Most founders don’t have a revenue problem.
They have a predictability problem.

Pipeline looks full, but forecasts miss.
Reps are busy, but bookings are flat.
Growth feels fragile instead of repeatable.

I help founder-led B2B companies turn revenue into a system — not a guessing game.

I’m a Fractional CRO working with $3M–$10M B2B founders who want:
• predictable revenue
• clean, reliable forecasts
• a sales engine that scales beyond the founder

My background is operating revenue inside PE-backed and growth-stage companies — translating aggressive goals into real math, clear metrics, and execution that holds up.

My work focuses on:
• revenue modeling & capacity planning
• funnel instrumentation & forecasting
• sales process & deal inspection
• rep execution, training, and accountability

I don’t replace your team.
I build the revenue operating system they run.

This is delivered through the $100M Sales Process™ — a repeatable framework designed to create predictability before scale.

If you’re growing but don’t fully trust your number, we should talk.

🚀 Kim Cram

Michael Williams

Talent Acquisition Lead ✦ RL100 Member ✦ Views are my own

Over 19 years experience and have previously worked at HSBC, UBS and BNY Mellon. I am very passionate about my work and have had the privilege to partner with Global Banks and Financial Institutions in the identification and attraction to hire senior leaders, ranging from C-Suite to Board level across the UK, Europe, North America and APAC. 

Experience working at the intersection of Executive Recruitment, Talent Intelligence, Talent Management and Workforce Planning, I support HR Leaders in building high-performing teams that drive growth and transformation. 

Core Specialties:
➝ Executive Recruitment & Talent Acquisition (C-Suite, CEO -1 and -2 level, MD, Board).
➝ Talent Intelligence, Market Insights & Competitor Benchmarking.
➝ Workforce Planning, Succession Strategy & Leadership Assessment.
➝ Senior Stakeholder Management & People Leadership.
➝ Direct sourcing & Vendor Management.
➝ Successfully built a TA function from the ground up.
➝ Built C-Suite Leadership teams via direct sourcing channels and networks.

Industry Focus:
➝ Banking, Financial Services, Wholesale Banking, Asset Management, Investment Management, Private Bank, Investment Banking.
➝ Front Office, Middle Office, Corporate and Control Functions.

Chartered MCIPD qualified professional who has a data-driven and hands-on approach, combining analytical insight with strategic execution to deliver measurable impact in leadership hiring and talent strategy.

Head of Talent

Recruitment Lead responsible for all lines of business hiring from entry to Board level, covering Corporate Functions through to the FrontI office. 

2021 Achievements:
→ Recruitment Framework & Governance Implementation 
→ IR35 Lead (Successful HMRC Audit)
→ Reduced time to hire to 41 days

2022 Achievements:
→ ATS Implementation 
→ Talent Management Framework Design
→ Gender Diversity recruitment policy implementation 

2023 Achievements (YTD):
→ Direct recruitment model implementation 
→ Direct Recruitment (91% YTD)
→ Internal Mobility (63% increase YTD)
→ Branding

Key Placements:
→ European Chief Risk Officer, London
→ Chief Risk Officer, Paris
→ European Head of Internal Audit
→ UK MLRO / European Head of Financial Crime
→ European Chief Financial Officer
→ Head of Market Risk & Reporting
→ Head of Credit Risk
→ Head of Enterprise Risk Management 
→ Head of Operations 
→ Head of Business Management
→ European Head of Banking
→ European Head of IT
→ Head of Communications - Europe
→ European Head of Treasury & Financial Markets
→ Business Manager to the CEO, IB

taplio

The Battle

🚀 Kim Cram

Michael Williams

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