Kay sukumar

Commercial film director and cinematographer working with brands such as Esteé Lauder, ASOS, Bvlgari, MANGO to name a few

Commercial film Director

Kay Sukumar Photography 

As a fashion photographer and director I shoot editorials regularly for global magazines such as  Vogue, Harpers Bazaar, Elle, Schön and work closely with International clients such as ASOS, Debenhams, KOOVS, Steven Khalil to name a few......

Photographer

Verve Portraits

Full time photographer at Verve Portraits.

Kay Sukumar is an Australian-Indian Creative Director / Commercial Film Director and Cinematographer who first began making fashion and model videos for modelling agencies in Sydney, Australia in 2008. Since then, he has worked extensively in London, New York, LA, Paris, Milan and very recently Mumbai, directing and shooting for large brands such as Esteé Lauder, Bulgari, Jo Malone London, Forever New, MANGO, Nautica, Clinique, Olay, SmashBox to name a few. 

Artistic Philosophy

At the core of Kay's philosophy lies a deep-seated passion for storytelling. He believes in crafting content that not only engages but resonates deeply with viewers. His commitment to the principle that form should accentuate content is evident in his use of metaphors and similes, adding layers of interest and interactivity to his narratives. This meticulous attention to detail extends to his pre-planning and rehearsal processes, ensuring each film is executed with unrivalled precision and accuracy.

Kay Sukumar

Behind the scenes = Behind the thinking On the surface , these three shoots might look completely different:

a skincare film where every detail hand to feel soft, human, and intimate.
a wellness supplement brand spot that needed energy, optimisim, and momentum. a hotel film that had to balance aspiration with approachability.

But here's the constant: clarity of intent before the camera rolls.

its not just thinking about lighting,lenses,or locations. i'm asking myself:

What's the feeling this brand wants the viewer to leave with?

Where's the human truth we can anchor the story to ?

What do we need to remove so the core message isn't lost in noise?

Every shot is just an answer to those questions.

That's why BTS isn't just about seeing gear or sets, it's about seeing the thought process that makes a brand film actually work. Because beautiful images are easy. 
Clarity is rare.

#kaysukumar

Creative Direction | Commercial Film Director

Directing actors isn't about control it's about trust.

here's how i do it..


#kaysukmar

What if in the next 90 seconds ill show you how to rebuild your creative confidence in next 90 days....

#kaysukumar

if youare a brand or planning a brand film start with what you want the viewers to feel after watching the film and shape the story around that feeling.

#kaysukumar

Catframes Studios

Crafting Authenticity in Every Frame

In the pulsating heart of media production emerges Catframes Studio, a paragon of originality in product and model photography. Born from a burning passion to deliver the zenith of creativity and quality, Catframes is more than a studio—it's a philosophy. In an age echoing with familiar refrains, we champion the bold art of pioneering our own symphony.

Our journey is holistic: from the ember of visualization to the polish of the final frame. Our dynamic ensemble—comprising a visionary creative director, an avant-garde stylist, a meticulous cinematographer, and adept video & photo editors—ensures each project is an opus of authenticity and precision.

With a storied tapestry woven from years of collaboration with industry luminaries, Catframes Studio isn't just about capturing moments; it's about creating legacies. Discover the Catframes difference: where originality isn't just a buzzword—it's our blueprint.

Founder

Upprcas3 Elements Pvt Ltd

Lead Photographer

Self employed

Rajasthan Government Employee

SUGAR Cosmetics

Freelance Photographer

I am a creative individual with a keen eye for detail and a talent for capturing the essence of my subjects. I’ve established myself as a go-to photographer for a wide range of projects.
I developed my love for photography at a young age and have since honed my craft through years of education and experience.  I earned my degree in photography from FX School Mumbai where I gained a deep understanding of the technical aspects of photography and the artistic principles that underpin it.
Throughout my career, I have had the opportunity  to have  worked with clients from a variety of industries, including fashion, editorial, and advertising. My work has been featured in several prominent publications.
When I am  not behind the lens, I enjoy exploring new places and meeting new people. I am constantly seeking out inspiration in the world around me , and bring the same  passion and energy to every project I take on.

taplio

The Battle

Kay Sukumar

Ankur Dabhade

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taplio

The Battle

Kay Sukumar

Ankur Dabhade

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Kay Sukumar's LinkedIn Performance

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Performance ScoreKay Sukumar's LinkedIn Performance