Writing From Nowhere

Content Marketing Manager

Get engaging, SEO-optimized articles delivered to your inbox. 

What clients say...
"Kayla's work is thorough, meticulously researched, and a pleasure to read." - Lauren 
"Kayla wrote an in-depth guide to becoming a digital nomad for my travel community, and it was one of the best pieces of writing I've ever read." - Jessie 
"Kayla has helped us create valuable, SEO-driven, long-form content for our blog. Would (very) highly recommend." - Joe 

✅ Currently taking on new clients. Book a discovery call today to see if we could be a perfect match: https://calendly.com/kaylaihrig/30minchat

Freelance Writer 

Writing From Nowhere started as a hobby blog in 2018 and has turned into a vibrant online publication that's been read in more than 200 countries and shared online more than half a million times. Every day, Writing From nowhere gets more than 100,000 impressions across Google and Pinterest.

Founder

Let me scale your Pinterest account for you so can stay in your zone of genius. 

Offering complete Pinterest account management: 
- Account audit 
- Pinterest keyword research 
- Pin creation 
- Publishing and reporting 

What clients say... 
“Kayla is an amazing Pinterest manager."- Nadia
"Kayla has completely shifted my business Pinterest account." - KellyAnne 
"Positive, proactive and immensely talented, I can highly recommend Kayla." - Tanya 

✅ Currently fully booked and signing new clients on for April. Book a discovery call today to talk about your Pinterest account's potential: https://calendly.com/kaylaihrig/30minchat

Pinterest Manager

HubSpot

Disclaimer: All experts featured in my HubSpot articles are included ORGANICALLY and placement is not available for purchase. Please don't send me a message asking how much a link costs.

Freelance Writer

GoDaddy

forank

Everyone wants to publish great blog posts that nurture their audience and bring in new readers. In-house and industry-specific writers know the niche best, but when they don't write content that's structured for Google, masterful articles sink to the depths of the internet. 

Getting your writers to create blog posts that rank on Google is straightforward with guidance. As a part of the forank team, I write content briefs to direct writers to create content that fulfills its potential and is optimized for search results. 

Why not let everyone do what they do best? Reach out to see if we can help you get more from search results.

SEO and Content Writer

Kogan Page

Six years spent abroad and many failures and successes in business have accumulated in How To Be A Digital Nomad. Both a step-by-step practical guide and a love letter to the ups, downs and comedy of the lifestyle, this book contains stories from my personal experiences and those of digital nomads spanning five decades of travel.

Author

SmithGroup

SmithGroup (previously SmithGroupJJR) is a U.S.-based, international architecture, engineering, and planning firm specializing in the health, higher education, science and technology, workplace, landscape design/urban planning markets. 

As marketing coordinator, I lead RFP responses, managing the entire RFP process and designed the final product for submission. I also contributed to the planning of office events, such as industry panel discussions.

Marketing Coordinator

American Red Cross

Was a member on the 3 person regional communications team. Coordinated with media, generated blog and social media content, helped maintain full calendar of online content, managed - volunteers and responded to comms needs in disasters and emergencies. 10% of role was disaster preparedness, presenting 5 disaster preparedness courses to adults & youth.

100+ training hours completed 

Completed Red Cross Trainings:
-Psychological first aid, deployment basics, collaborating essentials, everyone is welcome, basic instructor fundamentals,  public affairs essentials, social basics, partner engagement essentials, pillowcase project presenter fundamentals module 1, defensive driving and disaster cycle services: an overview 

AmeriCorps position

Communications Coordinator

WalkWorks

As the communications planner for WalkWorks, my primary responsibilities were brainstorming/conducting public outreach, developing digital/print marketing materials and assisting with project management.

Communications Planner

Indiana County Office of Planning & Development

Once in an interview, I described this as my favorite job I'd ever had. Probed for more details, I said "It was my Walt Disney 'if you can dream it, you can do it' job. At the time for me, it was the ultimate creative outlet." 

My title and role were somewhat fluid, adjusting to team and organizational needs. The big factors remained the same: all responsibilities relied heavily on creativity, flexibility and teamwork. 

My primary responsibilities were to help develop and execute public relations campaigns for events, maintain social media platforms and develop multimedia content. Over time, I took on leading the student planner program and eventually provided freelance graphic design support after moving from Indiana to Seattle.

The Indiana Gazette

Your blog content could be worth millions (of views). Let me help you get there.

Kayla Ihrig 🌴

Skydrops Sustainable Water Technologies

Director of Marketing And Public Relations

Humanitas Marketing

Marketing Consultant

SKILLZ Child Development Center

Marketing Director

The Learning Lab, Singapore

TLL is an after-school academic startup that experienced high growth in the early 2000s, from solopreneurship to a US$40 million brand. They’re known for their innovative initiatives and remarkable success in preparing students aiming for the Ivy League / OxBridge. 

Accomplishments:
Managed project to get us on the short list of centers approved by the Singapore Ministry of Education. Tasks included proposal writing, curriculum editing, interviews, and inspection-readiness.

Led team project of moving locations for expansion - from lease negotiations to build-out. Succeeded in getting a Gucci-store look on an IKEA budget. Helped team with the logistics of moving a student body of 1,400.

Helped establish The Learning Lab TV “channel” with marketing and community-oriented programming on multiple public-facing screens across sites. 

Built and established our Life Sciences exhibit area. Sourced for exotic lop-eared rabbits, guinea pigs and a chinchilla. 

Refined and communicated TLL’s brand aesthetic and messaging. 

Managed all communication between the CEO and department heads and partners. Handled international hiring, company-wide project tracking, crisis management, and personal administrative matters.

Executive Assistant to CEO

Your prospects are more 22x more likely to remember a story than facts alone. 

Many marketers want more and better testimonials and case studies…

They know that case studies can be their #1 conversion tool…

…that there’s no faster way to build trust and authority. 

But getting them is a hassle. 

❌ You don’t want to trouble your clients. 

❌ Unlike other types of copy, case studies involve a multi-step process. They require a set of skills that copywriters often don’t practice day to day - like running strategic client interviews, eliciting authentic, unfiltered responses and memorable quotes… 

The higher learning curve and lack of specialized training lead to inefficiency and stress on your team. 
 
❌ The costs are higher if you don’t get it right the first time. Unlike other types of copy, you may have to go back and redo an interview with a client. 😬

THE RESULT: You don’t get the case studies you want and your sales teams need. 

You can change that ☝️. A case study writer can help you to create assets that produce some of your highest returns. 

✅ A well-crafted case study is more than a testimonial: It’s a before-and-after feature story that’s backed by compelling evidence of results. It proves that you don’t just have a happy client, but a successful one. 

✅ It demonstrates empathy. Your prospects hear that you understand their challenges. You’ve solved their problems before. 

✅ When you leverage your clients’ wins, you’re not the one tooting your own horn. You get your happiest clients in front of every one of your leads. THEY are saying how you’ve impacted them. 

MY JOB: 
1. To make you look good => “I trust them”
2. To make your clients look good => “I want that!”

As a copywriter with 12+ years of business and marketing experience in the education field, I’ve used customer stories to build trust, establish authority, and convert leads. 

As a former debater and debate judge, I can help you to craft persuasive narratives and build a solid case for working with you. 

And with a startup and entrepreneurship background, I care more about clarity and impact than creativity prizes. Copy should connect humans to humans, help your prospects feel heard, and get buy-in to your vision. 

I can help you to stretch your marketing dollars by turning your long-form case studies into assets for each part of your funnel: testimonial videos, quotes for social media, and more. So each piece keeps putting money in your pocket. 

Message me to schedule a call. We’ll look at how we can get you to your goals.

taplio

The Battle

Kayla Ihrig 🌴

Renee Tay

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