CopyBrand

✨  Founder of #CopyBrand
✨  Certified Clickworthy Copywriter® with 20+ years of experience in corporate retail creating multi-million dollar programs from scratch
✨  Expert at using persuasive messaging through bespoke #conversioncopywriting to capture customer attention and highlight the greatness of products and services
✨  Able to showcase the value and uniqueness of your offerings through compelling #copywriting
✨  Offers website copy, launch copy, email campaigns, and social media posts to help biz owners turn lurkers into ideal, high-paying, DREAM clients
✨  Can help your business reach the next level with top-notch copywriting that captures your unique #branding voice
✨  Let's work together and elevate your business with unique #copywriting that truly reflects your message!

Founder and CEO

Amazon

☑️  Led multiple Amazon High-Velocity Events for high-demand, supply-constrained items with eight cross-functional teams, resulting in over $20M in sales and 20k units sold in under six minutes
☑️  Increased sales in a supply-constrained category (international chip shortage) by 30% by partnering with the vendor and securing a 28% increase in strategic marketing spend, achieving a win/win ROI for both parties
☑️  Expertly managed Microsoft Xbox partnership, including successful contract negotiations and development of strategic plans
☑️  Demonstrated strong leadership and relationship-building skills in driving mutually beneficial outcomes for both parties
☑️  Successfully managed contract negotiations, ensuring favorable terms and mutually successful outcomes for all parties involved

Sr. Vendor Manager - Video Games

Costco Wholesale

☑️  Increased sales by 30%+ in a previously stagnant mattress category by introducing high-demand items and strategically increasing marketing spend with suppliers
☑️  Launched Digital Delivery for Non-Foods Gift Cards and Tickets, resulting in instant delivery and a 95% cost reduction in shipping fees through collaboration with the supplier to develop a digital format
☑️  Created the first Kirkland Signature white label for vanilla ice cream in six languages, enabling production to run and deliver a printing project to six countries in a single job
☑️  Reduced mattress delivery time by two weeks and lowered costs by 5% by implementing Direct Distribution Centers
☑️  Developed the Juvenile Book Testing Program in collaboration with the Costco QA group to ensure proper testing results and protect members with safe children's reading materials
☑️  Assisted in the successful opening of Costco Australia, ensuring food products and labeling were compliant, legal, efficient, and synergistic within other countries and processes

Buyer (Promoted)

☑️  Responsible for reporting and maintaining the department, analyzing margins, investigating discrepancies, and calculating the distribution of products
☑️  Assisted buyer in supplier purchase negotiations, including terms, rebates, marketing, packaging, and member returns to achieve cost-effective yet quality results
☑️  Created marketing artwork for national, regional, and international programs

Assistant Buyer - Multiple Departments

Here’s the deal—standout offers don’t just spring up & sell themselves.

And if you’re serious about building a life & business that lights you up—& creates the lifestyle you freakin’ love ...

... it all starts with your OFFER. 

I know you’re savvy—& you understand that crafting offers/programs/services that actually sell is rooted in timeless truths.

And while marketers love to get all *starry-eyed* about the WHO & the WHY (<< which, yeah, makes sense since that’s what drives the story) ...

It’s the WHAT (aka: the "offer") that 👏🏻needs👏🏻to👏🏻deliver.

Because if the “what” isn’t solid? That ~story~ quickly dissolves. 🛑

So—let’s get real, business edition ⤵

First rule of "offer building club"? We need to get clear on:

🌟 What you want to be KNOWN for?
🌟 What problem are you the KNOWN solution for?

Translation? Your offer should be so aligned with your reputation—it might as well be your middle name.

Yep. You'll be THAT referable. 

And if right now you're wondering what ~qualifies~ me to coach you on this? (<< so glad you asked!)

I spent 21 years building 7- & 8-figure programs for Costco & Amazon—working with the biggest brands you use every. single. day.

And if it takes 10,000 hours to become an expert ... you girl is an expert 6x over!

I'm that good (<< saying this in the *most non-braggy* way 😆). 

But my question is: are YOU—

Ready to create an offer that lights you the heck up & SELLS? An offer that delivers real results—for both you & your clients?

Let’s chat. Shoot me a message—because that life-shifting offer of yours? 

It’s not going to build itself. 💬✨

Kristin Engen

JMARK - IT Support and IT Services

Copywriter

• Audit service-request tickets with a detailed approach in order to ensure they follow guidelines. 
• Collaborate across departments to complete the daily tasks needed to achieve company-wide success.

Service Coordinator

Skillshare

• Create curriculums that simplify the writing process.
• Provide external resources to supplement course content and increase accessibility.
• Helped over 800 students effectively improve their writing skills.

Teacher

Springfield-Greene County Library District

• Collaborate with employees throughout the district to develop ideas and spearhead initiatives to create a more inclusive community among fellow staff and the general public.

Diversity and Inclusion Committee Member

• Guide patrons through use of online systems with simplified steps to empower and foster independence. 
• Create programs that promote literacy and readers’ advisory within the community. 
• Handle safety and security measures as they arise.

Reference Associate

Comic Book Resources

• Collaborate with editors to pitch and develop article ideas in a timely manner.
• Conduct research in order to develop a wide array of knowledge on pop culture and other subjects related to movies and television.
• Helped drive traffic of over 10,000 visitors to the website within the first month.

Movies/TV List Writer

YMCA of Ozarks Regional Area

• Facilitated wellness appointments and evaluations with members that generated a 25% increase in personal training session sign-ups. 
• Enforced safety and hygiene standards in accordance with company policy.

Wellness Coach

Farmers Market of the Ozarks

• Managed opening and closing procedures. 
• Collaborated with vendors to ensure efficient market operation, increased customer satisfaction, and retention.

HUB Staff

CollegeXpress

• Pitched and delivered articles each month, centering on topics important to college students and incoming students, such as: tuition, housing, class schedules, applications, maintaining a balanced lifestyle, finding the right major, etc.

Contributing Writer

Teaching you to write better while saving you time and money so you can earn a living without losing your life. Copywriter @ JMARK.

In 2019, I ran an IG account with 114k followers, averaging 1.5-2k likes per post. It was the unhappiest I’ve ever felt with social media.

I thought audience growth was the goal—but it wasn’t. Chasing numbers felt empty. When I lost over 35k followers, it taught me a lesson I had been too afraid to admit: 

Vanity metrics will only take your content so far. 

It’s the connections you make along the way that will carry you through.

That realization shaped how I help people-first founders and executives today. 

I create story-driven content strategies that go beyond clicks to build real relationships and lasting authority.

My process? It’s built around clarity, consistency, and human-centered storytelling:

1. Clarify your brand narrative and content pillars.
2. Create a sustainable content plan tailored to your expertise.
3. Develop story-driven content that sparks conversations and builds trust.

The results?

✅ Clear messaging aligned with your mission.
✅ Consistent audience growth.
✅ Stronger community connections.
✅ Increased visibility and trust for you and your company’s product or service. 

If you’re ready to create content that feels authentic and drives real results, DM me to get started.

taplio

The Battle

Kristin Engen

Daren Colbert 💭✍️

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