CRO To Make Your Bank Account Dance 🕺🏼 | Scaling D2C Brands | $30 Million In Incremental Revenue Added Through CRO | 400+ Websites/Landing Pages Average CVR 5.37% | Co-Founder @ Solvexmedia | We Are Hiring |

Looking to lower your customer acquisition cost and supercharge your sales?

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5 Million In Spend - 30 Million In Tracked Revenue - 6x ROAS ( Hit me up for the proof ) 

We can help you: 
💠 Build a website that CONVERTS like CRAZY
💠 Run Facebook™ Ad Campaigns advertising that generates a POSITIVE ROI
💠 Email & SMS that opens a floodgate of REPEAT PURCHASES
💠 Funnel creation - Taking someone from UNAWARE to a RAVING FAN
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Who we work with: 

👔 Online eCommerce entrepreneurs who want to scale fast. Whether you’re just starting out or already have a 7-figure business, I’ll work with you to create a custom plan to hit your goals. 
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𝐑𝐞𝐚𝐬𝐨𝐧 𝐛𝐞𝐡𝐢𝐧𝐝 𝐭𝐡𝐞 𝐫𝐞𝐬𝐮𝐥𝐭: 


Working at Deloitte gave me direct exposure to Fortune 500 companies looking to diversify their marketing efforts into digital. My three years there consisted of handling ad-spend budgets in excess of $1,000,000 a month all while generating a positive ROI and meeting all KPIs.  

Got tired of corporate, decided to use the skillset I had to build a few ecom brands, made some money (two exits), then had some fun. 

Now back running the show at one of the fastest-growing growth agencies, Solvexmedia. With the goal of passing forth the knowledge, skills, and experience I have acquired by being in the trenches, getting my teeth kicked in, and learning the hard way.

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𝐀𝐫𝐞 𝐲𝐨𝐮 𝐫𝐞𝐚𝐝𝐲 𝐭𝐨:

🔥 Have the processes and systems you need to have in place to facilitate incredible growth and mind-blowing valuations?
🔥 Have the resources, marketing and strategic guidance you need to navigate your way to the next major revenue milestone in your business?
🔥 Have the framework for incredible business valuations, multiples and exits?

𝐓𝐡𝐞𝐧 l𝐞𝐭’𝐬 𝐭𝐚𝐥𝐤!

🤙 Message me here or email kam@solvexmedia.com

Kam Hossieny

Last Black Friday nearly broke me.

Not because sales were bad.

Because they were TOO GOOD.

$37,426 in revenue.
342 orders.

My best day ever.

Then January hit...

"CHARGEBACK DISPUTE: Order #1294"
"CHARGEBACK DISPUTE: Order #1301"
"CHARGEBACK DISPUTE: Order #1358"

One after another.
Like dominoes falling.

I didn't understand what was happening until I analyzed the patterns:

Orders slightly above my average ($110-150)
All paid with different credit cards
All shipped to freight forwarders

Professional fraudsters had targeted my store.

In desperation, I called a Shopify expert who asked:

"Are you using Shopify Protect?"

That conversation saved my business.

I discovered a completely free fraud protection system built directly into Shopify that:

➜ Automatically identifies high-risk orders
➜ Covers 100% of eligible fraudulent chargebacks
➜ Reimburses even the chargeback fees

The banking executive I spoke with admitted:

"Most merchants lose 5-10% of holiday revenue to sophisticated fraud rings."

🛡️ I've documented exactly how to activate and maximize Shopify Protect.

Want it?

Comment "SHIELD" below.
You'll receive:

Step-by-step Shopify Protect activation guide
====
Graphic inspo
Visual: A Shopify Protect dashboard screenshot + a red “CHARGEBACK ALERT” stamp

Text: STOP CHARGEBACKS BEFORE THEY DESTROY YOUR PROFITS”
“Comment ‘SHIELD’ below to get my step-by-step Shopify Protect guide!”

A story about how a 30-minute hack transformed an entire marketing strategy.
Last quarter, I was working with an e-commerce brand bleeding subscribers. 
Their opt-in rates were DEAD
(averaging a pathetic 2.3%)
Then we deployed the most controversial conversion tactic: 
👉 The *urgency* timer

Here's exactly what happened:
Before Timer:
Opt-in rate: 2.3%
Subscribers/Month: 437
Revenue impact: Minimal

After Timer: ⏱️
Opt-in rate: 7.6%
Subscribers/Month: 1,892
Revenue impact: +$47,300/month

Why does this work?
Two simple reasons:
1. Humans are wired to avoid LOSING something
2. Scarcity triggers immediate action

Most marketers are leaving MASSIVE money on the table by not understanding psychological triggers.

🎁: I'm releasing my EXACT Standard Operating Procedure (SOP 263) for implementing conversion timers.

How to get it:
Comment "TIMER" below
I'll send the full step-by-step SOP

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solvexmedia

I was sitting in a coffee shop when an e-com founder broke down in frustration.

"I've tried everything," she said. 

"Ads, influencers, redesigns—nothing works."


If this feels like you, you are playing a losing game. 

You're burning money because you don’t see the invisible battlefield of conversion optimization.

Let me show you what’s really happening behind the scenes:

Most founders don't realize:

- Your conversion rate isn’t just a number—it’s the heartbeat of your business.
- It’s driven by customer psychology, not just design tweaks.
- Every 0.1% life matters MORE than you think

Meaning:

❌ More traffic isn’t the answer.
✅ Higher conversion rates are.

Think about it—if your store is leaking sales, sending more traffic is like pouring water into a leaky bucket. 

Fix the leak first.

Here’s how a small conversion lift changes everything:

1) Starting Point:

Conversion Rate: 2%
Sessions per Month: 32,600
Average Order Value: $120

2) Optimized Potential:

Conversion Rate: 2.90%
Additional Monthly Revenue: $19,560

(that’s a brand-new Tesla every single month 🚗)

In just 1 year...

Total additional revenue is $234,720 📈 

(a free revenue stream you’re leaving on the table 😔)


I’m giving away my best-kept CRO tools to help you stop burning money:

What's inside?

- Advanced A/B Testing Calculator

How to claim:
1. Like this post
2. Comment your biggest conversion nightmare
3. Tag an e-commerce founder who needs this

Last summer, I noticed a terrifying trend:

"Sorry, I forgot I had items in my cart."

This message kept popping up in our abandoned cart emails.

It wasn’t that people didn’t want our candy—it was that they got distracted and never came back.

Here’s how we fixed it. 👇🍬

Instead of panicking, I got curious.

I personally reached out to 132 abandoned cart customers.

🙅♂️ Not with automated emails.
🙅♂️ Not with discount codes.

But with genuine questions about why they left.

Their responses revealed the truth:

41% simply "forgot"
27% were comparison shopping
18% got distracted mid-purchase
14% had payment concerns

What did I realize? 

Most weren't saying "no" - they were saying "not yet."

So I built a system.

A simple Shopify abandoned cart setup that felt personal, not pushy.

Results after 60 days:

43% recovery rate (industry average: 10%)
$22,483 in recovered revenue
Customer loyalty scores up 28%

🎁 I'm sharing my exact Shopify abandoned cart recovery SOP.

Want it?

Comment "REMEMBER ME" below.

You'll receive:
5-minute Shopify setup guide

Stop losing customers who already decided to buy once.

One simple way to:
🤑 increase CTR from 2.50% to 2.70%
🤑 boost Add to Cart from 10% to 12%
🤑 reduce Cost per Purchase by $8.53

Here’s the $3.1 million secret most e-com founders never realize

"I'm spending $100K on ads monthly, but I'm barely breaking even."
Sound familiar?

Most founders see advertising as a cost. 
I see it as a strategic chess game.

Here's how I did it:
“THE MICRO-CONVERSION MULTIPLIER METHOD”

Step 1: Creative Refresh Strategy
- Rotate ad creatives every 72 hours
- Use 3 variations per ad set
- A/B test visual vs. video content
- Implement scroll-stopping hooks in first 3 seconds

Step 2: Targeting Refinement
- Narrow audience by:
 * Purchase behavior
 * Detailed interests
 * Lookalike audiences (1-3%)
- Remove underperforming audiences weekly

Step 3: Landing Page Optimization
- Reduce page load time under 2 seconds
- Create clear value proposition above the fold
- Add social proof (reviews, testimonials)
- Implement urgency triggers
- Optimize mobile experience

Step 4: Conversion Path Breakdown
- Simplify checkout process
- Reduce form fields by 40%
- Add multiple payment options
- Implement trust badges
- Create exit-intent popups

My clients results after implementing this to their sites:
✅ CTR Increase: +0.20%
✅ Add to Cart: +2%
✅ Cost per Purchase: -$8.53
💰 Revenue Impact: $60K additional monthly

And you can too!

🎁 Get my "E-commerce Profit Detonator"

What you'll get:
- Funnel Performance Master Spreadsheet

How to get yours:
1. Like this post
2. Comment your biggest revenue roadblock
3. Tag an e-com founder who needs this

Will send you thru PM ;)

That drop at the end? 
It made us $155,558 in 10 days 🔥📈
What looks like failure actually revealed our biggest opportunity.
The 10-day journey that changed how I view sales data forever...

Day 1-8: Steady sailing
~$20K daily revenue
3,615 orders flowing
5.76% conversion rate

Nothing exciting, right?
Then February 9th hit. The graph took a nosedive. 
Most managers would panic.
But here's what everyone missed:
Despite the drop, we were UP:

• Sales: +62% vs last month
• Orders: +42% growth
• Conversions: +9% higher


That "scary" drop? 
It came after we RAISED prices.

The result?
Lower volume BUT higher profits.

Before: Lots of small orders
After: Fewer but bigger purchases

What we discovered were our power days:
Early month = High volume
Mid-month = Steady performance
End period = Quality buyers

BUT the most shocking part?
This pattern repeated for 3 months straight.

Bonus:
Here’s our 3-action plan that worked:
1) Focused ads on high-value days
2) Adjusted inventory for pattern
3) Matched support staff to peak times

Results:
$155K+ revenue
62% growth
A happier team

P.S. Next time your graph dips, look closer. 
The story might surprise you.

I once spoke with an ecom founder who spent $100,000 on ads every month.
His conversion rate? 1.89%.
His operating profit? Barely $20K.

He thought he had a traffic problem.
He actually had a conversion problem.

The biggest mistake? 
👉 Focusing only on top-of-funnel traffic while ignoring the leaks in the funnel.

Here’s what happens when you fix your funnel instead of just spending more on ads:

By making small BUT strategic changes:
✅ Increasing CTR from 2.5% → 2.7%
✅ Boosting Add-to-Cart rate from 10% → 12%
✅ Improving Cost Per Purchase from $37 → $28

Revenue jumped from $2.4M to $3.1M per year.
Profit skyrocketed from $20K to $382K.

All without increasing ad spend. 😉

Want to see how small improvements add up?

I’m giving away my Ecom Funnel Performance Calculator (normally paid) for FREE. 🎁

📩 Comment “ecom” below, and I’ll send it to you.

This spreadsheet will show you EXACTLY where your store is leaking money and how to fix it.

Why Gordon Ramsay would HATE HelloFresh 

If Gordon Ramsay reviewed HelloFresh, he’d probably call it:

❌ "Lazy cooking"
❌ "No real skill involved"
❌ "Pre-measured ingredients? Are you joking?"

And you know what? 

He’d be right.

But that’s exactly why HelloFresh is a marketing genius.

A year ago, I tried HelloFresh out of curiosity.

I was expecting high-end, restaurant-quality meals. 

Instead, I got:

✅ Pre-chopped veggies
✅ Step-by-step instructions
✅ Foolproof cooking

It wasn’t "real" cooking. 

It was cooking for people who don’t want to cook.

And that’s where HelloFresh wins.

They didn’t market to chefs. 

They marketed to busy people.

Their website, ads, and messaging make it stupidly clear:

✔️ No meal planning
✔️ No grocery runs
✔️ No thinking—just follow the steps

If they tried to impress food snobs, they would’ve failed. 

Instead, they focused on the people who just want good food without the effort.

Most brands make the mistake of trying to please everyone.

HelloFresh? 

They embraced the criticism and leaned into their audience.

Ramsay would hate it. 

But their customers love it.

And that’s why they win.

Why professional dog trainers HATE this subscription box

A friend of mine is a professional dog trainer.
When I mentioned a certain wildly popular dog subscription box, he rolled his eyes.

❌ "It’s ruining dog training."
❌ "People are rewarding bad behavior."
❌ "They’re just stuffing random toys and treats in a box!"

And honestly? 
He’s not wrong.
But that’s exactly why this brand is a marketing god.
I looked into it. 

Their entire pitch is:
✔️ Surprise toys & treats every month
✔️ Personalized for your dog’s size & chewing habits
✔️ Hassle-free, delivered to your door

Notice what’s missing?
❌ No mention of training
❌ No talk about behavior correction
❌ Nothing about discipline

Because their audience isn’t full of professional trainers. 
It’s dog owners who just want to spoil their pets.

This is where most brands mess up.
They try to be "technically correct" instead of speaking to what their audience actually wants.
This brand knows its customers don’t care about strict training guidelines. 
They just want their dog to be happy.
And that’s why it works.

The experts might hate it. 
But the customers? 
They can’t get enough. 
=== 
Graphics inspo:

Concept: A mock customer review screen with extreme reactions.

Trainer Review: “Bad for discipline. Ruining dog behavior.” ❌
Customer Review: “My dog goes NUTS when this arrives!” ✅

Text: “Experts hate it. Customers can’t get enough.”

Why IKEA Executives lose sleep Chairish’s genius strategy

A few weeks ago, I was looking for a new chair.

I checked IKEA first—affordable, modern, easy to find.

But something felt... off.

Every piece looked the same.

Mass-produced. 
Generic. 
Lacking personality.

Then I stumbled upon Chairish.

And suddenly, I wasn’t just shopping for a chair.

I was looking at one-of-a-kind pieces with character, history, and craftsmanship.

This is why Chairish keeps IKEA executives up at night.

IKEA sells affordability and convenience.

BUT Chairish sells exclusivity and storytelling

(something no flat-pack furniture can compete with)

Their secret?

✔️ A marketplace of vintage & designer furniture
✔️ Limited availability (scarcity = desire)
✔️ A brand that makes furniture feel like an investment, not an impulse buy

Most brands race to the bottom on price.

Chairish flipped the script.

They made people crave uniqueness instead of settling for mass-produced.

They turned furniture shopping into treasure hunting.

And that’s why they’re converting like crazy.

That notification still makes my stomach drop:

"CHARGEBACK NOTICE: Transaction #47293"

Three years ago, I woke up to 7 of these.

My biggest sales day ever...

Completely wiped out.

I called my mom in tears.

"We can't pay rent this month."

Then a fellow store owner messaged me:

"Have you activated Shopify Protect yet?"

I hadn't even heard of it.

15 minutes later, everything changed:

6 of 7 chargebacks covered
$12,764 reimbursed
My business saved

The craziest part?

This protection was sitting in my Shopify dashboard THE ENTIRE TIME.

Free.
Unused.
Hidden in plain sight.

Most store owners have no idea it exists.

Today, I get chargebacks like everyone else. 

But I haven't paid for a fraudulent one in 2 years.

🎁 I've created a complete step-by-step SOP for activating and maximizing Shopify Protect.

Want it?

Comment "PROTECT" below.

You'll receive:

My 15-minute setup guide
The exact timeline to ensure protection

Don't lose your hard-earned profits to fraudsters.

I failed 3 times before I cracked the e-commerce profit code. 
Here's what most "gurus" won't tell you:
Your conversion problem isn't about traffic. 
It's about TRUST.
In my last 5 years working with 47 e-commerce brands, I've discovered a pattern that separates 7-figure stores from struggling shops:

Most founders think customers buy products. 
WRONG.

Customers buy:
➜ Solved problems
➜ Emotional relief
➜ Identity validation
➜ Social proof
➜ Perceived value

Here’s my “Trust Conversion” Framework:
1) Prove you understand their EXACT problem
2) Show tangible results (not just promises)
3) Remove ALL purchase friction
4) Create a narrative bigger than the product

Perfect example was:
How we took a fitness supplement brand from $50K to $387K monthly by redesigning ONE landing page.

To reduced checkout steps by 62%, we:
- added real customer video testimonials
- created risk-reversal guarantee
- simplified product value proposition

🎁 I'm giving away my EXACT e-com funnel optimization spreadsheet that breaks down every conversion metric.

How to get it:
Comment "SCALE"
I'll drop the Google Sheet link
Bonus: Walkthrough video explaining EACH metric

Who's serious about building a real business, not just another Shopify store? 👇

We made $1.4M by breaking every "expert" rule 🤭
That spike in December?
It wasn't Black Friday.
It wasn't a viral moment.
It wasn't even planned.

Here’s the story about how ignoring conventional wisdom led to our biggest breakthrough...
• $1.4M in sales
• 34,092 orders
• 6.16% conversion rate
• 83% growth

But here's what everyone missed:
Look at that December dip.
Traditional advice: "Panic and slash prices."
What we did: Nothing.

Here's why...
1. Every "dip" was followed by sustained growth
2. Our baseline kept rising.
3. Small steady spikes > Big, sudden spikes for long-term success.

We deliberately ignored what others were doing:
• Skipped the "peak" shopping days
• Avoided the major sales events.
• Focused on steady, sustainable growth.
• Built long-term patterns, not just short-term gains.

Marketing "experts" called us crazy.
Then the numbers proved us right.

What happened next?
While competitors saw a post-holiday crash, we saw:
• 30% increase in baseline
• 62% customer retention
• 40% decrease in refund rates

Stable growth beats viral moments.
Every. Single. Time.

Question for you:
When did going against "expert" advice actually work better for your business?

P.S. Next time someone tells you to "maximize peak seasons," show them this graph.

Last week, a first-time visitor landed on our client's store.
She almost left within 10 seconds.
Why? 
A popup jumped at her face the moment she arrived.

I see this mistake EVERYWHERE.
We immediately fixed their strategy:
- No popups for the first 20 seconds.
- Let visitors breathe. 
- Let them explore. 
- Let them get comfortable.

The results?

37% increase in signups. 
24% drop in bounce rate.
$14,300 more revenue last month alone. 💸

One tiny change. 
Massive impact.

I believe most stores get this wrong because they're too desperate for emails.

But here's what I know after ___ years in e-com:

Respect earns more subscribers than aggression.

🎁 I'm sharing our complete "E-commerce Conversion Toolkit" with 3 people this week.

You'll get:
- Our exact popup timing framework

To enter:
1. Like this post
2. Comment your biggest conversion headache
3. Tag a friend who needs better conversions

I'll announce the winners on (____Friday!)

Confession: I used to be the WORST popup creator.
My first e-commerce store? 
Visitors ran away faster than free samples disappear at Costco.
I was that marketer bombarding people with popups every single click. 
Desperate? Absolutely.
Then I learned the magic of strategic patience.
Here's the game-changing insight most marketers miss:
❌ Your popup isn't about YOU. 
✅ It's about THEM.
Imagine this: A visitor lands on your site. 
They're exploring, curious. 
You DON'T assault them with a signup form.
Instead, you wait. 
7 strategic days.
Why 7 days? 
Because people need space to fall in love.

The results shocked me (and my clients too):
- 42% higher engagement rates
- 3x more genuine email signups
- Visitors who actually WANT to hear from you

🎁 I'm dropping my complete "Pop-up Optimization Masterclass" 

What you'll get:
- Exact 7-day popup strategy blueprint

How to get yours:
1. Like this post
2. Comment your biggest popup fail
3. Tag a marketer who needs this wisdom

The day I discovered shopping could actually be fun
Endless scrolling. 
Frustrating clicks. 
Another boring online store?

Not Farfetch.

1) Navigation that finds your likes in one snap.
Farfetch understands how you shop:

- Crystal-clear categories

2) Curation
This isn't shopping. 
This is fashion storytelling.

- Every item is carefully selected by a trendy fashionista

3) Searchbar’s strategic placement in the top right corner makes it easily accessible.

4) Product pages that converts

What makes a great product page you ask?
- Stunning, high-res images
- Trusted brands (Simon Miller, Jacquemus)
- Transparent pricing
- Easy heart-save feature


Farfetch isn't just an online retail store.
It's a personalized fashion experience.
Retail, reinvented. 🔥

Brooklinen is not selling sheets. 
They’re selling eight hours of psychological freedom.

2 months ago, I needed new bedsheets.
I wasn’t looking for luxury. 
I wasn’t looking for high thread counts.

I just wanted something comfortable.
without spending hours comparing fabrics.

Then I saw Brooklinen’s tagline:
“The Internet's Favorite Sheets”

And suddenly, I was hooked.
💭 What makes them the favorite?
💭 Are they really that good?

I had to find out.

At that moment, I wasn’t just buying sheets.
I was buying better sleep, less stress, and pure comfort.

Brooklinen understands something most brands miss:
❌ People don’t buy products. 
✅ They buy better versions of themselves.

Their marketing doesn’t obsess over cotton blends or weave types.

They focus on what their customers actually want:
✔️ A peaceful night’s sleep
✔️ Stress-free comfort
✔️ A small luxury that feels like self-care

And that’s why they win.
Most brands focus on what they sell.
The best brands sell why it matters.

So, Brooklinen isn’t just selling sheets.
They’re selling the feeling of finally exhaling after a long day.

And that’s why people happily pay the premium.

I nearly shut down my business last January.

3 months of shrinking sales.
No clue why customers weren't buying.
44 sleepless nights wondering what went wrong.

Then my mom asked the question that saved everything:

"Why don't you just ask the people who put stuff in their shopping cart why they didn't buy it?"

I dove into Shopify's backend and discovered a feature hidden in plain sight: 

➜ Abandoned Cart Recovery.

The results shocked me:

• 67% of my shoppers were abandoning their carts
• $34,967 in products sitting in digital limbo
• All recoverable with a 5-minute setup

Most store owners never activate this feature because they don't know it exists.

Within 30 days of implementation:

• 31% recovery rate
• $10,840 in recovered revenue
• Zero additional ad spend

🎁 THE 5-MINUTE RECOVERY BLUEPRINT:

I've turned this game-changing discovery into a step-by-step SOP.

Want it?
Drop "RECOVER" in the comments.

You'll receive:
• My exact abandoned cart recovery setup
• Setup checklist to implement in 5 minutes flat

Last month, my best friend called me at 2 AM.

His voice was shaking.

"I just got hit with SEVENTEEN chargebacks in one week. I might lose everything."

As someone who has been deep in e-com for years, I knew exactly what was happening:

His store had been targeted by a sophisticated fraud ring. 😨

But instead of giving him the standard advice, 

I taught him my unusual "Blue Dot System."

Years ago, I developed a method to visually organize Shopify orders by protection status:

Blue dots = Protected orders
Red dots = At-risk orders
Yellow dots = Pending protection

Sounds simple, right?

What happened next shocked him:

⤷ He identified 43 high-risk orders before they shipped
⤷ Prevented $11,873 in potential chargebacks
⤷ Saved his entire Q1 profit margin

The method works because it transforms complex fraud data into ➜ a simple visual pattern our brains can instantly recognize.

Most store owners are overwhelmed by order management. 

They don't realize Shopify has built-in tools to PREDICT which orders might be fraudulent.

🛡️ I've documented my exact order filtering protocol in a step-by-step SOP.

Want it?

Comment "BLUE DOT" below.

You'll receive:
1. My complete order filtering SOP

The 10-minute morning ritual that saved my Shopify store $78,000

For 16 weeks straight, I started each day with the same ritual:

Coffee. 
Laptop. 
Shopify admin. 
Filter orders.

You see, after nearly losing my business to a devastating wave of chargebacks, I developed an obsession with order protection.

But it wasn't until I organized my approach that everything changed for the better.

The system was deceptively simple:

Morning: Filter orders by "Protection active" status
Afternoon: Prioritize fulfillment of protected orders
Evening: Review any "Not Protected" orders for red flags

The results?

98.7% protection rate across all orders
Zero successful fraudulent chargebacks in 9 months
$78,000 in potential losses prevented

What shocked me most?

This wasn't some expensive fraud tool.

It was built directly into Shopify.

Completely free.

Just hidden behind a few clicks.

I've watched countless fellow store owners struggle with chargebacks while this protection sat unused in their dashboard.

I've documented my exact daily order filtering routine in a simple SOP.

Want it?

Comment "FILTER" below.

Ranked #1 LinkedIn HR Creator (Global), #2 Female Creator (US) | Positioning Companies & Founders to Attract Talent, Capital & Credibility | 100M+ Organic Reach | Ex-Amazon, Cognizant, Labcorp

200K+ LinkedIn & Newsletter Community 🐝 LinkedIn Growth Support, Talent Acquisition/Hiring & Brand Partnerships🐝 Neurodiversity Advocate 🐝

Hiring. Visibility. Credibility.

The three levers every founder, CEO, coach, or consultant needs to scale.
The problem? Most get them wrong.

That’s where I come in.

I built 𝐏𝐫𝐨𝐯𝐞𝐧 𝐏𝐚𝐭𝐭𝐞𝐫𝐧𝐬 to help seed to Series B startups, lean teams, and high-stake leaders attract the right talent, amplify their brand visibility, and build credibility that wins capital and clients.

What sets us apart?
We operate at the intersection of AI, recruitment, and brand strategy turning overlooked processes into growth systems.

Here’s what that looks like in numbers:
✔ 3,000+ hires placed globally across industries
✔ 250,000+ resumes reviewed with precision at scale
✔ 100M+ organic impressions without ad spend
✔ 150K+ community grown organically on LinkedIn
✔ 50K+ subscribers of our Li Newsletter: Incredible Edge
✔ Worked with enterprises like Amazon, Cognizant, Labcorp
✔ Partnered with unicorns like Atlan & Domino Data Lab
✔ Executed brand collabs with Lovable AI, Emergent AI, Gusto, Replit Agent 3, Gamma & GoPerfect
✔ Been named Favikon’s #1 HR Voice (Worldwide) and #2 Female Creator (US) - April'2025

But metrics are just the proof. The real outcome is this:

💡 Founders who save time and scale smarter.
💡 Executives who become visible authorities.
💡 Startups that attract capital and top talent on autopilot.

If you’re still struggling to hire right, stand out, or get noticed, it’s not because you lack potential.
It’s because you’re playing the wrong game.

My work is helping you change that.

📩 DM me or reach out: bookings@proven-patterns.com

Let’s build what they can’t ignore.

💜

Kumud Deepali R.

Working with people smarter than you
isn’t a threat.
It’s a shortcut.

The fastest growth in my career didn’t come from:
• Being the smartest in the room
• Having all the answers
• Protecting my ego

It came from:
• Asking better questions
• Listening more than talking
• Being okay with not knowing
If you’re always the smartest person around,
you might be in the wrong room.

Growth lives where your assumptions get challenged.
Who’s someone that made you level up just by being around them?

"90% of jobs can be taught."

(A truth I've witnessed repeatedly as a recruiter in the tech industry.)

What isn't necessary:
➤Perfect resume ✅
➤Fancy degree ✅
➤Decade of experience ✅

What truly matters:

1/ Learning Mindset
↳Eagerness to grow
↳Openness to feedback
↳Continuous improvement

2/ Attitude
↳Shows up ready
↳Takes ownership
↳Brings positive energy

3/ Problem-solving
↳Breaks down challenges
↳Finds creative solutions
↳Persists through obstacles

4/ Basic Communication
↳Listens actively
↳Asks good questions
↳Collaborates effectively

I've watched complete career pivots succeed.
Junior devs become tech leads.
Sales reps transform into product managers.
Customer service pros evolve into data analysts.

Why did they make it?
Because they were coachable.
Because they showed up consistently.
Because someone saw their potential.

🎯 For Hiring Managers:
Look beyond the perfect match.
Bet on growth potential.
Give meaningful chances.

🎯 For Job Seekers:
Don't self-reject.
You don't need every checkbox.
Your capacity to learn > Your current skills.

↪️What's one skill you mastered on the job that initially seemed impossible? Share in the comments below.

👉 Follow me for more insights on hiring practices that actually work.
♻️ Share if you're tired of outdated hiring norms.

Photo credit: Chad Gono

I Speak It Before I See It. A Job Search Prayer. 

Every day of my job search, I didn’t just send applications, I spoke my vision out loud.

I didn’t ask for any job.

I asked for alignment.

A place that honors my time, my energy, my boundaries so I can show up as my best self.

Leaders who lead with inspiration, not ego.

A team that values people before performance.

I asked for stability not survival.

For the freedom to care for my child without counting every dollar or losing sleep over bills.

I asked for growth. For recognition. For space to be seen, not just managed.

I prayed for real support, healthcare, security, and peace of mind not as perks, but as proof that people matter.

And I prayed for a role where I could bring all of me, my ideas, my voice, my authenticity without having to shrink to fit.

Most of all, I prayed for peace.

For joy.

For purpose.

For a place where I could thrive as a professional, a parent, and a person. If you’re still in that waiting season keep going.

Keep preparing.

Keep believing.

Because when the right door opens, it won’t just offer a paycheck. It’ll offer alignment.

If it costs you your mental health, it’s too expensive.
Read that again.

No job, title, or paycheck is worth losing yourself.

It’s better to choose peace of mind than:
• Bad bosses
• Long hours
• Bad clients
• A big salary
• Crazy deadlines
• Too many meetings
• Toxic workplace cultures
• A fancy job title with no freedom

I learned this the hard way. I once stayed in a job that slowly destroyed my mental health. By the time I left, the damage was already done. Years of anxiety.
Burnout I couldn’t “push through.”

Looking back?

Not worth it. Ever.

Because if you don’t have peace of mind, you don’t really have anything.
Your health is the foundation.
Your work should support your life, not consume it.

Agree or disagree?
I’d love to hear your thoughts 👇

Image Credit: Alex Wisch

This is science not found in textbooks.
High school students in Virginia repair old cars and donate them free of charge to single mothers who need reliable transportation.

No money involved. Just skills, kindness, and purpose.

It’s a reminder that anyone can make a difference if they want to, using what they know to help others.

This is the kind of story I share daily, where human values meet careers, AI, science, and technology.

👉 Follow for more!
🔁 Repost to spread kindness.

Kumud Deepali Rudraraju, SHRM CP

What if the real measure of success isn’t what we achieve, but how human we choose to be?

Every day, we get countless opportunities to show who we really are;
in how we help, how we listen, how we show up, and how we choose compassion even when no one is watching.

Kindness doesn’t need an audience.
Empathy doesn’t need a reason.
And humanity doesn’t need a perfect moment, it just needs intention.

What inspires me most is seeing ordinary people choose to act with extraordinary heart. Not for praise. Not for credit. Simply because it’s the right thing to do.

Imagine what our workplaces, communities, and world would feel like if more of us made humanity a daily habit.
A little more care.
A little more patience.
A little more giving.

It adds up.

Humanity matters. Practice it every single day.

If you believe the world needs more humanity, drop a ❤️ or repost this message to help it reach someone who needs the reminder today.

I’ll never forget the manager who gave me a chance when all I had to offer were two things:
a positive attitude and a desire to learn.

No fancy resume. No big titles.
Just curiosity, consistency, and drive.

That opportunity changed everything.

I practice the same now, while recruiting I remind myself that my job isn’t just filling roles, it’s about recognizing potential.

The best hires often don’t check every box on paper.

But they bring something far more valuable:
 - the humility to learn
 - the resilience to grow
 and the attitude to figure it out

To every recruiter, leader, and hiring manager out there someone’s future begins with the chance you choose to give them.

Who took a chance on you early in your career? Share in the comments below. 

♻️ Repost this if you’ve ever been given a chance that changed your career or you want others to do the same.

Not everyone at your workplace is your friend.

It sounds harsh, until you learn it the hard way.

Early in my career, I believed good work and good intentions were enough. I shared ideas freely. I trusted easily. I assumed everyone wanted to see everyone win.

One day, I watched a project I had worked on for weeks being presented… without my name mentioned once.

That moment taught me something important:
👉 Workplaces are not families.
👉 Colleagues are not automatically friends.
👉 And professionalism is a form of self-respect.

This doesn’t mean being cold or guarded.
It means being clear.
✔ Do your work with excellence
✔ Document your contributions
✔ Be kind, but set boundaries
✔ Let results, not oversharing do the talking

Now, I follow a simple rule that keeps me grounded:
Do your work. Get paid. Go home.

Have you ever learned this lesson the hard way? I’d love to hear your experience in the comments.

Repost as someone might need this reminder and follow for more workplace eye-openers!

Image Credit: Gehna Batra

💙 Worth Is Not Defined by the Job You Do

A father once told his daughter:
“Don’t tell anyone your father is a janitor. They will laugh.”
Her response was simple and powerful:
“My dad is a janitor. He is my pride. I love you, dad.”

👉 He is a father.
👉 He is a provider.
👉 He is someone who works with dignity.

This reminds us that:
• Respect doesn’t come from job titles
• Pride isn’t measured by income
• Worth is built on hard work, sacrifice, and love

No honest work is small.
No person should feel ashamed of earning a living.

Let’s raise a generation that respects people, not positions.

🔁 Repost if you believe every job has dignity.
➕ Follow for more stories that matter.

Friday reminder. Don't be afraid to start again.

What if you’re one “apply” away from a yes?

It’s wild how one person can change everything.

You can love your role, the work, even the mission, but one toxic colleague or unsupportive manager can make it unbearable.

And on the flip side?
 
One great leader or teammate can make even the toughest days feel worth it.
Work culture isn’t just policies and perks, it’s people.
 
The right ones elevate you.
The wrong ones drain you.

So if you’re a leader:
💬 Check in with your team.
👂 Listen more than you talk.
🙏 Be the reason someone wants to stay, not the reason they start job hunting.

What’s one thing a manager or teammate has done that made you love coming to work?

🔁 Repost if you’ve ever felt this way, someone needs this reminder today.
👥 Follow me, (Kumud Deepali R.) for more real takes on leadership, work culture, and career growth.

When you pray for a job, look deeper.
Because a paycheck alone won't fulfill you.

I recently spoke to a candidate who seemed perfect on paper, great salary, benefits, the works.

But halfway through our chat, her voice cracked.
"Every morning, I sit in my car for 10 minutes before walking in.
Not because I'm lazy.
But because I have to mentally brace myself for the day ahead."

That’s when it hit me:

She didn’t need another job.

She needed respect, growth, and peace.

🙏 Pray for these three pillars:
1. Respect
↳ Where your voice matters
↳ Where your boundaries are honored
→ Where dignity isn't negotiable
2. Growth
↳ Beyond just promotions
↳ Beyond comfort zones
→ Where learning never stops
3. Peace of Mind
↳ No Sunday night anxiety
↳ No toxic leadership
→ Where your wellbeing comes first

Because the right job isn't just about what you do.
It's about who you become while doing it.

Money feeds your wallet. These three feed your soul.

💭 Remember: You're not just looking for work. You're building a life worth living. 

Burnout, Depression and Regret will have lasting impacts on your health and well being.

♻️ Share this if it resonates.
➕ Follow me for more insights on career fulfillment. 🙏

A Senior Engineer at a Fortune 50 company helped me put this together:

20 YouTube channels that teach AI better than most CS degrees. These are great resources for structured learning, and the latest in AI:

1. Andrej Karpathy
Deep, intuitive walkthroughs of neural networks and modern LLMs
Link: https://lnkd.in/gE6S6raT

2. 3Blue1Brown
Visual intuition for math, linear algebra, and neural networks
Link: https://lnkd.in/g4wC_iPQ

3. StatQuest with Josh Starmer
Clear, friendly explanations of statistics and ML fundamentals
Link: https://lnkd.in/gTaEyqYg

4. Stanford Online
University-grade ML and AI lecture series (Andrew Ng, CS229, etc.)
Link: https://lnkd.in/gavEEh5v

5. sentdex
Practical machine learning and Python projects
Link: https://lnkd.in/gPAY_ga8

6. Yannic Kilcher
Deep dives into ML and AI research papers
Link: https://lnkd.in/gFkDZWE7

7. MIT OpenCourseWare
Rigorous academic courses on ML, AI, and applied mathematics
Link: https://lnkd.in/gNaRSdSZ

8. Siraj Raval
High-level overviews and motivation around AI concepts
Link: https://lnkd.in/gSdzUetp

9. DeepLearningAI
Structured learning paths for deep learning and generative AI
Link: https://lnkd.in/gdGfUwpj

10. Two Minute Papers
Fast, accessible summaries of cutting-edge AI research
Link: https://lnkd.in/gr93SaYD

11. Umar Jamil
Clear, implementation-focused explanations of transformers and LLMs
Link: https://lnkd.in/gurTw-yi

12. Hugging Face
Open-source LLMs, transformers, and modern NLP tooling
Link: https://lnkd.in/g_sfHVnH

13. Steve Brunton
Dynamical systems, control theory, and scientific ML
Link: https://lnkd.in/gV4tYCFS

14. Michael Bronstein
Geometric deep learning and graph neural networks
Link: https://lnkd.in/gUURVY4B

15. Caltech
Advanced lecture series on ML, optimization, and theory
Link: https://lnkd.in/gsP9Kcz5

16. Lex Fridman
Long-form conversations with top AI researchers and practitioners
Link: https://lnkd.in/g4VduFAM

17. Arxiv Insights
Beginner-friendly explanations of recent AI papers
Link: https://lnkd.in/gt2Qvzze

18. Machine Learning Street Talk
Unfiltered, technical discussions on AI research and theory
Link: https://lnkd.in/gKHEsafg

19. Jeremy Howard
Practical deep learning with strong intuition
Link: https://lnkd.in/gjpiiJCK

20. Kaggle
Applied ML, competitions, notebooks, and real-world workflows
Link: https://lnkd.in/gd-m8w_j

These channels will keep you current with AI trends and help you sharpen your skills.
 Which one are you watching first, or is there a go-to AI channel you’d recommend? Drop it in the comments 👇

Repost, Save and like the post to share with your network. Adopt AI before it is too late. Thanks!

16 remote-focused job boards

A verified list, sorted by free and paid job boards:

🏷️ Save it for later.

𝗙𝗥𝗘𝗘
1~Remote100K
Remote jobs paying $100K+ at top companies
https://remote100k.com/

2~Arc
Vetted developer positions with quality companies
https://arc.dev/

3~Wellfound (formerly AngelList)
Perfect for startup lovers and early-stage roles
https://wellfound.com/

4~Contra
High-quality creative and marketing freelance work
https://contra.com/

5~Working Nomads
For location-independent professionals
https://lnkd.in/gFbMurSX

6~RemoteOK
Fast updates, focused tech and startup roles
https://remoteok.com/

7~NoDesk
Remote-first jobs for digital nomads
https://nodesk.co/

8~SkipTheDrive
US-focused remote and flexible positions
https://lnkd.in/g_vDzRtB

9~Jobspresso
Hand-picked remote jobs across multiple sectors
https://jobspresso.co/

𝗣𝗔𝗜𝗗
10~DailyRemote
Daily curated remote job postings
https://dailyremote.com/

11~We Work Remotely
One of the largest with global opportunities
https://lnkd.in/gFPuXy_w

12~JustRemote
Simple, clean remote-only job board
https://justremote.co/

13~Twine
Majorly freelance and remote jobs
https://www.twine.net/

14~VirtualVocations
Legitimate hand-screened openings
https://lnkd.in/gjEBg_uP

15~Himalayas
Offers AI tools such as free job application tracker
https://himalayas.app/

♻️ Repost to help another person in your network and follow for more. 

Any other job boards you know of share in the comments below. 

Image Credit: Mukhtar Khadri

Microsoft is still one of the most valuable companies of all time.
I genuinely believe it is a solid company, not because it never failed, but because it learned, adapted, and came back stronger.

This guide below was created by Nick Palomba (30 yrs at Microsoft/Microsoft GM & RCG CISO), and it’s one of the most practical, step-by-step roadmaps I’ve seen for anyone serious about joining Microsoft.

Here’s why Microsoft stands apart 👇
🔹 Built the foundation of modern work
From Windows to Word, Excel, PowerPoint, and Office, Microsoft reshaped how the world works; long before “knowledge work” was a buzzword.
🔹 Survived a brutal middle chapter
The 2000–2016 era was full of missteps: Zune, Windows Phone, Lumia, Internet Explorer, wearables. Most companies wouldn’t survive that many failed bets. Microsoft did, because Windows and enterprise dominance kept the engine running.
🔹 A historic comeback under new leadership
Everything changed with Satya Nadella. The focus shifted to:
- Cloud-first with Azure
- Professional ecosystems (LinkedIn, GitHub, Teams)
- Long-term platform bets (AI, developer tools, gaming)
🔹 Positioned for the AI era
The OpenAI partnership, Azure AI, GitHub Copilot, and enterprise AI integration have placed Microsoft at the center of the next computing wave, especially for businesses and developers.

Here’s your ultimate guide to get started: 👇
1️⃣ Search for a job you like:
➡︎ All jobs available: https://lnkd.in/gJBWH5h6
➡︎ Career categories: https://lnkd.in/gs646kcC
➡︎ Students and Graduates: https://lnkd.in/gQeSFjQv
➡︎ Military and Veterans: https://lnkd.in/gzvydjdK

2️⃣ Understand the company:
➡︎ Mission and values: https://lnkd.in/gXp5dBds
➡︎ Financial performance: https://lnkd.in/g3KCPsVA
➡︎ News: https://lnkd.in/gukBtc42
➡︎ Leaders: https://lnkd.in/gRpQiqsB

3️⃣ Understand the products:
➡︎ AI: https://lnkd.in/g2B7hQ_g
➡︎ Microsoft Cloud: https://lnkd.in/gvpHSUpk
➡︎ Microsoft 365: https://lnkd.in/g2GUia5g
➡︎ Azure: https://lnkd.in/gy4-iZNu
➡︎ All Products: https://lnkd.in/gZMiSJJQ
➡︎ All Learning: https://lnkd.in/g5rXd2Mu

4️⃣ Understand what it's like to work at Microsoft:
➡︎ Culture: https://lnkd.in/gCkKbSgq
➡︎ Stories from employees: https://lnkd.in/gTQw3bGb
➡︎ Corporate social responsibility: https://lnkd.in/gV36j5tK
➡︎ Diversity & Inclusion: https://lnkd.in/gzUZzydk
➡︎ Flexible work approach: https://lnkd.in/gm3y3g-Q
➡︎ Benefits: https://lnkd.in/gdqJDZz8

5️⃣ Prepare for the process: 
➡︎ Hiring tips: https://lnkd.in/gWKUsish
➡︎ Virtual interviews: https://lnkd.in/g398hd5H
➡︎ Technical interviews: https://lnkd.in/g59dHRUy
➡︎ Student and Graduate interviews: https://lnkd.in/g87tYWA4
➡︎ Inclusive hiring for disabilities: https://lnkd.in/g_Rm9zNk

Is Microsoft in your dream job list? 

👉 Follow for more nonsense filled knowledge insights on AI, careers, leadership, human sentiments and building long-term impact.
🔁 Repost to help someone else take their next step.

🚨 Choosing the wrong LLM in 2026 will cost you time, money, and momentum.

With dozens of Large Language Models on the market, “best” no longer exists, only best for your use case.

If you’re an AI engineer, builder, or learner, this quick guide will help you pick the right LLM for the right job 👇

1️⃣ ChatGPT (OpenAI)
• Best for general-purpose reasoning & workflow building
• Strong at coding, debugging, and system design
• Ideal for AI agents & automation
2️⃣ Gemini (Google)
• Perfect if you live inside the Google ecosystem
• Seamless with Gmail, Docs, Sheets, and collaboration
3️⃣ Claude (Anthropic)
• Excels at deep analysis of long or sensitive content
• Ideal for legal, policy, and research documents
4️⃣ Grok (xAI)
• Built for real-time trends and breaking news
• Great for X (Twitter) conversations & social insights
5️⃣ Perplexity
• Fast, factual answers with citations
• Excellent for research, fact-checking, and market scans
6️⃣ DeepSeek
• Cost-efficient and strong in math & logic
• Ideal for research experiments and prototypes
7️⃣ GitHub Copilot
• A developer’s IDE companion
• Great for code completion, explanations & boilerplate
8️⃣ Kimi K2
• Handles very large context windows
• Perfect for long academic & technical documents

The real skill in 2026 isn’t using AI, it’s choosing the right one.

Pick wisely to maximize output, reduce cost, and move faster.

✅ Save this for later
🔁 Repost to help your network
👍 Like if this was useful
➕ Follow for more AI breakdowns and 🔔 Turn on notifications so you don’t miss the next guide. 

Which LLM do you use most, and why? Share to help others learn. 

#AI #LLM #ArtificialIntelligence #MachineLearning #AIEngineering #Developers #TechTrends #2026

Choose the Right AI Model 

🔁 Repost if you agree | ➕ Follow for more leadership insights
Boss vs Leader: the difference matters more than ever.

A boss:
 • Gives orders
 • Focuses on authority
 • Takes credit
 • Points out mistakes
 • Says “because I said so”
A leader:
 • Gives direction
 • Builds trust
 • Shares credit
 • Teaches through mistakes
 • Says “let’s figure this out together”

People don’t leave companies.
They leave bosses.
The best leaders don’t control people,
 they empower them.

👉 Are people following you because of your title… or your actions?
💬 What quality do you value most in a leader?

Want to Learn AI in 2026? Don’t Guess. Follow a System.

Everyone asks:
👉 “Where should I start with AI?”
👉 “What’s actually worth reading/watching?”

This visual breaks it down perfectly.
The best AI resources, organized by category.
📚 Books
From AI Engineering to Hands-on LLMs, learn how systems are actually built, not just theory.
🧠 Tech Blogs
OpenAI, DeepMind, Hugging Face, Anthropic, Google AI
→ Stay close to the source of innovation.
🎥 Courses & YouTube
Stanford CS229 / CS230
MIT’s Efficient Deep Learning
Two Minute Papers
ByteByteGo / ByteByteAI
→ Learn faster with curated explanations.
📰 Newsletters
DeepLearning.AI (The Batch)
Rundown AI
Ahead of AI
→ Signal over noise.
📄 Influential Papers
Attention Is All You Need
InstructGPT
BERT
DDPM
→ The ideas that shaped modern AI.

Big takeaway:
You don’t need more resources.
You need the right ones, and consistency.

If you’re serious about AI in 2026:
✅ Learn fundamentals
✅ Follow real research
✅ Build while you learn

How are you picking up new AI skills? Share in the comments below. 
🔁 Repost to help someone who’s just starting.

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The Battle

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Kumud Deepali R.

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The Battle

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Kumud Deepali R.

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