PropertyTek

Private Equity Holding Company in Property Management. Anything that can drive revenue... I'm on it!

EVP of Sales

Kim Cram Consulting

Build the Funnel. Create Revenue. Retain Customers.

When you are a start up you have the blue ocean ahead of you. Success is around the corner... just depends on which road you take and how fast you want to get to that corner.

Having best practices at your finger tips can be the difference of fast growth or running out of runway. Anything from Outbound sales to CRM setup for both organization and being data driven, hiring the right talent and helping them develop in the right way.

Founder  ~ GTM Strategies that Drive Pipeline & Sales Process that Closes Deals

CaptureMyMeeting

Advisor

Northstar Financial Consulting Group

GTM Advisor

IsoTalent

Optimum Foods

Novarad

VP of Enterprise Sales 

Paystand

VP of Sales

Turning the world that still pays transaction fees upside down and still providing a way for instant payments. Add the automated reconciliation and you have a dream come true for every finance team. More money on the bottom line and less time with the manual processes!

Rebooting commercial finance by delivering seamless, simple, and intuitive ways to drive cash flow with the convenience of instant payments without all the fees associated with credit cards. Allowing the world of finance to be digital like the rest of the business.

Head of Business Development

SmartShyp

Fractional: Head of Business Development

Wooly

Taking the power of customer's voice to the next level to drive more revenue and customer engagement. Helping manage, organize and measure influencers, advocates, and fans. Everything you need to manage your influencer strategies in 1 place to help you see more, be more, and do more.

Fractional: Head of Sales

As a founder and fractional CRO, I help start-ups and new product launches build the funnel, create revenue, and retain customers. I have 20 years of sales experience in leading teams, closing deals, and creating go-to-market strategies and processes from scratch.

My mission is to help sales leaders and reps achieve their goals and grow their businesses. I offer consulting, training, and coaching services tailored to each client's needs and challenges. I also share tips and tricks about all things sales and prospecting on my weekly newsletter and online boot camp. Whether you need to review your processes, train your team, or boost your pipeline, I can help you turn your sales from a rollercoaster to a rocket ship.

🚀 Kim Cram

My son's latest for Axomo. They make it so easy when there is so much to talk about.

Axomo makes it so employees can pick exactly what they want instead of the "paint shirt" or something that goes right into the garbage. 

Minimum is 1... which means each person can get EXACTLY what they want. 

If your SWAG is still bought in bulk and everyone gets the same thing, it's time... 

🛑 stop wasting 
✅  start having your employees start  😍 LOVING 😍  your SWAG

Thanks Axomo for sponsoring Bentley's YouTube... we LOVE all the hats, shirts, sweatshirts with Ignite Velocity.

Go and subscribe to Ignite Velocity's YouTube for mini jeep, trucks, bike, snowmobile fun... https://lnkd.in/g6RMHxVe

🏁 Left PE for Fractional CRO to drive BIG Exits | Helping $3M - $10M Founders Build 🚀 Revenue and Maximize Valuation | GTM ~ Revenue ~ Sales

Your sales process is over complicated... 

We bounce prospects between SDR → AE → SE → Onboarding → CSM like an assembly line.

The most frustrating...   every handoff loses context, momentum, and trust.

So what happens?
-A new person shows up and starts from ground zero.
 --Prospect repeats the same answers.
  ---It feels generic. Cold. Impersonal.

Literally… makes buying HARDER than it should be.

Here’s what to do instead 👇

1. ONE point person owns the relationship.
 The AE does the discovery. The AE leads the demo.
 The AE is the constant face of the process.

2. If an SE joins, the AE still leads.
 The rep drives the flow, asks the questions, and keeps the prospect engaged.
 The SE supports — they don’t take over.

3. Warm, detailed handoff to CS.
 AE introduces them.
 Shares the pain points, goals, where the prospect got stuck, and why they bought.
 This protects momentum and builds continuity.

4. Make the experience feel personal — because it should be.
 
People buy because they feel understood.
 
They stay because they feel supported.

When sales feels like an assembly line, trust disappears.
 
When sales feels like an actual relationship, buying gets easier — way easier.

If you want faster closes, higher show rates, and smoother onboarding…
 🛑 Stop complicating the process.
 🟢 Start simplifying the experience.

This is what NOT to do when sales are going well and you want growth.

Don't fall into the trap of doing only one thing... 

MORE
- More reps
-- More activity
--- More spend
---- More pressure

Don't get me wrong... doing more of what's working can help

BUT... it's rearely the thing that gets you to the next level. 

WHY... because "MORE" usually scales the problems along with the wins. Or produces new ones that you didn't see when it was at a smaller scale. 

✅ What you should be doing for next level growth...

💰 Improve close rate
- Find pain, understand impact, connect dots between them and solution, create sense of urgency and find objections. 

💰 Increase Deal Size
- Stop discounting or giving away what you don't need to. Have confidence in solution. PLUS the more you connect their impact to your solution, you shouldn't need to 

💰 Additional Channels or Segments
- finding other options gives you ability for true growth instead of a typical STALL or plateau that most companies go through.  

❌ Examples of what not to do... 

🙅‍♂️  Just hire more people... 
--- If you don't have enough pipeline to feed the team you already have... adding headcount doesn't increase revenue. (It only increases payroll AND frustration)

🙅‍♂️  Double Activity...
--- If you are only playing a numbers game with OK messaging, you'll burn through leads FASTER and burn your market. 

🙅‍♂️  Throw more money at marketing...
--- More money doesn't always mean more Qualified leads. It has to be dialed in and you have to be strategic or could end up being a bonfire of cash

🙅‍♂️ Think what go you here is what is going to get you 👉  THERE
--- MORE is something that can help, but true growth to take you to the next level is never just more of the same thing. 

Again... what you really want. 

👉  BETTER 👈 

Better processes. Better attack. Better strategies. 

Think outside the box and don't be afraid to keep what you are doing and try something new. 

Think big to win big!!!

QSR Recruiting

I represent Large QSR Restaurant Groups that are relentlessly passionate about finding top talent. My team of QSR Recruiting Specialists and I spend 100% of our time building relationships with talented QSR leaders.

We specialize in helping Large QSR Groups recover talent quickly due to M&As, high growth, or that have high turnover due to Covid or other factors. We can find QSR General Managers, District Managers, and Directors very quickly and help individual markets recover talent in a short period of time. 

At Quick Service Recruiting we are committed in helping our QSR clients achieve competitive advantage by bringing in game-changing talent.

I love my job!

Owner Operator 

Superior Talent Source

This is a top-notch Recruiting firm that will grow like crazy in 2023. I am grateful that I have had the opportunity to meet every RP and Owner at Superior Talent Source. If you are exploring opportunities in the Hospitality Recruiting Industry, you should contact Superior Talent Source as they are looking for Recruiting Partners and are poised for growth.  STS is an Exceptional Talent Search Agency. 

As for me, I must continue my quest and immerse myself into supporting the QSR industry.  My first and last job was QSR; I am QSR.

Recruiting Partner

Taco Bell

Led a team of QSR leaders at Taco Bell and their teams in the North Austin Market. 

Achievements: 
• Developed Curriculum and Training for Team Trainers which was rolled-out to the TX Region            
• Texas SME and Top Performer on Tacala’s Customer Satisfaction Measurement Process (SMG).
• Conducted Training for Texas Region Areas regarding Customer Satisfaction Metrics.   
• Recruiting SME for Texas Region; created a process for recruiting in a Pandemic environment. 
• 5 years of sales growth (108%) and double-digit profit growth (110%.)
• FY2022 Sales Growth of 110% while driving profit growth (115%) to plan. 
• Recognized with one of the Company’s most distinguished awards—Tacala Culture in Action Award. 

I am a top-line sales builder who uses systems to flow those incremental dollars to the bottom line. I build sales by hiring the most talented operators in the industry and by keeping them highly engaged and focused on developing "leaders who develop leaders."

QSR Above Store Leader

CEFCO Convenience Stores

Successfully managed multiple restaurant brands such as Sonic, Subway, Which Wich, and Fresh Foods Cafe in 28 locations. Additionally I served as a field consultant to 21 CEFCO convenience stores. Conducted food safety and operational audits on the Fresh Food Cafes inside of the C-Stores. Led my region in profit growth vs. prior year posting double digit Net Income increases across multiple brands.

QSR Multi-Brand Above Store Leader

Leverage Strategy Group, Inc.

We provided technology services and products to the Financial Services Industry. We developed innovative technology that focused on preprocessing prospective customers of the under-banked and un-banked markets. 

Our technology increased new customers, and usage of current customers while ensuring that they both realized the value proposition offered by our clients. 

We combined the technologies of Process Chain Networking, Service Design, and Web Conversion Analysis to identify e-commerce opportunities--then we created innovative solutions to solve the Service Design problem.

Senior Consultant

Brigham Young University

BYUSA Student Government-member of Student Advisory Council (2008-2009) and (2009-2010). 
Marriott Management Student Association (MUSA)
I attended BYU as  full-time student for six years earning a Bachelor degree in Psychology and Business Management and an MBA from the Marriott School of Management.

Full-time Student

FatCats Entertainment

Served on the Executive team as Director of all food operations in five states. In charge of 4 food brands with full P&L responsibility for all operations. 

Renegotiated all major food contracts with vendors resulting in a company wide savings of close to three percent in COGS. Launched the company's first catering and delivery programs developing both marketing strategy and operational processes in preparation for company-wide roll-out.

Executive Director of Food Operations

La Petite Academy

Managed Early Childhood Education Centers in the Greater Phoenix and Tucson areas with over 350 employees, 70 managers and revenue exceeding $16M. 

Led the country in sales and profit during my first year with company followed by three more years’ double digit growth. Served as a trainer for new regional managers that were externally hired into the company. Served on an executive advisory board which met with the company's senior executives monthly to discuss operational and financial strategies.

Regional Manager

Gordo's Mexifoods, LLC

Owned and operated a 10,000 sq. ft. full-service Mexican restaurant with 26 employees and revenue exceeding $1.4M. Created SOPs and Training Curriculum for various positions in the company.

Managing Member

CKE Restaurants, Inc.

Managed 18 restaurants and over 400 employees. Responsible for $24M in revenue and all facets of business. Developed a very consistent track record of high performance and achievement. Earned one of the company's most prestigious awards (Double-Your-Profit Award) three out of five years as a District Manager. Earned more operational assessment awards than any other DM in the company at that time (13 awards)--these awards are given to the restaurant chain's top ten percent operators. One District Manager reported to me.

QSR Senior District Manager

Experienced QSR multi-unit restaurant operations leader who now spends his time matching talent with opportunity, character with culture, and passion with an enabled environment. I own and operate QSR (Quick Service Recruiting, LLC). 

My company is dedicated to helping find both its clients and candidates the perfect fit. As a Recruiter, I go after the talent that LOVES what they do, are a TOP-PERFORMER in their group, and SERVANT LEADERSHIP is a CORE Value. I AM a QSR Operator who recruits, NOT a recruiter with some Ops Knowledge. 

I dedicate my time and focus on supporting the QSR Industry. I have full respect for all of the other segments in the Hospitality Industry; however, I want to serve a community which has invested in me all of my life. I had forgotten how many mentors, teachers, colleagues, and employees in this industry that have contributed to "who I am," over my career. Recently, many of my QSR friends have reached-out to me, and we talk about those crazy shifts, and experiences, where we sacrificed much so that the customer could be served. 

These memories and experiences bring me back, and remind me what operators deal with on a daily basis. These experiences allow me to talk fluently in QSR. Remembering the all-nighters preparing for Corporate Visits, and Brand Inspections. I have fond memories about making thousands of Western Bacon Cheeseburgers as a Crew Member at Carl's Jr. #288, off Claremont Mesa Blvd, or my first GM position at Taco Bell #2812 on Mission Gorge Road both in San Diego. Winning Presidents Awards at Carl's Jr. in Tucson and competing against the best GM team I have seen throughout my career. Dozens of new Store Openings, Dual Concepts, Remodels, and Turn-arounds where we lived where we worked until we got the job done. (The job is never done BTW). I loved my career as a QSR OPs Leader, as I made so many relationships that continue to last a life-time. 

This is who I look for when I am finding talent for clients; today's QSR operators, their stories, and their love for what they do. 

Using my twenty plus years in QSR OPs to help talented leadership teams find candidates that are coachable, have strong desire, and fit into their unique cultures. I have managed business units with up to $24M in revenue, coached and developed teams with up to 450 employees and 75 plus managers reporting to me and up to 29 locations. 

I love my job because I get to positively impact the lives of others; that is my value proposition. 

I completed my MBA at the Marriott School of Management at Brigham Young University in 2014.

taplio

The Battle

🚀 Kim Cram

Bruce Cosper, MBA

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The Battle

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Bruce Cosper, MBA

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}🚀 Kim Cram's LinkedIn Performance

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