Kay Ridge

Helping businesses reach their full potential on the world's most trusted business-commerce platform.
Whether you're a seasoned professional looking to boost your online presence or a business seeking to establish thought leaders within your ranks, We are here to guide you every step of the way.

https://www.kayridge.co.nz/services/

Fractional CMO specialising in LinkedIn Marketing

As a specialist on the LinkedIn platform, Kay Ridge offers expert guidance and strategies to help individuals and businesses optimise their profiles, create engaging content, leverage networking opportunities, and drive business growth. 

Optimising Your LinkedIn Profile:
Your LinkedIn profile is your digital identity and your first impression of potential connections and clients. Kay Ridge specialises in optimising LinkedIn profiles to ensure they stand out and effectively showcase your skills, experiences, and expertise. From crafting attention-grabbing headlines and summaries to optimising key sections like experience and skills, Kay helps clients create profiles that make a lasting impact.

Leveraging LinkedIn for Networking and Business Growth:
Networking is essential for building relationships and unlocking new opportunities on LinkedIn. Kay provides strategies to help clients expand their networks, connect with industry peers and influencers, and forge meaningful connections that can lead to business growth and partnerships. 

Measuring Success and Continuous Improvement:
Tracking key metrics and analysing performance is essential for optimising LinkedIn marketing efforts and driving continuous improvement. Kay provides clients with actionable insights and analytics to measure their LinkedIn campaigns' success, identify improvement areas, and refine their strategies for maximum impact.

Conclusion:
Kay Ridge is a specialist on the LinkedIn platform dedicated to helping individuals and businesses elevate their presence and achieve their goals on the world's largest professional network. Whether you're looking to optimise your profile, create engaging content, leverage networking opportunities, or drive business growth through LinkedIn advertising, Kay offers expert guidance and strategies to help you succeed. Contact Kay Ridge today to take your LinkedIn presence to the next level and unlock new opportunities for growth and success.

www.kayridge.com.au

Dash Social

With more than 25 years of knowledge building, I have been involved in sales & marketing, logistics, corporate, government and insurance.  As a small business owner including furniture removals, virtual office, wedding logistics, there has been a lot of learning about business in general and marketing. And now Dash Social is my foray as a Solution Provider for social media marketing. 
Having built an understanding of social media for personal and professional branding, I realised that this was a new form of connection - yes, even human connection in a digital space.  Is that really possible? I hear you say. Absolutely it is!
If you are looking for a simple yet effective social media strategy for your business, needing support and assistance with your content, or looking to develop your personal brand, then come talk with me. 
Social Media Management encaptures developing a strategy that is tailored to your business, creating and distributing content to your social channels and analysing the data.  Social Media needs to be monitored for engagement, including addressing online conversations, and identifying opportunities to increase your audience and industry share of voice. Dash Social creates unique content for your business as well as providing day-to-day community management of your social posts.

Senior Marketing Strategist

Business Station Inc.

Australian Small Business Advisory Service (ASBAS)  -Delivering Federally-funded business advice in the areas of digital solutions from 1 July 2018 to 30 June 2021.

I deliver workshops, webinars and 1 on 1 session in four main areas: 
- social media and marketing
-online selling and websites
- digital solutions strategies
- business software integration
- data protection and security

If you are a small business seeking advice and assistance why don't you check out these sites and register your business Today!

 ASBAS Digital Services Advisor

Department of Employment, Small Business and Training

Business Mentor

A Fractional CMO is a part-time, high-level marketing executive who brings strategic expertise to companies without the commitment of a full-time position. This arrangement is particularly beneficial for small to mid-sized businesses that need expert guidance but cannot afford or do not require a full-time CMO. Here, we delve into what a Fractional CMO does, the value they bring, and provide real-world examples to illustrate their impact.

What Does a Fractional CMO Do?
1. Strategic Marketing Leadership
At the core of a Fractional CMO's responsibilities is providing strategic marketing leadership. They develop and implement comprehensive marketing strategies aligned with the company's business goals. This includes market research, competitive analysis, positioning, branding, and go-to-market strategies. Their strategic oversight ensures that all marketing efforts are cohesive and directed towards achieving measurable business outcomes.

2. Team Management and Development
A Fractional CMO often leads and mentors the internal marketing team. They bring best practices, processes, and a wealth of experience to help develop the skills and capabilities of existing staff. This role involves setting performance metrics, establishing accountability, and fostering a culture of continuous improvement within the marketing department.

3. Campaign Planning and Execution
Fractional CMOs oversee the planning and execution of marketing campaigns across various channels. This includes digital marketing, content marketing, social media, email marketing, and more. They ensure that each campaign is well-coordinated, on-brand, and optimized for maximum impact and return on investment (ROI).

4. Brand Development and Management
Building and maintaining a strong brand is critical for any business. Fractional CMOs work on developing brand identity, voice, and messaging that resonates with target audiences. They ensure brand consistency across all marketing materials and touchpoints, enhancing brand recognition and loyalty.

5. Performance Measurement and Analytics
Data-driven decision-making is a hallmark of a successful marketing strategy. Fractional CMOs implement analytics tools and processes to track the performance of marketing initiatives. They analyze data to gain insights into what’s working and what’s not, making adjustments as needed to improve results and ensure that marketing efforts are driving business growth.

________________________________________
💻 Book a meeting to chat

WEBSITES

www.dashsocial.com.au
www.kayridge.com.au
www.kayridge.co.nz

Social Media Content Creator

As Passionate Marketers, we are the GLUE between your business goals and what marketing can achieve.  

We bring your BRAND to life, develop your Market of Own Uniqueness, Build Credibility, Respectability and Trust.

With four cornerstones to underpin the way we work: Keep it Real Unique Solutions Light Bulb Moments, and Find ways to Remain PASSIONATE!

Your expertise to strategise, align business goals, implement, monitor and maintain ALL of your marketing needs...Under one roof!

Agile Sales and Management

I help business owners and leadership teams build high-performing sales teams that drive growth, profitability, and long-term success. Through a blend of strategic coaching, sales leadership expertise, and practical management framework, I empower leaders to create strong sales cultures, improve team accountability, and performance.
We provide fractional sales leadership, coaching programs, and advisory services to ensure sales managers and their teams have the skills, structure, and strategy needed to consistently win.

Founder

emple

Working with business owners and sales teams to build the systems, skills, and leadership capability that drive real business growth. Combining doing and designing, I deliver transformational coaching and facilitation while continually evolving the frameworks that underpin client success. This includes one-on-one coaching for business owners and sales leaders, facilitating engaging team workshops and online group sessions, and holding teams accountable while building confidence and clarity. I also co-design customised training programs to strengthen team dynamics and leadership impact, and develop resources, tools, and processes that enable sustainable growth.

Leadership & Sales Capability Advisor

Content House

As Commercial Director at Content House, I led the strategic development and execution of commercial initiatives to drive revenue growth and strengthen market positioning. I was responsible for overseeing sales operations, building high-value client partnerships, and guiding cross-functional teams to deliver innovative content solutions that aligned with clients’ business objectives. By implementing robust sales processes, optimising performance metrics, and mentoring the sales team, I ensured consistent achievement of revenue targets and sustainable growth. My role also included developing go-to-market strategies, identifying new business opportunities, and fostering a culture of accountability, collaboration, and customer focus across the organisation.

Commercial Director 

News Corp Australia

Contract impacted by COVID-19 restructure

General Manager Sales - SMB 

DIAKRIT International

We achieved a successful launch for the company, taking it from start-up with zero staff to a team of 20 and number one provider of its kind in under four years, disrupting the market status quo and driving growth through innovation.

During this time we successfully completed a significant change management program to adapt the Swedish model and new technology as part of the consumer journey for the Australian marketplace. This included addressing the restrictions on bookings systems, developing the functionality necessary for vendor paid marketing, facilitating the differing content requirements and adapting the execution to meet higher customer expectations.

VP Head of Sales - Australia 

News Corp Australia is the country’s tier-one media company. This role was responsible for a portfolio predominantly consisting of agency relationships across a broad and varied client base.
During this time, I successfully created a new, high-performance sales culture and compelling customer strategy, to achieve a substantial turn around in the business and convert a significant deficit into exceeding budget by a considerable figure within eight months.

Key Accounts Agency Manager

Advertising Sales Manager - Central , North & East Divisions

Independent Digital Media

Quickly achieved a solid customer service framework for the start-up company, successfully integrating with leading technology partners and national brand leaders, as well as launching two new products during the evolution of the role out.

National Customer Relations and Sales Manager

Courier Newspapers - Federal Publishing Company

Key Accounts Business Development Manager

Sensis

Account Manager

classifieds - Courier Newspapers

Team Manager

You’ve built a successful career through strong performance, commercial thinking, and delivering results.

Now, the next challenge is leading others, and doing it well.

I work with professionals stepping into leadership for the first time, seasoned business owners growing teams, and individuals taking on broader responsibility across their organisations.

I often hear the same things:

“I’m confident in my ability to deliver, but when it comes to leading people, I’m not always sure I’m doing it right.”

“I don’t want to be the kind of leader who micromanages, but I also can’t afford to let standards slip.”

“I want to lead with clarity and conviction, but I keep second-guessing whether I’m making the right calls.”

Without the right support, this transition can lead to:

→ Inconsistent team performance

→ Difficult conversations that get avoided

→ Reactive leadership patterns & burnout

At Agile Performance, we equip professionals with the clarity, structure and support to lead effectively, not just perform individually.

Imagine having:

→ A clear structure to lead with purpose and direction

→ Proven tools to manage performance, accountability and alignment

→ Confidence to have the conversations that matter, and get results

With over 20 years’ experience in sales and business leadership, I’ve supported teams in fast-growth startups, scaling SMEs and national enterprises. I’ve led through change, built teams from the ground up, and delivered commercial growth in complex, high-pressure environments.

Now, I bring that experience to professionals ready to lead with clarity, confidence and credibility.

If you’re looking to grow your leadership capability and build a high-performing team, send me a DM saying “Leadership” and I’ll share how we can support your next step.

📞 0403 598 428

📧 angie@agilesalesmg.com

🌐 www.agileperformance.ltd

taplio

The Battle

Kay Ridge

Angie D.

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?