker I Leadership Coach I Experienced Student Success and Engagement I Podcaster I ICF I SOMA

The smartest people I know avoid coaching. Not because it doesn't work. Because they know it will. They're not avoiding help. They're avoiding the mom

Open article: Why smart people avoid coaching...... and choose therapy instead by Prajesh Chhanabhai • 10 min read

Why smart people avoid coaching...... and choose therapy instead

Most people think they’re overwhelmed because they have too much to do.

What I see is different, they’re overwhelmed because they haven’t decided what not to be anymore.

Mindfluence is built on this principle, your life doesn’t change through motivation, it changes through subtraction. This is something my good friend Sneha Villalva really hones into

Behavioural psychology shows that decision fatigue increases when identity boundaries are unclear.

When you keep every option open, your nervous system stays on alert.

There was a phase where I said yes to opportunities that sounded impressive but felt wrong.

Not because they aligned, but because I didn’t want to close doors.

The moment I consciously decided who I was no longer available to be, my energy returned.

Although those who know me,,,, lets be honest I still say yes too often... eek!

What version of yourself are you still keeping alive out of fear?

One of my highlights in 2025 was being part of the epic team that ran the first ever in person Blanchard Student Self Leadership in person event. 

When I say FIRST EVER... I mean the first ever in the world. 

And no place better to host this than none other than Taradise aka Taranaki.

The really cool thing is we have been given the green light to do it again this year... so keep a look out to see which region we are going to approach this year.

But what is SSL???

​​Student Self Leadership is for teenagers 14 to 18 years old who want to:
 
Understand how to navigate the world
Identify powers they didn’t even know they had
Make more progress with less frustration
Reach their full potential
Thrive in school, extracurricular activities, and at home

The really cool thing is this is GLOBAL and can be done online as well FOR FREE.

So if you have or know a young person in your world that would benefit I will put a link for the next cohort in the comments. 

It's really an epic program!

But for now enjoy one of my 2025 highlights, featuring music from one of my fave musicians

If everything feels urgent, nothing is actually clear.

Most people think they're bad at prioritising. 

What they're actually bad at is noticing when their nervous system is driving the bus.

Breathwork isn't about achieving some zen state. 

It's about creating choice. 

When your body feels safe, your options expand. 

Simple as that.

A long, controlled exhale lowers physiological arousal and brings your prefrontal cortex back online, that's where perspective and judgment live.

I've learned this the hard way, when I'm breathing high in my chest, I make fast decisions I later question. 

When I slow my breath, my thinking slows just enough to be intentional instead of reactive.

Try this before your next "urgent" decision today, change your breath first, then decide.

So are you  a breath holder or an accidental sigh champion?

Anxiety doesn’t calm down when you understand it.
It calms down when your nervous system feels safe.

That’s the part most people miss.

We try to think our way out of anxiety.
But anxiety lives in the body first, thoughts second.

Regulation beats explanation.... every time.
Breathwork works because rhythm creates safety.

A slow, steady pattern tells the nervous system
 “You’re not in danger.”

Dory doesn’t stop to analyse the situation.
She moves with rhythm.

And that rhythm carries everyone forward.

Try this
 Next time anxiety spikes, slow your exhale down.
 Longer out-breath. Fewer words. Less force.

#Mindfluence #Breathwork #DisneyDecoded #NervousSystem #AnxietyTools

Who are you becoming this year?

Every January, we all get bombarded with 

“New Year, New Me.”

But lets be realllly honest... most of us don’t need a new self.
We need a deeper understanding of the self that’s already here.

And sometimes, the biggest frustration isn’t that we don’t know what to do next…

 It’s that we don’t really understand how we naturally operate.

So we set expectations that don’t match our wiring  and then judge ourselves when they don’t stick.

What if, instead of forcing yourself into someone else’s version of “success”…

You simply understood your natural behavioural style better?

That’s one of the reasons I love Extended DISC.

Not because it puts you in a box……but because it helps you see the box you keep putting yourself in and decide whether it still fits.

 I’ve seen this repeatedly..
🟡 High-D people beat themselves up for slowing down ,even when reflection is exactly what they need.

 🔵 High-I people think they’re “inconsistent,” when they’re actually just energy-driven and inspired by connection.

 🟢 High-S people think they’re “too soft,” when their superpower is calm, grounding presence.

 🔴 High-C people think they’re “overthinking,” when they’re actually creating clarity and rigour the rest of us rely on.

None of these are faults.
They’re patterns. And patterns tell stories.

A little honesty from me…
For years, I tried to operate like a “go-hard-or-go-home” machine every January.

Big intensity. All-in. No breathing room.

And when I eventually slowed down, I’d tell myself I’d “lost momentum.”

But when I really explored my own profile, I realised something powerful:

I’m at my best when there’s heart, meaning, and connection in what I’m doing.

Not when I’m chasing some external finish line.

The moment I stopped trying to be someone else, my work, my coaching, my relationships…

They all shifted.

Not because I changed who I was.

But because I stopped arguing with who I was.

So here’s a different kind of New Year reflection for you, instead of asking…
“What do I want to achieve?”

Try asking…
  “How do I naturally move through the world  and how can I work with that instead of against it?”

And if you’ve ever done Extended DISC…
 I’d love to hear:
What was the biggest “aha” you had about yourself?

And if are curious about Extended DISC or your profile..,
Get in touch

Let’s make this year less about pressure and more about permission.

Alright legends.... real talk.

What's the thing you keep saying you're going to do but haven't actually started?

The business. The conversation. The habit. The move. The thing that lives in that gap between "I'm planning to" and "I'm actually doing."

Yeah. That one.
How long's it been sitting there now?

I wrote something this week that's been a fun write... and guess what its back to the long articles haha..

Why we keep telling ourselves January 1st will be different when we know... we absolutely know .... it won't be.

And more importantly, what to do about it.

Read it if you're ready to stop pretending.

Skip it if you're not.

Either way, you'll know which one you are.

Can't wait to see what you ALL say...

The calendar is lying to you. And you're letting it, because admitting you could have started in July means admitting you've been choosing not to. Tha

Open article: January 1st is the worst time to change your life by Prajesh Chhanabhai • 10 min read

January 1st is the worst time to change your life

Clarity is not something you find.
It’s something you stop avoiding.

Most people say they want clarity.
What they actually want is reassurance without consequence.

So this is what i see all the time with people I work with
Clarity isn’t blocked by confusion, it’s blocked by attachment.

Attachment to identity.
Attachment to sunk cost.
Attachment to how things “should” look by now.


From a cognitive neuroscience lens, the brain resists clarity when it threatens identity.

Ambiguity feels safer than certainty if certainty requires behaviour change.

There was a point in my life where I wasn’t unclear, I was unwilling.

Unwilling to admit that something I’d invested years into no longer fit.

The moment I stopped intellectualising and told the truth, the fog disappeared instantly.

That’s the impact of Mindfluence.

Influencing the part of you that negotiates instead of decides.

Where are you asking for clarity when the real issue is honesty?

Lets have some fun as well.....
If your brain had a “terms & conditions” pop-up before decisions, would you actually read it?

Here's what I know about you...

You're capable. You've accomplished difficult things. People respect you.

And you're still not as visible as you should be.

Not because you lack confidence.

Because you lack something else.

Something you didn't even know was missing.

I wrote 2,400 words about what it actually is..... yes I used word count

And how to build it.

You're either going to read this and feel incredibly seen, or you're going to think I'm <insert your own choice of word>

Only one way to find out.

That's right, I've said it....... whaaaat?? You're ACTUALLY afraid of being visible You're afraid of being criticised. Visible and misunderstood. Visi

Open article: You're not afraid of failure.  by Prajesh Chhanabhai • 14 min read

You can’t mindset your way out of a dysregulated nervous system.

If your body is in survival mode… your mindset tools are working with the parking brake on.

You can journal.
You can affirm.

You can read every mindset book on the planet…

But if your nervous system thinks you’re under threat?
Your brain will prioritise protection over positivity.

Sometimes the work isn’t “fix your thinking.”
Sometimes it’s “teach your body that you’re safe.”

Because your breath is the remote control for your nervous system.

Slow, steady breathing signals to your brain:
“You’re okay. You don’t need to brace for impact.”

And when the body calms down, the story in your head often softens too.

There was a period where my body was permanently braced.

I told myself, “I’m fine. I’ll push through.”

Except my chest was tight.
Sleep was shallow.
Breathing was short.

It wasn’t until I started intentional breathwork that I realised how long I’d been running survival mode as my default.

And when I finally exhaled… it felt like my life did too.

That’s breathwork.
Not magic.

Just physiology working with you, not against you.


Before you push yourself harder…check in with your breath.

Inhale slow.
Exhale longer.
Repeat.

You don’t have to think your way to safety, you can breathe your way there.

 If breathing wasn’t automatic, how many alarms would you set to remember?

Advanced 

Your words aren’t labels. They’re instructions to your brain.

Be careful with the sentences that start with “I am…”

They’re not descriptions.
They’re identity statements.

 We casually say things like:

 “I’m terrible at that.”
 “I’m socially awkward.”
 “I’m always anxious.”

And then we wonder why change feels impossible.

The language you use doesn’t just describe your reality.
It builds it.

From an NLP perspective, 
language shapes perception → perception shapes behaviour→ behaviour shapes outcomes.

So your words become your world.

I once worked with someone who constantly said:
“I’m just bad with people.”

The truth?
They’d had a few rough experiences and turned them into a permanent identity.

So we changed the script to:
“I’m learning how to connect better.”

Same person.
Same history.
Completely different future.

Because the brain stopped defending the identity and started supporting the intention.

So next time you say “I am…...... PAUSE
Ask yourself:

Does this sentence lock me in.... or open me up?

If your brain followed EVERYTHING you said literally… what’s the weirdest instruction you’ve ever given it?

Most people succeed the moment they stop trying to impress everyone.

Agree or disagree?

Most people don’t need another goal.
They need a new identity.

If you keep setting intentions but keep ending up in the same place, this isn’t a discipline problem.

It’s an identity one.
🚫 This event is not for people who want motivation.
🚫 It’s not for those looking for hacks, tactics, or quick wins.
🚫 It’s not for anyone unwilling to question the version of themselves they’ve been protecting.

This is for people who are done repeating patterns and are ready to reset who they’re being, not just what they’re doing.

Shirley Robertson and I are running a live Identity Reset session on 31 January, which anyone in the world can attend

No hype. No fluff. Just deep work that creates real change.

If that makes you uncomfortable…

Good. That’s the point.

See you there legends

Chandni Sahrawat, Sergey Helmar and 7 other attendees

Sat, Jan 31, 9:00 PM - Sun, Feb 1, 12:00 AM NZDT

Hi awesome network!!

If you or anybody you want to know that wants to look into training to be an International Coaching Federation accredited coach in 2026 you need to see/share this.

At Grit we pride ourselves on the program we deliver. It does not compromise on quality, depth and range of expertise. The beauty though is our philosophy is to be able to provide this at a cost that is affordable to most people.

We are about to start our next cohort this Wednesday 5pm NZ time. If you are interested in finding out more or want to jump on to see if its for you let us know.

✨ “The knowledge is in the room.” 

Jacque Allen (Auckland)—award-winning educator, professional facilitator, and leadership coach—joins us not as the trainer, but as the learner. And that, in itself, says everything.

In her words, what made this ICF journey truly powerful wasn’t just the curriculum…
It was the people.

The diversity of styles.
The vulnerability shared.
The generosity of peers—whether just starting out or deeply experienced.

Drawing on a Māori whakataukī, Jacque reminds us that when a community allows every person to bring their full skill, background, and humanity, everyone benefits.

From trainers across time zones, to peers coaching one another beyond the classroom—this is what makes learning at GRIT different.

Not one voice.
Not one style.
But a collective that makes you a better coach.

Grateful. Inspired. And deeply proud of this community. 🌍💙


#hr #coaching #organizationaldevelopment #leadershipdevelopment #executivecoaching #educators

Most people think they’re stressed because of their workload.

They’re wrong.

Stress isn’t created by volume, it’s created by a dysregulated nervous system interpreting everything as urgent.

Breathwork doesn’t relax you.

It retrains your threat response.

When the exhale is shorter than the inhale, the body remains in sympathetic activation.

Decision-making narrows. Reactivity increases. Perspective disappears.

I used to mistake urgency for importance.

Shallow breathing was my baseline and I didn’t even notice until I learned how regulation actually works.

Changing my breath changed the quality of my thinking, not just my mood.

If your breathing reflects how you lead, what would it say about you today?

And just for fun...
 Be honest, did you just notice your breathing because you read this?

Being busy doesn’t make you important. 
Being deliberate does.

Agree or Disagree?

The way we describe ourselves shapes our future more than we realise. 

We often label ourselves casually with phrases like, 

"I'm not great at that," or 

"That's just how I am." 

While these may seem harmless, they are not. 

Research in NLP indicates that identity-based language can lock our behaviour in place. 

Our brains perceive these labels as boundaries rather than mere descriptions.

 When we frame behaviour as part of our identity, our nervous system defends it, making change feel like a threat rather than an option.

I used to say, "I'm not very patient." 

That simple sentence gave me permission to stop trying. 

However, once I changed my language, my behavior began to follow suit.

What label have you been living from that might not be true anymore?

If you could uninstall one sentence from your brain right now, which one's getting deleted first?

Most of us aren't indecisive. 

We're just exhausted from disappointing people.

Here's what happens..... January starts, the noise comes back, work, expectations, everyone's opinions. 

Suddenly every decision feels like it weighs a ton.

Here's the thing about Mindfluence, if you're not consciously influencing yourself, you're being unconsciously influenced by everyone else. 

Full stop.

We're wired for social safety first. 

We choose what keeps us accepted over what keeps us aligned, even when it costs us our clarity. 

Psychology backs this up, but you already know it's true because you've lived it.

I've said yes to things that made me hmmmm "why am I doing this??", not because I believed in them, but because I didn't want to let someone down.

The cost showed up later as resentment and that deep fatigue you can't shake.

So here's my question for you....

Where are you choosing harmony over honesty right now?

And be real... if your calendar could talk, would it thank you or beg for mercy?

We talk endlessly about mindset, but ignore the body that’s running it.
Idea

James Nestor’s work reinforced something I now see daily, your breathing pattern quietly decides your emotional range.

Chronic mouth breathing and shallow breathing elevate cortisol and reduce CO₂ tolerance, making calm focus biologically harder, not easier.


Pay attention today: when pressure rises, does your breath disappear or deepen?

If you are keen to try a breath journey let me know, I run one open session for anyone once a month online.

Most people don’t realise coffee might be the reason they feel anxious, unfocused, and exhausted not productive.

We’ve normalised the jitters, the crashes, the sleepless nights. We tell ourselves it’s just the cost of ambition. But what if the problem isn’t you… it’s the way we’ve learned to borrow energy?

That’s the question Amber Scott couldn’t ignore.

In the latest episode of Baskets of Knowledge, we speak with Amber, a fourth-year law student who turned her own struggle with chronic fatigue and caffeine overload into an idea that challenged the status quo. Instead of pushing harder, she asked a different question...

What if energy didn’t have to come at the expense of your nervous system? 

That question became PIQ.

Amber shares how her frustration led her into neuroscience research, expert conversations, and real experimentation. She discovered that a huge percentage of coffee drinkers experience negative side effects, they just assume it’s normal. 

The problem was personal, but the scale was far bigger than she expected.

Amber doesn’t perform confidence. She talks about imposter syndrome, building a science-based product as a law student, learning when to ask for help, and staying anchored to her values when doubt and feedback hit hard. 

It’s a conversation about growth, identity, and choosing depth over noise, especially when the world expects you to live a certain way.

If you’re questioning your energy, your direction, or the story you’ve been telling yourself about what “success” should feel like.

Because sometimes the breakthrough isn’t doing more, it’s doing things differently.

And if you want to give PIQ a try you can grab your own wee bottle here
https://www.addpiq.com/

Listen here:
Spotify: https://lnkd.in/eQ8SbfxZ

Watch here:
YouTube: https://lnkd.in/e5ijGYqd

Enjoy
Prajesh and Tane

taplio

The Battle

Kale Panoho

Prajesh Chhanabhai

Followers

Posts

Engagements

Likes

Performance ScorePrajesh Chhanabhai's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Kale Panoho

Prajesh Chhanabhai

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Prajesh Chhanabhai's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScorePrajesh Chhanabhai's LinkedIn Performance