Kay Ridge

Helping businesses reach their full potential on the world's most trusted business-commerce platform.
Whether you're a seasoned professional looking to boost your online presence or a business seeking to establish thought leaders within your ranks, We are here to guide you every step of the way.

https://www.kayridge.co.nz/services/

Fractional CMO specialising in LinkedIn Marketing

As a specialist on the LinkedIn platform, Kay Ridge offers expert guidance and strategies to help individuals and businesses optimise their profiles, create engaging content, leverage networking opportunities, and drive business growth. 

Optimising Your LinkedIn Profile:
Your LinkedIn profile is your digital identity and your first impression of potential connections and clients. Kay Ridge specialises in optimising LinkedIn profiles to ensure they stand out and effectively showcase your skills, experiences, and expertise. From crafting attention-grabbing headlines and summaries to optimising key sections like experience and skills, Kay helps clients create profiles that make a lasting impact.

Leveraging LinkedIn for Networking and Business Growth:
Networking is essential for building relationships and unlocking new opportunities on LinkedIn. Kay provides strategies to help clients expand their networks, connect with industry peers and influencers, and forge meaningful connections that can lead to business growth and partnerships. 

Measuring Success and Continuous Improvement:
Tracking key metrics and analysing performance is essential for optimising LinkedIn marketing efforts and driving continuous improvement. Kay provides clients with actionable insights and analytics to measure their LinkedIn campaigns' success, identify improvement areas, and refine their strategies for maximum impact.

Conclusion:
Kay Ridge is a specialist on the LinkedIn platform dedicated to helping individuals and businesses elevate their presence and achieve their goals on the world's largest professional network. Whether you're looking to optimise your profile, create engaging content, leverage networking opportunities, or drive business growth through LinkedIn advertising, Kay offers expert guidance and strategies to help you succeed. Contact Kay Ridge today to take your LinkedIn presence to the next level and unlock new opportunities for growth and success.

www.kayridge.com.au

Dash Social

With more than 25 years of knowledge building, I have been involved in sales & marketing, logistics, corporate, government and insurance.  As a small business owner including furniture removals, virtual office, wedding logistics, there has been a lot of learning about business in general and marketing. And now Dash Social is my foray as a Solution Provider for social media marketing. 
Having built an understanding of social media for personal and professional branding, I realised that this was a new form of connection - yes, even human connection in a digital space.  Is that really possible? I hear you say. Absolutely it is!
If you are looking for a simple yet effective social media strategy for your business, needing support and assistance with your content, or looking to develop your personal brand, then come talk with me. 
Social Media Management encaptures developing a strategy that is tailored to your business, creating and distributing content to your social channels and analysing the data.  Social Media needs to be monitored for engagement, including addressing online conversations, and identifying opportunities to increase your audience and industry share of voice. Dash Social creates unique content for your business as well as providing day-to-day community management of your social posts.

Senior Marketing Strategist

Business Station Inc.

Australian Small Business Advisory Service (ASBAS)  -Delivering Federally-funded business advice in the areas of digital solutions from 1 July 2018 to 30 June 2021.

I deliver workshops, webinars and 1 on 1 session in four main areas: 
- social media and marketing
-online selling and websites
- digital solutions strategies
- business software integration
- data protection and security

If you are a small business seeking advice and assistance why don't you check out these sites and register your business Today!

 ASBAS Digital Services Advisor

Department of Employment, Small Business and Training

Business Mentor

A Fractional CMO is a part-time, high-level marketing executive who brings strategic expertise to companies without the commitment of a full-time position. This arrangement is particularly beneficial for small to mid-sized businesses that need expert guidance but cannot afford or do not require a full-time CMO. Here, we delve into what a Fractional CMO does, the value they bring, and provide real-world examples to illustrate their impact.

What Does a Fractional CMO Do?
1. Strategic Marketing Leadership
At the core of a Fractional CMO's responsibilities is providing strategic marketing leadership. They develop and implement comprehensive marketing strategies aligned with the company's business goals. This includes market research, competitive analysis, positioning, branding, and go-to-market strategies. Their strategic oversight ensures that all marketing efforts are cohesive and directed towards achieving measurable business outcomes.

2. Team Management and Development
A Fractional CMO often leads and mentors the internal marketing team. They bring best practices, processes, and a wealth of experience to help develop the skills and capabilities of existing staff. This role involves setting performance metrics, establishing accountability, and fostering a culture of continuous improvement within the marketing department.

3. Campaign Planning and Execution
Fractional CMOs oversee the planning and execution of marketing campaigns across various channels. This includes digital marketing, content marketing, social media, email marketing, and more. They ensure that each campaign is well-coordinated, on-brand, and optimized for maximum impact and return on investment (ROI).

4. Brand Development and Management
Building and maintaining a strong brand is critical for any business. Fractional CMOs work on developing brand identity, voice, and messaging that resonates with target audiences. They ensure brand consistency across all marketing materials and touchpoints, enhancing brand recognition and loyalty.

5. Performance Measurement and Analytics
Data-driven decision-making is a hallmark of a successful marketing strategy. Fractional CMOs implement analytics tools and processes to track the performance of marketing initiatives. They analyze data to gain insights into what’s working and what’s not, making adjustments as needed to improve results and ensure that marketing efforts are driving business growth.

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💻 Book a meeting to chat

WEBSITES

www.dashsocial.com.au
www.kayridge.com.au
www.kayridge.co.nz

Social Media Content Creator

As Passionate Marketers, we are the GLUE between your business goals and what marketing can achieve.  

We bring your BRAND to life, develop your Market of Own Uniqueness, Build Credibility, Respectability and Trust.

With four cornerstones to underpin the way we work: Keep it Real Unique Solutions Light Bulb Moments, and Find ways to Remain PASSIONATE!

Your expertise to strategise, align business goals, implement, monitor and maintain ALL of your marketing needs...Under one roof!

The Thrive Movement Australia

I have spent the last 12 years developing the capacity of people, cultures and the organisation itself. Via a range of bespoke and accredited Health, Wellbeing, Mental Health, Communication and Leadership Training and Coaching. 
I have supported and empowered staff at hospitals like the Austin hospital in Melbourne. Other Government agencies like Vic Roads, Deakin University and Essential Energy NSW. Large corporations like Lend Lease and Cleanaway. Global organisations like Turner Townsend to smaller medium sized Finance firms like LBW and local Councils.
The outcomes produced are reflected by Deloitte and Medibank.  For every dollar invested in Health and Wellbeing programs, organisations can expect on average a ROI of 2.3-5 times. 
My unique difference is I have lived experience and follow up the training with group Coaching 2 weeks later. 
Again research by ICF shows training usually only has an uptake of 20%. 
However if followed up by Mindset or pure Coaching up take rises to up to 80%.

Director

Founder

R&R Corporate Health

Organisational Leadership, Mental Health and Wellbeing, Facilitator and Coach. Career Coach 				

Facilitate various workshops across the country on ALL aspects of Health and Wellbeing including -
•	‘Ignite’ 3 part Module program covering all domains of health over 9 months with Essential Energy staff across NSW including conducting Bio-impedance heath assessments, 1-1 Coaching
•	‘REACH’ Mental Health awareness workshops VIC Roads staff across Victoria
•	‘Sliding Doors’ healthy VS unhealthy lifestyles choices awareness workshops VIC Roads
•	Co - Develop and Facilitate Leadership Development workshops and team building
•	‘Health &Work’ and Ergonomic assessments for SMCT staff Coach and Mentor staff with Workspace  
	environments and how this impacts their mental and physical health.

Health and Wellbeing Facilitator

How's Your Wellbeing?

Guiding organisations to empower their employees,  Double their Performance /Productivity, yet half  Stress. How to have healthy and productive workplaces. prevent Mental Health issues, prevent Stress, Diabetes, Heart Attack, Stroke, Chronic Disease.  How much is this costing your organisation?? Consulting, Facilitating and One to One Coaching.

Specialties: Holistic and interactive Workshops / Speaker - Stress Management / Resilience
Productivity improver, Change Management, Leadership
Executive Health and Wellness Coach
Mindfulness and Whole food self health. 
Simple with extraordinary results guaranteed

various high schools and TAFE's

Health Teacher, Outdoor Education, Physical Education, VCAL Work Skills, Careers, 

Outdoor Education\ Youth Development Co

Utilising data to analyse trends and make recommendations 
Partnering with the business to drive the implementation of early intervention programs

Industry Project Officer\Trainer

TAFE's VIC, SA, Qld

Partnering with the business to drive the implementation of early intervention programs through negotiating with key stake holders.
Utilising data to analyse trends and make recommendations.

Learning Facilitator

How are you going? How are you really going??Its been tough for many people over the few years. Do feel like you are struggling to keep it all going?
Is your Mental or Physic Health concerning you? 
Your relationships or your performance concerning you?
Research is showing most of us are over it and not coping too well. Especially in Melbourne and Victoria. Not surprisingly Deloitte Economics new research shows sadly  80% of people on average are disengaged in their jobs in Australia?
Wow!!, how much is that $$ costing you, your organization in-
lost productivity, absenteeism, accidents, injuries, illness, conflict, mental health and workers compensation payments???
Presenteeism alone is estimated at costing Australian organizations over $36 billion dollars a year in poor safety and lost productivity. (people are physical seen/there, but mentally, emotionally absent)
It would appear, modern work culture is not working in most organisations!
Today’s best young talent don’t want a traditional ‘job'.
They want to be engaged in a meaningful mission.
They want a collaborative and inspiring environment.
They want to feel safe and be in a trust based environment.
And they want to grow, challenge, and discover themselves.
Which is why most successful companies are the ones investing in their employees and their culture.     What about your organisation?
We empower people and organisations to become not only safe and healthy, happy and high performing, but thriving, by utilizing the latest evidence-based wellbeing science from the West and the ancient wisdom and principles of living from the East. 

If its about time your organisation changed? Could you do with the support of a Thrive Consultant, Facilitator or Coach?, if so, lets talk. 

Holistic and experiential Workshops / Speaker - Stress Management / Resilience
Productivity, Change Management, Leadership, Team Building
Executive Health and Wellness Coaching, Mental Health
Mindfulness, Meditation, Holistic Nutrition, Purpose, Meaning. 
Simple with extraordinary results.

taplio

The Battle

Kay Ridge

Derek Rogers

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